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31st AMIC Annual Conference
31st AMIC Annual Conference
Theme: Navigating Digital Transformation in Media, Public Relations, and Advertising
09 to 11 October 2025
Mumbai, India
Conference Program
(as of 24 July 2025)
Day 1, 09 October 2025 (Thursday)
7:30 – 8:30 a.m.
Registration
9:00 - 9:45
OPENING PROGRAMME
SNDT Hymn
AMIC Hymn
Cultural Presentation
Lighting of Lamp
WELCOME MESSAGES
PROF. JOSE MARIA G. CARLOS
Chairperson, AMIC Board of Management
PROF. (DR.) UJWALA CHAKRADEO
Honorable Vice Chancellor
SNDT Women's University, Mumbai
DR. CRISPIN C. MASLOG
Chairperson, AMIC Board of Directors
KEYNOTE MESSAGES
DR. BAMBANG BRODJONEGORO
Dean and Chief Executive Officer
Asian Development Bank Institute
MR. GUILHERME CANELA DE SOUZA GODOI
Director, UNESCO
Division for Digital Inclusion and Policies and Digital Transformation and Secretariat of the Information for All Programme
9:45 – 10:00 a.m.
CONFERENCE OVERVIEW
MR. RAMON R. TUAZON
AMIC Secretary-General
MARCO M. POLO, PhD
AMIC Vice Chairperson, Board of Management
10:00 – 10:30 a.m.
Coffee / Tea Break
10:45 – 12:00 nn
PLENARY SESSION 1: Creative and Innovative Strategic Communication, PR and Advertising Strategies with Digital Transformation
RON JABAL, DBA, APR
Multi-awarded Communication Executive
Chairman and CEO, PAGEONE Group
MR. KRISHNAN SUBRAMANIAN
Disruption Consulting
MR. BHARATENDU KABI
Executive Vice President & Group Head, Media and Communications, JSW Group
Moderator:
DR. SUNITHA CHITRAPU
Independent Researcher, Mumbai
12:00 - 12:10 nn
PRESIDENTIAL ADDRESS
PROF. (DR.) UJWALA CHAKRADEO
Honorable Vice Chancellor
SNDT Women's University, Mumbai
12:15nn – 12:30 nn
CONFERMENT OF 2025 AMIC ASIA COMMUNICATION AWARDS
PROF. (DR.) UJWALA CHAKRADEO
Honorable Vice Chancellor
SNDT Women's University, Mumbai
PROF. JOSE MARIA G. CARLOS
Chairperson, AMIC Board of Management
PROF. MIRA K DESAI
Senior Professor & Head
University Department of Extension & Communication
SNDT Women's University
AMIC Representative for India
MR. RAMON R. TUAZON
AMIC Secretary-General
AWARD RECIPIENT
12:30 – 12:45 nn
RESPONSE FROM AWARDEE
12:45 – 1:00 pm
AMIC COMMUNITY PHOTO OPPORTUNITY
1:00 pm - 1:30 pm
Lunch Break
1:30 pm - 3:00 pm
PLENARY SESSION 2: UNESCO Emeritus Dialogue in partnership with UNESCO and Internet for Trust Knowledge Network Policy Options and Challenges in Navigating Digital Transformation in Asia (in partnership with UNESCO and Internet for Trust Knowledge Network)
DR. CHRISTOPHE GAUTHIER
Co-founder and co-chair
I4T Knowledge Global Network
DR. CHANDRABHANU PATTANAYAK
Centurion University of Technology and Management Khurda, Odisha, India
DR. WIJAYANTO
Vice Rector for Research, Innovation, Collaboration and Public Communication and Associate Professor in Digital Politics and Democracy
Universitas Diponegoro
Moderator:
MS. MA’ALY HAZZAZ
Advisor for Communication and Information for South Asia
UNESCO Regional Office in New Delhi
3:00 – 3:15 p.m.
Coffee / Tea Break
3:15 – 5:15 p.m.
A. Harnessing Digital Transformation to Drive Creative and Innovative Campaign Strategies
B. Convergence of Media and Creative Industries
C. Ethical Issues and Concerns in Going Digital
D. Planning / Managing Digital Transformation of Media, PR, and Advertising Companies
E1. Media, Information, and Digital Literacy
5:30 – 6:30 p.m.
MASTER CLASSES:
Reputation 5.0: Building Trust in the Age of Digital Transformation
RON JABAL DBA, APR
Multi-awarded Communication Executive
Chairman and CEO, PAGEONE Group
Artificial Intelligence for International Publication
DR. KAMOLRAT INTARATAT
Assoc. Prof., School of Communication Arts
CCDKM, Sukhothai Thammathirat Open University
DR. HUSSAPORN THONGDEANG
Lecturer, School of Communication Arts
Sukhothai Thammathirat Open University
Day 2, 10 October 2025 (Friday)
8:30 – 10:00 a.m.
