Hello, my name is Tia Marvin. I am an aspiring marketing coordinator in the marketing/advertising field with experience in relationship-building and the development of innovative ideas. My passions include learning modern marketing techniques such as the design of strong campaigns and bringing ideas to life. I am most interested in business-to-consumer programs (B2C) and brand awareness. I am enthusiastic about supporting and collaborating with creative teams to deliver client campaigns and administer stakeholder communications. I strive to achieve team success and professional growth.
BBA in Marketing, Minor in Management
Certificate in Advertising
Multiple academic achievements: President's List, Dean's List, National Society of Leadership and Success
Advanced knowledge on SWOT analysis, marketing tactics, consumer behavior, and brand awareness
Effective marketing strategy creation
Ad idea conceptualization
Customer insight reporting through surveys and market research
Editorial calendar development
I am currently familiarizing myself with and/or seeking certifications on the following:
Short-term Goals
Email marketing software such as HubSpot, Mailchimp, etc.
Google Analytics and SEO
Basics of SQL and Python
Long-term Goals
AMA PCM® Marketing Management
Continued learning:
Marketing research
Data analytics
Pricing strategies
Business acumen
Leadership