Honoring Love, Legacy & Community
At Rosenda’s Gift, our events are deeply meaningful opportunities to celebrate life, foster connection, and honor the memory of Rosenda "Rose" Elizabeth Smiley.
Whether we are hosting a fundraiser, supporting a memorial dedication, advocating for gift applicants, or uniting the community in remembrance, each gathering reflects the kindness, joy, and generosity that defined Rose
At Rosenda’s Gift, our events are heartfelt gatherings that honor Rose’s memory and extend her legacy of compassion to families navigating loss.
Each occasion allows supporters to help transform grief into lasting tributes.
We welcome you to join us as we create meaningful experiences that help grieving families find comfort, support, and love.
Every occasion is a tribute to resilience, ensuring that Rosenda’s legacy continues to shine through acts of kindness and support.
Stay engaged with our upcoming events and be part of the movement that turns grief into hope, ensuring that Rosenda’s light continues to shine by helping suffering families.
List of Rosenda's Gift Events
Annual Rose Gala
This signature event is the heart of the year for Rosenda’s Gift. Organized and hosted by Glori Smiley, Rose’s mother, alongside her best friend Crystal Collins, the Annual Rose Gala is a formal, heartfelt evening of unity, advocacy, and purpose. The event will be held at the San Moritz Lodge in Crestline in perpetuity, with appreciation to the Lake Gregory Company. Each year will feature a new theme while maintaining its mission of transforming tragedy into purpose through community connection and action. Funds raised help create lasting memorials for grieving families, advance drunk driving reform, support the safer streets movement, and assist with the evolution of services to best serve those in need, while honoring the memory of our beloved Rosenda Elizabeth Smiley.
Annual Rose Gala 2026
The Annual Rose Gala takes place on May 22, 2026, from 6pm to 9pm at the San Moritz Lodge in Crestline. The evening is dedicated to honoring the life and legacy of Rosenda Elizabeth Smiley and supporting the mission of Rosenda’s Gift to provide memorials and meaningful assistance to grieving families. The gala brings the community together in remembrance, compassion, and shared purpose, creating space for connection and collective commitment to families navigating profound loss.
Guests participate through event sponsorships, silent or live auction donations, and in kind contributions that strengthen the work of Rosenda’s Gift. These offerings support memorial benches, plaques, commemorative tributes, advocacy efforts, and community gatherings that help families transform grief into healing and legacy. The event reflects the values of dignity, accountability, and community care that guide the organization’s mission.
The Annual Rose Gala stands as a signature gathering rooted in remembrance and hope, inviting partners and supporters to join in sustaining the work that honors Rosenda’s life and uplifts families throughout the community.
Upcoming Events
This section is updated every Sunday with a list of everything happening in the week ahead through Rosenda’s Gift. Join us at one of our upcoming events, heartfelt opportunities to connect, contribute, and support grieving families through compassion and community. Your presence makes a real and lasting difference.
Future Events
This section offers a preview of Rosenda’s Gift activities designed to uplift grieving families and honor Rose’s legacy.
These include fundraising events, informational sessions, local gatherings, and activism/advocacy efforts. Each of these is meant to mitigate suffering through purposeful action, collective care, and community connection.
Whether you are showing up to learn, collaborate, lend support, help create change, or benefit from charitable giving, your presence helps transform grief into action and healing.
Together, we build a future rooted in compassion, dignity, and reform.
Rose's Sweet Sixteen Gathering 12-5-25
🌹 Honoring Rosenda “Rose” Smiley on Her 16th Birthday
A Gathering of Love, Memory, and Community: This Friday, December 5th
This Friday would have marked Rosenda “Rose” Smiley’s Sweet Sixteen, a milestone her loved ones dreamed of celebrating with joy, laughter, and the brightness she brought into every moment of her life. Instead, we gather in heartbreak. The pain is almost unbearable. The grief is immense. The loss is immeasurable and profound.
But so too is the love.
To honor her beautiful life and the legacy she continues to inspire, Rose’s family, friends, and community will gather on Friday, December 5th at 4:00 PM at Rose’s memorial bench at Lake Gregory, beside the San Moritz Lodge, to mourn together and celebrate the extraordinary girl who touched so many hearts.
We will be lighting electric candles, holding water lanterns (lanterns will not be placed on the water), sharing memories, and standing together in the place built specifically to reflect her spirit and the world she cherished.
“We are having the kids meet us Friday at 4:00 at Rose's bench by the San Moritz Lodge for Rose's birthday. Then we will take them for pizza. Parents welcome too.”
🌹 Remembering Rose
Rosenda Elizabeth Smiley was born on December 5, 2009, a miracle child her parents were told they could never have. She lived every day with intention, vibrancy, creativity, and compassion. Rose was brilliant, artistic, endlessly curious, and wise beyond her years. She loved animals deeply, cared fiercely for others, and had a laugh that was impossible to forget.
In her 14 years, Rose accomplished more than many do in a lifetime. She traveled the world, five continents by the age of fourteen. She was a passionate supporter of the arts, holding season tickets to the Pantages Theatre. She volunteered at the San Bernardino City Animal Shelter and adopted several animals who needed love, safety, and a home. She dreamed big. She loved deeply. And she gave endlessly.
Her life was stolen on May 25, 2024, when she was struck in a crosswalk by a repeat drunk driver in Newport Beach. The driver had two prior DUI convictions, a blood-alcohol level twice the legal limit, and his own daughter in the car.
Rose’s death was preventable. And because her life mattered, and still matters, her family has turned their grief into action.
🌹 Her Legacy of Change
In the aftermath of unimaginable loss, Rose’s family has become leading advocates for reform to prevent other families from suffering similar tragedies. Her father, Dr. Fillmore Smiley, is championing Rosenda’s Law, which seeks meaningful consequences for repeat DUI offenders and accountability for passengers who knowingly ride with intoxicated drivers.
Through their advocacy, May 25th is now recognized statewide as “Rosenda Smiley Day,” a day of remembrance and a call to action for safer roads in California.
Her family also founded Rosenda’s Gift, a nonprofit created to honor victims of traffic violence by helping grieving families obtain memorial benches, plaques, or grave markers. Through this charity, Rose continues to bring comfort, beauty, and healing into the world.
🌹 Places That Hold Her Memory
Rose’s legacy is reflected in more than words, it lives in places marked by art, love, and permanence. Her memorial benches are not ordinary; they are handcrafted sculptures made from durable metal and stone, etched with the symbols she adored:
Mushrooms
Butterflies
Hummingbirds with heart-shaped wings
Dogs and cats
Flowers, mountains, sunsets, and the ocean
Each bench bears a custom brass or titanium plaque with Rose’s story, her spirit, and her family’s words engraved into history:
“Honoring Rosenda Elizabeth Smiley.
Beloved Daughter Sister Granddaughter Niece Girlfriend Cousin & Friend.
Born Miraculously on 12/5/09.
Her Beautiful Life Stolen by a Drunk Driver on 5/25/24.
Forever Loved - Never Forgotten.”
One bench includes an etching of Rose and a QR code linking visitors to her permanent memorial page and the mission of Rosenda’s Gift.
Among these benches is the one at Lake Gregory Regional Park, where we will gather this Friday, a place chosen for its beauty, serenity, and connection to Rose’s love for nature.
🌹 Event Details
📅 Date: Friday, December 5, 2025
⏰ Time: 4:00 PM
📍 Location: Rose’s Memorial Bench at Lake Gregory (near the San Moritz Lodge)
🕯️ What to Expect:
A quiet, heartfelt gathering at Rose’s bench
Lighting of electric candles
Holding water lanterns (not placed on the water)
A moment of shared remembrance and reflection
Stories, tears, love, community
🍕 Afterward:
Children and teens will be taken for pizza following the gathering.
Parents are welcome and encouraged to join.
🌹 Forever Loved * Never Forgotten
Rose’s life was tragically cut short, but her impact continues to grow. She inspires advocacy, compassion, and courage. She brings people together, across cities, across communities, across grief.
On what should have been her Sweet Sixteen, we honor her with love, remembrance, and an unwavering commitment to the world she deserved, a world safer, kinder, and more just.
We welcome all who loved Rose, all who knew her, and all who carry her story in their hearts.
Thank you for standing with her family, for remembering her, and for helping ensure that her light never fades.
🌹 Rose will always be loved. She will always be remembered. And she will always matter.
RSCP Training: Crash Reporting (P&E#5 and FR#1) 12-9-25
📅 Date & Time
Tuesday, December 9, 2025
11:00 AM Pacific Time
🔍 Description
This session offers a comprehensive look at how crash data collection and reporting can drive life-saving interventions.
Participants will explore the value of cross-sector coordination, among law enforcement, engineers, planners, and public health professionals, and how accurate, timely data informs safer roadway design.
Topics include:
• Crash and injury surveillance challenges
• Nuances in data collection and reporting
• Benefits of multi-agency coordination
• Using crash data to guide safety interventions
This module supports a data-informed approach to traffic safety, reinforcing the principle that transparent, collaborative reporting systems are essential to preventing harm and improving outcomes across communities.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Newport Beach City Council Meeting 12-9-25
Tuesday, December 9 from 4:00 - 7:00 PM
📍 City Council Chambers, 100 Civic Center Dr, Newport Beach, CA 92660
Dr. Fillmore Smiley will speak during public comment to address the city’s continued inaction on street safety reforms. Despite presenting Vision Zero as a proven solution, the Council has failed to act. Dr. Smiley will use his three minutes to highlight the urgent need for modernization and accountability, without alienation, but with unmistakable clarity.
🗓️ Check the agenda the Thursday before the meeting for exact timing.
📞 For accessibility or agenda questions, contact the City Clerk’s Office: 949-644-3005
RSCP Training: Partnerships for Safety Program Implementation (PH#4) 12-10-25
📅 Date & Time
Wednesday, December 10, 2025
11:00 AM Pacific Time
🔍 Description
This session offers a values-driven exploration of how transportation access and safety serve as foundational conditions for public health and community well-being.
Participants will examine how inclusive mobility systems can support population health, reduce disparities, and create environments where all people have the opportunity to thrive.
Topics include:
• Best practices for improving transportation access
• Connections between mobility, health equity, and safety
• Strategies for integrating public health into transportation planning
• Examples of community-centered approaches to mobility justice
This module supports a holistic vision of transportation, one that centers dignity, access, and health outcomes as core measures of success.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Safety of Responders on Roads 12-11-25
Safety of Responders on Roads (FR#3)
Thursday, December 11, 2025, 11:00 AM – 1:00 PM
The Safety of Responders on Roads (FR#3) training module will supplement the National Traffic Incident Management (TIM) Responder training. This session will provide a deeper understanding of tools, recommendations, and materials available to first responders to ensure their safety while working on the side of the road.
About the Module
The FR#3 module will be available online through the Responder Safety Learning Network (RSLN). It will be part of a comprehensive set of free, self-paced training programs designed to enhance the safety of emergency responders operating in or near moving traffic. The training will support the National Unified Goal for TIM: responder safety, safe and quick clearance, and prompt, reliable communications.
Key Topics and Resources
• Advance Warning: Implementation of advance warning devices to alert drivers.
• Blocking Procedures at Roadway Incidents: Importance of blocking and proper positioning at incident scenes.
• High Visibility Innovations: New technologies and practices to improve visibility.
• Manual on Uniform Traffic Control Devices (MUTCD): National standards for traffic control at incident scenes.
• See and Be Seen – Emergency Lighting Awareness: Best practices for using emergency optical warning devices.
• Roadway Safety Shorts: Short videos that will reinforce recommended practices during training or roll calls.
Certification Opportunity
Responders will be able to earn a certificate in Traffic Incident Management by completing a series of ten RSLN online training modules. This certification will be recognized as equivalent to attending the in-person National TIM training offered by the Federal Highway Administration (FHWA).
Accessing the Training
First responders will be able to access the training materials by visiting the Responder Safety Learning Network (RSLN) website, a service provided by the Emergency Responder Safety Institute (ERSI) of the Cumberland Valley Volunteer Firemen’s Association (CVVFA).
Smart Marketing Foundations by Harmony 3 Productions 12-11-25
Smart Marketing Foundations by Harmony 3 Productions
Thursday, December 11, 2025, 1:00 – 2:00 PM
Harmony 3 Productions will continue its Smart Marketing Foundations series with the session From Open to Action: Smarter Email Marketing. This workshop will focus on moving beyond simply getting emails opened, guiding participants toward strategies that will generate meaningful results.
Sessions in the Series
• Plan It, Grow It: Your Marketing Game Plan onThursday, November 6, 2025
Participants will learn how to create a simple, actionable marketing plan with clear goals, smart channel choices, and easy ways to measure success.
• From Open to Action: Smarter Email Marketing on Thursday, November 20, 2025
This session will emphasize how to transform email engagement into measurable outcomes.
• Video Works: Just Click Play onThursday, December 11, 2025
Attendees will explore how video builds trust, explains services, and makes businesses memorable.
• Turning Views into Value on YouTube onThursday, January 8, 2026
This session will highlight how YouTube can serve as a growth engine beyond its role as a video platform.
Partnerships and Support
This series will be brought to you in partnership with the City of Los Angeles Economic and Workforce Development Department (EWDD) and the BusinessSource Center (BSC) Pico-Union/Westlake Region, operated by PACE Business Development Center.
PACE BDC operates two BusinessSource Centers in Los Angeles, Pico-Union and Hollywood. They will provide quality services including one-on-one business counseling, business development training, workshops, access to low-interest small business loans, and assistance with government contracting. These services will help build successful businesses and promote asset accumulation. All aspiring entrepreneurs and established businesses will be welcomed to participate.
For more information, visit: pacelabdc.org
Pre-Trial Hearing: Justice for Rose 12-12-25
We return to the Superior Court of Orange County for the next hearing in the case of Joseph Alcazar, the man charged in the death of 14-year-old Rosenda “Rose” Elizabeth Smiley. On May 25, 2024, 14-year-old Rosenda “Rose” Elizabeth Smiley was struck and killed while crossing Balboa Boulevard near Palm Street. This is a loss that continues to weigh our grief, perpetuate our suffering, strengthen our resolve to fight for change, and create the lasting legacy Rose deserves.
📍 Location
Superior Court of Orange County
Central Justice Center – Courtroom C36
700 Civic Center Drive West
Santa Ana, CA 92701
(657) 622-6878
🗓️ Date & Time
Friday, December 12, 2025
8:30 AM – 10:00 AM
Presiding Judge: Gary S. Paer
https://www.occourts.org/general-information/judicial-officers
https://trellis.law/judge/gary.s.paer
⚠️ Charges Filed Against the Defendant
• Second-degree murder
• DUI causing great bodily injury (two prior convictions)
• DUI with BAC ≥ 0.08 (two prior convictions)
• Child endangerment (8-year-old daughter in the car)
✊ Why We Show Up
• To demand accountability
• To amplify Rose’s voice
• To stand united in grief and purpose
This is a marathon, not a sprint. Based on legal counsel’s best estimate, we expect to return to court every three months until trial—possibly for the next two years. If the public defender is confirmed as a judge, this next date could be delayed by another six months. These delays are painful, but they underscore the urgency of our legislative advocacy.
We also continue to press for accountability beyond the driver. Under current law, there is no pathway to charge the passenger, a difficult truth and a call to action.
💜 What to Bring
• Rosenda’s Gift wristbands, stickers, and other Rose SWAG
• Water, snacks, and courage
• Wear your JusticeForRose T-shirt
📣 Spread the Word
Instagram: @justiceforrose
Facebook: @JusticeforRose
📞 Contact & More Info
Email: rosendasgift@gmail.com
Phone: (909) 659-9367
Website: https://rosendasgift.org
✯ #JusticeForRose #RosendasGift #ChangingTheWorld #LLR #MissingRose ✯
How to Take Bold Action in the Face of Fear and Uncertainty 12-16-25
📅 Date & Time
Tuesday, December 16, 2025
9:00 AM Pacific Time
🔍 Description
If there ever was a time for more courage, this is it. Our instinct tells us to freeze in place, but deep inside, we know we were intended for something more. In this uplifting webinar, distinguished Harvard Business School professor and social scientist Ranjay Gulati, best-selling author of How to Be Bold: The Surprising Science of Everyday Courage, will deliver a powerful, science-based playbook that even the most fearful among us can use to become bolder individuals and inspire collective courage in our teams and organizations.
Key takeaways:
Why courage is key to happiness in life and business.
The fear equation: Uncertainty + Loss of Control=Fear.
Our brains are wired for cowardice, particularly when we lack certainty or control.
Many people take courage to have an innate disposition, you’re either born with it, or you’re not. That’s false.
Ranjay Gulati, the award-winning author of Deep Purpose and recipient of the 2024 CK Prahalad Award for Scholarly Impact on Practice, was ranked as one of the top ten most cited scholars in Economics and Business over a decade by ISI-Incite. The Economist, Financial Times, and the Economist Intelligence Unit have listed him among the top handful of business school scholars whose work is most relevant to management practice. He is a Thinkers50 top management scholar, speaks regularly to executive audiences, and serves on the board of several entrepreneurial ventures. He holds a PhD from Harvard University and a Master's from MIT.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
RSCP Training: Systemic Safety Project Selection Tool (P&E#6) 12-16-25
📅 Date & Time
Tuesday, December 16, 2025
11:00 AM Pacific Time
🔍 Description
This session offers a deep dive into the Systemic Safety Project Selection Tool—a structured process for identifying crash risk factors and implementing effective countermeasures.
Participants will explore how to apply both traditional site-specific analysis and systemic methods to proactively address roadway safety.
Topics include:
• Overview of the Systemic Safety Project Selection Tool
• Seven steps of the safety analysis process
• Comparison of site-specific vs. systemic approaches
• Strategies for identifying and prioritizing risk factors
• Applications for rural and underserved communities
This module supports proactive, data-informed planning, reinforcing the principle that systemic analysis can uncover hidden risks and guide equitable, cost-effective safety investments.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
RSCP Training: Public Health Approaches to Population-Level Behavior Change 12-17-25
📅 Date & Time
Wednesday, December 17, 2025
11:00 AM Pacific Time
🔍 Description
This session offers a strategic overview of how public health frameworks can be used to design and implement programs that shift behaviors across entire populations.
Participants will explore the distinctions between individual and population-level behavior change models, and how policy and built environment interventions can enhance traffic safety
Topics include:
• Key differences between individual vs. population-level behavior change
• Role of public health policy in shaping safer environments
• Built environment strategies to support behavior change
• U.S. examples of public health models applied to traffic safety
This module supports a proactive, equity-centered approach to safety, reinforcing the principle that population-level change requires systemic design, policy alignment, and community engagement.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Vision Zero: Building a Strong Foundation for Safe Streets 12-18-25
Mapping What Matters: Building Safer Transportation Systems
Thursday, December 18, 2025, 8:00 – 9:00 AM PST
This webinar will address how many communities lack reliable, up-to-date information about essential elements of their transportation systems, preventing them from making the case for safety improvements. Participants will learn how the State of Rhode Island and other communities will leverage mapping technologies to address this problem, particularly to improve pedestrian safety.
Event Highlights
• Attendees will explore new tools that will assess community infrastructure and strengthen proposals for safe streets.
• The session will feature Asher Eskind, Principal Planner for the State of Rhode Island, and Bill Singleton, Senior Leadership at Ecopia AI, a sponsor of Vision Zero Network.
• Ecopia’s AI-powered mapping systems will be demonstrated, showing how imagery will be ingested to create detailed maps of critical transportation infrastructure, supporting healthier and safer communities.
Applications of Mapping Technology
• Communities will use mapping technology to better understand infrastructure needs, including sidewalks, crosswalks, bike lanes, and more.
• Rhode Island’s use will extend beyond pedestrian safety analysis to assess sidewalk gaps and connections to transit stops.
• High-precision data will enable partnerships with other agencies to assess needs related to stormwater, land cover, and other features of the built environment.
• Examples from Baltimore, Milwaukee, and Illinois will show how Ecopia’s data will be used to assess ADA compliance, support active transportation planning, enhance floodwater management, and advance public health initiatives such as urban heat mitigation.
Purpose and Outcomes
The State of Rhode Island will demonstrate how an initial focus on pedestrian safety will expand into opportunities to address broader statewide needs across multiple agencies. Participants will leave with a deeper understanding of how mapping technologies will strengthen transportation planning, improve safety, and support equitable health outcomes.
Vision Zero: Unlocking the Power of Telematics & Technology for Safe Streets 12-19-25
Unlocking the Power of Telematics & Technology for Safe Streets
Friday, December 19, 2025, 8:00 – 9:00 AM PST
This webinar will explore how communities can better innovate to identify and address dangerous driving behaviors in upstream and holistic ways—before they result in crashes. Participants will learn how telematics and mobile-based technology will be leveraged to better understand risky driving behaviors and how data-informed interventions will be used to improve safety.
Event Highlights
• Speakers: Joe Bartlett of Cambridge Mobile Telematics (CMT) and Jon Nelson from the Missouri Department of Transportation (MoDOT).
• Focus: How telematics data will be applied in a Safe System approach and how these tools will support Safe Streets and Roads for All (SS4A) grant proposals.
• Technology: CMT’s DriveWell telematics platform will be showcased, combining mobile app data and in-vehicle sensors to analyze behaviors such as hard braking, speeding, phone distraction, aggressive maneuvers, and harsh cornering.
Applications of Telematics
• Rideshare companies will use telematics to monitor trip safety and improve driver training.
• Auto insurers will integrate telematics into usage-based insurance programs, offering discounts to safe drivers.
• City and state agencies will leverage telematics to identify hotspots of risky behavior and implement interventions such as traffic calming, street redesigns, and speed safety cameras.
• Communities will use StreetVision to visualize driving behavior at the street segment level, enabling proactive decisions beyond crash data.
Case Studies and Results
• Seattle will observe a 35% decrease in distracted driving, Boston will see a 57% decrease in hard braking, and Los Angeles will note a 45% decrease in speeding among app users.
• Missouri’s “Safest Driver” competitions will demonstrate how personalized feedback and incentives will reduce risky behaviors, with participants achieving significant decreases in distraction, speeding, and harsh braking.
• Telematics data will reveal higher prevalence of distraction than traditional crash reports, helping agencies prioritize interventions more effectively.
Leveraging SS4A Funding
Communities will learn how SS4A funding can be used to integrate and test telematics tools.
• Supplemental Planning: Identify high-risk corridors and supplement traditional crash data.
• Demonstration Activities: Pilot and monitor interventions such as speed limit changes, daylighting, or speed safety cameras.
Purpose and Outcomes
Telematics will be presented as a powerful addition to the Safe System toolbox, helping communities make measurable progress toward safer mobility. Participants will leave with actionable strategies to reimagine safe streets and reduce risks in schools, communities, and families.
Vision Zero: Institutionalizing Vision Zero for Long-Term Safety and Equity 12-22-25
Vision Zero: Institutionalizing Vision Zero for Long-Term Safety and Equity
Monday, December 22, 2025, 8:00 – 9:00 AM PST
According to analysis by the Centers for Disease Control, the United States will continue to rank worst among 28 high-income nations in traffic safety unless systemic changes are made. While these numbers may be disheartening, they will also highlight the immense potential for improvement. Communities that embrace Vision Zero strategies will demonstrate that measurable progress and lives saved are possible when safety is prioritized.
Event Highlights
• Communities such as Fremont, Minneapolis, and Montgomery County, Maryland will show how upstream safety strategies—including narrowed lanes, speed humps, curb extensions, and improved signal timing—will lead to real results.
• Minneapolis will demonstrate a 29% reduction in fatal crashes in one year after scaling up safety improvements.
• Austin will show how targeted Vision Zero upgrades at 22 high-crash intersections will dramatically reduce crashes and save more than $28 million in related costs.
• The takeaway will be clear: when we invest in safety, we save lives.
Strategies to Institutionalize Vision Zero
• Empower Vision Zero Leadership: Coordinators and task forces will be given authority to report directly to decisionmakers, request rapid changes, and veto unsafe street designs.
• Prioritize Upstream, Design-Based Speed Management: Communities will implement self-enforcing roads through physical changes such as narrower lanes, roundabouts, and protected bike lanes, creating lasting and equitable safety benefits.
• Accelerate Change Through Quick Build Projects: Temporary curb extensions and painted bulb-outs will be deployed rapidly after crashes or near misses, saving lives while permanent solutions are planned.
• Layer Crash Data with Other Sources: Demographic, housing, and mobility data will be combined with crash data to ensure safety improvements prioritize communities most impacted by traffic violence.
• Supplement Crash Data with Community Experience: Direct engagement with residents will ensure strategies align with community values and address undercounted injuries, particularly in communities of color.
Purpose and Outcomes
This webinar will revisit the core principles of Vision Zero and the Safe System approach, focusing on what it will take to institutionalize meaningful, lasting change. Whether your community is just beginning to explore Vision Zero or refining existing efforts, participants will gain practical tools to ensure safety progress that lasts.
For more information, visit:
Vision Zero Network: Institutionalizing Vision Zero for Long-Term Safety and Equity
Vision Zero: Unlocking the Power of Telematics & Technology for Safe Streets 12-23-25
Designing Speed Safety Camera Programs That Are Fair & Effective
Tuesday, December 23, 2025, 8:00 – 9:00 AM PST
If the goal is to use speed safety cameras, along with other measures, to effectively and fairly deter dangerous speeds, then serious thought will be given to how programs are designed, operated, and evaluated. More communities will continue to focus on this goal, which has led to the development of the new report, Fair Warnings: Recommendations to Promote Equity in Speed Safety Camera Programs.
Event Highlights
• Participants will learn key takeaways and best practices to administer, monitor, and evaluate fair and effective speed safety camera programs.
• Panelists Erin LaFarge, Director of Safety Policy at the NYC Department of Transportation (NYCDOT), and Ken Barone, Associate Director at the Connecticut Racial Profiling Prohibition Project and Institute for Municipal and Regional Policy at the University of Connecticut, will share insights from their experiences designing equitable programs.
• The discussion will emphasize how to establish clear rules for vendors, use data for strong evaluation, and leverage cameras to support infrastructure investments.
NYC’s Comprehensive Approach to Speed Management
• New York City’s program will illustrate the power of a well-structured speed safety camera program as part of a broader Vision Zero strategy.
• Since its launch in 2014, the program has expanded to 750 zones with more than 2,400 cameras—the largest of its kind in the nation.
• Results will show a 94% decrease in speeding and a 14% reduction in traffic injuries and fatalities at camera locations.
