Keyword Research & SERP

A search engine results page (SERP) is the listing of results returned by a search engine in response to a keyword query. 

The results normally include a list of items with titles, a reference to the full version, and a short description showing where the keywords have matched content within the page (Wikipedia).

Gain more traffic to your website by with keyword search engine optimization (SEO).

• As-you-type SEO advice to make sure you are including keywords in key SEO elements.

• Brand terms adjectives 

• Find keywords that will get more traffic

• Products & service nouns

• Suggestions for keywords about your company and industry.

Tools

• Ahrefs Keyword Explorer - track backlinks, keywords, brand mentions, and competition 

• Anser the Public

• Google Auto Suggest

• Google Keyword Planner

• Google Related Searches

• HubSpot Keywords Tool

• Keyword.io (free)

• KW Finder

• Kwfinder.com - find long tail keyword idea with low SEO difficulty

• Moz

  • Search Marketing

  • Content Marketing

  • Twitter Analytics

• SEM Rush

• Serps.com

  • Free Keyword Rank Checker & SERP Checker

• SpyFu

  • Download Your Competitors' Most Profitable Keywords and Ads For Paid and Organic Search

Articles

• Significant Change to SERPs: Google Extends Length of Titles and Descriptions

• On-Page SEO 101: Tips for Keyword Optimizing the Most Critical Parts of Your Website

• 5 Steps To Identify High-Potential Keywords To Target In Your Content Marketing

• 3 Tools for Finding the Perfect Keywords for SEO

  1. Google's Key Word Planner Tool

  2. Relevant keywords with Blog Social Analyzer

  3. Keyword competitiveness with MozBar 

• Why Focus on Long Tail Keywords?

• Attention Keyword Hoarders: You Need to Delete 98% of Your AdWords Keywords - Here’s Why

• Tips for choosing the right keywords

• What Makes a Good Keyword?

• Google “Quality Update” Released! Traffic Changes Due to Confirmed Google Update

Also See

• Online Marketing

• Inbound Marketing

• SEO Reports in Analytics