Base Logos

Logo Mark

On non-owned spaces, be sure to use the logo mark and logo type in the same composition to help build brand recognition.

Clear space is determined by the height of the logo mark.

Logo Type

On non-owned spaces, be sure to use the logo mark and logo type in the same composition to help build brand recognition.

Clear space is determined by the height of logotype.

Vertical Lockup

Clear space is determined by the height of the logo mark.

Horizontal Lockup

Clear space is determined by the height of the logo.

Animated Logos

Be sure to bring the Skillz brand to life whenever applications allow for motion.

Full Logo Build

Can be used for overarching representations of our brand.

Wordmark Logo Build

Can be used for loaders, looping gifs, etc.

Horizontal Logo Build

Can be used for loaders, looping gifs, etc.

Logo with Tagline

Use when introducing Skillz for the first time to establish brand recognition.

Vertical Lockup

Horizontal Lockup

Partner Lockups

Use these when engaging directly with customers and prospects or sharing case studies, reports, et al.

Mark Partner Lockup (Full Color)

Mark Partner Lockup (One Color)

Wordmark Partner Lockup (Official Logo)

Wordmark Partner Lockup (Typed Out Logo)

Clear space is determined by width of the "x".

The "x" should always be placed in the middle as the unifying factor between us and our customer.

Clear space is determined by the height of the logo.

Logo Restrictions

Do not shear or stretch the logo.

Do not set logotype in different font.

Do not apply gradient to whole logo or use unapproved colors.

Do not make mark secondary colors.

Do not put a stroke on the logo.

Do not reconfigure logo tagline.

Do not use unapproved dividers for partner logos unless specifically required in partner brand guidelines.

When logo is on white do not use 100% black. Use #3A3A3A.

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