• Equity protections will ensure cameras are distributed across all neighborhoods, with no correlation between racial demographics or income levels and camera placement.
• Safeguards will prevent reliance on ticket revenue, with vendors paid a flat fee per camera and the City investing six times the revenue generated into roadway safety improvements.
Connecticut’s State-Level Framework
• Connecticut approved speed safety cameras in 2023 and began rollout in January 2025.
• Municipalities will be required to justify camera placement with crash history, traffic data, poverty rates, and more.
• The program will limit the number of cameras in Qualified Census Tracts (QCTs) to prevent disproportionate impacts on low-income communities.
• Vendors will be paid capped flat fees, and revenue beyond operating costs will be reinvested in transportation safety projects.
• Public engagement will be required, including a 30-day awareness campaign and a 30-day warning-only period before fines are issued. Fines will be capped at $50 for a first offense and $75 for subsequent ones.
Purpose and Outcomes
This webinar will highlight how communities can design speed safety camera programs that deter dangerous driving behaviors while promoting equity. Whether your community has an existing program or is considering one, participants will gain practical strategies and inspiration from NYC, Connecticut, and others featured in Fair Warnings: Promoting Equity in Speed Safety Camera Programs.
For more information, visit: https://visionzeronetwork.org/designing-speed-safety-camera-programs-that-are-fair-effective/
Fair Warnings: Recommendations to Promote Equity in Speed Safety Camera Programs
Vision Zero:Addressing Financial Impacts of Speed Safety Camera Programs 12-24-25
Date: Wednesday, December 24, 2025 Time: 8:00 – 9:00 AM (PST) Location: Virtual
Speed safety cameras are recognized as an effective tool to deter dangerous speeds and improve safety on our roads, yet their use raises valid and critical concerns regarding equity and financial impact.
You are invited to join this essential webinar, which will explore the ways speed safety camera programs can be structured to focus on the goal of behavior change and maximizing safety benefits without placing undue financial burden on low income road users.
Focus: Mitigating Financial Harm and Ensuring Equity
This webinar, which is part of a series exploring the issues highlighted in the Vision Zero Network's report, Fair Warnings: Recommendations to Promote Equity in Speed Safety Camera Programs, will address two major risks:
Disproportionate Financial Burden: Monetary sanctions can penalize individuals based on their ability to pay rather than the severity of the offense. As the Fines and Fees Justice Center (FFJC) notes, these systems risk compounding disparate racial and economic outcomes with ever greater efficiency.
Revenue Generation Conflict: The risk that communities become reliant on enforcement revenue, shifting the program's primary goal from safety to funding the general budget. This was famously demonstrated in Ferguson, MO, where traffic enforcement practices disproportionately impacted non-white residents to generate revenue for public services.
Featured Strategies for Equitable Implementation
This discussion will feature panelists from the Fines and Fees Justice Center (FFJC), the San Francisco Municipal Transportation Agency (SFMTA), and community advocates from Seattle. Attendees will learn about practical, evidence based safeguards being implemented across the country:
Prioritize Non Financial Penalties: We will examine successful programs that prioritize non monetary sanctions, such as issuing warnings instead of fines for first violations. San Francisco, for example, issues warnings for the first 60 days of its pilot program and provides warnings for all first time violations at 11-15 mph over the limit for the life of the program.
Income Based Fines: Learn how cities and states are adopting income based fine reductions to ensure penalties are proportionate. California's new legislation mandates that low income offenders pay only 50% of the fine, and those on public assistance pay only 20%. This contrasts sharply with high fines, such as Seattle's $237 fine, which are proven to disproportionately burden low income drivers compared to lower, effective fines in cities like New York ($50).
Revenue Reinvestment: Learn how California's legislation mandates that excess camera revenue be used exclusively for traffic calming measures and safety improvements within three years, preventing funds from becoming a reliable, punitive funding source for the general budget.
Thoughtful Placement and Process: The SFMTA will share how it views cameras as a last resort, using a transparent, data driven process to place cameras only on the High Injury Network (which accounts for 68% of severe crashes), while actively engaging skeptics to build consensus and trust.
Right Sized Enforcement: The webinar will discuss how to pair speed cameras with broader strategies that reduce reliance on punitive enforcement. For instance, Seattle's cameras issue 40 times more tickets than police officers, underscoring the need for intentional efforts to right size enforcement and avoid amplifying financial penalties in overburdened communities.
Join us to learn how to structure speed safety camera programs that maximize safety benefits, ensure financial penalties are fair, and build public trust and sustained community support.
Vision Zero: Making Speed Safety Cameras Effective & Fair: From Planning to Action 12-26-25
Date: Wednesday, December 26, 2025 Time: 8:00 – 9:00 AM (PST) Location: Virtual
Speed safety cameras, when thoughtfully implemented, offer significant safety benefits and provide a necessary alternative to police led traffic stops, which often involve racial bias. However, their implementation requires explicit attention to equity and financial fairness to avoid disproportionately burdening low income road users.
Join our final webinar in this critical series, Making Speed Safety Cameras Effective & Fair: From Planning to Action, where we move from theory to practical implementation, focusing on the essential guardrails needed to design programs that are both effective and equitable.
Focus: Integrating Guardrails into Program Design
This session will provide real world context to the recommendations highlighted in the Vision Zero Network's report, Fair Warnings: Recommendations to Promote Equity in Speed Safety Camera Programs.
We will cover essential strategies from leading cities:
Data Driven Effectiveness: Learn from the Insurance Institute for Highway Safety (IIHS) on the proven safety benefits, including how speed cameras can reduce fatal or serious injury crashes by 11-44% near their locations and reduce speeds by 70% (as shown in Montgomery County, MD).
Lessons from Washington, D.C.: Explore how an established program moved the camera operation to the Department of Transportation (DOT) (a best practice) and is piloting interventions like a 50% fine discount for low income drivers, following recommendations to address poverty traps.
Minneapolis's Community Centered Approach: See how Minneapolis, launching its pilot this Fall, is prioritizing equity by issuing a warning for the first violation (for all first time violations), offering a free traffic safety class instead of a fine for the second violation, and incorporating feedback from equity priority areas.
Beyond Enforcement: The Holistic Imperative
This webinar will emphasize that cameras should not be the primary safety tool. We will highlight actions to pair speed safety cameras with:
Robust Roadway Improvements: D.C.'s strategy shows that cameras paired with design changes, like adding medians and shortening crossing distances, result in fewer citations, proving the role of infrastructure in encouraging safe driving.
Lowered Speed Limits: Ensuring the context of the roadway matches the posted speed.
Transparent Community Engagement: Ensuring the site selection process considers crash history, speed data, geographic balance, and community feedback, especially from those typically underrepresented.
Join us to learn how to design, manage, and evaluate speed camera programs that prioritize life saving systemic improvements and fairness over revenue generation.
Learn more and register here: https://visionzeronetwork.org/addressing-financial-impacts-of-speed-safety-camera-programs/
Smart Marketing Foundations by Harmony 3 Productions 1-8-26
Smart Marketing Foundations by Harmony 3 Productions
Thursday, January 8, 2026, 1:00 – 2:00 PM
Harmony 3 Productions will continue its Smart Marketing Foundations series with the session From Open to Action: Smarter Email Marketing. This workshop will focus on moving beyond simply getting emails opened, guiding participants toward strategies that will generate meaningful results.
Sessions in the Series
• Plan It, Grow It: Your Marketing Game Plan onThursday, November 6, 2025
Participants will learn how to create a simple, actionable marketing plan with clear goals, smart channel choices, and easy ways to measure success.
• From Open to Action: Smarter Email Marketing on Thursday, November 20, 2025
This session will emphasize how to transform email engagement into measurable outcomes.
• Video Works: Just Click Play onThursday, December 11, 2025
Attendees will explore how video builds trust, explains services, and makes businesses memorable.
• Turning Views into Value on YouTube onThursday, January 8, 2026
This session will highlight how YouTube can serve as a growth engine beyond its role as a video platform.
Partnerships and Support
This series will be brought to you in partnership with the City of Los Angeles Economic and Workforce Development Department (EWDD) and the BusinessSource Center (BSC) Pico-Union/Westlake Region, operated by PACE Business Development Center.
PACE BDC operates two BusinessSource Centers in Los Angeles, Pico-Union and Hollywood. They will provide quality services including one-on-one business counseling, business development training, workshops, access to low-interest small business loans, and assistance with government contracting. These services will help build successful businesses and promote asset accumulation. All aspiring entrepreneurs and established businesses will be welcomed to participate.
For more information, visit: pacelabdc.org
How to Enhance Workplace Culture, Relationships, and Retention 1-8-26
Date & Time
Thursday, January 8, 2025
9:00 AM Pacific Time
About the Event
There’s a foundational ability for strengthening workplace culture, reducing turnover, and boosting productivity: empathy. While everyone is hard‑wired with this skill, many leaders admit they struggle to use it effectively, even as the next generation of employees shows a strong preference for empathetic employers.
This paradox impacts all our interactions, from colleagues and staff to those in our personal lives. In this insightful webinar, Rob Volpe, award‑winning author of Tell Me More About That: Solving the Empathy Crisis One Conversation at a Time, will demystify empathy using real‑world examples and clear up common misconceptions. You’ll learn his powerful “5 Steps to Empathy,” a proven framework to help managers become more effective and engender loyalty.
Key Takeaways
Navigate the leadership paradox and immediately enhance management effectiveness.
Understand how increased empathy drives stronger business results, including higher productivity and reduced turnover.
Clear up misconceptions and gain practical examples for applying empathy to strengthen workplace culture and personal relationships.
About Rob Volpe
Rob Volpe is the founder and CEO of Empathy Activist and a recognized thought leader focused on improving communication and collaboration across organizations and industries. He is the author of the silver Benjamin Franklin award‑winning book Tell Me More About That: Solving the Empathy Crisis One Conversation at a Time. A frequent contributor to Entrepreneur, Rob is a sought‑after speaker on the role of empathy in building stronger workplace relationships. He regularly addresses corporations, conferences, colleges, and media outlets on this vital topic.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
How Food, Mood, and Mindfulness Transform Wellbeing 1-15-26
📅 Date & Time
Thursday, January 15, 2025
9:00 AM Pacific Time
🔍 Description
Imagine unlocking a better mood, stronger immunity, and lasting energy right from your kitchen. In this groundbreaking webinar, Elizabeth Borelli, founder of The Mindful Mediterranean and a nationally recognized author, reveals the simple framework for internal change. Based on cutting-edge science, she explores the fascinating two-way street of the gut-brain connection and shows you how Mediterranean principles deliver holistic wellness. You don't need hours of prep! Elizabeth equips you with 10-minute daily habits, delicious recipes, and stress-calming tools to easily implement pleasure and balance, transforming your relationship with food and feeling renewed from the inside out.
Key Takeaways:
A fresh understanding of the top diet myths—and the proven link between what you eat and how you feel.
A simple, ready-to-use 7-day Mediterranean meal plan and shopping list.
Two easy stress-calming tools you can use right away to shift energy and stop stress eating.
10-minute Mediterranean-inspired recipes that actively support digestion and lasting energy.
Elizabeth Borelli is a bestselling author, nationally recognized speaker, and Certified Plant-Based Nutritionist. As the founder of The Mindful Mediterranean, she specializes in the intersection of stress resilience and the gut-brain connection. Elizabeth helps people transform their relationship with food and stress through simple, science-based practices that restore balance and joy. Her bestselling book, Breathe into Breakthrough, and her latest release, Tastes Like La Dolce Vita, explore how mindful eating and breathwork can reshape emotional well-being from the inside out. Elizabeth’s workshops and programs empower audiences to make meaningful, lasting changes, one mindful 10-minute step at a time.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
How to Brand Yourself for Success 2-4-26
📅 Date & Time
Wedsday, February 4, 2025
9:00 AM Pacific Time
Your personal brand is how others experience you, whether you're in the room or not. In today's competitive landscape, clarity and consistency are essential for advancing your career and ensuring you're recognized for your true impact. In this practical and inspiring session, acclaimed career coach and author Octavia Goredema will guide you through the essential steps to define, communicate, and elevate your professional brand with confidence. Drawing from her Audible Original, Brand Yourself for Success, Octavia will help you identify what makes you stand out and show you exactly how to position your strengths for the opportunities you want most.
Key Takeaways
Identify the core elements of your authentic personal brand to ensure consistency in every interaction.
Learn how to confidently share your professional story and clearly articulate your unique value proposition.
Develop practical strategies to increase your visibility and accelerate your career growth.
Octavia Goredema is a leading career coach and author dedicated to helping professionals unlock their full potential at work. She has successfully guided thousands to own their success and take control of their career growth. Octavia is the author of Prep, Push, Pivot, and the Audible Originals How to Change Careers and Brand Yourself for Success, all of which provide actionable advice on career advancement. Based in Los Angeles and originally from England, Octavia was appointed a Member of the Order of the British Empire (MBE) by Queen Elizabeth II in recognition of her influential work.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
How to Supercharge Your Executive Presence 2-11-26
📅 Date & Time
Wedsday, February 11, 2025
9:00 AM Pacific Time
How to Supercharge Your Executive Presence
Lorraine K. Lee, Bestselling Author
Wednesday, February 11th 2026 at 12:00 PM EST
Executive presence is essential for professional advancement, yet its definition has evolved. It’s no longer just about suits and formal lunches; today, it centers on authentic leadership, a compelling career brand, and nurturing trust. In this enlightening webinar, Lorraine K. Lee, bestselling author of Unforgettable Presence: Get Seen, Gain Influence, and Catapult Your Career, will explore the 3Cs of executive presence for today’s leaders. We’ll examine how shifting cultural and technological landscapes have redefined what it means to be influential. You’ll leave understanding how to command attention and respect naturally, whether in the boardroom or a virtual meeting. Lee will empower you with the confidence and skills to enhance your leadership impact in any organization, whether you’re early in your career or a seasoned professional.
Key Takeaways:
Identify common pitfalls that undermine your presence and learn practical strategies to turn them into strengths.
Define your Unique and Powerful Introduction (UPI) to succinctly capture your professional identity and value.
Discover actionable ways to cultivate stronger trust and rapport with your teammates.
Lorraine K. Lee is a keynote speaker and the bestselling author of Unforgettable Presence: Get Seen, Gain Influence, and Catapult Your Career. She also teaches popular courses at Stanford Continuing Studies and LinkedIn Learning. She is passionate about empowering leaders to elevate their presence, influence, and impact. Her insights have been featured in media outlets such as CNBC, CNN, Forbes, Bloomberg, Fast Company, and the Financial Times. Lorraine is recognized as a LinkedIn Top Voice with hundreds of thousands of followers, and previously spent over a decade as a founding editor at companies including LinkedIn and Prezi.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
How to Navigate Disruptive Change 2-24-26
📅 Date & Time
Wedsday, February 24, 2025
9:00 AM Pacific Time
How to Navigate Disruptive Change
Scott D. Anthony, Professor of Strategy & Author
Tuesday, February 24th 2026 at 12:00 PM EST
What do gunpowder, disposable diapers, and the battle between 1920s "jaywalkers" and "flivverboobs" have in common? They are all stories of profound societal disruption. Four centuries ago, Sir Francis Bacon noted only three truly world-changing innovations had emerged in 2,000 years. Today, we face a rapid wave of change: A.I., Additive Manufacturing, Alternative Proteins, and Autonomous Vehicles—just a few starting with "A." While the current pace is unprecedented, the human reaction to disruption is not. In this thought-provoking webinar, Scott Anthony, innovation expert and author of Epic Disruptions: 11 Innovations That Shaped Our Modern World, will masterfully weave together fascinating stories from history and equip you to navigate today’s uncertain landscape.
Key Takeaways:
Learn ways to position your organization for long-term success amid current challenges.
Uncover the recurring patterns in technological adoption and resistance.
Identify the mindset—patience and persistence—that separates lasting innovators from those left behind.
Scott D. Anthony is a globally recognized expert, dynamic speaker, and passionate optimist on navigating disruptive change. He is a Clinical Professor of Strategy at Dartmouth's Tuck School of Business, where his cutting-edge courses blend academic research with practical insights on topics like Leading Disruptive Change and AI & Consultative Decision-Making. Scott's work builds on over two decades of guiding global leaders through transformative change, including mentorship under disruptive innovation pioneer Clayton Christensen. In 2025, Thinkers50 named him the world’s fifth most influential management thinker. He has advised companies in more than 30 countries.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
National Bike Summit 3-24-26 to 3-26-26
📅 March 24–26, 2026 · 📍 MLK Jr. Memorial Library, Washington, D.C.
Information on a pivotal event for advocates, policymakers, and community leaders working to build a safer, more Bicycle Friendly America, one where no family suffers the heartbreak of preventable loss.
Organized by the League of American Bicyclists, the National Bike Summit is deeply aligned with the global Vision Zero movement, which asserts that traffic fatalities are not inevitable; they are preventable. Together, these efforts aim to redesign our streets, reframe our policies, and restore safety and dignity to all road users.
🌐 Vision Zero & the Summit: A Shared Mission
• Ethical Foundation: Vision Zero begins with the belief that no one should die or be seriously injured on our roads. The Summit channels this principle into national advocacy for cyclists and pedestrians.
• Safe Systems Design: Vision Zero calls for infrastructure that protects vulnerable users. The Summit provides a platform to promote protected bike lanes, traffic calming, and complete streets.
• Policy & Education: Vision Zero emphasizes data-driven strategies, public education, and enforcement reform. The Summit brings these tools to the forefront through workshops, panels, and Lobby Day.
• Collaboration: Both initiatives thrive on cross-sector partnerships—uniting government, nonprofits, industry, and families affected by traffic violence.
🧠 What to Expect
• Breakout sessions, workshops, and poster presentations
• Lobby Day to advance bike-friendly legislation
• Year-round virtual webinars for continued engagement
• Networking with national and local leaders in transportation safety
Proposals are now being accepted for in-person and virtual presentations. This is a chance to share your story, your research, or your vision for safer streets.
Let this Summit be a call to action, for every life lost, for every family grieving, and for every future cyclist who deserves to ride without fear.
✯ #JusticeForRose #rosendasgift #LLR #familiesforsafestreets #wdor2025 #TrafficViolenceIsPreventable #missingrose #rosendasday #rosendaslaw #Heartache #heartbreak #drunkdriver #changingtheworld #GlobalSolidarity ✯
Yearly Walk for Drunk Driving Reform and Community Engagement 3-28-26
Saturday, March 28, 2026 • 2:00 PM – 4:00 PM • Lake Gregory • Crestline, CA
Join us for the Walk for Drinking and Driving Awareness, a powerful annual event that brings our community together to honor lives affected by impaired driving and to foster meaningful change.
This gathering is rooted in remembrance and connection. It raises awareness about the dangers of drunk driving, provides a space for shared stories, and strengthens the bonds within our community. While Rosenda’s Gift is proud to sponsor the walk as part of its mission to support grieving families through meaningful memorials, the broader work of Dr. Smiley and Lori centers on education, awareness, and reform to prevent future tragedies.
We are limited to 200 participants, and pre-registration is encouraged. Once the sign-up list reaches capacity, it will be closed, so please reach out early to ensure your place.
🕊️ Honor victims and survivors of impaired driving
🤝 Join others in a show of solidarity and remembrance
🌹 Support Rosenda’s Gift in its mission to provide memorials to other suffering families
Register & Donate
Let us walk together with purpose, in memory, and in service to healing.
Please get in touch with Dr. Smiley directly to secure your spot. Donations to Rosenda’s Gift are welcome and deeply appreciated.
Contact:
🧠 Dr. Fillmore Smiley
📞 (909) 301-0011
📧 rosendasgift@gmail.com
🌐 rosendasgift.org
📷 Instagram Affiliate: @justiceforrose
📘 Facebook Affiliate: @JusticeforRose
Lifesavers Conference on Roadway Safety 4-19-26 to 4-21-26
Event Listing: Lifesavers Conference on Roadway Safety
April 19–21, 2026 · Baltimore Convention Center · Baltimore, MD
Rosenda’s Gift is sharing this listing as a courtesy to those following Dr. Smiley’s advocacy for safer streets and justice for victims of traffic violence.
The Lifesavers Conference is the largest gathering of highway safety professionals in the United States. Since the early 1980s, it has served as a national platform for sharing research, policy initiatives, and best practices aimed at reducing roadway crashes, injuries, and fatalities.
Key Aspects of the Conference
• 🎯 Mission: To improve roadway safety and mobilize stakeholders to eliminate traffic injuries and deaths
• 👥 Attendees: Includes government officials, law enforcement, researchers, advocates, and industry leaders
• 🧠 Topics: Workshops and sessions cover Child Passenger Safety, Impaired Driving, Pedestrian & Micromobility Safety, and more
• 🏛️ Structure: Features 80+ workshops across ten tracks, plenary sessions, and an exhibit hall
• 🔬 Focus: Emphasizes “research to practice” and rigorously evaluated programs
• 💵 Affordability: Supported by sponsorships and scheduled during off-peak travel seasons
• 📣 Advocacy: Promotes public policy and supports the special-needs community
• 📈 Impact: A cornerstone event for professionals seeking solutions to highway safety challenges
Dr. Smiley’s presence at events like Lifesavers reflects his personal commitment to honoring lives lost, especially his daughter, Rose, and to advancing public awareness around the preventability of DUI-related fatalities.
☕ Sip for a Cause🌹 A Fundraiser in Honor of Rose 8-2-26
📢 Sunday, August 2nd, 2026 | 1:00 PM – 6:00 PM
📍 Tea & Coffee Exchange | 28200 CA-189, Suite S-250, Lake Arrowhead, CA 92352
📞 909.336.5600 | https://www.theteacoffee.com/
🔗 Join us for an afternoon of connection, comfort, warmth, community, and purpose at Tea & Coffee Exchange.
💖 This special event will raise funds for Rosenda’s Gift, a nonprofit founded to honor the life of Rosenda “Rose” Elizabeth Smiley, a radiant and loving 14-year-old girl taken far too soon by a drunk driver.
💞 Rosenda’s Gift helps grieving families create lasting, personalized memorials for their loved ones, offering comfort, healing, and a place to reflect.
✨ Enjoy handcrafted loose-leaf teas, freshly roasted coffee, delicious treats, community conversation, and the cozy atmosphere of a local favorite while contributing to a mission rooted in remembrance, healing, and hope.
🌟 Whether you’re stopping by for a cup or staying for the full experience, your presence helps carry forward Rose’s legacy and supports families navigating profound loss.
🤝 A portion of the proceeds from your purchases will benefit Rosenda’s Gift and go directly toward helping suffering families.
💬 “We believe no life should be forgotten. Every name deserves to be remembered, honored, and spoken with love.”
📸 You’ll also have the chance to learn more about Rose’s story and meet the Rosenda’s Gift team.
🕊️ Together, we can bring visibility to those we have lost and strength to those left grieving.
🎗️ We Change the World One Legacy at a Time
📣 Follow and share:
📷 Instagram Affiliate: @justiceforrose
📘 Facebook Affiliate: @JusticeforRose
🌐 Charity Website: rosendasgift.org
✯ #JusticeForRose #RosendasGift #ChangingTheWorld #LLR #MissingRose ✯
📍 San Bernardino City Animal Shelter, 333 Chandler Place, San Bernardino, CA
🗓️ Monday, September 28, 2026
Animals held a special place in Rosenda Smiley’s heart, and her compassion for them shone through in everything she did. She adopted pets, cared for them, and donated in support. Rose’s love for animals was undeniable, a bright spark that inspired compassion and second chances. In her honor, Rosenda’s Gift continues this legacy with an annual donation drive for the San Bernardino City Animal Shelter, ensuring that animals in need receive comfort and care.
This yearly effort collects blankets, sheets, towels, dog toys, and cat toys, simple items that make a world of difference for shelter animals awaiting their forever homes. Every donation is a tribute to Rose’s compassion, helping provide warmth and enrichment to pets in transition. Join us in keeping her spirit alive.
Rose truly believed in giving every animal a chance at a loving home. In her honor, Rosenda’s Gift proudly continues this legacy with our annual donation drive for the San Bernardino City Animal Shelter. This vital effort ensures that animals in need receive the comfort, care, and warmth they deserve as they await their forever families.
Every donation, no matter how big or small, is a direct tribute to Rose’s boundless kindness and helps provide comfort and enrichment to pets in transition. Join us in keeping her compassionate spirit alive and making a tangible difference for these deserving animals.
https://www.amazon.com/hz/wishlist/ls/25TRO3VE3BIBF?ref_=wl_share
Birthday o' Rosenda Elizabeth Smiley 12-5-26
Birthday o’ Rosenda Elizabeth Smiley
Friday, December 5, 2026, 4:30 AM
Annually on December 5th
Family, friends, and advocates will gather to honor the birthday of Rosenda “Rose” Elizabeth Smiley, born December 5, 2009, a miracle child whose life was tragically cut short at the age of 14 by a repeat drunk driver on May 25, 2024. Each year, her birthday will serve as a perpetual remembrance of her 5,285 days of life, a celebration of her spirit, and a call to action for safer streets.
Rosenda’s Story and Legacy
Rose will be remembered as vibrant, funny, loving, intelligent, witty, compassionate, and brave. She will be celebrated for her dazzling smile, her sharp mind, and her ability to make others feel seen and valued. She will be honored for her love of travel, the arts, concerts, museums, sunsets, butterflies, hummingbirds, animals, and her favorite stuffed bear.
Her family and community will continue to share her story, not only to honor her but to bring awareness to the preventable choices that led to her death. Rose’s legacy will live on through Rosenda’s Gift, a charity founded in her name to support other victims’ families with memorials and advocacy.
Advocacy and Remembrance
• Rosenda’s Gift: Her family will continue to provide support to victims’ families and promote memorials.
• Legislative Advocacy: Efforts will continue toward state-level legislation to strengthen drunk driving reform and pedestrian safety.
• Rosenda’s Day: May 25 will remain recognized by California state assembly resolution as “Rosenda’s Day,” honoring her life and calling for systemic change.
Tribute
Rose’s extraordinary life will be celebrated annually on her birthday. Her absence will always be felt, but her spirit will endure through love, remembrance, and advocacy. Grief will remain the price of deep love, and gratitude for the gift of Rosenda Elizabeth Smiley will never fade.
For more information on her story and advocacy efforts search for “Rosenda’s Gift” to learn how to support their mission.
