Presenting Price / Closing

SET OPTIONS 5/20

When it comes to high-quality kitchen products, it’s like anything else; there’s a wide range of quality and prices. CUTCO is top rated so we only compare to the highest quality brands.
Here's a comparison for our top competitors, Wusthöf and Shun. Have you heard of them before?
Wüsthof is made in Germany and Shun is made in Japan.
Each brand has different types of sets, which range in price.
The suggested price for this Wüsthof set is $3,435. Sometimes, you can find it on sale for $2000. There are some major differences between these brands and CUTCO:
Wüsthof has mostly straight edges & they recommend sharpening before each use.
They are not recommended for the dishwasher and the warranty only covers defects.
In comparison, CUTCO has your unique wedge-lock handle, exclusive Double-D^®“stay-sharp” edge, and we have our 4-Part Forever Guarantee including our Free Sharpening.
CUTCO owners will tell you that it’s ten times better than any knives they’ve ever used. Just considering the guarantee and unique features, most people would agree that CUTCO is at least twice as good as Wüsthof.
When something offers twice the quality and twice the value, you would expect it to be at least twice the price. At twice the price you’re talking over $4000 for a set of CUTCO.
(next slide)

The Homemaker+8 is our most popular set. It’s perfect for families that cook 2-4 times a week. It has the ten basic tools I explained earlier, 8 Table Knives, the woodblock, and a sharpener for straight edges.

We also have a Homemaker set without Table Knives.

If you were considering a set of CUTCO, would you prefer the set with the Table Knives or without the table knives?

The great thing is that it doesn’t cost $4000 In fact, it doesn’t even cost as much as Wüsthof price of $3435.

IF +8 - The Homemaker+8 Set is only $1326 paid in full, which includes shipping but not tax. But most of our customers take advantage of our 5-month, interest-free easy pay option which is only $268 today plus tax.

IF NO TABLE KNIVES - The Basic Homemaker is only $1049 paid in full, which includes shipping but not tax. But most of our customers take advantage of our 5-month, interest-free easy pay option which is only $213 today plus tax.

(Have them WRITE DOWN investment options on paper)

BUY NOW BONUS: We have a bonus where, if you buy now, I can give you an Entertainer Pack, or a pair of Super Shears for FREE!

Which would you use more, the Shears or the Entertainer Pack?

ASK FOR ORDER: Mrs./ Mr.__________, I wouldn’t be doing my job if I didn’t ask you; Would you like to try out the Homemaker Set today and let me give you the ___________ for FREE? (Smile 😁, be completely quiet 🤫 and wait for answer😇😎.)

If Yes: Congratulations! You’re going to love your CUTCO! By the way, do you guys ever entertain or host family occasions?

(If yes) Okay - great! Just in case you might like one of our more complete sets better, I'll show you two other options. (Click Here)

If your customer LOVES the Homemaker+8 but is not sure, CALL OFFICE FOR APPROVAL on “FRIENDS AND FAMILY DISCOUNT”

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If No: No problem :-) If you don’t mind me asking, what is it about the Homemaker you’re unsure of?

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HANDLING KNEE-JERK REACTIONS (Only read one)

Too Much Money/Can’t Afford it: I completely understand. $1326 is a lot all at once. That’s why most of our customers split it up over 5 months, interest free. It would only be $268 per month plus tax. How does that sound?

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I Need to Think About it: I completely understand. $1326 is a lot of money to be impulsive. That’s why most customers take advantage of the 15-day trial. If you don’t love it after a few weeks, we'll take anything back that you are not using and you only pay for what you keep. On the 5-month plan, you can try it out for only $268 today plus tax. How does that sound?

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Need to Talk to Spouse: I completely understand. That’s why most customers use the 15-day trial to make sure he/she can really see the value. If he/she doesn’t love it, we'll take anything back that you are not using and you only pay for what you keep. On the 5-month plan, you can try it out for only $268 plus tax today. How does that sound?

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Too Many Pieces: I completely understand. At first, 10 tools may seem like a lot. After a couple of weeks, if there is a piece or a few pieces you’re still unsure of, we'll take anything back that you are not using and you only pay for what you keep. On the 5-month plan, you can try it out for only $268 plus tax today. How does that sound?

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Can I buy pieces?: Of course! However, our sets are discounted, they’re safer, and you get free bonuses. If you don’t mind, I’ll show you our sets and if none of them appeal to you, we can customize whatever you want!

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I definitely want to buy later: OK, That's great. Let me give my trainer a call! (Call Coach)

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If No TWICE:

Mrs. Jones, you don’t have to get anything today, but I'll go through the rest of the demo just for the practice. Feel free to say NO as many times you want, it won't hurt my feelings. But when you see something that you like, just let me know!!

"Let’s skip the NEXT TWO SLIDES and look at your Galley + 6. It’s one of our most popular options if the Homemaker set is just a little too much."

(SKIP THE NEXT 2 slides and go to SLIDE 6)

DROPPING DOWN (GO SLOW)

(GO SLOW) Next is your GALLEY SET...

It’s a perfect starter set and it’ll take care of all your needs... (Explain pieces in set)

As you can see... it has the Paring Knife for the air, Trimmer for small stuff, Spatula for sandwiches, a meat knife, a serving piece, a veggie chopper, and a bread knife. And it still comes with 6 Table Knives.

