Use this one-page map when you build or review a website design proposal. Check each item before you send.
COVER
[ ] Studio name + contact
[ ] Client name + project title + date
INTAKE
[ ] Decision-maker
[ ] Business goal for the site
[ ] Must-have pages / templates
[ ] Stack or CMS constraints
[ ] Launch window
PROBLEM -> APPROACH
[ ] Current problem in plain language
[ ] Proposed approach (redesign / new build / customize / migrate)
SCOPE PHASES
[ ] Discovery / sitemap
[ ] Design concepts + revision rounds (count)
[ ] Build
[ ] Content support level
[ ] QA / launch
[ ] Training / handoff (if any)
TIERS (ESSENTIAL / GROWTH / PREMIUM)
[ ] What differs by tier (pages, revisions, extras)
[ ] Totals come from a pricing sheet not stale slide numbers
EXCLUSIONS (SAY THEM OUT LOUD)
[ ] Unlimited revisions
[ ] Full copywriting / stock photo budget
[ ] Third-party app setup not listed
[ ] Ongoing SEO / ads / retainer (unless sold)
[ ] Hosting account ownership (unless sold)
CLIENT RESPONSIBILITIES
[ ] Logos, copy, images, access
[ ] Feedback turnaround
[ ] Content freeze date
TIMELINE + NEXT STEPS
[ ] Milestones and dependencies
[ ] How to pick a tier and kick off
[ ] Next-steps language labeled: proposed summary only not a contract / not legal advice
WHO THIS MAP IS FOR / NOT FOR
For: freelance web designers preparing a clear send.
Not for: law-firm contract drafting. SiteScope is not a law firm and does not create an attorneyclient relationship.