Birthday o' Rosenda Elizabeth Smiley 12-5-25
Birthday o’ Rosenda Elizabeth Smiley
Friday, December 5, 2025, 4:30 AM
Annually on December 5th
Family, friends, and advocates will gather to honor the birthday of Rosenda “Rose” Elizabeth Smiley, born December 5, 2009, a miracle child whose life was tragically cut short at the age of 14 by a repeat drunk driver on May 25, 2024. Each year, her birthday will serve as a perpetual remembrance of her 5,285 days of life, a celebration of her spirit, and a call to action for safer streets.
Rosenda’s Story and Legacy
Rose will be remembered as vibrant, funny, loving, intelligent, witty, compassionate, and brave. She will be celebrated for her dazzling smile, her sharp mind, and her ability to make others feel seen and valued. She will be honored for her love of travel, the arts, concerts, museums, sunsets, butterflies, hummingbirds, animals, and her favorite stuffed bear.
Her family and community will continue to share her story, not only to honor her but to bring awareness to the preventable choices that led to her death. Rose’s legacy will live on through Rosenda’s Gift, a charity founded in her name to support other victims’ families with memorials and advocacy.
Advocacy and Remembrance
• Rosenda’s Gift: Her family will continue to provide support to victims’ families and promote memorials.
• Legislative Advocacy: Efforts will continue toward state-level legislation to strengthen drunk driving reform and pedestrian safety.
• Rosenda’s Day: May 25 will remain recognized by California state assembly resolution as “Rosenda’s Day,” honoring her life and calling for systemic change.
Tribute
Rose’s extraordinary life will be celebrated annually on her birthday. Her absence will always be felt, but her spirit will endure through love, remembrance, and advocacy. Grief will remain the price of deep love, and gratitude for the gift of Rosenda Elizabeth Smiley will never fade.
For more information on her story and advocacy efforts search for “Rosenda’s Gift” to learn how to support their mission.
30 Minute Success Call: Yuloff 12-4-25
Yuloff 30 Minute Success Call
Thursday, December 4, 1:30 – 2:00 PM
Sharyn and Hank Yuloff, recognized as America’s #1 Coaching Team for Small Business Marketing, will host a free, 30-minute, no-obligation Success Call. This session will provide entrepreneurs and small to mid-sized business owners with personalized guidance in marketing, sales, and human resources.
How to Join
At your appointment date and time, you will call +1 (818) 705-4265. If you are dialing internationally or need to share your screen, you will send an email to info@YuloffCreative.com, and you will receive the link to their Zoom meeting room.
About Sharyn and Hank Yuloff
• Hank Yuloff will bring over 30 years of experience in advertising and public relations.
• Sharyn Yuloff will share her expertise in online marketing and human resources.
• Together, they will offer traditional and technological marketing plans, one-on-one coaching, and their signature Small Business Breakthrough Bootcamps.
• They are best-selling authors of six business books, including The Marketing Checklist, Small Business Human Resources Secrets, and Partners in Everything: Your Couples’ Guide to Running a Successful Business Without Ruining Your Life.
• Their long-running radio show and podcast, The Marketing Checklist, and appearances in a video series with Brian Tracy will highlight their broad media presence.
Approach
The Yuloffs are often described as a “marketing incubator,” focusing on developing simple, consistent messaging and effective tactics that will help small business owners increase sales and profits.
Resources and Contact Information
• Company Website: Yuloff Creative Marketing Solutions
• Free Consultation: Business owners will be able to schedule a complimentary 20-minute marketing assessment at
FreeMarketingConsultation.com
• Phone: (800) 705-4265
• Books: Available for purchase on Amazon.com
Sharyn and Hank Yuloff look forward to helping you in every way they can.
AI and the Expansion of Human Potential 12-4-25
AI and the Expansion of Human Potential
Thursday, December 4, 9:00 – 10:00 AM
Are you curious about how artificial intelligence (AI) will shape your life? In this illuminating webinar, globally recognized AI advisor Zack Kass, author of The Next RenAIssance: AI and the Expansion of Human Potential, will present a compelling vision of how artificial intelligence will solve previously unimaginable challenges, present entirely new possibilities, and expand what will be possible in a single human life.
Drawing on historical context, cutting-edge advancements, and firsthand experience, Kass will explain how AI will become a collaborative partner in building a better, more creative, and more compassionate world.
Key Takeaways
• How Unmetered Intelligence will transform cognitive power from a scarcity into an ambient resource—like electricity.
• How AI will democratize opportunity and elevate human capability rather than replace it.
• The value of leaning into our humanity in an increasingly digital world.
About the Speaker
Zack Kass is a global AI advisor, researcher, keynote speaker, and the former Head of Go-To-Market at OpenAI. As an executive business advisor, he now works with Fortune 1,000 boardrooms and leadership teams, including Coca-Cola, Morgan Stanley, and Amgen, to help leaders navigate the rapidly evolving AI landscape. His mission will be to ensure individuals, businesses, and governments are active participants in the AI-powered future by making the technology understandable and actionable.
Kass is recognized as one of the foremost thinkers in applied AI, with his insights featured in Fortune, Newsweek, Entrepreneur, AdAge, CNN, and Business Insider.
RSCP Training: Partnerships for Safety Program Implementation (PH#4) 12-3-25
📅 Date & Time
Wednesday, December 3, 2025
11:00 AM Pacific Time
🔍 Description
This session offers a practical overview of how best-practice public health models, when implemented through strategic partnerships, can expand the reach and impact of traffic safety programs.
Participants will explore the distinctions between traditional deterrence-based approaches and public health-informed strategies that emphasize prevention, equity, and community engagement.
Topics include:
• Key differences between deterrence and public health models
• Strategies for building partnerships with public health agencies
• Examples of collaborative safety programs with measurable outcomes
• Tools for integrating health equity into traffic safety initiative
This module supports a shift toward inclusive, evidence-based programming, reinforcing the principle that cross-sector collaboration is essential to building safer, healthier communities.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
RSCP Training: Overview of Local Road Safety Plans (P&E#3) 12-2-25
📅 Date & Time
Tuesday, December 2, 2025
11:00 AM Pacific Time
🔍 Description
This session offers a practical overview of how data-driven approaches can strengthen traffic safety decision-making and resource allocation, especially for local agencies working with limited budgets.
Participants will explore the types of data available, common challenges in data collection and interpretation, and tools designed to help screen roadway networks for safety improvements.
Topics include:
• Highway Safety Manual and usRAP
• Road Safety Audits and Crash Tree Maker
• Systemic Safety Project Selection Tool
• Local agency data challenges and solutions
This module supports evidence-based planning and reinforces the principle that targeted, data-informed strategies can prevent harm and optimize safety investments.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Vision Zero 101: What It Means to Invest in a Safe System for All 12-2-25
What does it mean when you hear that “Vision Zero is more than a goal? And more than just a slogan?”
It means that advancing Vision Zero is not about working harder or caring about safety more, it is about doing things differently. Vision Zero, and the underlying Safe System approach, is a fundamental shift in how we think about and make decisions about road safety and other, related issues.
What needs to change to shift to a more effective and equitable approach? What strategies work best? Who needs to be involved? And where do we start?
These are all questions covered in our newly updated Vision Zero 101 overview (see 1-hour recording and slides from May 29, 2024).
This is a helpful foundation for anyone new to Vision Zero – or anyone wondering if their work is on the right track.
Vision Zero-101 covers the following areas:
* The state of roadway safety in the U.S.
* An overview of Vision Zero fundamentals
* An overview of the Safe System approach & how it differs from the traditional Es approach to roadway safety
* Examples of Vision Zero in action around the U.S.
* Main challenges in advancing Vision Zero
* Key takeaways
It also includes how to integrate public health principles, or an upstream, proactive, and preventative approach, to road safety work, and how to prioritize health equity at all levels, including the need to right-size the role of enforcement in Vision Zero. (See more in Prioritizing Health Equity in Vision Zero Planning, which shares strategies for advancing both effective AND equitable roadway safety work.)
If you’re a community that’s won – or is trying to win – a USDOT Safe Streets & Roads for All (SS4A) grant, Vision Zero-101 can help.
And check out other, related resources:
* Fundamentals of Vision Zero Action Planning, which includes a plethora of resources for communities looking to adopt Vision Zero but aren’t sure where to start;
* Fundamentals of the Safe System Approach, which offers a deeper dive into the Safe System approach and how it differs from the traditional approach to roadway safety; and
* Safe System Approach pyramid overview, which offers a closer look at the framework designed to help practitioners prioritize safety interventions that have community-wide impact.
We hope you’ll find these resources valuable in your safety work. And we encourage you to share this recording and resources with colleagues, friends, neighbors, or other concerned citizens who are also interested in understanding how to advance and achieve Vision Zero in their communities.
Vision Zero: Innovating for Quicker, Low-Cost Safety Solutions 12-1-25
Date: Monday, December 1, 2025 Time: 8:00 – 9:00 AM (PST) Location: Virtual
It is encouraging to see the growing appetite, and funding, for quick to install, low cost solutions to improve roadway safety in our communities. These innovative solutions are essential for rapid, adaptable, and cost effective improvements.
You are invited to join this insightful webinar where we will explore how technology and tactical urbanism can deliver safety improvements efficiently.
This session features a discussion with Vision Zero Network sponsor, MPS, to learn about their innovative SafetyStick™ device. This technology offers a way to enhance enforcement and manage dangerous, illegal parking that threatens the safety of vulnerable road users.
Key discussion points will include:
Round the Clock Monitoring: Learn how the solar powered SafetyStick™ device monitors and helps enforce no parking zones in critical areas, such as bike lanes, bus stops, and crosswalks, reducing the potential for conflicts and staffing needs.
Real Time Data and Flexibility: The device is easy to install and move, offering real time data and reporting that allows cities, like Denver, to swiftly address violations and adapt safety strategies.
We will discuss the timely opportunity to pilot quick, low cost safety features using planning and demonstration grants from the new federal Safe Streets and Roads for All (SS4A) program.
Quick build projects and tactical urbanism offer a chance to rapidly test solutions and make iterative improvements on streets before committing to large scale, expensive infrastructure projects.
Join us to learn how to leverage simple technology and quick build methods to create immediate, life saving changes on your community’s High Injury Network.
Learn more and register here: https://visionzeronetwork.org/innovating-for-quicker-low-cost-safety-solutions/
Vision Zero: Celebrating Strong Vision Zero Leadership at a State Highway Safety Office (Steal This Idea!) 11-28-25
Date: Sunday, December 28, 2025 Time: 8:00 – 9:00 AM (PST) Location: Virtual
Wondering how your State Highway Safety Office (SHSO) can meaningfully support local Vision Zero efforts?
You are invited to join this insightful webinar where we will explore North Carolina’s impressive model of leveraging readily available federal funds (specifically Section 402 funds, available in every state) to foster collaboration and advance the Safe System approach.
Focus: North Carolina's Systemic Approach to Safety
This session will detail the innovative work of the North Carolina Vision Zero Community Collaborative and its NC Vision Zero Leadership Institute. This program, supported by the state’s SHSO and jointly led by UNC research centers, is a powerful model for:
Investing in Long Term Culture Change: This is an immersive, ongoing program that focuses on essential systems change and culture change amongst various institutions and communities, moving beyond traditional, short term education or enforcement campaigns.
Breaking Down Silos: The effort helps communities evolve beyond the traditional "Four Es" (education, enforcement, engineering, emergency services) to encourage more effective cross sector collaboration. The Institute teaches "soft" skills, including leadership development, equity best practices, and effective communications.
Supporting Peer Learning: The program facilitates space for ongoing, supportive peer to peer learning and capacity building, recognizing that "Community building is the secret sauce," as stated by Mark Ezzell, director of the NC Governors Highway Safety Program.
Funding and Accountability in Every State
We will discuss how every state can use its Section 402 State and Community Highway Safety Grant program funds from NHTSA to achieve similar results. This funding, managed by the SHSO, has the flexibility to be steered toward proven, in depth, and lasting changes based on the Safe System approach.
We encourage advocates and practitioners to attend to learn how to:
Challenge the Status Quo: Explore ideas to help steer transportation safety dollars to be most effective, efficient, and equitable.
Facilitate Holistic Safety: Learn about the upcoming Transportation Public Health Leadership Program being piloted in 2025 for SHSOs to support more holistic, collaborative approaches to safety.
Join us to learn how to "steal this idea" and bring strong, systemic Vision Zero leadership to your own State Highway Safety Office.
Learn more and register here: https://visionzeronetwork.org/celebrating-strong-vision-zero-leadership-at-a-state-highway-safety-office-steal-this-idea/
Vision Zero: Exploring the Role of AVs in Advancing Vision Zero 11-26-25
Date: Wednesday, November 26, 2025 Time: 8:00 – 9:00 AM (PST) Location: Virtual
Proponents of autonomous vehicles (AVs) consider them essential building blocks on the road to zero traffic deaths. Skeptics worry that the safety promises of AVs are overblown and distracting from nearer term, proven safety solutions.
You are invited to join this frank and purposeful discussion about the role that autonomous vehicles (AVs) could or should play in advancing Vision Zero and road safety for all in our communities.
The discussion is built around this core question: How do AVs fit into the Safe System approach that underlies Vision Zero?
We will be joined by experts including Phil Pierce (City Policy Lead at Zoox), Alexandra Sweet (Transportation Policy Advisor, San Francisco Mayor’s Office), Clarrissa Cabansagan (Executive Director, Silicon Valley Bicycle Coalition), and Billy Riggs (Professor, University of San Francisco, and Director of the Autonomous Vehicles and the City Initiative).
There is agreement that we must set high expectations for AV safety. Potential benefits include:
Consistent Adherence to Safety Laws: AVs, if working well, can adhere to safety laws more consistently than human drivers. This includes the ability of the vehicle to literally adhere to lower speed limits.
Safer Vehicle Design: Designs, such as those by Zoox, can be smaller than most vehicles and include top notch safety features, such as doors that slide rather than swing out, reducing the risk of dooring and injuring people biking by.
Expanding Access and Livability: AV ride services can help serve people who live in “transit deserts,” potentially reducing individual car ownership, opening up public space currently used for parking, and reducing the total number of vehicles on the roads.
The real challenge is ensuring that the buzz of AV technology does not dictate the design and priorities of our communities. We must confront the risk of letting the tail of tech wag the dog of holistic community needs for safe, people oriented spaces that are not dominated by motor vehicles.
We are at an inflection point: will we leverage new technologies like AVs to build better, more livable communities, or will we repeat the mistakes of the past? Join us to discuss how to ensure AVs support, rather than undermine, the Vision Zero goal of safe streets for everyone.
Learn more and register here: https://visionzeronetwork.org/exploring-the-role-of-avs-in-advancing-vision-zero/
For more details, visit rosendasgift.org
Vision Zero: Safe Speeds for a Safe System: Santa Rosa’s Journey 11-25-25
Date: Tuesday, November 25, 2025 Time: 8:00 – 9:00 AM (PST) Location: Virtual
Santa Rosa, California offers a promising, real world model for advancing Vision Zero in a challenging, mostly suburban environment. Like many American cities (population 170,000), Santa Rosa faces an intricate mix of road designs where high speeds and conflict points between different road users are the majority cause of serious crashes.
Join our upcoming webinar where Santa Rosa Transportation Director Dan Hennessey will discuss how his team is focusing on proactively and systematically managing speeds by improving street designs and legally lowering speed limits.
This session will delve into Santa Rosa’s successful Safe System approach, which systematically manages speeds across the entire road network, with a focus on high risk areas. Key discussion points will include:
The Power of Systemic Speed Reduction: Hennessey will explain the two main ways to reduce severe injury and fatal collisions: separating people in time and space (e.g., dedicated paths) and reducing speeds to mitigate crash severity.
Leveraging AB 43: Learn how Santa Rosa immediately took advantage of California’s Assembly Bill 43, which gives cities the authority to reduce speed limits by an additional five miles per hour in areas where people walking mix with drivers, such as business districts. This allowed them to lower speeds on over three dozen streets in their High Injury Network (HIN).
Equity Focused Implementation: The city's data revealed that their HIN, which accounts for nearly 70% of severe crashes on just 10% of streets, heavily overlaps with lower income and marginalized communities. Santa Rosa's work ensures safety improvements are prioritized for those who need them most.
The webinar will emphasize moving beyond simple speed limit signs to implement self enforcing street design, where the physical environment discourages dangerous speeds. Examples include:
Street Design Changes: Utilizing measures such as narrowing travel lanes, raised crosswalks, curb extensions, and speed humps to make high speeds physically uncomfortable or impossible.
Daylighting and Visibility: Learn how Santa Rosa is leveraging California's new daylighting law (prohibiting parking within 20 feet of a crosswalk) to apply design improvements that increase visibility for all users at high risk intersections and corridors.
Quick Build Projects and Community Engagement: Discover how the city uses quick build projects (using flexible, temporary materials) to rapidly test traffic calming measures, and organizes "chalk the street" events to gather hands on community feedback before making permanent changes.
Santa Rosa's journey provides an inspiring reminder that it is possible to implement a consistent, citywide Safe System approach that prioritizes safety over speeds, even in suburban contexts.
Learn more and register here: https://visionzeronetwork.org/safe-speeds-for-a-safe-system-santa-rosas-vision-zero-journey/
For more details, visit rosendasgift.org.
Vision Zero: Real Talk on Equity in Roadway Safety 11-24-25
Date: Monday, November 24, 2025 Time: 8:00 – 9:00 AM (PST) Location: Virtual
While some US communities are making inspiring progress to prioritize health equity in their Vision Zero work, such as Oakland, CA implementing the majority of safety investments in the most burdened communities, Philadelphia, PA ending pretext traffic stops due to evidence of racial bias, and Denver, CO hiring community liaisons from high risk neighborhoods, most communities still face significant work to meaningfully address disparities in roadway safety efforts and outcomes.
You are invited to join this essential and candid webinar, A Real Talk on Equity in Roadway Safety, hosted in collaboration with the Road to Zero Coalition. We bring together a panel of experts for a candid discussion about what it will take to cultivate transportation systems that are truly safe and accessible for everyone.
This session will provide actionable strategies for systemic change, grouped into three core areas:
We Measure What We Care About, We Care About What We Measure.
Learn to move beyond simply identifying High Injury Networks (HINs) to layering them with community demographic data (like income and race) to better understand the relationships between safety risks and vulnerability.
Equitable improvement means scaling investments directly related to need (equity), not distributing them equally to everyone (equality). This is critical when addressing the legacy of racist policies, such as redlining, which left many communities with dangerously built environments.
We must track the impacts of Vision Zero actions to assess if they improve, worsen, or uphold existing inequities.
Think Broadly and Beyond the Silo of Road Safety.
We will explore how transportation issues intersect with other systemic problems, ranging from access to healthcare and jobs to climate and economic justice.
We must confront the moral responsibility to right size the role of traffic enforcement. Traffic stops for non safety related offenses perpetuate racial bias and do not make our streets safer. As panelists emphasized, excessive force and racially biased enforcement are simply unacceptable in the name of safety.
Real change requires upstream, systemic level solutions to systemic level problems, not piecemeal, downstream fixes focused on individual behavior.
Build a Collective Vision of Safe, Equitable Communities.
Discover methods to empower communities to reimagine their neighborhoods. Too often, the status quo limits our vision of what could be.
We recommend making small, iterative safety improvements with ongoing feedback opportunities so people can experience change on their streets in real time. This moves beyond traditional outreach methods (like engineering diagrams) and allows people, who are experts in their own lived experience, to shape the final design.
Our expert panel shares critical, specific recommendations for practitioners and advocates:
Value Community Data: Supplement quantitative crash data (which often underreports injuries among Black and Hispanic people) with "Community Data"—evidence generated by community members about their everyday lives, including words, art, and personal accounts.
Prioritize Relationships and Trust: You must first assess the strength of your relationships with communities. As panelists stressed, "You build relationships by building trust, and you build trust by keeping your promises." This includes transparently sharing what work addresses community concerns and being honest about challenges.
Address Root Causes: We cannot reach zero without addressing the interconnected problems of structural racism, redlining, and white supremacy that perpetuate safety disparities. Equity related efforts can and should be led by government institutions that have power.
"I believe that real transformational change to advance and elevate and center equity in roadway safety is possible," shared Keshia Pollack Porter. This possibility is achieved by meeting people where they are, building trust, elevating community voices, and addressing the root causes of disparities.
Join us to learn how government institutions and agencies can and must take the lead in building the organizational will to foster connections and achieve transformational change in roadway safety.
Learn more and register here: https://visionzeronetwork.org/real-talk-on-equity-in-roadway-safety/
Smart Marketing Foundations by Harmony 3 Productions 11-20-25
Smart Marketing Foundations by Harmony 3 Productions
Thursday, November 20, 2025, 1:00 – 2:00 PM
Harmony 3 Productions will continue its Smart Marketing Foundations series with the session From Open to Action: Smarter Email Marketing. This workshop will focus on moving beyond simply getting emails opened, guiding participants toward strategies that will generate meaningful results.
Sessions in the Series
• Plan It, Grow It: Your Marketing Game Plan onThursday, November 6, 2025
Participants will learn how to create a simple, actionable marketing plan with clear goals, smart channel choices, and easy ways to measure success.
• From Open to Action: Smarter Email Marketing on Thursday, November 20, 2025
This session will emphasize how to transform email engagement into measurable outcomes.
• Video Works: Just Click Play onThursday, December 11, 2025
Attendees will explore how video builds trust, explains services, and makes businesses memorable.
• Turning Views into Value on YouTube onThursday, January 8, 2026
This session will highlight how YouTube can serve as a growth engine beyond its role as a video platform.
Partnerships and Support
This series will be brought to you in partnership with the City of Los Angeles Economic and Workforce Development Department (EWDD) and the BusinessSource Center (BSC) Pico-Union/Westlake Region, operated by PACE Business Development Center.
PACE BDC operates two BusinessSource Centers in Los Angeles, Pico-Union and Hollywood. They will provide quality services including one-on-one business counseling, business development training, workshops, access to low-interest small business loans, and assistance with government contracting. These services will help build successful businesses and promote asset accumulation. All aspiring entrepreneurs and established businesses will be welcomed to participate.
For more information, visit: pacelabdc.org
RSCP Training: Intersections between Traffic Safety and Health Culture (PH#3) 11-19-25
📅 Date & Time
Wednesday, November 19, 2025
11:00 AM Pacific Time
🔍 Description
This session explores how cultivating a culture of health can strengthen local and organizational traffic safety culture, especially in rural communities.
Participants will examine the shared values, behaviors, and data-driven practices that shape safety outcomes and public trust.
Topics include:
• Core constructs of traffic safety culture and health culture
• Indicators and measures of positive safety culture
• Strategies for fostering safety and health culture in rural settings
• U.S. examples of cross-sector partnerships that integrate health and transportation
This module supports a systems-level approach to safety, reinforcing the idea that cultural alignment across public health and transportation sectors can drive lasting change and save lives.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Debrief: WDoR Nationwide Meeting for Organizers 11-19-25
Debrief: WDoR Nationwide Meeting for Organizers
Wednesday, November 19, 2025, 10:00 – 11:00 AM pst
Organizers of the World Day of Remembrance for Road Traffic Victims (WDoR) will convene for a nationwide debrief session to reflect on this year’s events, share highlights and lessons learned, and discuss ideas for future efforts. This working session will provide a space for coordination, progress updates, and mutual support among organizers across the country.
Event Details
• Date: Wednesday, November 19, 2025
• Time: 10:00 – 11:00 AM ET (7:00 – 8:00 AM PST)
• Format: Virtual working session
• Purpose: To coordinate efforts, share progress, and strengthen planning for future WDoR events.
Focus of the Meeting
The debrief will center on maximizing the impact of the 2025 World Day of Remembrance, which will carry the global theme “Remember. Support. Act.” and a likely U.S. focus on “Safe Speeds Save Lives.” Organizers will discuss strategies to unify messaging nationwide and ensure that advocacy efforts resonate across communities.
Potential Topics for Discussion
• Event Coordination: Strategies to align local events across the country for greater national impact.
• Progress Updates: Sharing successes, challenges, and lessons learned from local WDoR events.
• Advocacy Strategies:
• Implementing policies that prioritize safety over speed.
• Redesigning dangerous roads and lowering speed limits.
• Ensuring “Complete Streets” that provide safe access for all users.
• Improving vehicle design standards to protect vulnerable road users.
• Resource Sharing: Reviewing toolkits, media outreach support, graphics, and event maps available on the WDoR USA website.
• Support and Networking: An open forum for organizers to ask questions, troubleshoot challenges, and gain support from peers and leading organizations such as the Vision Zero Network and Families for Safe Streets.
Additional Information
For the most up-to-date agenda and resources, organizers will be encouraged to check the official WDoR USA website or contact event coordinators directly.
2025 Post-World Day of Remembrance Virtual Candle Lighting & Slideshow 11-18-25
2025 Post-World Day of Remembrance Virtual Candle Lighting & Slideshow
Tuesday, November 18, 4:00 – 5:00 PM PT (7:00 – 8:00 PM ET)
Hosted by Families for Safe Streets
Families for Safe Streets will host the annual Post-World Day of Remembrance Virtual Candlelight Vigil, inviting community members to share photos of loved ones who will have been lost to crashes and to honor those who will have been injured. The gathering will include a memorial slideshow, readings from Families for Safe Streets members, and a candle lighting ceremony.
Event Details
• Date and Time: Tuesday, November 18, 2025, from 4:00 – 5:00 PM PT (7:00 – 8:00 PM ET).
• Format: The event will be held virtually via Zoom and will include a memorial slideshow, readings, and a candle lighting ceremony.
• Purpose: The vigil will provide a supportive community for crash victims and survivors, offer space to share experiences, and advocate for systemic change to end traffic violence.
Significance of the Event
The Post-World Day of Remembrance Virtual Candle Lighting will be part of the global observance of the World Day of Remembrance for Road Traffic Victims, held every third Sunday of November. This event will highlight the impact of road traffic violence and will promote proven strategies to prevent future tragedies, including redesigning streets, lowering speed limits, and improving vehicle design.
Accessing Event Materials
Participants will be able to view the memorial slideshow, featuring images of loved ones lost to traffic crashes, on the Families for Safe Streets website after the event. The slideshow and other event materials will also be available on the organization’s social media pages. An interactive Community Story Map will allow attendees to honor victims and submit stories to be shared publicly.
Support and Advocacy Opportunities
Families for Safe Streets will continue to offer peer support and advocacy resources for those impacted by traffic violence. Attendees will be encouraged to connect with support communities through monthly gatherings and peer-mentoring programs. The organization will also provide information on upcoming events, advocacy opportunities, and ways to get involved in systemic change efforts to create safer streets.