It’s a few less knives for a lot less money! Instead of paying $1326 for the Homemaker Set...

(ONLY SAY 1 SET OF PRICES BASED ON IF THEY WANT TABLE KNIVES OR NOT)

The Galley+6 is only $957 before tax or $194 per month for 5 months, like $50 a week
The Basic Galley is only $739 before tax or $151 per month for 5 months, like $40 a week

(Have customer write down ONE SET OF PRICES)

BUY NOW BONUS: If you get this set today, I can still include the (Shears or Entertainer Pack) for free!

Ask for the Order: Is that something you’d like to get today? (SMILE AND NOD)

If Yes: Congratulations! You’re going to love CUTCO!

If Not YES: If it makes a difference, let me call my manager for some better prices?

(If customer is on the edge, feel free to call office for a deal)

If still No: No problem! These next options are a super cool way to start your CUTCO collection. On the next slide we have some starter sets in blocks. (Slide 7)

STARTER SETS (GO SLOW)

There are FOUR great Starter Sets. (Slide 7)

Step 1: First there are two starter sets in Blocks - the Essentials + 5 and the Studio + 4

You can see here that the Essential Set has the Chef Knife, Petite Carver, the Turning Fork, the Spatula Spreader, and a Paring Knife.

The Studio Set has the Petite Carver, Spatula Spreader, Trimmer and Paring Knife.

(slide 8) The next slide has the All Knife Set and Kitchenette Set

These two sets come with a tray for safer storage in a drawer or on a wall, and they're perfect for smaller kitchens!

Step 2: Out of these 4 starter sets, which one set do you like the best?

Step 3: That set is only __(FULL column on right)___ in full or __(5-PAY column on right)__ before tax per month for 5 months, and I can still give you the Super Shears or a gadget as a BUY NOW BONUS.

(Have customer write down prices for the set they like.)

Step 4: Is that something you'd like to get today? (SMILE AND NOD)

If yes: Congratulations! You’re going to love CUTCO!

If No: OK, great. This is the part where I need the most practice. A lot of CUTCO customer start by customizing their own set!

On this next slide you'll see all the items in the complete set. (Slide 9)

CUSTOMIZING OPTIONS (ANY questions CALL YOUR TRAINER!!!)

Mrs. _________, Custom Special #1 is your Pick Five.

Let’s make a list of the 5 tools you see yourself using the most.

(Ask customer to write down their 5 favorite pieces)

(ADD ALL 5 PIECES INTO YOUR CUTCO ORDERS APP)

When you get these 5 knives TODAY, you can get a pair of Super Shears or 4 Table Knives for FREE! Which free option would you prefer? (LISTEN)

OK, great, give me one minute to work on that total!!

(ADD EITHER SHEARS OR TABLE KNIVES TO CART AND MARK AS BONUS)

I'm ready with the price for you! You can jot this down.

The total value, including your Buy Now Bonus is: ___________
But because of the special, the customer total is: __________
That’s a savings of: ___________ ($117 if shears/$180 if Table Knives)
On a 5-pay, that’s only: ___________ today!!

Would you like to get your custom set today? :) (smile and nod)

If yes: Congratulations! You’re going to love CUTCO!

If no: OK. That was Special # 1. Now let's look at Special # 2.

Special #2 is the Buy 3 Get 1 Free! (NEED HELP? CALL YOUR TRAINER)

Out of the FIVE on your list, which ONE knife would you use the least? (Delete that knife from cart)

OK, give me one minute to calculate that new price... (Mark lowest price item for free)

OK, Mrs._______, for the (individually name the 4 knives) that’s a value of ____ but you would only pay ______ in full or _______ over the easy pay! Would you like to get your 3 for 1 special today? (SMILE AND NOD)

If yes: Congratulations! You’re going to love CUTCO!

If no: Mrs. _____, which are your two favorites? (See next slide)

OK, Mrs. ____ our third and last special is the Free Gadget Special! I can give you a $50 gadget like the Ice Cream Scoop, Veggie Peeler or Large Cutting Board for free! Which one did you like the most?

(NEED HELP? CALL YOUR TRAINER)

For those 2 knives, it's only ______ in full or ____ today on the easy pay & you'd get the __ for free today!!
Would you like to get these pieces today? (SMILE AND NOD)

If yes: Congratulations! You’re going to love CUTCO!

(If no but they definitely want to buy something later always help them get at least ONE item to reserve the BUY NOW BONUS.)

Mrs _______, let's just reserve your buy now bonus!

As long as you get at least something today, my office will allow me to throw in free stuff when you upgrade later. It’s called reserving the Buy-Now-Bonus plus it helps me a ton towards my goal!

Which is your #1 favorite tool that would use the most?

That is only ______ per month on a 2-pay!

Would you like to start your CUTCO set with this one tool today? (SMILE AND NOD)

*You can put any order over $70 retail price on a 2-pay.

If yes: Congratulations! You’re going to love CUTCO!

Now CLICK HERE for the next part of your manual and showing Partner Products, Cookware, Flatware, Gardening Tools and Gifts.

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