Best Marketing Schools and Programs
Whether it’s a vague inclination that you want to be on the ground floor of introducing new, exciting options to the public or if you’ve just watched one too many episodes of Mad Men and you’re looking to see what it’s all about, there are plenty of options when it comes to earning a marketing degree. While an associate may not earn you more than an internship or an entry-level position, you should be able to quickly move up once you go back to school to earn a bachelor’s or master’s degree. Whatever your long-term goals, here you’ll find a sampling of the best schools to get you the degree you need to be successful.
Top 10 Best Marketing Degree Programs
- Saint Joseph's University
Saint Joseph's University has a dedicated department of marketing, featuring several specialty marketing majors and minors, an MS in marketing, an MBA with a marketing concentration, and a data analytics certificate. Students in the marketing department will have access to a variety of practices and industries including brands, charities, sports teams, entertainers, companies, events, and more. Marketing students will become masterful in sales techniques, digital marketing, social media, advertising strategies, technology, and consumer behavior trends. The school also offers specific student marketing associations and organizations.
Tuition
In-State: $46,550
Out-of-State: $46,550
Rank: #1
Total Enrollment: 7,589
Graduation Rate: 80%
Diplomas Awarded: 129
- University of Notre Dame
At the University of Notre Dame, students can participate in an immersive multidisciplinary marketing program. The marketing department centers around the 5C/STP/4Ps marketing management framework and skill development in strategy, analytical thinking, innovation, ethics, and creativity. Over 75% of marketing students study abroad, and internships and research opportunities are widely available. Seniors have the option to work on real-world advertising campaigns. The vast alumni network and the extensive career center tools also provide critical support for long-term career success.
Tuition
In-State: $55,553
Out-of-State: $55,553
Rank: #2
Total Enrollment: 12,607
Graduation Rate: 97%
Diplomas Awarded: 59
- Pennsylvania State University-Main Campus
Pennsylvania State University’s main campus is home to a marketing department with a centralized education specializing in theory, research, and progressive practices. Students will have access to both undergraduate and graduate degrees in a supportive educational environment focusing on ethics, collaboration, work-life balance, productivity, analytics, and more. Undergraduates can select from various areas of focus such as brand management, digital marketing, marketing analytics, retail and distribution management, consultative selling, and sports marketing. The Penn State American Marketing Association is also on campus.
Tuition
In-State: $18,450
Out-of-State: $35,514
Rank: #3
Total Enrollment: 46,810
Graduation Rate: 85%
Diplomas Awarded: 221
- Texas A & M University-College Station
Texas A & M University at College Station offers three marketing programs, including a BA with a marketing concentration, a master’s degree in marketing, and a PhD in business administration with a marketing emphasis. The BBA has four career tracks from which to choose including advertising strategy, analytics and consulting, professional selling and sales management, and retail buying and management. Students will have hands-on experience at all levels for the highest impact in learning opportunities.
Tuition
In-State: $12,153
Out-of-State: $38,602
Rank: #4
Total Enrollment: 68,679
Graduation Rate: 82%
Diplomas Awarded: 254
- Miami University-Oxford
Miami University at Oxford has an elite department of marketing that puts students into action from day one. Students will participate in projects, marketing simulations, innovation systems, experiential learning, competitions, and case analyses. In addition to these intense studies, students have the option to participate in the Highwire Brand Studio. Seniors compete each semester to create optimal solutions to a select client’s branding challenge. Former clients include P&G’s Pringles, Olay and Pantene brands, Nestlé’s Purina and Toll House brands, Speedway, Pepsi, Microban Europe, New Chapter Natural Vitamins and Hasbro, J&J Ethicon Endo-Surgery, NCAA, AdvancePierre Foods, Cessna Aircraft Company, Nestle, and Reebok.
Tuition
In-State: $15,911
Out-of-State: $35,937
Rank: #5
Total Enrollment: 19,934
Graduation Rate: 80%
Diplomas Awarded: 338
- Brigham Young University-Provo
Brigham Young University at Provo has an exclusive marketing program that only accepts 90 students each year. The program is designed to prepare students for careers in managerial roles and executive positions. Students will learn cross-functional business skills necessary for long-term success through specialized core courses including marketing research, consumer behavior, advertising, and promotions management. Program participants will also have access to student organizations and clubs dedicated to marketing, entrepreneurial ventures, international opportunities, on-campus internships, and social innovation.
Tuition
In-State: $5,790
Out-of-State: $5,790
Rank: #6
Total Enrollment: 34,499
Graduation Rate: 86%
Diplomas Awarded: 101
- James Madison University
James Madison University features a marketing major within the College of Business along with a minor in marketing and a concentration in professional sales. Students will graduate prepared for a career in digital marketing through intense courses such as social media marketing, strategic Internet marketing, and A digital marketing practicum. All program participants will experience a hands-on learning environment and have access to marketing internships and marketing simulations while developing essential communication and leadership skills.
Tuition
In-State: $12,206
Out-of-State: $29,106
Rank: #7
Total Enrollment: 21,751
Graduation Rate: 84%
Diplomas Awarded: 166
- University of Richmond
The University of Richmond has one of the most well-rounded and advanced marketing programs available. Students will learn marketing fundamentals along with innovative and adaptive practices through an experiential learning environment. Each program participant can join the University of Richmond American Marketing Association student champion, the National Team Selling Competition, and Spiders in NYC & Richmond Road Trips. Throughout their degree pursuit, students will also work on real-world projects for prestigious companies such as Nike, Convergent Coffee, Hamilton Beach, and others.
Tuition
In-State: $54,690
Out-of-State: $54,690
Rank: #8
Total Enrollment: 4,002
Graduation Rate: 87%
Diplomas Awarded: N/A
- Michigan State University
Michigan State University’s Broad College of Business offers both undergraduate degrees and graduate degrees in marketing. Marketing programs at Michigan State University center around customer personalization, innovative technology, and engaging experiences. These courses and programs are designed to prepare graduates for careers in several types of marketing leadership roles, such as business development and sales, marketing management, marketing research, and marketing strategy.
Tuition
In-State: $14,460
Out-of-State: $39,766
Rank: #9
Total Enrollment: 50,351
Graduation Rate: 80%
Diplomas Awarded: 200
- University of Wisconsin-Madison
The University of Wisconsin at Madison provides marketing degrees at all levels through the Wisconsin School of Businesses Department of Marketing. Programs focus on long-term career success with a forward-thinking course offering. Students will learn the tools, insights, and know-how to pursue various marketing career paths, such as marketing analytics, advertising, digital and social media marketing, and brand and product management. Those who wish to pursue a graduate degree can complete an MBA with a specialization in marketing analytics and insights. And the college offers study abroad opportunities and an American Marketing Association chapter.
Tuition
In-State: $10,725
Out-of-State: $37,785
Rank: #10
Total Enrollment: 43,463
Graduation Rate: 87%
Diplomas Awarded: 196
You can check out the full list by visiting Best Marketing College Programs | UniversityHQ
Find the Top 10 Best Marketing Degree Programs | UniversityHQ
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