For more information, visit the Families for Safe Streets calendar or email info@familiesforsafestreets.org.
RSCP Training: Overview of Local Road Safety Plans (P&E#3) 11-18-25
📅 Date & Time
Tuesday, November 18, 2025
11:00 AM Pacific Time
🔍 Description
This session offers a practical overview of Local Road Safety Plans (LRSPs), a proven framework for reducing severe crashes on rural roads. LRSPs help communities build consensus, prioritize interventions, and take proactive steps toward safer transportation systems
Topics include:
• How LRSPs support local safety efforts
• Steps to develop a data-informed LRSP
• Strategies for implementing LRSPs in rural communities
• Examples of scalable, community-driven safety plans
This module supports long-term planning and cross-sector collaboration, reinforcing the principle that locally tailored strategies can save lives and strengthen community resilience.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Neurodivergence and Burnout: Why Being Wired Differently Increases Risk, and What You Can Do About It 11-18-25
Neurodivergence and Burnout: Why Being Wired Differently Increases Risk, and What You Can Do About It
Tuesday, November 18, 9:00 - 10:00 AM
Dr. Fillmore Smiley will attend this training, which will explore the unique and often chronic experience of burnout among neurodivergent individuals. Burnout will be presented as a universal topic, but for those whose brains are wired differently, including individuals with high sensitivity, ADHD, and autism, it will be shown to begin earlier, last longer, and cut deeper.
Leadership coach and author Rachel Radway will lead the session, explaining the complex intersection of neurodivergence and chronic burnout. She will provide tools to help participants thrive without burning out, bridging the gap between how they are wired and the world they navigate every day.
Participants will learn:
• What neurodivergence really is and how it can show up in unexpected ways.
• Why neurodivergent individuals will be particularly vulnerable to burnout.
• Practical tools and key steps that will help prevent chronic burnout.
Rachel Radway, a certified leadership coach, mentor, and award-winning author, will share insights from her 25 years of corporate leadership experience across tech, nonprofits, and global enterprises. Her acclaimed book, Perceptive: Insights for leaders who feel more, process deeply, and think differently, will be highlighted as the 2025 NYC Big Book Award Winner in the Cross Genre category and a 2025 Nonfiction Book Awards Silver winner. She will also draw from her contributions to the bestselling Leading with Compassion: Cultivating Connection from the Inside Out.
Key topics to be covered:
• Masking and Camouflaging: Participants will learn how suppressing natural behaviors to imitate neurotypical norms expends significant energy and drives burnout.
• Sensory Overload: Everyday environments with bright lights, loud noises, or strong smells will be shown to overwhelm neurodivergent individuals more quickly.
• Executive Functioning Challenges: Difficulties with planning, organization, and prioritization will be discussed as contributors to chronic stress.
• Emotional Regulation: The training will explain how intense emotions and challenges in regulation increase vulnerability to burnout.
• Social and Communication Differences: Misunderstandings and friction will be explored as factors that add to isolation and mental load.
Strategies for prevention and management will include:
• Self-Advocacy and Boundaries: Participants will learn to communicate needs clearly, set firm boundaries, and prioritize downtime.
• Environmental Adjustments: Practical steps will be shared to optimize spaces, reduce sensory input, and seek workplace accommodations.
• Coping Mechanisms and Support: Attendees will be encouraged to identify early burnout signs, engage in restorative special interests, connect with supportive communities, and practice mindfulness techniques.
By understanding these vulnerabilities and implementing targeted strategies, neurodivergent individuals will be better equipped to manage their energy, reduce the risk of burnout, and advocate for environments that support their well-being.
For more information, visit the event page:
Neurodivergence and Burnout: Why Being Wired Differently Increases Risk, and What You Can Do About It
PACTS Autumn Conference 11-18-25
🛡️ Upcoming Event: PACTS Autumn Conference 2025
📅 November 18, 2025 (TBC) · 🖥️ Online Event
Rosenda’s Gift is honored to share this important event hosted by the Parliamentary Advisory Council for Transport Safety (PACTS), a UK-based charity with over 40 years of experience advising Parliament on transport safety.
The 2025 Autumn Conference will explore the role of safety culture in advancing transport safety, particularly within the road sector, which continues to lag behind air and rail in cultural maturity. This year’s theme centers on how organizations can evolve from reactive to generative safety cultures, where safety becomes second nature.
🌐 Vision Zero & PACTS: A Shared Commitment
While Vision Zero is a global strategy to eliminate traffic fatalities and serious injuries, PACTS promotes the Safe System approach, recognizing human error as inevitable and designing transport systems that minimize harm. These frameworks are deeply complementary:
• Safe System Design: Both Vision Zero and PACTS advocate for infrastructure, vehicles, and policies that protect all road users.
• Cultural Maturity: Vision Zero emphasizes systemic accountability; PACTS focuses on organizational learning and resilience.
• Policy & Advocacy: Vision Zero calls for bold, ethical leadership; PACTS provides evidence-based recommendations to Parliament.
• Global Collaboration: Vision Zero originated in Sweden; PACTS brings its principles into UK policy and practice.
🧠 What to Expect
• Insights into high-reliability organizations and their safety cultures
• Practical examples from global leaders in petrochemicals, rail, and road safety
• Exploration of the Safe and Reliable Culture Maturity Model
• Discussion on how cultural maturity supports a Safe System approach
• Opportunities to engage with policymakers, researchers, and advocates
This is a paying event and open to the public. Registration details will be announced soon.
✯ #JusticeForRose #rosendasgift #LLR #familiesforsafestreets #wdor2025 #TrafficViolenceIsPreventable #missingrose #rosendasday #rosendaslaw #Heartache #heartbreak #drunkdriver #changingtheworld #GlobalSolidarity ✯
Lake Arrowhead Dam / Mackay Park Advisory Committee 11-17-25
The Lake Arrowhead Dam / MacKay Park Advisory Committee (CSA 70 D-1) will hold its next public meeting on Monday, November 17 from 5:30–7:30 PM at San Bernardino County Fire Station 91 (301 CA-173, Lake Arrowhead, CA 92352). The committee advises the County on matters related to dam operations, park improvements, and broader community concerns.
A key item of interest is the development of a formal memorial policy for MacKay Park, an effort initiated in honor of Rosenda Elizabeth Smiley. At the previous meeting, Henry Wu reported that he completed the draft policy within the first week following the prior session. That policy is currently under review with County Counsel.
Once approved, the policy will apply to all San Bernardino County parks and will establish a formal process for proposing commemorative installations. This framework was directly prompted by the commitment to honor Rosenda and ensures that future memorials are considered with transparency, consistency, and respect for community values.
Dr. Fillmore Smiley and Lori Thomas will attend the meeting to continue supporting the memorial’s progress. Their advocacy remains focused on securing a dedicated bench for Rosenda at MacKay Park, a quiet, lasting tribute to a life deeply loved and remembered.
Vision Zero 101: Building a Strong Foundation for Safe Streets 11-17-25
Vision Zero 101: Building a Strong Foundation for Safe Streets
Monday, November 17, 8:00 – 9:00 AM
https://visionzeronetwork.org/vision-zero-101-building-a-strong-foundation-for-safe-streets/
Vision Zero 101: Building a Strong Foundation for Safe Streets is a webinar designed to equip policymakers, practitioners, and advocates with the knowledge and tools needed to advance safe and equitable mobility. As Vision Zero and the Safe System approach gain attention and support across the nation, this session will emphasize that Vision Zero commitments are more than words or taglines. They will represent a fundamentally different approach to prioritizing safe mobility for all.
Participants will revisit the core principles of the Safe System approach and will explore what it means to make meaningful, lasting changes in transportation work. The session will build on past Vision Zero 101 installments, offering updated learning and the evolution of ideas gained from Vision Zero experience in the United States.
Key questions will be addressed, including:
What strategies will be most effective?
Who needs to be involved?
Where should communities start?
Topics to be covered:
The state of roadway safety in the United States and why a new approach will be needed.
An overview of Vision Zero fundamentals and how the Safe System approach will differ from the traditional “Es” model of traffic safety.
Real-world examples of Vision Zero in action across the United States.
Strategies for integrating public health principles and health equity into roadway safety work.
The challenges in advancing Vision Zero and actionable ways to overcome them.
Practical steps to begin prioritizing equity in Vision Zero plans for communities at various stages.
Emerging technologies to be discussed:
Speed Safety Cameras: These cameras will be shown to reduce speeding, injuries, and fatalities, with studies projecting reductions in injuries and deaths by 20% to 37%. Equity concerns will be addressed, with recommendations for alternative fine structures, time limits on access to funds generated, and prioritizing design-based changes wherever possible.
Intelligent Speed Assistance (ISA): ISA will help drivers stay within speed limits by using GPS-linked speed limit data and video cameras to recognize speed limit signs. Recommended in 2023 by the National Transportation Safety Board to be standard equipment in all new vehicles, ISA will be highlighted as a proactive tool that prevents speeding at the source. Local governments will be encouraged to pilot ISA by joining the Safer Fleets Challenge and retrofitting their fleets with ISA systems.
Whether communities are just beginning to explore Vision Zero or refining existing efforts, this webinar will provide foundational knowledge and practical tools to make meaningful progress. With its focus on effective strategies and equity-centered solutions, Vision Zero 101 will equip participants to take actionable steps toward safer, more inclusive streets.
For more information and to register, visit:
https://visionzeronetwork.org/vision-zero-101-building-a-strong-foundation-for-safe-streets/
SAFE IE: World Day of Remembrance for Road Traffic Victims 11-16-25
SAFE IE: World Day of Remembrance for Road Traffic Victims
Sunday, November 16, 2025, 2:00 – 5:00 PM
815 W. 6th Street, Corona, CA 92882
Hosted by Safe Streets Are for Everyone Inland Empire (SAFE IE), the World Day of Remembrance for Road Traffic Victims will be observed as a solemn occasion to honor those who will have lost their lives or been seriously injured in traffic collisions across the Inland Empire. This gathering and vigil will serve as a powerful call to action, urging communities and policymakers to prioritize safer, more equitable streets for everyone. Through remembrance, SAFE IE will reaffirm its commitment to preventing future tragedies and building a transportation system that values every life.
The event will be part of the global World Day of Remembrance, which will take place every third Sunday of November. Communities across the world, including several dozen in the United States, will gather to demand actions toward improving roadway safety and to uplift proven strategies, including redesigning dangerous roads, lowering speed limits, and improving vehicle design.
The 2025 theme, “Safe Speeds Save Lives,” will emphasize the urgent need to address speed as a critical factor in roadway deaths and injuries. SAFE IE will highlight the impact of road traffic violence and call for evidence-based solutions to prevent future tragedies. Activities will include a vigil, remembrance ceremony, and advocacy for systemic changes. Public art installations will symbolize lives lost, while speakers will share stories of victims and survivors, reminding attendees of the human cost of unsafe streets.
The event will also serve as a crucial opportunity for governments, agencies, and those working in road safety to demonstrate the scale and impact of road-related deaths and injuries. Policymakers will be urged to adopt immediate and concerted actions to end this public health crisis. SAFE IE will call for accountability, demanding that leaders move beyond words and plans to implement structural changes that will save lives.
Local offices and organizations will join in solidarity, connecting the Inland Empire to the broader international observance. The gathering will not only honor victims but will also support families and communities who continue to carry the burden of loss. By centering remembrance, SAFE IE will strengthen the collective demand for safer streets, equitable transportation systems, and a future where no life is cut short by preventable crashes.
For more information, visit https://wdor-usa.org/ or check local city and county websites, as well as organizations such as the Vision Zero Network, Streets Are For Everyone, and the National Safety Council.
World Day of Remembrance for Road Traffic Victims 11-16-25
The World Day of Remembrance for Road Traffic Victims is a global event held every third Sunday of November to honor those who have lost their lives or been impacted by roadway crashes. This year, on November 17, communities across the globe, including several dozen in the United States, will gather together to demand actions towards improving roadway safety and to uplift proven strategies, including redesigning dangerous roads, reducing speed limits, and improving vehicle design.
This day also serves as a crucial opportunity for governments and those working in road safety to demonstrate the scale and impact of road-related deaths and injuries and advocate for immediate and concerted action to end this public health crisis.
Families for Safe Streets National Policy & Advocacy Committee Meeting 11-13-25
📅 Date: Thursday, November 6, 2025
🕡 Time: 7:30–8:30 PM ET (4:30–5:30 PM PT)
📍 Location: Zoom
🔗 Join Zoom Meeting
Meeting ID: 950 3485 3032
Passcode: 864587
📣 Your Voice Matters
Join us as we refine the latest draft of life-saving legislation. Whether you're a seasoned advocate or new to the movement, your lived experience is vital to shaping policy that centers victims and prevents future tragedies.
🌟 Core Mission
Families for Safe Streets is a grassroots, victim-led advocacy movement confronting the preventable epidemic of traffic violence by:
Advocating for lifesaving systemic changes, including safe speeds, improved street design, safer vehicles, and equitable policies. Families for Safe Streets - USA
Supporting individuals impacted by crashes—providing emotional, peer-based, and practical assistance such as support groups, peer mentoring, and resource guides. Families for Safe Streets - USA+1
Elevating personal stories of grief and survival to humanize the crisis, mobilize public awareness, and drive policy reform across local to national levels.
Families for Safe Streets seeks to end traffic violence by combining:
Grief-driven advocacy for safe systems (speeds, streets, and vehicles)
Mutual support among survivors, victims’ families, and caregivers
Powerful personal storytelling to spur cultural and legislative change
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Peer Mentor Training 11-13-25
Date: Wednesday, October 29, 2025
Time: 4:00 – 5:00 PM (PDT)
Location: Virtual
Organizer: Fillmore Smiley
Guests: Christine Smiley, Glori Smiley, Lori Thomas
Families for Safe Streets Peer Mentoring connects bereaved family members, crash survivors, and caregivers with trained volunteer mentors who’ve lived through similar tragedies. This training session offers an introduction to the program and prepares new mentors to support others navigating grief, trauma, and recovery.
Join us to learn how your experience can help someone else survive, and heal.
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Meeting with California MADD 11-13-25
Meeting with MADD and Dr. Smiley
Thursday, November 13, 10:00 – 10:30 AM
California MADD coordinator, Georgina Avilez, Dr. Fillmore Smiley, California Victims Services lead, Rhonda Campbell, and SAFE IE representative, Kellie Montalvo, will meet to address critical issues in DUI prevention and victim services.
Dr. Smiley will present research on the inefficacy of interlock devices. He will explain that, while interlock devices are installed, they hinder recidivism more effectively than fines or license suspension. However, once they are removed, they will no longer have an effect on recidivism, they will not save lives, they will not reduce DUI crash fatalities or injuries, and, according to several studies, recidivism will increase when interlock devices are removed.
The group will discuss victim assistance. Dr. Smiley will explain that Rose’s mother, Glori, attempted to contact MADD after Rose died, and no one called back, and that this is common, based on feedback received from other victims.
Georgina will share information about MADD’s educational initiatives. Dr. Smiley will explain research on the Compassionate Witness concept, emphasizing that educational initiatives are extremely rare in their effectiveness and outside of scientific norms. He will highlight that modeling caregiver behavior is the most prominent factor determining adult behaviors in children.
Dr. Smiley will also explain that the root cause of almost all of America’s problems is poverty and social inequality. He will note that research shows people form opinions easily, with little supporting evidence, and break those beliefs with great difficulty, even when presented with evidence.
MADD representatives will provide information on victim services. Dr. Smiley will clarify that his family does not need assistance with navigating court and is capable of locating resources independently.
MADD California does not have a single legislation office, but instead operates state and local offices that should advocate for and implement legislation at different levels, but they do not promote research-suppported interventions. The California State Executive Director worked with the Department of Alcoholic Beverage Control to advocate for ignition interlock device requirements for all DUI offenders. Dr. Smiley continues to be frustrated by the incredible waste of time, resources, and money.
Local offices provide victim services, such as the Victim Impact Panel, and community-specific campaigns to raise awareness and support for the mission to end impaired driving by utilziing ineffective educational interventions.
Leveraging Strong Towns Crash Analysis Studio for Vision Zero 11-13-25
Leveraging Strong Towns Crash Analysis Studio for Vision Zero
Thursday November 13 8:00 – 9:00 AM
We will gather to explore how Strong Towns Crash Analysis Studio can help communities move beyond reactive traffic safety approaches and toward proactive predictive strategies. Instead of simply working harder we will work differently. By learning from past crashes and patterns we will use those lessons to drive systemic and meaningful change.
The Crash Analysis Studio will provide a framework to investigate why crashes occur recognize and address patterns and focus on systemic improvements particularly related to street design and operations.
Vision Zero Network will collaborate with Strong Towns to highlight lessons from their report Beyond Blame How Cities Can Learn From Crashes to Create Safer Streets Today. The report will showcase findings from 18 cities that participated in the Studio revealing consistent contributing factors and systemic opportunities to integrate and scale safety centered infrastructure.
Examples will include how Hyattsville Maryland will improve pedestrian visibility with shorter pedestrian scale lighting how Richmond Virginia will slow traffic and narrow a high speed roadway near a college campus and how Rochester New York will reduce speed limits and implement quick build designs to calm traffic and protect vulnerable road users. These examples will demonstrate how targeted responses to crashes can serve as catalysts for broader lasting improvements.
Key takeaways will include empowering Vision Zero leadership focusing on what communities can control and combining technical expertise with lived experience. Participants will learn how to restructure leadership teams to prioritize safety how to implement rapid crash response teams and how to embed safety as a core organizational value.
This session will emphasize that achieving Vision Zero requires more than words or plans. It will require systemic change in policies practices and design standards. Strong Towns Crash Analysis Studio will show how communities can start small while laying the groundwork for scaling up progress and adapting better safety approaches going forward.
Join us to take action for change and to build safer more equitable streets together.
From Idea to Investment: Business Planning & Funding for Small Businesses 11-12-25
💼 From Idea to Investment: Business Planning & Funding for Small Businesses
Wednesday, November 12 ⋅ 1:00 – 2:00 PM PDT
📍 Online via Zoom
Webinar ID: 810 5743 8564
In partnership with Chase Business, this free webinar is designed to support entrepreneurs at every stage. Whether you're just getting started or ready to grow, you'll learn how to build a strong business plan and explore realistic funding options.
📘 What You’ll Learn:
• ✅ How to create an effective business plan
• ✅ What funders look for—and how to pitch your idea
• ✅ The pros and cons of loans, grants, and investors
• ✅ Tools and templates to simplify your planning process
Each session in this series covers the same content, attend the date that fits your schedule. This session is part of a broader initiative by the City of Los Angeles Economic and Workforce Development Department (EWDD) and the BusinessSource Hollywood Region, operated by PACE Business Development Center.
🏢 About the Host:
PACE Business Development Center provides 1-on-1 business counseling, workshops, access to low-interest loans, and support for government contracting. Learn more at pacelabdc.org
📞 Dial-in options and international access available here
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Public Health Data to Inform Injury Analysis and Monitoring (PH#2) 11-12-25
📅 Date & Time
Wednesday, November 12, 2025
11:00 AM Pacific Time
🔍 Description
This session explores how public health data can strengthen the diagnosis, prediction, and monitoring of traffic injuries, offering a more holistic view of their causes, patterns, and impacts.
Participants will examine how data from health systems, behavioral studies, and community-level indicators can inform safety strategies and injury prevention efforts
Topics include:
• Public health system injury data
• Social determinants of health and behavioral data sources
• Evidence-based approaches to injury analysis
• Integrating public health data into predictive and monitoring programs
This module supports cross-sector collaboration and reinforces the value of data-informed decision-making in building safer, more equitable transportation systems.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Move. Think. Rest.: Redefining Productivity & Our Relationship with Time 11-12-25
Date & Time
Wednesday, November 12, 2025
9:00 AM Pacific Time
Rethinking Productivity for Human Flourishing
This upcoming session will challenge outdated models of productivity rooted in time, speed, and output. Creativity strategist and keynote speaker Natalie Nixon, PhD, will introduce the MTR framework—Movement, Thought, and Rest—as a new operating system for work in the 21st century.
Far from procrastination, MTR activities such as walking, daydreaming, reflection, and pausing will be presented as hidden engines of innovation, well being, and organizational growth. Participants will learn how integrating these practices into personal routines and workplace cultures will unlock creativity, attract talent, and foster environments where people and ideas truly flourish.
Practical Tools and Strategies You Will Gain:
• How to use the MTR framework to design workflows that support creativity and clarity
• Ways to reframe stepping away as essential, not optional, for problem solving and innovation
• Practices that will integrate movement, reflection, and rest into daily work without sacrificing results
• Insights for leaders to cultivate teams that thrive in hybrid and high pressure environments
• A fresh perspective on productivity as yielding value and meaning, not just checking boxes
Ideal Participants for This Conversation:
• Leaders and managers seeking healthier, more sustainable models of performance
• Professionals across industries including technology, healthcare, education, finance, and creative fields who want to expand their
impact without burning out
• Teams navigating hybrid work and searching for new rhythms of collaboration
• Innovators and problem solvers looking for a framework to spark fresh thinking
• Anyone ready to move beyond hustle culture and design work that fosters real flourishing
About the Author
Natalie Nixon, PhD, is a creativity strategist known as “the creativity whisperer for the C Suite.” She is a sought after keynote speaker valued for her accessible expertise on creativity, the future of work, and innovation. Her background in anthropology, fashion, academia, and dance, combined with her experience living in five countries, distinguishes her as a one of a kind creativity expert.
Natalie has been named among the top women keynote speakers by Real Leaders and BigSpeak, and has been featured in Forbes, Fast Company, and INC. She is the author of The Creativity Leap: Unleash Curiosity, Improvisation and Intuition at Work, and her firm Figure 8 Thinking was recognized among the top women led innovation firms by Core 77. She serves as a trustee of the Smithsonian’s Cooper Hewitt Design Museum, Vassar College, and Leadership+Design.
Call to Action
It is time to step away from “always on” and discover a more human approach to productivity. Join Natalie Nixon, PhD, and explore how moving, thinking, and resting will transform the way you, and your organization, work.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Making the Most of Vision Zero with a Holistic Approach to Prioritization 11-11-25
Date: Tuesday, November 11 Time: 8:30 – 9:30 AM (PST) Location: Virtual (Registration details coming soon)
No community has unlimited time or resources. Whether your community has 1,000 residents or 1 million, you are likely facing more traffic safety challenges than you have staff, funding, or political capacity to address. It is critical to be strategic about how to stretch these limited resources for the greatest impact.
Join our upcoming webinar, Making the Most of Vision Zero with a Holistic Approach to Prioritization, where we will move beyond reactive "whack a mole" solutions and show you how to build a proactive, preventative approach to road safety.
This session will explore ways communities can take a more holistic approach to identifying problem areas and appropriate solutions, building buy-in for change, and promoting opportunities for agencies to better coordinate safety improvements with other infrastructure work.
We will cover essential strategies to shift your Vision Zero efforts:
Building Your High Injury Network (HIN): Learn how to strategically map areas where the highest numbers of roadway deaths and severe injuries are occurring. This allows for a strategic allocation of resources, focusing on the most dangerous systemic risks rather than responding to individual crashes after the fact.
Layering Equity and Demographic Data: Discover how overlaying your HIN with demographic data—including areas of persistent poverty, communities of color, seniors, and children—can reveal stark disparities in risk. For example, Las Vegas found that communities of concern overlapped with only 33% of the street network but accounted for 58% of severe and fatal crashes.
Incorporating Community Input: Understand how to supplement traditional police crash data (which often underreports injuries among communities of color) with community data. This bridges data gaps, builds public trust, and ensures your HIN reflects the real, everyday experiences of vulnerable road users.
Proactive Systemic Safety: We will showcase how established cities like Seattle and New York City shifted from addressing crashes one by one to proactively scaling proven interventions. For instance, after confirming that Leading Pedestrian Intervals (LPIs) reduce pedestrian crashes, Seattle began installing them as a standard part of routine signal retiming—preventing crashes before they happen.
We will share key takeaways and examples from newer Vision Zero communities, such as Nashville, Omaha, and El Paso, as well as experienced leaders in safety like Austin and Seattle. This webinar will demonstrate how to get ahead of crashes, rather than playing catch-up hotspot by hotspot.
Don't miss this opportunity to learn how to stretch your resources, integrate equity, and build a truly proactive Safe System approach.
Register today for this critical Vision Zero session!
Webinar Slow Down Speeders: Using Intelligent Speed Assistance in Your Community 11-10-25
Date: Monday, November 10 Time: 8:00 – 9:00 AM (PST) Location: Virtual (Registration details coming soon)
It is no secret that preventing unsafe speeds is one of the most, if not the most, important things we can do to advance safe mobility for all. We have a lot of proven ways to manage speeds, and one of the most effective and surprising ways is through Intelligent Speed Assistance (ISA) technology.
You are invited to join our essential upcoming webinar, where we will explore how communities can leverage ISA and powerful Safe System strategies to dramatically reduce speeding, curb traffic violence, and save lives. This session will celebrate successes while focusing on the practical steps needed to scale small wins into big impacts.
Focus: Small Wins, Big Impact & The Future of Speed Management
While achieving Vision Zero can be questioned by skeptics, we know that meaningful and measurable change takes time, political will, and real leadership. This often starts with baby steps: small-scale changes that show immediate, measurable results and can be scaled up for far greater safety benefits.
This webinar will feature expert presentations on:
The Power of ISA: How Intelligent Speed Assistance technology works, its effectiveness in reducing high-end speeding, and the essential policy and privacy considerations for broad community implementation.
Scaling Infrastructure: How to successfully move from quick-build pilot projects to widespread adoption of robust traffic calming and speed limit reductions across entire city networks.
Leadership and Momentum: Discussion on how to gain community support and political capital by showcasing small-scale wins that build momentum for comprehensive Vision Zero initiatives.
Spotlight: Case Studies on Reducing Unsafe Speeds
Our session will share dozens of bright spots of progress across the country, proving that when we invest in meaningful safety projects, we see progress. Join us to hear directly from Vision Zero leaders in communities like Cleveland, Madison, Milwaukee, and Santa Rosa.
Here are just a few examples of the successful strategies we will cover:
Madison, WI: Speed Limit Reductions Work. The city’s successful "20 is Plenty" pilots showed crash reductions of up to 44%. This success has been expanded citywide, contributing to a massive 58% reduction in fatalities since launching Vision Zero in 2020.
