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E-Patrakar : Case Study
E-Patrakar : Case Study
An online newspaper app is a digital platform that provides users with access to news articles and updates from around the world. It allows users to stay up-to-date with the latest news and information on their mobile devices, anytime and anywhere.
The Goal
The goal of the app is to provide users with a seamless and convenient way to consume news content, with features like personalized news feed, push notifications, and more. Building an online newspaper app requires careful planning, design, and development, with a focus on delivering a high-quality user experience.
Overview
Overview
The Product
The focus of E-Patrakar is to create a online website and mobile app for a newspaper. This Research is conducted so that newspaper readers can have easy access to news anywhere and anytime.
Project Duration
Project Duration
The E-Patrakar website and mobile app took approximately 2 months to complete. 26th December 2022 to 26th February 2023
My Role
My Role
UI UX Designer leading the E-Patrakar for online news
Responsibilities
Responsibilities
Conducting interviews, paper and digital wireframing, low and high fidelity prototyping, conducting usability studies, accounting for accessibility, iterating on designs and responsive design.
The Design Process
The Design Process
Pain Points for users
Most online newspapers are plain and boring.
It is difficult to navigate with too much information.
The interaction with websites is sporadic and confusing.
Personas
Personas
Ramani
Ramani
Name: Ramani
Age: 32
Occupation: Marketing Manager
Interests: Ramani is interested in staying up-to-date with the latest news in her industry, as well as national and international news. She also enjoys reading articles on lifestyle, health, and technology.
Technology use: Ramani is tech-savvy and relies heavily on her smartphone and laptop for both personal and professional use. She frequently checks her email and social media accounts, and is always looking for new apps that can help simplify her life.
Motivations: As a marketing manager, Ramani needs to stay on top of industry trends and news in order to make informed decisions for her company. She also enjoys learning about new technologies and innovations that could benefit her business.
Goals: Ramani's primary goal when using an online newspaper app is to quickly and easily access the latest news and information that is relevant to her interests and profession. She values a clean, user-friendly interface that makes it easy to navigate and find the content she needs.
Challenges: Ramani's busy schedule means that she often has limited time to browse through news articles, so she needs an app that allows her to quickly scan headlines and summaries to decide which articles are worth reading in full. She also wants to avoid being bombarded with irrelevant ads or clickbait articles that waste her time.
Shiva
Shiva
Name: Shiva
Age: 18
Occupation: Student
Interests: Shiva is interested in staying up-to-date with the latest news in the world of sports, particularly basketball and football. He also enjoys reading about technology, gaming, and popular culture.
Technology use: Shiva is a digital native and is always connected to his smartphone and laptop. He uses social media and messaging apps to stay in touch with his friends and frequently checks his email.
Motivations: As a sports enthusiast and a student, Shiva needs to stay informed about the latest developments in sports and technology. He also likes to keep up with the latest trends in popular culture to stay relevant among his peers.
Goals: Shiva's primary goal when using an online newspaper app is to quickly and easily access the latest news and information that is relevant to his interests. He values a user-friendly interface that makes it easy to navigate and find the content he needs.
Challenges: Shiva's busy schedule means that he often has limited time to browse through news articles, so he needs an app that allows him to quickly scan headlines and summaries to decide which articles are worth reading in full. He also wants to avoid being bombarded with irrelevant ads or clickbait articles that waste his time. As a student, he may not have the financial means to pay for a subscription to the newspaper, so he prefers an app with a free or affordable option.
Designing Solutions
Designing Solutions
Understanding The User
I conducted user interviews, which I then turned into empathy maps to better understand the target users and their needs. I understand that the vast majority of my audience are adults both students and employees. They are eager to stay up to date with current affairs.
Competitive Audit
I conducted a competitive audit on existing online newspaper apps and from that audit I determined the above information as well.
Style Guide
Style Guide
Color
Typography
Libre Franklin
Design Iterations & Final Product
Design Iterations & Final Product
View More Here
https://www.figma.com/file/49wgm9hObpy3G6dlldmLMo/my-design-e-patrakar-mobile?node-id=0%3A1&t=G8ww92zkV2L0PQGJ-1
Final Product: Mobile Version
Final Product: Desktop Version
Conclusion
Conclusion
Challenges
Some major challenges I had working with this project were:
Finding adequate users for my usability study
Making sure that the user flow for all devices is understandable and seamless
What I learned
I would prefer starting with the mobile version and working my way up. I can visualize what needs to be done in a better that way.
This has become more apparent as I have gone through all my projects: Attaining the right users for usability study is key.
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