6 signs you need an intern like Thomas
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Data islands,
we need integration
Data islands,
we need integration
86% say they need real-time ERP data. 23% have systems to make that possible. (Source: Agilitypr.com)85% of surveyed organizations say stale/poor data leads to incorrect decisions and lost revenue. More
Low conversion rate,
why in the dark
Low conversion rate,
why in the dark
44% report losses above 10 % in revenue from stale CRM (Zendesk).
Visitors come, but leave without paying
Visitors come, but leave without paying
70% of all online shopping carts are abandoned instead of purchased. (Baymard Institute, 2024)
Endless discussions
Endless discussions
Endless debates and analysis paralysis are widespread. 90% of decision-makers indicate that information has high priority in enterprise decision-making, but only 25% state that decisions are predominantly datadriven. (BARC).
Falling behind
datadriven competitors
Falling behind
datadriven competitors
Companies with analytics culture are twice as likely to outperform business goals. (Deloitte, 2019)
Dashboard distrust
Dashboard distrust
75% of business executives do not have a high level of trust in their data. Divided data sources often disagree. (RTInsights, 2022).
Datadriven culture
Datadriven culture
Companies with analytics culture are twice as likely to outperform business goals. (Deloitte, 2019) . More...
Pretenders invest in expensive BI tools, talk about AI, but lack the governance, clean data pipelines, and clear definitions to act consistently. Their data is siloed, leading to Endless Discussions and Dashboard Distrust. They focus on volume, not truth.
True Data-Driven Cultures see data as a foundational asset. They prioritize Data Governance and Server-Side Tagging (SST) to ensure data quality and compliance. This investment yields:
Higher Conversion Rates: By eliminating data decay and accurately tracking user behavior.
Faster Decisions: Because everyone trusts the single source of truth.
Outperformance: Companies with analytics culture are twice as likely to outperform business goals.
The goal isn't having the data; it's having the governed, resilient architecture that translates insights into guaranteed revenue. Stop debating data; start driving outcomes.
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