Milwaukee, WI: Quick-Build Calming. By piloting a temporary traffic circle in partnership with AARP, Milwaukee saw a 95% reduction in high-end speeders (those exceeding 35 mph). This success led to the installation being made permanent, showcasing the power of quick-build materials to generate data-driven public support.
Cleveland, OH: Speed Table Momentum. A pilot program using speed tables lowered average speeds by nearly 8 mph in problem areas. The pilot generated strong public understanding and support, leading to a citywide expansion with plans for over 200 speed tables installed across 2024 and 2025.
Santa Rosa, CA: Shifting Gears for Safety. The city demonstrated bold leadership by canceling a planned road-widening near a school and instead right-sizing the road, which resulted in a 14% to 17% decrease in speeds during peak times. This success proves it is never too late to switch priorities for safety.
Montgomery County, MD: Strategic Scaling. By implementing 127 safety projects along its high-injury network corridors, the county achieved a 28% reduction in serious and fatal crashes compared to pre-COVID years, proving the dramatic impact of targeted, data-driven investment.
Don't miss this opportunity to learn about the cutting-edge tools and policy approaches that will define the next phase of Vision Zero implementation. We will provide valuable lessons that will embolden you to double down on what works.
Dr Smiley and Cinco to visit Rose’s Memorial Brick Centennial Legacy Walkway 11-7-25
Date: Friday, November 7, 2025
Time: 5:00 – 5:30 PM (PST)
Location: Los Angeles Memorial Coliseum – Centennial Legacy Walkway (10s/20s section)
Before the game, we invite you to visit Rose Smiley’s memorial brick, now installed in the Centennial Legacy Walkway at the Los Angeles Memorial Coliseum. Her commemorative paver is located in the 10s/20s section, on the far right when standing directly in front of the archway.
To help locate the brick, use the Brick Locator Tool and enter the last name CARLSON. Click the eye icon under "View" to generate a map of the installation site.
This brief visit offers a moment of reflection and remembrance for Rose, whose life and legacy continue to guide our work.
For questions, contact Olivia Haney at 1-877-321-0466 (M–F, 7:00 AM to 4:00 PM PT).
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
FSS Autonomous Vehicle Roundtable 11-6-25
Date: Sunday, November 9, 2025
Time: 10:00 – 11:00 AM (PST)
Location: Virtual
Guest Speaker: Dr. Philip Koopman, Faculty Emeritus, Carnegie Mellon University | UL 4600 Author
Families for Safe Streets invites you to the second session in its Autonomous Vehicle Roundtable series. This conversation will explore how emerging technologies can shape safer, more equitable, and sustainable transportation systems.
Dr. Philip Koopman is a nationally recognized expert in autonomous vehicle safety and embedded systems. As the originator of the UL 4600 standard for AV safety, he brings decades of experience from academia, the U.S. Navy, startups, and industry review of over 200 embedded software systems. His insights will help guide critical discussions on policy, infrastructure, and public trust.
Key questions include:
Will autonomous vehicles reduce traffic deaths and injuries?
What policies and safeguards are needed to ensure safety for all road users?
How can communities prepare for the opportunities and risks ahead?
This roundtable is designed to equip the FSS community with the knowledge needed to shape informed, community-centered policy.
Learn more here: https://waymo.com/
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Demystifying AI Agents: A Beginner’s Guide for Every Professional 11-6-25
Thursday, November 6 ⋅ 9:00 – 10:00 AM PDT / 12:00 – 1:00 PM EST
📍 Virtual via Walden University
AI is transforming industries at breakneck speedbut most professionals feel overwhelmed by the complexity. In this beginner-friendly webinar, author and Chief AI Officer Reddy Mallidi will break down what AI agents are, how they work, and how to spot opportunities for AI in your own professional life, no technical background required.
🧠 Key Takeaways:
• Understand what AI agents are using simple, relatable analogies
• Learn the “Repetitive + Rules + Data” formula to identify AI opportunities
• Discover practical first steps to experiment with AI tools and measure impact
• Hear real-world success stories and set realistic expectations for implementation
👤 About the Speaker:
Reddy Mallidi is the author of AI Unleashed, Leading with AI Agents, and How to Choose the Right AI Use Cases. He serves as Chief AI Officer and COO at J&R Consulting, advising Fortune 2000 companies and AI startups. His mission is rooted in a belief in human potential, shaped by his upbringing in rural India and fueled by a passion for using AI as a force for good.
📧 Questions? Contact: info@alumlc.org
🌐 Hosted by Walden University
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Integrating Public Health and Transportation to Enhance Road User Safety (PH#1) 11-5-25
📅 Date & Time
Wednesday, November 5, 2025
11:00 AM Pacific Time
🔍 Description
This session explores how public health principles can inform and strengthen transportation safety efforts. By applying a health-rooted lens, participants will learn how to identify risk factors, promote equity, and design interventions that protect all road users.
Topics include:
• Key terms and frameworks from public health practice
• Opportunities to integrate health data into transportation planning
• Strategies for cross-sector collaboration
• Examples of community-centered safety initiatives
This module supports a holistic approach to roadway safety, one that recognizes the shared responsibility of transportation and public health systems in preventing harm and promoting well-being.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
F.S.S. WDoR Nationwide Meeting for Organizers (2025) 11-5-25
November 5, 2025 · 10:00–11:00 AM PT · Online via Zoom
RSVP for Zoom Link · Visit WDoR-USA.org
Rosenda’s Gift is honored to share this listing in support of the national movement to remember lives lost to traffic violence and demand safer streets.
This working session brings together organizers from across the country to coordinate efforts for the 2025 World Day of Remembrance for Road Traffic Victims (WDoR). Participants will share progress, exchange resources, and support one another in planning meaningful local events that honor victims and call for life-saving change.
Meeting Details
• Hosted by: Vision Zero Network and WDoR-USA
• Audience: Past and prospective WDoR event organizers
• Purpose: Collaboration, resource-sharing, and planning support
• Contact: kate@visionzeronetwork.org
Learn more about the national effort at wdor-usa.org
✯ #JusticeForRose #WDoR2025 #RosendasGift #familiesforsafestreets #TrafficViolenceIsPreventable #VisionZero ✯
Meeting with Kellie Montalvo and Tami Friedrich 11-5-25
Strategic Planning Session with SAFE IE
Wednesday, November 5 ⋅ 9:00–10:00 AM
Dr. Smiley will meet with Kellie Montalvo and Tami Friedrich to formalize a new leadership role with SAFE Inland Empire (SAFE IE), a nonprofit dedicated to eliminating traffic fatalities through education, advocacy, and survivor-centered outreach.
Dr. Smiley has accepted a prominent position, likely titled Victim Service Director, and will help coordinate the World Day of Remembrance, Ghost Tire gatherings, and the Tour de Palm Springs, among other initiatives that honor lives lost and demand systemic change.
Kellie Montalvo and Tami Friedrich are both nationally recognized advocates whose personal losses have fueled transformative public work:
• Kellie Montalvo has turned grief into a campaign against distracted driving, reaching thousands through public testimony and education.
• Tami Friedrich has been honored as Woman of the Year for her legislative and community leadership. Watch her story.
This meeting marks a new phase in survivor-led, justice-driven collaboration across the Inland Empire.
Newport Beach City Council Meeting 11-4-25
Tuesday, November 4 ⋅ 4:00 – 7:00 PM
📍 City Council Chambers, 100 Civic Center Dr, Newport Beach, CA 92660
Dr. Fillmore Smiley will speak during public comment to address the city’s continued inaction on street safety reforms. Despite presenting Vision Zero as a proven solution, the Council has failed to act. Dr. Smiley will use his three minutes to highlight the urgent need for modernization and accountability, without alienation, but with unmistakable clarity.
🗓️ Check the agenda the Thursday before the meeting for exact timing.
📞 For accessibility or agenda questions, contact the City Clerk’s Office: 949-644-3005
Countermeasures for Road Safety (P&E#1) 11-4-25
📅 Date & Time
Tuesday, November 4, 2025
11:00 AM Pacific Time
🔍 Description
This session offers a practical overview of life-saving strategies for local roads. Strategic countermeasures are essential to preventing roadway fatalities.
This session highlights how infrastructure improvements, behavioral approaches, and policy tools can be deployed effectively in local contexts, especially through low-cost, high-impact solutions.
Topics include:
• Crash Modification Factors (CMFs)
• Systemic safety analysis
• Criteria for evaluating and selecting countermeasures
• Scalable applications for local jurisdictions and vulnerable road users
This module supports data-informed decision-making and reinforces the principle that targeted, scalable interventions can prevent harm and promote equity in roadway design.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Meeting with Kellie and SAFE to discuss WDoR 10-31-25
📅 Friday, October 31, 2025
🕘 12:00 PM Pacific Time
📍 Virtual Meeting
Dr. Fillmore Smiley will meet with SAFE IE to discuss World Day of Remebrance.
This session will focus on event planning.
This meeting will assist Rose's mother, Glori Smiley, and Dr. Smiley, Rose's father, in learning how to plan and perform a WDoR event. The goal is to do one next year either in the Rim of the World community or Balboa Peninsula Newport Beach.
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Slow Down Speeders: Using Intelligent Speed Assistance (ISA) 10-31-25
Addressing Dangerous Speeding for Vision Zero
We invite you to an essential webinar focused on Intelligent Speed Assistance (ISA), a proven, yet underutilized, strategy critical to achieving safe mobility and Vision Zero goals. This event will detail how ISA actively manages vehicle speeds to curb the most dangerous driving behaviors.
Dr. Smiley / Rosenda's Gift will be in attendance.
📅 Date: October 31, 2025
⏰ Time: 8:00 AM PST (11:00 AM EST)
💻 Details: Online Event (Access link and registration below.)
A Necessary Conversation on Speed Management
Preventing unsafe speeds is paramount to advancing safe streets. This webinar moves beyond traditional methods to focus on ISA, a vehicle technology recognized by the NTSB and NHTSA for its effectiveness in limiting acceleration beyond set speed thresholds, thereby preventing reckless "super-speeding."
Key Insights to Be Presented:
Proven Efficacy: Review measurable results, including the NYC fleet pilot's 64% reduction in speeding among ISA-equipped vehicles.
Implementation Pathways: Learn from the rapid deployment strategies adopted by Washington, D.C. in their municipal fleets.
Policy Advancement: Examine state-level legislative efforts (D.C., Virginia, Washington State) to mandate ISA for repeat, dangerous offenders, positioning it as a powerful alternative to traditional punitive measures.
Call to Action for Local Leaders
This event is crucial for policymakers, Vision Zero advocates, and fleet managers seeking practical, cost-effective, and fast-acting solutions to save lives. You will gain actionable steps to:
Prioritize Safe Vehicle components in your local Vision Zero plans.
Implement ISA within your municipal or state fleets to lead by example.
Support "Super Speeder" legislation to target the highest-risk drivers.
Featured Experts Include: Eric Richardson (Together for Safer Roads), Charlie Wilson (Washington, D.C. Vision Zero), and Amy Cohen (Families for Safe Streets).
Secure your attendance and review the full agenda here: https://visionzeronetwork.org/slow-down-speeders-using-isa/
Meeting with Candace, Larry, and Matt 10-30-25
📅 Thursday, October 30, 2025
🕘 10:00 AM Pacific Time
📍 Virtual Meeting
Dr. Fillmore Smiley will meet with Candace, Larry, and Matt to discuss death certificate reform.
This session will focus on strategy planning.
This meeting builds on decades of activism and aims to push for meaningful change in how Manner of Death is reported on death certificates. We are seeking justice for homicide victims whose loved ones deaths are labled as accidents.
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Evaluation of the Legal Landscape Impacting First Responders (FR#6) 10-29-25
📅 Date & Time
Wednesday, October 29, 2025
11:00 AM Pacific Time
🔍 Description
This module explores the legal, procedural, and operational frameworks that shape the work of first responders.
Participants will examine how evolving laws and standards impact field decisions, and how to remain adaptive while upholding safety and accountability.
Topics include:
• Legal responsibilities and limitations
• Procedural updates and compliance strategies
• Operational best practices for safety and consistency
By staying informed, responders can ensure their actions align with current standards—leading to more legally sound and safety-focused outcomes in the field.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Dr. Smiley’s October 29, 2025 training on impaired and distracted driving highlighted alarming prevalence, systemic gaps in testing, and urgent policy needs, especially around polysubstance use, weekend fatalities, and underreported drug impairment.
Here’s a synthesized summary of the four key reports:
🚗 1. NHTSA Crash Stats Report No. 813264 (2022)
This report analyzed crash fatalities from 2020 and found that 45% of fatally injured drivers tested positive for at least one drug, including alcohol, cannabis, or opioids. Among seriously injured road users (drivers, passengers, pedestrians, bicyclists), 54% tested positive for drugs or alcohol, with cannabis and alcohol being the most common. The study emphasized the need for improved roadside testing and consistent toxicology protocols.
🍷 2. Alcohol and Drug Prevalence Among Road Users (NHTSA, 2022)
This landmark study used trauma center data to assess substance use among seriously and fatally injured road users. Key findings:
• 56% of drivers tested positive for one or more substances
• Polysubstance use was present in 25% of cases
• Cannabis was the most frequently detected drug, followed by alcohol and stimulants
The report called for standardized drug testing procedures and better public education on the risks of driving under the influence.
💊 3. SafeTREC 2023 Traffic Safety Facts: Drug-Involved Driving
This California-focused report revealed that 10,903 people died in drug-involved crashes nationwide in 2021, with 751 fatalities in California alone.
• Urban roads accounted for 66% of drug-involved fatal crashes
• 45% of fatal crashes occurred between Friday 6pm and Monday 6am
• Male victims aged 15–34 were the most affected group
• Driving under the influence was the primary crash factor in 80.8% of drug-involved fatal and serious injury crashes
The report highlighted polysubstance use and cannabis impairment as emerging threats, and called for enforcement aligned with the Safe System Approach.
📉 4. NHTSA Crash Stats Report No. 813738 (2023)
This publication focused on distracted driving fatalities in 2021. It reported:
• 3,522 people killed in distraction-related crashes
• Drivers aged 15–20 had the highest proportion of distraction-involved fatal crashes
• Handheld device use and in-vehicle distractions remain major contributors
The report emphasized the need for behavioral interventions, enforcement, and technology solutions to reduce distraction-related deaths. (Note: Full content retrieval failed, summary based on prior data).
These findings reinforce the urgency of Dr. Smiley’s advocacy: drugged, drunk, and distracted driving are not isolated behaviors—they are systemic threats requiring coordinated policy, enforcement, and survivor-centered reform.
Newport Beach City Council Meeting 10-28-25
Tuesday, October 28 ⋅ 4:00 – 7:00 PM
📍 City Council Chambers, 100 Civic Center Dr, Newport Beach, CA 92660
Dr. Fillmore Smiley will speak during public comment to address the city’s continued inaction on street safety reforms. Despite presenting Vision Zero as a proven solution, the Council has failed to act. Dr. Smiley will use his three minutes to highlight the urgent need for modernization and accountability, without alienation, but with unmistakable clarity.
🗓️ Check the agenda the Thursday before the meeting for exact timing.
📞 For accessibility or agenda questions, contact the City Clerk’s Office: 949-644-3005
Vision Zero Cities Conference 2025 10-28-25 to 10-30-25
Virtual Session 10-28-25
🗓️ October 28–30, 2025 · New York University
In alignment with Rosenda’s Gift’s commitment to safer streets and justice for victims of traffic violence, we’re sharing details about the upcoming Vision Zero Cities conference. This event reflects the kind of systemic change our community continues to champion.
Now in its 12th year, Vision Zero Cities convenes transportation officials, planners, advocates, and researchers to explore strategies for eliminating traffic deaths and building safer, more equitable urban environments.
https://www.zeffy.com/en-US/ticketing/vision-zero-cities
About the Conference
• Hosted by Transportation Alternatives
• Features keynotes, breakout sessions, and field tours
• Topics include enforcement, equity, impaired driving, and street design
• Open to professionals, community members, and those affected by traffic violence
Dr. Smiley’s participation in events like this reflects a personal and professional commitment to honoring lives lost to traffic violence, especially those taken by impaired driving, and to advancing legislative reform that treats these tragedies as preventable, not inevitable.
Rosenda’s Gift shares this listing as part of its ongoing advocacy for safer streets and in solidarity with the broader movement demanding accountability, prevention, and justice for every life affected
CONFERENCE AGENDA:
The 12th annual Vision Zero Cities will convene global leaders dedicated to achieving Vision Zero. This gathering unites city officials, planners, engineers, advocates, scholars, and industry leaders to share insights, explore innovative strategies, and discover cutting-edge solutions for challenges facing our cities. Over three days, participants will engage in keynotes, in-depth breakouts, immersive field tours, and personalized networking, all geared towards advancing safer and fairer streets and public spaces.
Schedule Overview:
Tuesday, October 28
Virtual Sessions - Dr Smiley will be attending
11 am - 3 pm EST
Wednesday, October 29
Keynotes + Breakout Sessions
New York University
Thursday, October 30
Field Tours - Various Locations
Closing Session
https://transalt.org/events/vision-zero-cities-conference
The 2025 Vision Zero Cities Conference reflects a decade of transformative progress, showcasing how cities are scaling small wins, embracing vehicle technology, and embedding equity into systemic safety strategies to eliminate traffic deaths.
Here’s a synergistic synthesis of the eight sources you provided, aligned with the conference’s mission to advance safer, fairer streets:
🏙️ Vision Zero Cities 2025: A Global Forum for Local Action
The 12th annual Vision Zero Cities Conference, hosted virtually and in person, convenes leaders across disciplines to explore how housing policy, emerging mobility (like e-bikes), and zoning intersect with traffic safety. Sessions highlight the power of cross-sector collaboration and community-rooted strategies to reshape urban mobility.
🌱 Small Wins, Big Impact: Scaling What Works
Cities like Madison, Milwaukee, Cleveland, and Santa Rosa are proving that quick-build interventions—from speed tables to painted bulb-outs—can yield dramatic safety improvements. These pilot projects, often low-cost and community-driven, are reducing crashes and building momentum for citywide change.
📊 Austin’s 10-Year Report: Data-Driven, Equity-Focused
Austin’s decade-long Vision Zero journey underscores the importance of infrastructure investment, equity prioritization, and Safe System design. Despite persistent challenges like state-level policy constraints and rising vehicle sizes, the city has achieved measurable reductions in serious injuries, especially in high-risk and underserved areas.
🚗 Intelligent Speed Assistance (ISA): From Pilots to Policy
ISA technology—limiting vehicle acceleration to posted speed limits—is gaining traction. New York City’s fleet pilot showed a 64% drop in speeding, while Washington, D.C. is expanding ISA across agencies. States like Virginia and Washington are enacting “super speeder” laws requiring ISA for repeat offenders, signaling bipartisan momentum for this life-saving tech.
🛻 Safer Vehicles: A Local Lever for Systemic Change
Vehicle design—especially size, weight, and visibility—has a profound impact on pedestrian safety. Cities are now integrating Safer Vehicles into Vision Zero plans by retrofitting municipal fleets with side guards, telematics, and ISA, and updating procurement policies to prioritize safety over bulk. Local governments are also influencing private fleets through contracts and ordinances.
📈 A Decade of Progress: From Language to Law
The Vision Zero movement has matured from a fringe idea to a national imperative. Key shifts include:
• Replacing “accident” with “crash” to emphasize preventability
• Prioritizing speed management in federal and local policy
• Embedding equity into safety planning
• Leveraging SS4A grants to fund local action
• Building cross-sector coalitions and community trust
⚠️ Note on Sources
• The Streetsblog article on ISA legislation was unavailable at the time of access.
• The Medium-hosted Vision Zero Cities Journal was flagged as unsafe and could not be reviewed.
Together, these resources illustrate a powerful narrative: Vision Zero is not just a goal—it’s a growing ecosystem of proven strategies, evolving technologies, and community-led momentum. The 2025 conference is both a celebration of progress and a call to scale what works.
Meeting with Newport Beach Assistant City Manager 10-27-25
Pedestrian Safety on the Balboa Peninsula
Meeting with Newport Beach Assistant City Manager Tara Finnigan
Monday, October 27 • 3:30–4:00 PM
Hosted via Zoom (link not posted publicly)
Tara Finnigan, Assistant City Manager for the City of Newport Beach, oversees communications, economic development, and special projects. This meeting will be convened to address long-standing community concerns about pedestrian safety on the Balboa Peninsula and to discuss the potential for Vision Zero-aligned interventions.
🔎 Community Concerns:
• Over a decade of unmet requests for pedestrian safety improvements on the Peninsula.
• A city-cited report claiming the area is “no more dangerous” than other parts of Newport Beach, a conclusion challenged by residents as misleading and potentially self-protective.
⚠️ Underlying Issues:
• A citywide emphasis on traffic flow over pedestrian safety, with little evidence of commitment to Vision Zero principles.
• Despite a state-of-the-art traffic control center, there is no indication of plans to implement research-backed safety interventions.
• A broader resistance to systemic change and a pattern of dismissing the lived experiences of grieving families and concerned residents.
🗣️ Discussion Points:
• Repeated community calls for elevated crosswalks, blinking pedestrian signage, and speed management have been met with skepticism or dismissal.
• City representatives have previously offered counterclaims lacking evidence, including assertions that speed bumps could cause drunk drivers to veer onto sidewalks, a statement that contradicts established traffic safety research.
• The meeting will underscore the need for transparent, data-informed decision-making and a shift toward prioritizing human life and safety over vehicular convenience.
This meeting marks a critical step in holding city leadership accountable and advancing a community-driven vision for safer streets. Dr. Smiley has been seeking help in forming a coalition to challange the city for necessary reforms. Thank you to all who continue to speak out and demand meaningful change.
City Bike-Ride-Walk 10-25-25
Saturday, October 25 ⋅ 9:00 AM – 12:00 PM PDT
📍 Historic Civic Center Lawn, 815 W. 6th Street, Corona, CA 92882
🎟️ FREE Registration | 👕 T-shirts, water, and snacks for sale
Join Streets Are For Everyone (SAFE IE) and Rosenda’s Gift for a powerful community bike-walk event dedicated to promoting safety for cyclists and pedestrians in the City of Corona. This event is a call to action for Vision Zero—the goal of eliminating all traffic fatalities and serious injuries.
🌟 Event Highlights:
• Community Bike Ride / Walk: A guided loop through Corona’s new 6th Street bike lanes and surrounding sidewalks to spotlight both safe and high-risk areas for vulnerable road users
• Safety Education Stations: Learn best practices for safe cycling, walking, and responsible driving from local experts
• Victim Advocacy & Memorial: Hear from those personally impacted by traffic violence. Dr. Fillmore Smiley, Lori, and Glori (Rose’s Mom) will appear on behalf of Rosenda’s Gift, sharing their journey of turning grief into a legacy of compassion and reform. Rosenda’s Gift honors the life of Rosenda Elizabeth Smiley and supports families who have lost loved ones to traffic violence
• Local Policy Discussion: Engage with SAFE advocates and local officials on sensible legislative changes to reduce traffic violence in the Inland Empire
This is more than a ride, it’s a movement. We invite all community members, cyclists, pedestrians, and safety advocates to stand together for a safer Corona, California, and the USA.
🌐 Learn more: streetsareforeveryone.org
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Ghost Tire Memorial 10-24-25
Ghost Tire Memorial - Angelina Rosales (for her son, Mark Rosales)
Friday, October 24 ⋅ 10:00 – 12:00 AM PDT
Location: Near site of fatal crash (Corona, CA)
2667 Pacific St, Highland, CA 92346
Join Streets Are For Everyone (SAFE) for a Ghost Tire Memorial in Corona to honor a local victim of traffic violence. Inspired by the ghost bike movement, ghost tires are white-painted car tires placed at crash sites to remember lives lost—especially pedestrians killed by speeding and reckless driving.
This memorial is part of SAFE’s broader mission to raise awareness, support grieving families, and advocate for life-saving measures like speed cameras and safer street design.
What to Expect:
• A quiet, respectful gathering to honor the victim
• A white-painted tire decorated with personal memorabilia
• Space for reflection, mourning, and community solidarity
• Advocacy materials supporting Assembly Bill 645 and Vision Zero goals
About SAFE Ghost Tire Memorials:
• Created by Streets Are For Everyone, a nonprofit dedicated to ending traffic violence
• Ghost tires cost approximately $25–$50 to make and can be placed with permission
• Families can add loved ones to SAFE’s In Memoriam page or create their own memorial
• Learn more at streetsareforeveryone.org
This event is open to all who wish to remember, reflect, and stand for safer streets.
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
📚 FSS Book Club: Improvement by Joan Silber 10-23-25
Thursday, October 23 ⋅ 4:00 – 5:30 PM PDT
📍 Virtual Discussion
Join Families for Safe Streets for a single-session book club exploring Improvement, Joan Silber’s award-winning novel about the ripple effects of a tragic car crash. Through interconnected stories, Silber examines how lives are shaped by loss, choice, and the possibility of change. The novel invites reflection on the consequences of everyday decisions and the quiet resilience that follows tragedy.
💬 Facilitated by Rebecca Sonkin
FSS member, author, and writing instructor
🧠 What to Expect:
• A 90-minute discussion—whether you’ve read the whole book or just part
• A space for reflection, connection, and shared insight
• Themes of loss, compassion, ambition, and human complexity
🏆 About the Book:
• Winner of the National Book Critics Circle Award and the PEN/Faulkner Award
• Written by Joan Silber, known for her elegant prose and emotionally layered storytelling
• Explores how a single event reshapes lives across time and geography
All are welcome. Whether you’re joining to reflect, listen, or share, your presence matters.
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Meeting with Candace and Matt 10-23-25
📅 Friday, October 10, 2025
🕘 10:00 AM Pacific Time
📍 Virtual Meeting
Dr. Fillmore Smiley will meet with Candace and Matt to discuss death certificate reform.
This session will focus on strategy planning.
This meeting builds on decades of activism and aims to push for meaningful change in how Manner of Death is reported on death certificates. We are seeking justice for homicide victims whose loved ones deaths are labled as accidents.
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Road Safety Audits (FR#5) 10-22-25
📅 Date & Time
Wednesday, October 22, 2025
11:00 AM Pacific Time
🔍 Description
This session offers a deeper understanding of road safety audits and the critical role first responders play in both the assessment and implementation phases.
Participants will explore how responder insights can strengthen audit outcomes, ensuring that roadway design and emergency protocols reflect real-world conditions.
