In this third chapter, Joe met Pindar again but this time with a friend of his called Ernesto and they were going to talk about the First Law of Stratospheric Success and Joe still didn't fully understand the analogy of "giving" that Pindar had told him about last time, he would do everything he could to become a successful man.

Joe admired Pindar and how successful he was. Pindar gave Joe a few lessons on kindness and how it had worked for him in his life. When Joe met Ernesto, he couldn't believe the way his success began he was amazed at the intentions that his host presented him with an opportunity and here he learned a very useful thing: "appearances can be deceiving".

In addition to the fundamentals of a business, to improve and grow, experience is everything in the process. Connecting with customers and being different from the competition will always give you a plus.

To conclude the First Law of Stratospheric Success is: