Ever wonder what makes a golf ball roll or launch into the air? Ken Martin, PGA Certified Instructor at Keiser University College of Golf, breaks down this overlooked but essential concept using a model golf ball. 

Discover how striking the ball above, on, or below the equator directly impacts topspin, backspin, and launch. Whether you’re putting or trying to compress the ball for flight, understanding this principle can immediately improve your ball striking.

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