Topics include:
• The structure and purpose of road safety audits
• Integrating first responder experience into audit teams
• Translating audit findings into actionable safety improvement
This module reinforces the value of cross-sector collaboration, where lived experience and technical analysis converge to prevent future harm.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Traffic Safety Strategy Session 10-21-25
🚦 Traffic Safety Strategy Session
Tuesday, October 21 ⋅ 3:30 – 4:30 PM PDT
📍 Virtual via Microsoft Teams
Meeting ID: 211 092 496 710 1 | Passcode: pj27za78
📞 Dial-in: +1 323-776-6996,,499237215# (Los Angeles)
📄 Vision Zero Action Plan (PDF)
👥 Participants:
• Chris Judkins (Organizer)
• Dr. Fillmore Smiley
• Eric Dunlap
• Harut Mesropyan
🎯 Purpose:
• Follow-up on insights, experience, and advice for working with traffic and transportation safety groups
• Discuss strategic approaches to DUI crash prevention and legislative reform
• Align efforts with Los Angeles County’s Vision Zero initiative to eliminate traffic-related fatalities by 2035
This session builds on shared commitments to public safety and justice, with a focus on actionable collaboration across agencies and advocacy networks.
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Worker Safety (M&C#3) 10-21-25
📅 Date & Time
Tuesday, October 21, 2025
11:00 AM Pacific Time
🔍 Description
This session offers a focused overview of workplace hazards and preventive strategies to improve safety for roadway workers.
Participants will explore the hierarchy of safety controls and examine real-world examples from roadway construction environments.
Topics include:
• Common hazards in roadway work zones
• Preventive measures and protective protocols
• Safety control hierarchy: from elimination to PPE
• Case-based applications for maintenance crews
This module supports broader efforts to embed safety into every layer of roadway operations, reinforcing the principle that no worker should be placed at unnecessary risk.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
FSS Journaling Together 10-20-25
Date: Monday, October 20, 2025
Time: 4:00 – 5:00 PM (PDT)
Location: Virtual
Organizer: Fillmore Smiley
Guests: Christine Smiley, Glori Smiley, Lori Thomas
Join us for a guided journaling session focused on healing after crash-related loss and injury. Journaling offers a safe space to express complex emotions, organize thoughts, and gain clarity. Research shows it can calm the brain’s fear center, reduce chronic stress, and strengthen coping skills.
This gathering provides a structured, supportive environment to explore grief, resilience, and recovery—one page at a time.
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Memorial Bench Dedication Ceremony 10-18-25
Donor & Memorial Flagstone Wall at Arrowhead Ridge
📅 Saturday, October 18, 2025
🕒 Time: 3:00 PM
📍 Location: Arrowhead Ridge
Address: 352 Grass Valley Rd, Lake Arrowhead, CA 92352, USA
🌸 Honoring Rosenda Elizabeth Smiley
A memorial bench gifted by Christine Smiley, mother of Dr. Fillmore Smiley and beloved Nana of Rosenda, will be placed in front of the Donor & Memorial Wall. This tribute honors Rose’s vibrant spirit and the family’s deep connection to Arrowhead Ridge, where she once hiked and celebrated with loved ones.
The bench will feature a custom brass plaque (6" x 4") engraved with words chosen by the family to reflect Rose’s legacy of joy, kindness, and resilience.
🧾 Ceremony Details
• Hosted by: San Bernardino Mountains Land Trust
• RSVP Required: Details included in printed invitations
• Invitations: Available for family, friends, and affiliated organizations
• Accessibility: ADA trail and landscaping improvements will be completed prior to the ceremony
Contact: Polly Sauer, Vice President
📞 909.806.5284
📧 psauer@yahoo.com
🌿 A Place of Memory and Meaning
Arrowhead Ridge is more than a location, it’s a landscape of remembrance, restoration, and community. This ceremony will honor donors, memorialize loved ones, and celebrate the healing power of nature.
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Citrus Bike Event: Volunteer with SAFE 10-18-25
Saturday, October 18, 2025
Time: 9:00 AM – 11:00 AM
Location: Riverside Plaza, 3639 Riverside Plaza Drive, Riverside, CA 92506
Volunteers: Lori & Dr. Smiley will be serving at the S.A.F.E. booth from 9:00 AM to 11:00 AM.
Purpose: Support road safety and help promote SAFE’s Finish The Ride and Finish The Run events!
🛣 Why It Matters
SAFE’s Finish events raise awareness about street safety and fund nearly half of SAFE’s annual budget. By volunteering to pass out promotional materials, you help bring this message to new audiences—and earn free entry to a future Finish event of your choice!
🧍 Volunteer Details
• Shifts available: 9 AM to 5 PM (minimum 2-hour shifts)
• Set-up begins: 9 AM
• Track your hours: Use Bloomerang to log at least 6 hours total across events to qualify for free entry
• Parking: Arrive early to secure a spot—details TBD
🍊 About the Citrus Classic Ride
• Beneficiary: Riverside Educational Enrichment Foundation (REEF)
• Routes: 100-mile, 50-mile, 30-mile, and 7-mile Family Fun Ride
• Festivities: Vendor expo, live entertainment, food, and kids’ bike rodeo
• Registration: Online until October 16; in-person available October 17–18
Whether you’re riding, volunteering, or cheering from the sidelines, your presence helps build safer streets and stronger communities.
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Rim School Board Meeting 10-16-25
📅 Thursday, October 16, 2025
🕠 5:30 PM – 7:30 PM Pacific Time
📍 Lake Gregory Education Center
📍 24740 San Moritz Dr, Crestline, CA 92325
At the upcoming Rim of the World Unified School District (ROWUSD) Board of Education meeting, Dr. Fillmore Smiley will offer heartfelt thanks to the Board for their support in installing a memorial bench at Mountain High School in honor of Rosenda Elizabeth Smiley.
This bench is more than a place to sit, it is a space for reflection, remembrance, and connection. It stands as a quiet tribute to Rose’s life, her love for learning, and her enduring impact on the Mountain High School community.
We are deeply grateful to the Board for recognizing the importance of this memorial and for making space, literally and symbolically, for students and families to gather, grieve, and heal.
🔗 For meeting details, agendas, and updates, visit the ROWUSD Board Meeting Portal
📞 District Office: (909) 336-203
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
From Idea to Investment: Business Planning & Funding for Small Businesses 10-16-25
📅 Date & Time
Thursday, October 16, 2025
1:00 – 2:00 PM Pacific Time📍 Format
Live webinar (Zoom)
📌 Focus
This session marked the third time Dr. Smiley attended “From Idea to Investment,” a training designed to equip entrepreneurs with practical tools for launching and sustaining small businesses. The webinar emphasized the importance of strategic planning and realistic funding pathways, especially for community-rooted ventures navigating limited resources. The organization has yet to offer any tangible resources or funding options, despite contact via phone and email.
📚 Topics Covered
• Structuring a business plan that reflects both vision and viability
• Understanding what funders prioritize—and how to pitch accordingly
• Comparing loans, grants, and investor models with attention to long-term impact
• Using templates and planning tools to streamline operations
🤝 Hosted By
PACE Business Development Center, in collaboration with the City of Los Angeles Economic and Workforce Development Department (EWDD) and BusinessSource Hollywood Region.
🔗 Continued Engagement
PACE operates BusinessSource Centers in Pico-Union and Hollywood, offering 1-on-1 counseling, training, access to low-interest loans, and support for government contracting. Learn more at pacelabdc.org.
This training reinforced the need for accessible, equity-driven business development resources—especially for founders committed to community healing, advocacy, and systemic change.
Legislative Meeting with Assemblymember Stephanie Nguyen 10-16-25
Thursday, October 16 ⋅ 11:30 AM – 12:00 PM PDT
📍 Virtual via Zoom
Meeting ID: 939 8724 3664 | Passcode: 633030
Dr. Fillmore Smiley (We Save Lives) will meet with Assemblymember Stephanie Nguyen to advance legislative reform on drunk driving and public safety. This conversation builds on Dr. Smiley’s ongoing collaboration with Candace Lightner and the We Save Lives coalition, and reflects a growing movement to hold systems accountable and protect lives.
🔍 Topics of Discussion:
• Mandatory Drug Court after a second DUI conviction, proven to save lives and reduce costs
• Charging passengers as accessories in DUI vehicles, drawing on international models from Japan and South Korea, where fatality rates are significantly lower
• Rosenda’s Law: A proposed framework for systemic change, accompanied by a fact sheet and background materials
• Rosenda’s Day: A community-driven remembrance and call to action
Dr. Smiley continues to meet with members of the Assembly Public Safety Committee, urging California to modernize its approach to impaired driving and adopt evidence-based reforms.
👤 About Assemblymember Stephanie Nguyen
Stephanie Nguyen represents California’s 10th Assembly District and is the first Asian American Pacific Islander woman legislator in the Sacramento region. A lifelong advocate for equity and access, she previously served as Executive Director of Asian Resources, Inc., and as a member of the Elk Grove City Council. Her legislative work centers on public safety, child care costs, youth mental health, and economic opportunity, especially for underserved communities.
📞 For assistance: Jessica Vang, Scheduler — (916) 319-2010 Jessica.vang@asm.ca.go
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
The Advice Trap: Be Humble, Stay Curious & Change the Way You Lead Forever 10-16-25
Thursday, October 16 ⋅ 9:00 – 10:00 AM PDT
📍 Hosted by Walden University
In fast-paced environments, the urge to give advice can sabotage trust, learning, and leadership. In this live author event, bestselling leadership thinker Michael Bungay Stanier (author of The Coaching Habit) shares tools from his provocative follow-up, The Advice Trap. Learn how to tame your “Advice Monster,” ask better questions, and lead with humility and curiosity.
🔑 What You’ll Gain:
• A framework to shift from advice-giving to coach-like leadership
• Habits that foster insight, agility, and self-reliance in teams
• Questions that unlock potential and disrupt burnout cycles
• Practical strategies for empowering others and deepening trust
🎙️ Featuring Michael Bungay Stanier, founder of Box of Crayons and global thought leader in coaching
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
FSS Autonomous Vehicle Roundtable 10-15-25
Date: Wednesday, October 15, 2025
Time: 10:00 – 11:00 AM (PDT)
Location: Virtual
Guest Speaker: Amanda Ventura, Public Affairs Manager, Waymo
Join Families for Safe Streets for a roundtable on the future of autonomous vehicles in the U.S. This session will explore how emerging technologies can shape safer, more equitable, and sustainable transportation systems.
Key questions include:
Will autonomous vehicles reduce traffic deaths and injuries?
What policies and infrastructure are needed to ensure safety and public trust?
How can communities prepare for the challenges and opportunities ahead?
This conversation will feature both advocates and skeptics, and is designed to equip the FSS community with the insight needed to shape informed, community-centered policy.
🔗 Learn more about Waymo: https://waymo.com/
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Safety of Responders on Roads (FR#3) 10-15-25
📅 Date & Time
Wednesday, October 15, 2025
11:00 AM Pacific Time
🔍 Description
This module builds on the National Traffic Incident Management Responder training, offering a deeper dive into the tools, strategies, and materials available to protect first responders working roadside.
Participants will explore best practices for minimizing risk during traffic incidents, with attention to
• Equipment and visibility standards
• Emergency scene protocols
• Deployment of signage and lighting systems
The session reinforces the principle that responder safety is foundational to public safety, especially in high-risk environments where visibility, speed, and unpredictability converge.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Private Meeting: Manner of Death Classification 10-15-25
Date: Wednesday, October 15, 2025
Time: 11:00 AM – 12:00 PM (PDT)
This meeting will focus on reforming outdated medicolegal terminology, specifically the push to replace “accident” with language that reflects intent, preventability, and accountability in death classification
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Unlock Your Potential: How Self-Awareness Can Transform Your Life and Work 10-15-25
Wednesday, October 15 ⋅ 9:00 – 10:00 AM PDT
Hosted by Walden University
Most of us believe we’re self-aware, but hidden blind spots can quietly sabotage our leadership, relationships, and growth. In this powerful webinar, executive coach and author Marty Dubin introduces the Self-Awareness Model, a framework designed to uncover what’s holding us back and help us align our values with our actions.
Whether you’re leading teams, navigating change, or seeking deeper fulfillment, this session offers practical tools to cultivate clarity, empathy, and sustainable transformation.
🌟 Key Takeaways:
• Understand the gap between perceived and actual self-awareness
• Learn how to identify blind spots and rewrite limiting narratives
• Apply strategies to lead with intention and authenticity
• Strengthen your influence, well-being, and personal growth
🎙️ Featuring Marty Dubin, author of Blindspotting: How to See What’s Holding You Back as a Leader
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Newport Beach City Council Meeting 10-14-25
Tuesday, October 14 ⋅ 4:00 – 7:00 PM
📍 City Council Chambers, 100 Civic Center Dr, Newport Beach, CA 92660
Dr. Fillmore Smiley will speak during public comment to address the city’s continued inaction on street safety reforms. Despite presenting Vision Zero as a proven solution, the Council has failed to act. Dr. Smiley will use his three minutes to highlight the urgent need for modernization and accountability, without alienation, but with unmistakable clarity.
🗓️ Check the agenda the Thursday before the meeting for exact timing.
📞 For accessibility or agenda questions, contact the City Clerk’s Office: 949-644-3005
Senator Cortese’s 2025 Legislative Update Town Hall 10-14-25
Date: Tuesday, October 14, 2025
Time: 6:00 – 7:30 PM (PDT)
Location: Online via Zoom
Zoom Link: https://casen.zoom.us/j/86556004052
Hosted by: Senator Dave Cortese, California Senate District 15
Rosenda’s Gift Guests: Fillmore Smiley (Organizer), Christine Smiley, Lori Thomas
Join us for Senator Dave Cortese’s 2025 Virtual Legislative Update Town Hall on Tuesday, October 14. This online event will provide residents of Senate District 15 with an opportunity to hear updates on the Senator’s 15 legislative proposals that reached the Governor’s desk, five of which have already been signed into law.
Senator Cortese will also share budget priorities and open the floor for community engagement on key issues impacting our region. This is a vital opportunity to stay informed and involved in the legislative process.
Questions or More Information:
Contact Mario B. Lopez, Policy Analyst Liaison
📧 Mario.lopez@sen.ca.gov
📞 408-545-820
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Work Zones (M&C#2 / P&E#2) 10-14-25
📅 Date & Time
Tuesday, October 14, 2025
11:00 AM Pacific Time
🔍 Description
This session provides an overview of roadway work zones in rural areas, with a focus on the minimum standards outlined in the Manual on Uniform Traffic Control Devices (MUTCD).
Participants will explore how MUTCD guidance applies across various types of work zones, supporting safer operations for crews and clearer navigation for road users.
Topics include:
• MUTCD standards for rural work zones
• Types of work zones and their unique challenges
• Practical applications for maintenance and engineering teams
This module supports broader efforts to align field practices with national safety protocols, reinforcing consistency, visibility, and protection for all roadway users.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Meeting with Candace Lightner 10-10-25
📅 Friday, October 10, 2025
🕘 9:00 AM Pacific Time
📍 Virtual Meeting
Dr. Fillmore Smiley will meet with Candace Lightner, founder of Mothers Against Drunk Driving and We Save Lives, to advance the next phase of their DUI reform agenda, a movement rooted in accountability, prevention, and justice for victims.
This session will focus on:
• Exploring mandatory treatment requirements for individuals convicted of a second DUI offense
• Evaluating legal pathways to charge passengers who knowingly ride in DUI vehicles, especially in cases involving repeat offenders or minors
• Strengthening legislative language to reflect the severity and preventability of impaired driving
• Strategizing outreach to lawmakers, agencies, and allied organizations
This meeting builds on decades of activism and aims to push for meaningful change in how DUI cases are handled, documented, and prevented.
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Death Certificate Reform 10-8-25
📅 Wednesday, October 8, 2025
🕚 11:45 AM – 12:45 PM Pacific Time
📍 Virtual via Zoom
A coalition of activists, parent advocates, and a Deputy District Attorney will meet with Dr. Reade A. Quinton, MD, President of the National Association of Medical Examiners (NAME), to begin a collaborative dialogue around the classification of death on official certificates, specifically, the definition and application of homicide.
The goal of this meeting is to work with Dr. Quinton to:
• Encourage NAME to discuss the issue with its executive board
• Explore the possibility of allowing one of the advocates to speak at NAME’s annual conference and/or host an informational booth
• Consider expanding NAME’s internal definition of homicide to reflect broader understandings of intent, including recklessness and indifference to human life
• Promote a uniform national definition of homicide that aligns with criminal law
• Explore how NAME might support legislative reform (without infringing on the professional independence of medical examiners in their duties)
This conversation marks a critical step toward truth in documentation and accountability in classification. It reflects a shared commitment to honoring victims of impaired driving and substance-related deaths with accuracy, dignity, and systemic change.
Confirmed Participants:
• Dr. Fillmore Smiley – Rosenda’s Gift
• Matt Capelouto – Stop Drug Homicide
• Candace Lightner – We Save Lives
• Carol Schweigert – Parent Advocate
• Larry Hatfield – Stanislaus County Opioid Safety Coalition
• Ivy Fitzpatrick – Riverside County District Attorney’s Office
• Dr. Reade A. Quinton, MD – President, NAME
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
#JusticeForRose #RosendasGift #DeathCertificateReform #MannerOfDeathMatters #StopDrugHomicide #WeSaveLives #TruthInDocumentation #LiveLikeRose #LoveLikeRose #LLR #RosendasLaw #RosendasDay #AdvocacyInAction #ChangingTheSystem #changingtheworld #rosendasday #rosendaslaw #missingrose #heartache #drunkdriver #heartbreak
MUTCD for First Responders (FR#2) 10-8-25
📅 Date & Time
Wednesday, October 8, 2025
11:00 AM Pacific Time
🔍 Description
This module introduces first responders to the principles of the Manual on Uniform Traffic Control Devices (MUTCD) and how they apply in the field, especially during traffic incidents, emergencies, and disaster response.
Participants will explore the operational role of first responders in maintaining roadway safety and continuity, with emphasis on:
• Emergency vehicle lighting protocols
• Use of changeable message signs (CMS)
• Emergency management signage and deployment strategies
The training highlights how MUTCD guidance intersects with real-time decision-making and public safety responsibilities—equipping responders to act with clarity, consistency, and compliance under pressure.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Maintaining a Safer Roadway (M&C#1) 10-7-25
📅 Date & Time
Tuesday, October 7, 2025
11:00 AM Pacific Time
🔍 Description
This session focuses on safety solutions that maintenance crews can apply in their daily work. Through a hands-on case study, participants will learn how to identify and address issues such as:
• Shoulder drop-offs
• Right-of-way obstructions
• Striping and signing
• Guardrails
• Mowing, sweeping, patching
• Drainage and winter maintenance
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Deep Listening: Transform How You Connect, Lead, and Learn 10-7-25
Tuesday, October 7 ⋅ 9:00 – 10:00 AM PDT
Hosted by Walden University
In a world that often rewards speed over depth, the practice of Deep Listening offers a powerful counterbalance. This webinar invites participants to explore how intentional listening can transform relationships, leadership, and learning environments. Whether you're guiding teams, supporting clients, or nurturing community, Deep Listening helps you move beyond surface-level exchanges to foster trust, empathy, and meaningful connection.
🎙️ Featuring Emily Kasriel
Award-winning journalist, executive coach, and author of Deep Listening: Transform Your Relationships with Family, Friends, and Foes. Kasriel draws on her work at the BBC, King’s College London, and Oxford University to share an 8-step method for cultivating presence, empathy, and insight.
🌟 What You’ll Learn:
• What Deep Listening truly means, and why it matters now more than ever
• How to shift from “listening to respond” to listening to understand
• Ways to build trust and collaboration through mindful communication
• Tools to strengthen empathy, self-awareness, and non-judgmental presence
• Everyday strategies to enhance your influence, well-being, and growth
Volunteer Appreciation Day 10-5-25
🌸 Volunteer Appreciation Day
Hosted by Rosenda’s Gift
📅 Sunday, October 5, 2025
🕙 Time: 10:00 AM – 6:00 PM
📍 Location: SkyPark at Santa’s Village
Address: 28950 CA-18, Skyforest, CA 92385
💖 Honoring Our Volunteers, Honoring Rose
Join us for a full day of joy, remembrance, and community celebration at SkyPark. This event honors the incredible volunteers who carry Rosenda’s legacy forward, and the young people whose lives she continues to inspire.
Wear your pink JusticeForRose shirt with pride. You are representing Rosenda’s Gift and our beloved Rose.
🎟️ Admission Details
• Free for listed youth participants (see names below)
• $20 for additional children and adults
• Pay at the door, just say you're here for Rosenda’s Gift
🎫 Admission includes:
• Roller skating
• Ziplining
• Archery & BB guns
• Ax throwing
• Pedal cars
• Fishing
• The B Rail (monorail)
• Rock climbing
• Magic & puppet shows
• Trail access
Additional costs: rock mining, bike rentals, food
👧 Paid-for Participants (Female – 30)
Abbie • Abi • Alexa • Amelia • Ashlyn • Aurora • Belle • Brooklyn • Calli • Cariann • Dalilah • Diana • Daisy • Ella • Emily • Emmah • Gabby • Giselle • Jaelynn • Kylee • Layla • London • Luz • Madi • Meghan • Niveya • Olivia • Sarah • Sophia • Syrenity
👦 Paid-for Participants (Male – 15)
Anthony • Anthony (Belle’s boyfriend) • Brayden • Charles • Christian • Cinco • Grayson • Luke • Max H. • Preston • Sebastian • Theron • Tyler
Death Certificate Reform Strategy Session 10-3-25
Friday, October 3 ⋅ 11:00 AM – 12:30 PM PDT
📍 Virtual via Zoom:
Dr. Fillmore Smiley will join Candace Lightner and Matt Capeluta for a private strategy session focused on legislative options related to death certificate reform. This meeting centers on the lived experience of families whose children were killed by fentanyl or impaired driving, and the systemic gaps in how these deaths are documented.
👥 Participants:
• Candace Lightner, Founder of We Save Lives and Mothers Against Drunk Driving
• Matt Matt Capelouto, President of Stop Drug Homicide (Alexandra’s Law)
• Dr. Fillmore Smiley, clinical therapist and founder of Rosenda’s Gift
🎯 Purpose:
• Prepare for an upcoming conversation with Dr. Quinton, Director of the National Association of Medical Examiners
• Examine the limitations of current “manner of death” classifications, which include only:
* Natural: Death from disease or aging
* Accidental: Unintended, unforeseen events
* Suicidal: Self-inflicted with intent
* Homicidal: Caused by another person, regardless of intent
* Undetermined: Insufficient evidence to assign a category
• Explore legislative and procedural reforms to better reflect the realities of DUI fatalities and substance poisoning deaths
• Discuss the possibility of adding new categories, or reclassifying certain deaths as homicide, to ensure accountability and truth in documentation
• Share personal experiences and advocacy goals
• Identify next steps for legislative engagement and public education
This conversation is exploratory and deeply personal. Dr. Smiley has confirmed participation and welcomes further involvement in shaping policy that honors truth, accountability, and the lived realities of families impacted by traffic violence and drug-related deaths.
Learn more at rosendasgift.org
Social Media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Families for Safe Streets National Policy & Advocacy Committee Meeting 10-2-25
📅 Date: Thursday, October 2, 2025
🕡 Time: 7:30–8:30 PM ET (4:30–5:30 PM PT)
📍 Location: Zoom
🔗 Join Zoom Meeting
Meeting ID: 950 3485 3032
Passcode: 864587
📣 Your Voice Matters
Join us as we refine the latest draft of life-saving legislation. Whether you're a seasoned advocate or new to the movement, your lived experience is vital to shaping policy that centers victims and prevents future tragedies.
🌟 Core Mission
Families for Safe Streets is a grassroots, victim-led advocacy movement confronting the preventable epidemic of traffic violence by:
Advocating for lifesaving systemic changes, including safe speeds, improved street design, safer vehicles, and equitable policies. Families for Safe Streets - USA
Supporting individuals impacted by crashes—providing emotional, peer-based, and practical assistance such as support groups, peer mentoring, and resource guides. Families for Safe Streets - USA+1
Elevating personal stories of grief and survival to humanize the crisis, mobilize public awareness, and drive policy reform across local to national levels.
Families for Safe Streets seeks to end traffic violence by combining:
Grief-driven advocacy for safe systems (speeds, streets, and vehicles)
Mutual support among survivors, victims’ families, and caregivers
Powerful personal storytelling to spur cultural and legislative change
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Honda USA Foundation Grant Application Reminder 10-1-25
On October 1, 2025, Dr. Smiley is scheduled to apply for the Honda USA Foundation grant by 5:00 PM (PST). This funding opportunity supports programs focused on youth education, safety, and environmental stewardship. Learn more or begin the application process on Honda’s official site.
Get Clients on Instagram: How to Build a Community That Buys 10-1-25
Wednesday, October 1 ⋅ 10:00 – 11:00 AM PDT / 1:00 – 2:00 PM EDT
Live attendees will receive the slide deck and a link to the webinar recording.
Join Instagram expert Sue B. Zimmerman for a dynamic, beginner-friendly webinar designed to help entrepreneurs, advocates, and small business owners attract ideal clients, build authentic community, and convert engagement into sales.
📘 What You’ll Learn:
• How to attract your target audience using hashtags, bios, and content
• How to foster trust and connection through comments, posts, and DMs
• How to turn Instagram conversations into paying clients
• How to use posts, stories, reels, and carousels to build visibility and drive conversions
• Practical prompts, examples, and a checklist to implement your strategy
💡 Key Takeaways:
• Focus on community, not just followers
• Build authentic relationships that lead to business growth
• Use strategic content to stand out and connect
• Apply actionable tools to grow your impact
This webinar is hosted by SCORE and is part of their ongoing series to support small business success. Whether you're new to Instagram or refining your approach, this session offers real-world strategies to help you thrive
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Safety Analysis Process (CM#7) 9-30-25
📅 Date & Time
Tuesday, September 30, 2025
11:00 AM Pacific Time
🔍 Description
This session offers an overview of the safety analysis process, highlighting two complementary approaches: traditional site analysis and systemic analysis.
