Barriers

Cyclist Safety

Our barrier is cyclist safety and we are specifically focusing on the community of people who bike to work. According to TEDx, people are afraid of riding their bikes because of traffic, weather, lack of bike lanes, and the dark, and one-third of people own a bicycle, but only one percent of trips are made by bike. The National Highway Traffic Safety Administration said that in 2021 alone there were 966 bicyclists in crashes, and seventy-five percent of deaths occur in cities. When we interviewed our client, Will Vincent a teacher at Windward School who bikes to and from work every day, they said that they are scared when riding their bike at least once a week. A few of the factors in this are the dark and a lack of bike lanes. Will Vincent commutes by bike to and from work daily, and this is a large statistic. Our goal is to create a product that will make everyone less scared to bike on a daily basis. 



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