Ulfat Studios, Co-Founded by Ishita Raina, Arjun Banerjee, Harshil Arora, and Jitin Bansal is a contemporary streetwear brand based in New Delhi, India. The brand is characterized by its strong narratives, expressed through unconventional prints and bold colors. The androgynous brand is the brainchild of exploring the engagement of modern silhouettes and styles with traditional Indian craftsmanship and techniques, propelling the brand to cater to the premium market. Ishita and Arjun are two blooming designers showcasing their innovative approach with prints. Their play with color sets the label to appeal to the younger open-minded fashion fashion-forward consumers.