Participants will explore factors contributing to crashes and learn about countermeasures used to reduce them. Case studies will illustrate how safety analysis can be applied in real-world settings.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Legislative Strategy Call: Death Certificate Reform 9-29-25
Tuesday, September 30 ⋅ 11:00 AM – 12:00 PM PDT
📍 Virtual via Zoom
Dr. Fillmore Smiley will join Candace Lightner and Matt Capeluta for a private conversation exploring legislative options related to death certificate reform. This meeting centers on the lived experience of families whose children were killed by fentanyl or impaired driving, and the systemic gaps in how these deaths are documented.
👥 Participants:
• Candace Lightner, Founder of We Save Lives and Mothers Against Drunk Driving
• Matt Capeluta, advocate and bereaved father whose son was killed by fentanyl
• Dr. Fillmore Smiley, clinical therapist and founder of Rosenda’s Gift
🎯 Purpose:
• Explore legislative concerns surrounding death certificate language and accuracy
• Share personal experiences and questions about cause-of-death documentation
• Discuss potential reforms to better reflect the realities of drug- and crash-related fatalities
• Identify next steps for advocacy and legislative engagement
This conversation is exploratory and deeply personal. Dr. Smiley has confirmed participation and welcomes further involvement in shaping policy that honors truth and accountability.
Learn more at rosendasgift.org
Social Media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
The 10 C’s of Social Media Marketing 9-25-25
📣 Upcoming Webinar: The 10 C’s of Social Media Marketing
Date: Thursday, September 25, 2025
Time: 10:00 AM PDT
Location: Online (Zoom)
Dr. Fillmore Smiley is registered to attend The 10 C’s of Social Media Marketing, a practical webinar designed to help small business owners and advocates elevate their online presence.
Created in response to the shift toward digital engagement during shelter-in-place, this session breaks down the myths and mistakes that hold back meaningful social media growth.
Attendees will learn:
• Which platforms to prioritize
• What types of content to post
• How much time to commit daily
• The 10 key concepts (“C’s”) for success
Each participant will receive a copy of the best-selling book The Marketing Checklist for Social Media.
Instructors: Hank and Sharyn Yuloff
With decades of combined experience in sales, advertising, online marketing, and coaching, the Yuloffs are known for guiding small business owners with hands-on support and strategic insight. Their firm, Yuloff Creative Marketing Solutions, has been called “a marketing incubator” for its personalized approach to growth.
Dr. Smiley is attending to explore how social media can amplify remembrance, advocacy, and community engagement under Rosenda’s Gift.
Rose’s Memorial Bench Cleaning 9-25-25
🐾 Upcoming Event: Rose’s Memorial Bench Cleaning & Relocation at SBC Animal Shelter
📅 Wednesday, September 25, 2025
📍 San Bernardino City Animal Shelter, 333 Chandler Place, San Bernardino, CA
We are overjoyed to share fantastic news about the future of Rosenda Elizabeth Smiley’s memorial bench at the San Bernardino City Animal Shelter.
Just over a year ago, this permanent metal bench, complete with Rose’s etched photograph and a QR code linking to her tribute page, was donated as a lasting embodiment of her spirit. It honors her love for animals, her support of the shelter through adoptions and donations, and her posthumous Annual Donation Drive.
During a visit on September 25, 2025, Dr. Fillmore Smiley will return to the shelter to personally clean Rose’s bench and oversee its relocation. The bench, which had become dirty and neglected, sparked a heartfelt conversation with shelter staff about its ongoing care. In response, the shelter agreed to move the bench from the under-construction “Meet Your New Dog” area to a prominent and protected location just inside the entrance to the kennels.
The bench, which features all the custom design elements Rose cherished—mushrooms, sunsets, butterflies, hummingbirds, and her pets, serves as a constant, enduring reminder of our beloved Baby Rose for years to come.
Words on the Bench:
Honoring Rosenda Elizabeth Smiley
Beloved Daughter Sister Granddaughter Niece Girlfriend Cousin & Friend
Born Miraculously on 12/5/09
Her Beautiful Life Stolen by a Drunk Driver on 5/25/24
Forever Loved – Never Forgotten
This event reaffirms the shelter’s commitment to honoring Rose’s legacy and ensures that her memorial remains a place of dignity, reflection, and love.
🔗 Smith Steelworks: A Bench That Speaks Against Drunk Driving
📣 Shelter Facebook Post Honoring Rose
📸 City of San Bernardino Tribute
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Memorial Installation for Cody Adam Boyd 9-24-25
Date: Wednesday, September 24, 2025
Time: 3:30–4:30 PM PDT
Location: Grandview Park (Twin Peaks Rotary Centennial Park), Twin Peaks, CA
Dr. Fillmore Smiley will deliver and install the plaque-in-rock memorial honoring Cody Adam Boyd, who tragically passed away from fentanyl poisoning on February 22, 2022. The memorial was unanimously approved by the Rim Rec Board on August 25, following a heartfelt proposal from Cody’s aunt, Angie Henyon, and support from Rosenda’s Gift.
The plaque will be placed near the fruit trees in Grandview Park, creating a space of remembrance that reflects Cody’s love for music, family, and helping others. Angie will select the exact location, ensuring the tribute feels personal and rooted in nature.
Dr. Smiley expressed deep gratitude to the Rim Rec Board and staff for their compassion and kindness, especially Michelle and Jenny, who were always kind to Rose. This memorial joins a growing legacy of remembrance and healing across the mountain communities.
Words on the Plaque:
Cody gave the warmest bear hugs, so when mixing music he was DJ Bearly. It was sweet to see how this big bear of a man loved cats, especially Mr Kitty. He bought a hypoallergenic cat so no one around him would be allergic. Cody loved his family and fishing with his friends. As much as Cody loved snow, he loved swimming at the lake, wearing shorts, and eating mini ice cream cones. He also loved to make people laugh, play guitar, and eat sushi. Cody loved teaching people how to invest in crypto and was happy helping people into the future. A future without him is hard to bear. Hug your people and talk to them about how to avoid the poisons in this world. CODY ADAM BOYD: 8-5-90 to 2-22-22 * Courtesy of Rosenda’s Gift *
This tribute is part of Rosenda’s Gift’s ongoing mission to support grieving families and foster places of healing throughout the mountain communities.
#RosendasGift #CodyBoyd #GrandviewPark #FentanylAwareness #CommunityRemembrance #MemorialApproved #LiveLikeRose #LoveLikeRose #LLR #JusticeForRose #ChangingTheWorld #MissingRose #RosendasLaw #RosendasDay
Touch-Up Lake Gregory Bench 9-24-25
Bench Restoration for Rosenda’s Memorial
📅 Tuesday, September 24, 2025
🕒 3:00–3:30 PM PT
📍 San Moritz Lodge, 24640 San Moritz Dr, Crestline, CA 92325
Tiny scratch marks were found on Rosenda’s face engraved into the Lake Gregory memorial bench. With guidance from Richard Fillerup at Smith Steelworks, we’ll restore the surface using Acrylic Enamel Touchup, applied delicately with a small brush to preserve her image.
This brief restoration honors the dignity of her memorial and the love behind every detail.
Memorial Bench Installation for Marciel Torres 9-24-25
Date: Wednesday, September 24, 2025
Time: 2:00–3:00 PM PDT
Location: Thousand Pines Christian Camp
359 Thousand Pines Rd, Crestline, CA 92325
Dr. Fillmore Smiley will deliver and install a memorial bench honoring Marciel Torres, who was tragically killed in a single-driver DUI crash over a decade ago. The bench will be placed at Thousand Pines Christian Camp, thanks to the generosity and support of John Whisner and the Camp Director, who welcomed the gift with compassion and care.
Marciel’s sister, Lauren Torres, has lived in Crestline for years and works for the Lake Gregory Company. She shared memories of her brother’s love for skateboarding, surfing, and the outdoors, especially Newport Beach, which he visited the morning of his passing. Though Lauren cannot attend the installation, her mother will be present to witness the placement of this tribute.
The bench and plaque were designed in collaboration with Lauren and approved by Thousand Pines. The plaque reflects Marciel’s spirit, his love for movement, laughter, and helping others. This memorial joins Rosenda’s Gift’s growing network of remembrance sites, each honoring lives lost to preventable tragedies and offering spaces for healing.
This tribute is part of Rosenda’s Gift’s mission to support grieving families and elevate community-led remembrance across the mountain region.
#RosendasGift #MarcielTorres #ThousandPines #MemorialBench #CommunityRemembrance #LiveLikeRose #LoveLikeRose #LLR #JusticeForRose #DUIAwareness #ChangingTheWorld #MissingRose
SAFE I.E. Meeting 9-24-25
SAFE I.E. Meeting (Streets Are For Everyone)
🚦 Event: SAFE I.E. E-Board Meeting
📅 Thursday, September 26, 2025
🕧 12:30 PM PT
🖥️ Online via Zoom
Hosted by Kathleen Montalvo, Director of SAFE I.E. (Streets Are For Everyone Inland Empire), this E-Board meeting brings together regional advocates to coordinate legislative strategy, grassroots action, and victim support services.
SAFE I.E. works across four key areas:
• Statewide legislation and policy co-sponsorship
• Grassroots advocacy and direct action
• Survivor and victim support services
• Youth engagement through film and poster projects
Upcoming Inland Empire events include:
🚲 Ghost Tire Memorial – Corona, 10/24/25
🚶 Bike & Walk Safety Day – Corona, 10/25/25
🕯️ World Day of Remembrance – Corona, 11/16/25
SAFE collaborates with leading road safety organizations across California to advance traffic violence prevention, including SPUR, CalBike, Walk SF, Streets For All, MADD, and Families for Safe Streets.
Fund Your Business With Sponsors 9-24-25
Date: Wednesday, September 204, 2025. 10:00 – 11:00 am
Location: Online via Zoom
Presenter: Linda Hollander
Zoom Link: Join the session
Recording Available: Watch on YouTube
About the Event
Would you like to do what you love, and have someone else foot the bill? Have you ever considered corporate sponsors for your business, show, book, charity, speaking engagements, or events? America’s most successful companies partner with sponsors. Why not you?
Join Linda Hollander, author of the #1 best-selling book Corporate Sponsorship in 3 Easy Steps and CEO of Sponsor Concierge, for a powerful session on how to attract and retain corporate sponsors. With over 20 years of experience, Linda has helped countless entrepreneurs tap into the power of sponsorships. Her own sponsors have included Microsoft, Wells Fargo, Epson, Citibank, FedEx, Health Net, Southwest Airlines, Bank of America, Staples, American Airlines, Wal-Mart, Marriott, and IBM.
What You’ll Discover
• How to identify your potential sponsors
• How to attract your sponsors
• The biggest mistakes most people make
• Creating your sponsor proposal to get big bucks
• Spotlighting your assets
• Knowing how much money to ask for (don’t sell yourself short)
• Getting your sponsors to renew again and again
Who Should Attend
• Speakers
• Business Owners
• Authors
• Event Producers
• Social Influencers
• Non-Profit Charities
This presentation is for people who want success now. Those afraid of rapid business growth need not apply.
About the Presenter
Linda Hollander has been featured by Inc. and Entrepreneur magazines as the leading expert on corporate sponsorship. She is the founder of the Sponsor Secrets Seminar and continues to help entrepreneurs, nonprofits, and creatives build sustainable funding through strategic partnerships.
Newport Beach City Council Meeting 9-23-25
Campaign for Safer Streets on Balboa Peninsula
📅 Date & Time
Tuesday, September 23, 2025
4:00–7:00 PM
📍 Location
Newport Beach Civic Center
100 Civic Center Drive, Newport Beach, CA
🗣️ Purpose
This meeting is part of ongoing advocacy for safer street design and traffic reform on the Balboa Peninsula, where 14-year-old Rosenda Smiley was killed by an alleged drunk driver in 2024. Her father, Dr. Fillmore Smiley, a clinical therapist and activist, may attend, pending a scheduled meeting with Assistant City Manager Tara.
Dr. Smiley’s efforts include:
• Promoting Vision Zero: Advocating for elevated and blinking crosswalks, and other design changes to prevent traffic deaths.
• Lobbying Officials: Meeting with Newport Beach leaders to push for urgent safety improvements.
• State-Level Reform: Advancing “Rosenda’s Law” to strengthen drunk driving legislation.
• Community Support: Founding Rosenda’s Gift to help families affected by traffic violence.
• Coalition Building: Partnering with Families for Safe Streets and other advocates to promote lasting change.
ℹ️ Notes
City Council meetings begin at 4:00 PM and may include a study session. These sessions allow staff to present issues for discussion, though no formal decisions are made. For updates or verification of session times, contact the City Clerk’s Office at (949) 644-3005.
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Drunk Driving Reform Meeting 9-23-25
⚖️ Legislative Advocacy Meeting: Dr. Fillmore Smiley & David Monroy
📅 Tuesday, September 23, 2025
🕛 12:00 PM – 1:00 PM PT
📍 Office of Assemblymember Juan Alanis, District 22
1021 O Street, Suite 4640, Sacramento, CA 95814
Dr. Fillmore Smiley will meet with David Monroy, Legislative Director and Public Safety Staffer for Assemblymember Juan Alanis, to discuss legislative reform addressing drunk driving.
This meeting follows initial outreach to the Assemblymember’s scheduler and reflects ongoing efforts to advance policy change in honor of Rosenda Smiley, who was killed by a drunk driver on May 25, 2024.
Dr. Smiley brings deep expertise in substance abuse and forensic psychology, and is working in partnership with We Save Lives to pursue meaningful reform. This meeting marks a critical step in elevating survivor-led policy and ensuring that lived experience informs legislative priorities.
📞 Office: (916) 319-2655
📞 Direct: (916) 319-2022
📧 Email: David.Monroy@asm.ca.gov
Reading the Roadway (CM#6) 9-23-25
📅 Date & Time
September 23, 2025
11:00 AM Pacific Time
🔍 Description
Learn how to “read the road” and why it matters in everyday activities. This training uses real-world examples to help participants identify potential safety issues during routine tasks. It also introduces the road safety audit process as a structured method for assessing roadway conditions.
🎓 Format
Live webinar (recorded for future self-paced training)
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Honoring Rose: Yearly Donation Drive for San Bernardino City Animal Shelter 8-28-25 to 9-28-25
📍 San Bernardino City Animal Shelter, 333 Chandler Place, San Bernardino, CA
🗓️ Sunday, September 28, 2025
Animals held a special place in Rosenda Smiley’s heart, and her compassion for them shone through in everything she did. She adopted pets, cared for them, and donated in support. Rose’s love for animals was undeniable, a bright spark that inspired compassion and second chances. In her honor, Rosenda’s Gift continues this legacy with an annual donation drive for the San Bernardino City Animal Shelter, ensuring that animals in need receive comfort and care.
This yearly effort collects blankets, sheets, towels, dog toys, and cat toys, simple items that make a world of difference for shelter animals awaiting their forever homes. Every donation is a tribute to Rose’s compassion, helping provide warmth and enrichment to pets in transition. Join us in keeping her spirit alive.
Rose truly believed in giving every animal a chance at a loving home. In her honor, Rosenda’s Gift proudly continues this legacy with our annual donation drive for the San Bernardino City Animal Shelter. This vital effort ensures that animals in need receive the comfort, care, and warmth they deserve as they await their forever families.
Every donation, no matter how big or small, is a direct tribute to Rose’s boundless kindness and helps provide comfort and enrichment to pets in transition. Join us in keeping her compassionate spirit alive and making a tangible difference for these deserving animals.
Corporate Sponsorship for Mission-Driven Work 9-23-25
Date: Tuesday, September 23, 2025
Time: 10:00 AM PDT
Location: Online (Zoom)
Dr. Fillmore Smiley is registered to attend Need Funding? Get Corporate Sponsors for Your Business, a webinar led by Linda Hollander, CEO of Sponsor Concierge and author of Corporate Sponsorship in 3 Easy Steps.
This session explores how entrepreneurs, advocates, and nonprofit leaders can secure corporate sponsorships to fund their work. Topics include:
• Identifying and attracting sponsors
• Crafting high-impact proposals
• Avoiding common pitfalls
• Knowing your worth and asking for it
• Building long-term sponsor relationships
Dr. Smiley is attending to explore sustainable funding strategies for remembrance events, advocacy campaigns, and community healing initiatives under Rosenda’s Gift.
Corporate partnerships can amplify survivor-led movements and ensure that dignity, safety, and reform are not just values, but funded realities.
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Honoring the memory of Rosenda Smiley, whose life was stolen by a drunk driver.
🗓️ Sunday, September 21, 2025 | 🕚 11:00 AM – 4:00 PM
📍 200 W. Redlands Blvd, Redlands, CA 92374
(Corner of Eureka and Redlands Blvd, adjacent to Urgent Care, just south of Look Dine-In Movie Theater)
Join us for a meaningful day of community and remembrance. Every car wash helps support Rosenda’s Gift, a nonprofit dedicated to helping grieving families create lasting memorials for their loved ones. Your support ensures no family has to navigate their grief alone. Come by, get a clean car, and make a difference!
All proceeds go to benefit Rosenda's Gift
Your support helps Rosenda’s Gift continue its mission of honoring lives and ensuring that no memory is forgotten. Every donation allows us to create meaningful tributes, support grieving families, and bring communities together in remembrance
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
From Idea to Investment: Business Planning & Funding for Small Businesses 9-18-25
💼 From Idea to Investment: Business Planning & Funding for Small Businesses
📅 Date & Time
Thursday, September 18, 2025
1:00 – 2:00 PM Pacific Time
📍 Location
Online (Zoom)
Join Webinar
Passcode: 187905
📝 Description
In partnership with Chase Business, this free webinar is designed to support entrepreneurs at every stage. Whether you're just getting started or looking to grow, you'll learn how to build a strong business plan and explore realistic funding options. Gain insights from industry experts, access hands-on tools, and leave with the confidence to launch or scale your business.
What You’ll Learn:
✅ How to create an effective business plan
✅ What funders look for—and how to pitch your idea
✅ The pros and cons of loans, grants, and investors
✅ Tools and templates to simplify your planning process
🤝 Hosted By:
PACE Business Development Center, in collaboration with the City of Los Angeles Economic and Workforce Development Department (EWDD) and BusinessSource Hollywood Region.
📚 About the Host
PACE Business Development Center operates BusinessSource Centers in Pico-Union and Hollywood, offering 1-on-1 counseling, training, access to low-interest loans, and support for government contracting. Learn more at pacelabdc.org.
Crowdfunding for Mission-Driven Impact 9-18-25
Date: Thursday, September 18, 2025
Time: 11:00 AM PDT
Location: Online (Zoom)
Dr. Fillmore Smiley is registered to attend Crowdfunding 101: Best Practices & Tools You Need, a live webinar presented by entrepreneurial advocate Alysse Bortolotto.
This session offers a roadmap for launching successful crowdfunding campaigns—whether for nonprofits, creative projects, or advocacy initiatives.
Topics include:
• Choosing the right platform
• Campaign strategies used by top fundraisers
• Real-world case studies
• Tools for launch and community building
Alysse Bortolotto, founder of Krowdfundr and a nationally recognized startup ecosystem builder, brings over two decades of experience helping underrepresented founders secure funding through storytelling and pitch competitions.
Dr. Smiley is attending to explore sustainable, community-backed funding models for remembrance events, survivor support, and legislative reform under Rosenda’s Gift.
Crowdfunding isn’t just about raising money, it’s about building movements.
Spatial and Temporal Shifts in Pedestrian Serious Injuries and Fatalities 9-17-25
📅 Wednesday, September 17, 2025 · 🕚 11:00 AM PT · 🖥️ Online via Zoom
Hosted by: The Center for Pedestrian and Bicyclist Safety (CPBS)
Pedestrian fatalities in the U.S. rose by over 83% between 2009 and 2022, far outpacing the 16% increase in vehicle occupant deaths. This webinar explores how and where these tragedies are occurring, revealing a troubling shift in pedestrian crashes toward suburban areas and neighborhood-scale commercial zones.
🔍 What You’ll Learn
• Geospatial trends in pedestrian fatalities and serious injuries
• The role of street design (e.g., arterials, midblock crossings)
• Impacts of vehicle design, including the rise of larger light trucks
• Neighborhood-level patterns around retail and transit hubs
• How planning and engineering research can be harmonized to address the crisis
🌐 Vision Zero & CPBS: A Shared Commitment
Vision Zero is a global initiative aimed at eliminating traffic fatalities and serious injuries through systemic change. CPBS, a Tier-1 University Transportation Center funded by the U.S. Department of Transportation, supports this mission through research, education, and infrastructure innovation focused on pedestrian and bicyclist safety.
How CPBS Advances Vision Zero:
• Data-Driven Research: CPBS identifies high-risk areas and trends that inform Vision Zero interventions
• Infrastructure Analysis: Their work supports safer street design for vulnerable road users
• Public Education: CPBS promotes awareness and behavioral change aligned with Vision Zero principles
• Policy Support: Research findings help shape local and national safety strategies
Together, Vision Zero and CPBS offer a powerful framework for understanding and reversing the pedestrian safety crisis, ensuring that every person, in every neighborhood, can walk without fear.
✯ #JusticeForRose #rosendasgift #LLR #familiesforsafestreets #VisionZero #CPBS #TrafficViolenceIsPreventable #missingrose #rosendasday #rosendaslaw #Heartache #heartbreak #drunkdriver #changingtheworld ✯
Legislative Strategy Meeting with CHP 9-16-25
Date: Tuesday, September 16, 2025
Time: 1:00–2:00 PM PT
Format: Private Virtual Meeting
Dr. Fillmore Smiley and Candace Lightner, founder of Mothers Against Drunk Driving (MADD) and President of We Save Lives, will meet privately with Captain Tye Meeks, Special Representative to the Legislature for the California Highway Patrol (CHP).
Captain Meeks is a high-ranking commander with the CHP and serves as the agency’s liaison to the California Legislature, advising the Commissioner and participating in meetings with state officials on traffic and budget matters. This meeting was secured through direct outreach to the Office of Special Representative (OSR).
🔍 Legislative Goals Under Discussion
1. Mandatory drug/dui court for second-time DUI offenders
2. Charging passengers as accessories when knowingly riding with an impaired driver
3. Ending the automatic 10-year record drop-off for DUI convictions (to be introduced)
Candace Lightner has affirmed her support for drug courts and emphasized the shared goal of compassionate accountability. She expressed deep sympathy for the loss of Rosenda “Rose” Elizabeth Smiley and praised Dr. Smiley’s advocacy as “commendable.”
🧭 Strategic Importance
This meeting represents a critical step in building legislative momentum. Securing CHP support is foundational to advancing survivor-led reforms that prioritize prevention, accountability, and public safety.
Transportation, Public Health & Law Enforcement 9-16-25
Date: Tuesday, September 16, 2025
Time: 11:00 AM PT
Format: Virtual Webinar
Dr. Fillmore Smiley is registered to attend RSCP: Intersection of Transportation with Public Health and Law Enforcement (CM#5)—a training focused on collaborative strategies to improve road safety.
This session will explore how transportation, public health, and law enforcement agencies can work together toward Vision Zero, sharing insights into planning processes, discipline-specific approaches, and joint initiatives.
Note: This webinar will be recorded and may be used for future training materials.
Memorial Bench Delivery to Mountain High School 9-16-25
Date: Tuesday, September 16, 2025
Time: 8:30 AM – 9:30 AM
Location: Mountain High School, Cafeteria Area
🛠️ Task:
Deliver and place the Patriot Blue memorial bench honoring Rosenda “Rose” Elizabeth Smiley.
💙 Bench Details:
• Recycled plastic bench manufactured by the Roudebush Company
• Color: Patriot Blue (selected by Rim of the World School District)
✒️ Engraved with:
• Rosenda “Rose” Elizabeth Smiley
• 12/5/2009 Forever Loved – Never Forgotten 5/25/2024
• Includes icons: butterfly, heart, hummingbird, and dove
• See attached photo for final design
👥 Support Team:
• Lori will assist with loading the bench
• Jeremy Montiel will assist with unloading and placement
• Jeremy has received approval to place the bench near the cafeteria
• The area will be surrounded by flowers planted by the school’s gardening club
🌱 Impact:
This location is a meaningful gathering space for students, used for sitting, socializing, and quiet moments. The bench will serve as a lasting tribute to Rose’s memory and compassion, reinforcing the values of remembrance, sustainability, and community care.
Overview of the MUTCD (CM#4) 9-15-25
📅 Tuesday, September 9, 2025 · 🕚 11:00 AM – 1:00 PM PT · 🖥️ Online via Zoom
Webinar ID: 839 3014 4152 · Passcode: 336816
You are invited to a vital training session hosted by the Roadway Safety Champions Program (RSCP), offering a comprehensive introduction to the Manual on Uniform Traffic Control Devices (MUTCD), the national standard for traffic signs, signals, and markings on roads open to public travel.
This module explores how uniformity in traffic control devices enhances safety, reduces crashes, and supports nationwide efforts to prevent traffic violence.
🧠 What You’ll Learn
• The purpose, scope, and legal authority of the MUTCD
• How standardized traffic control devices improve safety and mobility
• The FHWA’s role in maintaining and updating the MUTCD
• Design principles that reduce confusion and increase visibility
• How MUTCD compliance affects federal funding and liability
• The importance of practitioner input in shaping future editions
🌐 MUTCD & Vision Zero: A Shared Mission
The MUTCD is a cornerstone of Vision Zero strategies. By providing clear, consistent standards, it helps communities build safer streets that protect all road users, especially those most vulnerable.
MUTCD in Action:
• Safer Intersections: Reducing pedestrian-vehicle conflicts
• Protected Bike Lanes: Supporting safe cycling infrastructure
• Improved Crosswalks: Enhancing visibility and accessibility
• Traffic Calming: Reinforcing speed reduction strategies
The 11th edition of the MUTCD includes updates that reflect evolving safety needs and align with Vision Zero’s goal of eliminating traffic fatalities and serious injuries.
👥 Who Should Attend
• Transportation professionals
• Public officials and planners
• Law enforcement and first responders
• Advocates, educators, and nonprofit leaders
• Anyone committed to safer streets and honoring lives lost
This session is shared in remembrance of Rosenda, whose life was stolen by a drunk driver, and in solidarity with all families affected by traffic violence. We continue this work not only to educate, but to change the world.
✯ #JusticeForRose #rosendasgift #LLR #familiesforsafestreets #VisionZero #MUTDC #TrafficViolenceIsPreventable #missingrose #rosendasday #rosendaslaw #Heartache #heartbreak #drunkdriver #changingtheworld ✯
🌐 Upcoming Event: Vision Zero International Course
📅 September 15–19, 2025 · 📍 Lindholmen Science Park, Gothenburg, Sweden
Course Details & Registration:
Vision Zero international opportunity for collaboration, learning, and action in the fight against traffic violence.