PLENARY SESSION 3: Redefining Communication Competencies in Today’s Digital Ecosystem: Rewriting the Communication Curricula
DR. KARLYGA MYSSAYEVA
Associate Professor
Chairman of the Dissertation Council
al-Farabi Kazakh National University
PROF. PASCAL GUENEE
Head, Paris Dauphine-PSL Journalism School (IPJ)
Chairman, World Journalism Education Council (WJEC)
Steering Committee
DR. MA. DIOSA V. LABISTE
Dean, College of Media and Communication
University of the Philippines
DR. NOZIMA MURATOVA
Vice Rector, Journalism and Mass Communications
University of Uzbekistan
Moderator:
PROF. MIRA K DESAI
Senior Professor & Head
University Department of Extension & Communication
SNDT Women's University
10:00 – 10:15 a.m.
Coffee / Tea Break
10:15 a.m. – 12 noon
E2. Media, Information, and Digital Literacy
F1. Evolution of Journalism Practices in the Digital News Media
F2. Evolution of Journalism Practices in the Digital News Media
G. Redefining Communication Competencies: Rewriting the Communication/Journalism Curricula
H. AI-Driven PR and Advertising: Unlocking New Opportunities for Campaign Success
12:00 noon – 1:30 p.m.
Lunch Break
1:30 – 3:00 p.m.
PLENARY SESSION 4: India-China Communication Dialogue
(in partnership with the Indian Communication Congress and Chinese International Communication Association)
PROF. BIPLAB LOHO-CHOUDHURY
Chairman and Mg. Trustee, Indian Communication Congress
Professor, Centre for Journalism & Mass Communication
Visva-Bharati University
PROF. K.G SURESH
Vice Chairman, Indian Communication Congress
Director, India Habitat Centre
DR. PADMA RANI
Professor
Manipal Institute of Communication
Manipal Academy of Higher Education
DR. PEIXIN CAO
President, China International Communication Association
Vice Dean, School of Journalism
Communication University of China
PROF. JI LI
Vice President, China International Communication Association
Wuhan University
PROF. WANG XIANGWEI
Associate Professor of Practice
Hong Kong Baptist University
Moderator:
DR. KALINGA SENEVIRATNE
Research Fellow
Shinawatra International University, Thailand
3:00 – 3:15 p.m.
Coffee / Tea Break
3:15 – 5:15 p.m.
I. Regulatory Ecosystem in a Digital Setting/Successful (and Not Too Successful) Digital Transformation of Asian Media Companies
J. Updating Communication/Media Research Methods and Tools
K. Health, Global, Cultural, Migrant, and Other Forms of Inclusive Communication
L1. Navigating AI, Digital Marketing, Social Media, and Governance
5:30 – 6:30 p.m.
MASTER CLASSES
Indices in Measuring Quality of Academic Journals
DR. DANILO A. ARAO
Professor, Journalism Department
College of Media and Communication
University of the Philippines
Editor, Media Asia
Special Session:
AMIC Higher Education Quality Management Accreditation Service
DR. JUDE WILLIAM R. GENILO
Pro Vice Chancellor
University of Liberal Arts Bangladesh
Revisiting the Art of Storytelling in the Digital Era
SHALINI RAGHAVIAH
Communications Coach, Development Research Specialist
Award-winning filmmaker
Founder and Proprietor, Pro Maximus Academy
Day 3, 11 October 2025 (Saturday)
8:30 – 10:00 a.m.
PLENARY SESSION 5: The Digital Newsroom: Exploring Policies, Practices, and Innovative Tools
MS. URVASHI KAPOOR
Senior Editor and AGM
Jagran New Media, Vishvas News
DR. DANILO A. ARAO
Professor, Journalism Department
College of Media and Communication
University of the Philippines
Editor, Media Asia
DR. JESSADA SALATHONG
Assistant Professor, Faculty of Communication Arts
Chulalongkorn University, Bangkok, Thailand
DR. V. VIJAY KUMAR
Dean, School of Communications
XIM University, Odisha, India
Moderator:
MR. LAXMAN DATT PANT
Executive Director, Media Action Nepal
Adjunct Professor, Tbilisi State University
10:00 – 10:15 a.m.
Coffee / Tea Break
10:15 a.m. – 12 nn
L2. Navigating AI, Digital Marketing, Social Media, and Governance
M. SPECIAL SESSION: Multi-Language Abstracts
N. SPECIAL SESSION: Digital Maddham Aani Samaj Parivartan
12 noon – 1:30 p.m.
Lunch Break
1:30 – 3:00 p.m.
Book Launch (AMIC Members and Friends)
AMIC General Assembly
3:00 – 3:15 p.m.
Coffee / Tea Break
3:15 – 4:15 p.m.
CLOSING CEREMONY
Conference Declaration
CLOSING MESSAGES
PROF. RUBY OJHA
Pro Vice Chancellor
SNDT Women's University
PROF. JOSE MARIA G. CARLOS
Chairperson, AMIC Board of Management
Conference Delegation’s Photo Opportunity
Day 4, 12 October 2025 (Sunday)-Optional
Whole day
Tour of Mumbai City
NOTHING FOLLOWS
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