Slide decks, like those you can create in PowerPoint, are a great way to showcase, share, and display information. You can fill your presentation with text, graphics, and icons and you can also keep your audience engaged by including animations.
Animations are visual effects for objects like text or images in your PowerPoint presentation; however, too much of a good thing is bad, and knowing when to add animations will keep your audience tuned in and focused.
This section will help you discover when to add animations and, in doing so, keep your audience engaged.
Presentation fatigue is the inability to focus on the presentation, and a heightened need to check electronic devices, doodle, zone out, and even sleep during an event.
Using animations in your videos or presentations is a good way to combat presentation fatigue. Keeping things moving on screen helps keep the mind active.
There are a few other things you can consider when trying to combat fatigue in your projects.
Design slides with high contrast.
Stick to one point per slide to keep the presentation moving.
Use bright strong images to help break up slide layouts.
Insert visual representations like graphs, charts, or smart art.
Read more about presentation fatigue
As you design your presentation, think about the most important points you want your audience to focus on. Animations should compliment your message and enhance your audience’s comprehension of your topic.
It is best to use simple animations because they catch the viewers' eye without distracting from slide content.
Though similar, animations and transitions have different purposes.
Animations impact each slide individually and can help emphasize content on your current slide.
Transitions are inserted in between slides when one slide moves to the next (similar to flipping pages of a book).
This video looks at the difference between transitions and animations within PowerPoint and when it is best to use them.
There are four types of animations you can use in PowerPoint, each with its own purpose:
Entrance
Objects will move to appear on your screen.
Emphasis
Animations applied to objects already on your screen to draw attention to them.
Exit
Objects on your screen will now disappear from your screen.
Motion Path
Objects will follow a predetermined path.
This video goes into the reasons you might use animation in PowerPoint, and how you can use animation to your advantage.
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Interested in more videos on animating in PowerPoint?
PowerPoint 2016: Animation [Full LinkedIn Learning course]
PowerPoint: Animations (Office 365) [Full LinkedIn Learning course]