Organized by the Vision Zero Academy of the Swedish Transport Administration, this five-day course brings together global leaders, researchers, and advocates to explore Sweden’s groundbreaking Vision Zero approach—an ethical and strategic framework designed to eliminate fatalities and serious injuries on our roads.
🌍 Why It Matters
Road traffic injuries are a global epidemic, recognized in the UN’s Sustainable Development Goals. Since 1997, Sweden has led the way with Vision Zero, transforming road safety through design, policy, and community engagement. This course offers a deep dive into those strategies and their real-world impact.
🧠 What to Expect
• Expert-led lectures and interactive sessions
• Study visits to leading research institutes and safety sites
• Networking events with international stakeholders
• A group dinner and closing diploma ceremony
👥 Who Should Attend
Professionals working in:
• Government agencies and municipalities
• NGOs and public health organizations
• Academia, industry, and international bodies (UN, WHO, EU)
💼 Course Fee & Inclusions
• 20,000 SEK per participant
• Includes hotel stay (Sept 14–20), meals, documentation, study visits, and group dinner
• All sessions conducted in English
This course exemplifies the power of coordinated action and shared knowledge. As one past participant reflected: Let this course be one more step toward a world where no family suffers the heartbreak of preventable loss.
✯ #JusticeForRose #rosendasgift #LLR #familiesforsafestreets #wdor2025 #TrafficViolenceIsPreventable #missingrose #rosendasday #rosendaslaw #Heartache #heartbreak #drunkdriver #changingtheworld #GlobalSolidarity ✯
Exploring Candidacy: Candidate Training Seminar 9-10-25
🗳️ Exploring Candidacy: Candidate Training Seminar
Wednesday, September 10, 2025 · 5:00–6:00 PM PT
Virtual Event
Dr. Fillmore Smiley will be attending a virtual seminar titled “Ready to Run,” a nonpartisan training session designed to help prospective candidates understand how to get their name on the ballot and navigate the logistics of running for local office.
With Assemblymember Tom Lackey serving his final term, Dr. Smiley is considering a long-shot, Independent run for California Assembly District 34. While candidacy remains unlikely, this seminar offers a chance to gather practical information and explore what it would take to appear on the ballot.
🔍 Seminar Focus
• How to identify viable seats and filing requirements
• What steps are needed to appear on the ballot
• How to begin building a campaign infrastructure
• Why contested races matter, even when victory is improbable
Dr. Smiley has contacted the local Registrar of Voters but continues to seek clarity on the process. This event is part of that ongoing inquiry.
🧭 Context
This is not a campaign announcement. It is a moment of civic curiosity, driven by a desire for transparency, community-centered leadership, and a refusal to conform to partisan dogma. Whether or not a candidacy emerges, the knowledge gained will inform future advocacy and engagement.
WDoR Nationwide Meeting for Organizers (2025) 9-10-25
September 10, 2025 · 10:00–11:00 AM PT · Online via Zoom
RSVP for Zoom Link · Visit WDoR-USA.org
Rosenda’s Gift is honored to share this listing in support of the national movement to remember lives lost to traffic violence and demand safer streets.
This working session brings together organizers from across the country to coordinate efforts for the 2025 World Day of Remembrance for Road Traffic Victims (WDoR). Participants will share progress, exchange resources, and support one another in planning meaningful local events that honor victims and call for life-saving change.
Meeting Details
• Hosted by: Vision Zero Network and WDoR-USA
• Audience: Past and prospective WDoR event organizers
• Purpose: Collaboration, resource-sharing, and planning support
• Contact: kate@visionzeronetwork.org
Learn more about the national effort at wdor-usa.org
✯ #JusticeForRose #WDoR2025 #RosendasGift #familiesforsafestreets #TrafficViolenceIsPreventable #VisionZero ✯
Advocacy Meeting: Families for Safe Streets 9-8-25
Monday, September 8, 2025 · 1:00–1:30 PM PT
Location: meet.google.com/xnp-fitn-unf
Dr. Fillmore Smiley will be having a focused meeting with Alyson Geller, Support Services Manager, and Thomas DeVito, National Director of Families for Safe Streets, to discuss strategic involvement with the Southern California chapter and upcoming national priorities.
Families for Safe Streets is a fast-growing, victim-led movement dedicated to ending the preventable epidemic of traffic violence by supporting, organizing, and elevating the voices of those affected by roadway deaths and severe injuries.
🔍 Meeting Objectives
• Explore leadership opportunities within SoCal Families for Safe Streets
• Learn about current national priorities, including:
• The Super Speeders Bill in California
• Planning for World Day of Remembrance (WDoR) events
Dr. Smiley shared interest in co-organizing a WDoR tribute in Rose’s name, either in Running Springs (Rim of the World) or on Balboa Peninsula in Newport Beach, where Rose was killed. This meeting will help align local remembrance efforts with national strategy and survivor support.
Running Springs Farmers Market & Artisan Faire 9-6-25
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, August 23rd, 2025 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit the Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com
📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
Social Media Affiliates:
Facebook: @JusticeforRose
Instagram: @justiceforrose
Arraignment: Justice for Rose 9-5-25
All Welcome - Please Attend
🗓️ Date & Time
Friday, September 5, 2025 · 8:30 AM – 10:00 AM
📍 Location
Superior Court of Orange County
Central Justice Center
700 Civic Center Drive West
Santa Ana, CA 92701
(657) 622-6878
⚖️ Case Overview
Defendant: 30-year-old Joseph Alcazar of Fontana
Charges:
Second-degree murder
DUI causing great bodily injury (two prior convictions)
DUI with BAC ≥ 0.08 (two prior convictions)
Child endangerment (8-year-old daughter in car)
Victim: 14-year-old Rosenda “Rose” Elizabeth Smiley
—Killed May 25, 2024, while crossing Balboa Boulevard near Palm Street
⏰ Schedule & What to Expect
8:30 AM: Arrive, check in at Courtroom C-5
9:00 AM–10:00 AM: Arraignment
✊ Why Attend?
Show Unified Support
Demand Accountability
Amplify Rose's Voice
📌 What to Bring
Rosenda’s Gift wristband, stickers, and other Rose SWAG
Water, snacks, and courage
Wear your JusticeForRose T-Shirt
📣 Spread the Word
– Instagram: @justiceforrose
– Facebook: @JusticeforRose
– Hashtags: #JusticeForRose #RosendasGift #LLR
📞 Contact & More Info
Email: rosendasgift@gmail.com
Phone: (909) 659-9367
Website: https://rosendasgift.org
✯ #JusticeForRose #RosendasGift #ChangingTheWorld #LLR #MissingRose ✯
Families for Safe Streets National Policy & Advocacy Committee Meeting 9-4-25
📅 Date: Thursday, September 4, 2025
🕡 Time: 7:30–8:30 PM ET (4:30–5:30 PM PT)
📍 Location: Zoom
🔗 Join Zoom Meeting
Meeting ID: 950 3485 3032
Passcode: 864587
📣 Your Voice Matters
Join us as we refine the latest draft of life-saving legislation. Whether you're a seasoned advocate or new to the movement, your lived experience is vital to shaping policy that centers victims and prevents future tragedies.
🌟 Core Mission
Families for Safe Streets is a grassroots, victim-led advocacy movement confronting the preventable epidemic of traffic violence by:
Advocating for lifesaving systemic changes, including safe speeds, improved street design, safer vehicles, and equitable policies. Families for Safe Streets - USA
Supporting individuals impacted by crashes—providing emotional, peer-based, and practical assistance such as support groups, peer mentoring, and resource guides. Families for Safe Streets - USA+1
Elevating personal stories of grief and survival to humanize the crisis, mobilize public awareness, and drive policy reform across local to national levels.
Families for Safe Streets seeks to end traffic violence by combining:
Grief-driven advocacy for safe systems (speeds, streets, and vehicles)
Mutual support among survivors, victims’ families, and caregivers
Powerful personal storytelling to spur cultural and legislative change
Running Springs Farmers Market & Artisan Faire 8-30-25
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, August 23rd, 2025 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit the Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com
📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
Social Media Affiliates:
Facebook: @JusticeforRose
Instagram: @justiceforrose
Rosenda’s Gift Sponsorship: Mountains United Girls Youth Soccer 8-29-25
Purpose: Rosenda’s Gift became an official sponsor of the Mountains United girls youth soccer team, part of AYSO Region 165 – Mountain Resorts.
Details:
• The sponsorship placed the Rosenda’s Gift logo, a rose held with care, surrounded by hearts and hope, on the sleeve of every team sweatshirt.
• Thanks to support from multiple local businesses, every player received their sweatshirt free of charge, and parents and friends could purchase them at a reduced cost.
• Alexa, Rose’s stepsister, proudly wears number 4 on the team.
• Fillmore and Lori purchased a sweatshirt with Alexa’s number on the back, symbolizing both personal pride and community solidarity.
Significance:
This sponsorship reflects Rosenda’s enduring legacy of compassion, inclusion, and joyful participation. It also marks a milestone in community engagement, where remembrance fuels opportunity, and advocacy becomes visible in everyday life.
What Can Police Stop Data Tell Us About Traffic Safety? 8-26-25
📅 Tuesday, August 26, 2025 · 🕚 11:00 AM – 12:15 PM PT · 🖥️ Online via Zoom
Webinar ID: 913 2025 8417
Presented by The Center for Pedestrian and Bicyclist Safety (CPBS), a Tier-1 University Transportation Center funded by the U.S. Department of Transportation, this webinar explores how police stop data, originally designed to examine demographic disparities, can be repurposed to better understand and prevent serious and fatal crashes.
🧠 What You’ll Learn
• How traffic stops vary in their impact on road safety
• What behaviors are most often targeted, and whether they align with actual crash risks
• How confidential police stop databases can inform traffic safety research
• Insights from California’s stop data, including location and narrative analysis
• Limitations and opportunities for using stop data in Vision Zero strategies
🌐 Vision Zero & CPBS: A Collaborative Mission
Vision Zero is a global initiative aimed at eliminating traffic fatalities and serious injuries. CPBS supports this mission through research, education, and infrastructure analysis focused on pedestrian and bicyclist safety.
Shared Principles:
• Safety by Design: Infrastructure that reduces crash risk and severity
• Data-Driven Decisions: Using traffic and crash data to guide interventions
• Focus on Vulnerable Users: Prioritizing pedestrians and cyclists
• Education & Awareness: Promoting safe behaviors and public engagement
• Speed Management: Supporting enforcement and design strategies to reduce speeds
CPBS’s research, including studies on protected bike lanes and pedestrian infrastructure, directly informs Vision Zero strategies and helps communities build safer, more equitable streets.
Register Here: https://unm.zoom.us/webinar/register/WN_-8MquH_rSmK8Iayvw-xujQ#/registration
✯ #JusticeForRose #rosendasgift #LLR #familiesforsafestreets #VisionZero #CPBS #TrafficViolenceIsPreventable #missingrose #rosendasday #rosendaslaw #Heartache #heartbreak #drunkdriver #changingtheworld ✯
Dr. Smiley at Serenity Lodge 8-26-25
Date: August 26, 2025
Purpose: Visit to Rosenda Elizabeth Smiley’s poly-plate memorial plaque and continued outreach with staff and supporters of Rosenda’s Gift
Location: Serenity Lodge, 985 Meadow Brook Rd, Lake Arrowhead, CA 92352
📞 +1 855-948-0962
📧 info@zinniahealing.com
🌐 zinniahealth.com/locations/zinnia-serenity-lodge
On August 26, 2025, Dr. Fillmore Smiley will visit the poly-plate memorial plaque honoring Rosenda Elizabeth Smiley, which will remain hung in the annex of Zinnia Health Serenity Lodge. The plaque’s QR code links directly to Rose’s Turning Hearts page, and its placement continues to be recognized as a permanent part of the Lodge’s tribute space.
Although the treatment center has undergone several staffing changes, Aurora’s father Jon, John M, and Esmeralda are no longer there, Dr. Smiley will speak with Jessie, the best BHT he has ever worked with.
The plaque’s inscription begins with a sentence written by Glori Smiley, Rose’s mother, describing their one-of-a-kind daughter. The remaining words are drawn from a press conference held one week after Rose’s passing, when Dr. Smiley asked loved ones to share three words that best described Rose. The most frequently chosen words are placed in order and etched into the plaque.
A small error by the plaque maker resulted in the inclusion of a sentence about Coyote Rock, originally intended only for the titanium plaque. Rather than request a correction, Dr. Smiley embraced it as a meaningful accident.
Serenity Lodge is an impressive facility on 22 acres of land with 48 beds for adult men. It offers a wide range of amenities, including a fitness center, movie theater, and a professional recording studio. The center has an adult male (only) program for detox, residential, and intensive outpatient care, designed to help clients and their loved ones recover from the damaging impact of substance abuse. We are grateful for their commitment to providing a supportive environment for recovery and for continuing to honor Rosenda’s memory.
Agenda Item: Memorial Plaque in Honor of Cody Adam Boyd 8-25-25
📅 Date: August 25, 2025
🕠 Time: 5:30 PM to 7:00 PM
📍 Location:26577 CA-18, Rimforest, CA 92378
At the upcoming Rim Rec Board meeting on August 25, Rosenda’s Gift will formally request approval for the installation of a plaque-in-rock memorial at a Rim Rec park to honor the life of Cody Adam Boyd, who tragically passed away from fentanyl poisoning on February 22, 2022.
The meeting on July 28, 2025, was canceled because a quorum could not be reached due to only two of the five board members being available.
This request is being submitted on behalf of Angie Henyon, Cody’s aunt, who wishes to commemorate her nephew’s life and raise awareness about the dangers of fentanyl-laced substances. The memorial proposal includes a durable engraved plaque placed within a natural rock, part of an initiative supported by Rosenda’s Gift to help grieving families create lasting, heartfelt tributes.
The plaque text, approved by Cody’s family, captures his warmth, humor, and the love he had for music, family, and helping others. The tribute will also bear the message:
"Courtesy of Rosenda’s Gift"
The proposed installation is part of Rosenda’s Gift’s broader mission to support families in grief and foster spaces of remembrance throughout the mountain communities.
Lake Arrowhead Dam / Mackay Park Advisory Committee 8-25-25
📅 Date: Monday, August 25
🕠 Time: 5:30 PM – 7:30 PM
📍 Location: San Bernardino County Fire Station 91
301 CA-173, Lake Arrowhead, CA 92352
The Lake Arrowhead Dam / MacKay Park Advisory Committee (CSA 70 D-1) meets regularly to advise the County on matters concerning Lake Arrowhead Dam operations, MacKay Park improvements, and related community concerns. While the primary focus of each meeting varies, community members are encouraged to attend and participate in discussions during the public comment period.
One ongoing issue that remains a priority for several community members is the establishment of a formal memorial policy for MacKay Park, a process sparked by the effort to honor Rosenda Elizabeth Smiley.
Following the May 19th meeting, where the original proposal for “Rose’s Garden” was respectfully withdrawn, the committee affirmed its support for creating a memorial for Rosenda at the park. The County agreed, and Henry Mac has since been tasked with drafting a policy to govern commemorative installations, such as sponsored benches or plaque-in-rock tributes.
Dr. Fillmore Smiley and Lori Thomas have committed to attending every committee meeting until that policy is complete and a memorial for Rose is established at MacKay Park. Whether or not the item appears on the formal agenda, this continued presence underscores the importance of community remembrance and the desire to ensure transparency, follow-through, and dignity in the process.
Canceled: Car Wash Fundraiser for Rosenda’s Gift 8-24-25
Honoring the memory of Rosenda Smiley, whose life was stolen by a drunk driver.
🗓️ Sunday, August 24, 2025 | 🕚 11:00 AM – 4:00 PM
📍 200 W. Redlands Blvd, Redlands, CA 92374
(Corner of Eureka and Redlands Blvd, adjacent to Urgent Care, just south of Look Dine-In Movie Theater)
Join us for a meaningful day of community and remembrance. Every car wash helps support Rosenda’s Gift, a nonprofit dedicated to helping grieving families create lasting memorials for their loved ones. Your support ensures no family has to navigate their grief alone. Come by, get a clean car, and make a difference!
All proceeds go to benefit Rosenda's Gift
Your support helps Rosenda’s Gift continue its mission of honoring lives and ensuring that no memory is forgotten. Every donation allows us to create meaningful tributes, support grieving families, and bring communities together in remembrance
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Running Springs Farmers Market & Artisan Faire 8-23-25
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, August 23rd, 2025 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit the Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com
📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
Social Media Affiliates:
Facebook: @JusticeforRose
Instagram: @justiceforrose
Meeting with Candace Lightner 8-21-25
Building Bridges: A New Chapter with Candace Lightner
Date: August 21, 2025
Time: 10:00 AM PDT / 1:00 PM EDT
Rosenda’s Gift is honored to share a meaningful development in our national outreach efforts. Candace Lightner, founder of Mothers Against Drunk Driving (MADD) and President of We Save Lives, has reached out directly to Dr. Smiley, initiating a conversation rooted in shared purpose and mutual respect. This connection was made possible through the thoughtful introduction by Aly Gellar of Families for Safe Streets.
Ms. Lightner expressed deep sympathy for Rose’s loss and offered heartfelt recognition of Dr. Smiley’s advocacy. While noting differences in approach, particularly around enforced rehabilitation, she affirmed her support for drug courts and emphasized a common goal: preventing future tragedies through compassionate accountability.
In a gesture of solidarity, Ms. Lightner invited Rosenda’s Gift to join the We Save Lives coalition as a partner organization. This meeting marks the beginning of a powerful collaboration, one that honors Rose’s legacy and strengthens our collective voice for change.
Fund Your Business With Sponsors 8-20-25
Date: Wednesday, August 20, 2025. 10:00 – 11:00 am
Location: Online via Zoom
Presenter: Linda Hollander
Zoom Link: Join the session
Recording Available: Watch on YouTube
About the Event
Would you like to do what you love, and have someone else foot the bill? Have you ever considered corporate sponsors for your business, show, book, charity, speaking engagements, or events? America’s most successful companies partner with sponsors. Why not you?
Join Linda Hollander, author of the #1 best-selling book Corporate Sponsorship in 3 Easy Steps and CEO of Sponsor Concierge, for a powerful session on how to attract and retain corporate sponsors. With over 20 years of experience, Linda has helped countless entrepreneurs tap into the power of sponsorships. Her own sponsors have included Microsoft, Wells Fargo, Epson, Citibank, FedEx, Health Net, Southwest Airlines, Bank of America, Staples, American Airlines, Wal-Mart, Marriott, and IBM.
What You’ll Discover
• How to identify your potential sponsors
• How to attract your sponsors
• The biggest mistakes most people make
• Creating your sponsor proposal to get big bucks
• Spotlighting your assets
• Knowing how much money to ask for (don’t sell yourself short)
• Getting your sponsors to renew again and again
Who Should Attend
• Speakers
• Business Owners
• Authors
• Event Producers
• Social Influencers
• Non-Profit Charities
This presentation is for people who want success now. Those afraid of rapid business growth need not apply.
About the Presenter
Linda Hollander has been featured by Inc. and Entrepreneur magazines as the leading expert on corporate sponsorship. She is the founder of the Sponsor Secrets Seminar and continues to help entrepreneurs, nonprofits, and creatives build sustainable funding through strategic partnerships.
Safety vs. Safety: Understanding and Overcoming Conflicts between Street Safety and Fire and Emergency Response 8-20-25
📅 Wednesday, August 20, 2025 · 🕚 11:00 AM – 12:15 PM PT · 🖥️ Online via Zoom
Webinar ID: 953 3551 7981
Presented by The Center for Pedestrian and Bicyclist Safety (CPBS), a Tier-1 University Transportation Center funded by the U.S. Department of Transportation, this webinar explores a growing tension in urban planning: how to reconcile street safety improvements with fire and emergency response needs.
🔍 What You’ll Learn
• How protected bike lanes and traffic calming measures can conflict with emergency vehicle access
• Physical, institutional, and cultural factors driving these conflicts
• Strategies cities are using to resolve tensions, like redesigning infrastructure and redefining fire department missions
• Research insights from UC Berkeley’s Zachary Lamb on balancing safety for all road users
🌐 Vision Zero & CPBS: A Unified Mission
Vision Zero is a global initiative aimed at eliminating traffic fatalities and serious injuries. CPBS supports this mission through research, education, and infrastructure innovation focused on pedestrian and bicyclist safety.
Key Principles Shared by Vision Zero and CPBS:
• Safety by Design: Infrastructure that reduces crash risk and severity
• Shared Responsibility: Everyone plays a role in road safety
• Data-Driven Decisions: Using traffic data to guide interventions
• Focus on Vulnerable Users: Prioritizing pedestrian and cyclist safety
• Speed Management: Lowering speeds through design and enforcement
CPBS’s work, such as evaluating the effectiveness of protected bike lanes, directly informs Vision Zero strategies and helps communities build safer, more inclusive streets.
Register Here: https://unm.zoom.us/webinar/register/WN_FKwjB1deTyK_7yVf2I0HaQ#/registration
✯ #JusticeForRose #rosendasgift #LLR #familiesforsafestreets #VisionZero #MUTDC #TrafficViolenceIsPreventable #missingrose #rosendasday #rosendaslaw #Heartache #heartbreak #drunkdriver #changingtheworld ✯
Meeting with Assemblymember Bains’ Staff 8-18-25
Legislative Meeting on Drunk Driving Reform
📍 Event: Meeting with Assemblymember Bains’ Staff
🕑 Date & Time: Monday, August 18, 2025 · 2:00 PM Pacific Time
📡 Location: Zoom
🔗 Join Zoom Meeting: Click to Join
Meeting ID: 952 4127 7714 · Passcode: 419589
Dr. Fillmore Smiley, founder and director of Rosenda’s Gift, will represent the organization in a virtual meeting with staff from the office of Assemblymember Dr. Jasmeet Bains. The discussion will focus on advancing Rosenda’s Law, a proposed legislative measure born from tragedy and driven by a commitment to public safety and justice.
⚖️ About Rosenda’s Law
Rosenda’s Law was introduced following the death of 14-year-old Rosenda Elizabeth Smiley, who was struck and killed by a repeat DUI offender near the Balboa Fun Zone in Newport Beach on May 25, 2024. The proposed legislation seeks to prevent future tragedies through stricter penalties and accountability measures:
Mandatory drug court for repeat DUI offenders
Minimum jail sentences that escalate with each prior conviction
A diversion approach that could lead to reckless endangerment charges for passengers who enable drunk driving
While California Assembly members formally recognized May 25, 2025, as “Rosenda’s Day,” Rosenda’s Law has not yet been passed. Advocacy efforts continue to push for its enactment.
👩🏽⚕️ About Assemblymember Dr. Jasmeet Bains
Dr. Jasmeet Bains represents California’s 35th Assembly District and is the first Sikh American and South Asian woman elected to the state legislature. A practicing physician and public safety advocate, she has secured over $20 million for Kern County initiatives and led legislation supporting healthcare access, wildfire response, and protections for vulnerable populations.
Her dual role as a legislator and physician brings a unique perspective to policy discussions, especially those involving addiction, trauma, and community health.
Rosenda’s Gift is honored to engage with her office in pursuit of meaningful reform.
Arraignment: Justice for Rose 8-18-25
Dr. Smiley attending with Rose's Nana
🗓️ Date & Time
Monday, August 18, 2025 · 8:30 AM – 10:00 AM
📍 Location
Superior Court of Orange County
Central Justice Center
700 Civic Center Drive West
Santa Ana, CA 92701
(657) 622-6878
⚖️ Case Overview
Defendant: 30-year-old Joseph Alcazar of Fontana
Charges:
Second-degree murder
DUI causing great bodily injury (two prior convictions)
DUI with BAC ≥ 0.08 (two prior convictions)
Child endangerment (8-year-old daughter in car)
Victim: 14-year-old Rosenda “Rose” Elizabeth Smiley
—Killed May 25, 2024, while crossing Balboa Boulevard near Palm Street
⏰ Schedule & What to Expect
8:30 AM: Arrive, check in at Courtroom C-5
9:00 AM–10:00 AM: Rescheduling to a date after the public defender gets back from vacation
✊ Why Attend?
This court date will not require our normal show of support. I will just be a postponement
📌 What to Bring
Rosenda’s Gift wristband, stickers, and other Rose SWAG
Water, snacks, and courage
Wear your JusticeForRose T-Shirt
📣 Spread the Word
– Instagram: @justiceforrose
– Facebook: @JusticeforRose
– Hashtags: #JusticeForRose #RosendasGift #LLR
📞 Contact & More Info
Email: rosendasgift@gmail.com
Phone: (909) 659-9367
Website: https://rosendasgift.org
✯ #JusticeForRose #RosendasGift #ChangingTheWorld #LLR #MissingRose ✯
Running Springs Farmers Market & Artisan Faire 8-16-25
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, August 16th, 2025 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit the Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com
📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
Social Media Affiliates:
Facebook: @JusticeforRose
Instagram: @justiceforrose
Families for Safe Streets National Policy & Advocacy Committee Meeting 8-14-25
📅 Date: Thursday, August 14, 2025
🕡 Time: 7:30–8:30 PM ET (4:00–5:00 PM PT)
📍 Location: Zoom
🔗 Join Zoom Meeting
Meeting ID: 950 3485 3032
Passcode: 864587
📣 Your Voice Matters
Join us as we refine the latest draft of life-saving legislation. Whether you're a seasoned advocate or new to the movement, your lived experience is vital to shaping policy that centers victims and prevents future tragedies.
🌟 Recent Highlights
Amy Cohen and Patty Avery represented Families for Safe Streets at the National Conference of State Legislatures (NCSL) in Boston. They shared their stories of losing Sammy and Bethany to speeding drivers and urged lawmakers to adopt proven speed safety solutions.
Their advocacy is making waves, and saving lives.
Grant Readiness Framework Webinar with Margaret Jackson 8-14-25
From 11:00 AM to 1:00 PM (PST), Dr. Smiley will attend a free webinar led by nationally recognized grant strategist Margaret Jackson. A personal friend of Steve Koenig, Ms. Jackson is known for her precision, deep understanding of funding agencies, and proven success helping clients secure substantial grants. This session, titled Grant Readiness Framework, offers practical insights into becoming “grant-ready” and improving the likelihood of funding success. As Dr. Smiley continues to build capacity for Rosenda’s Gift, this training marks an important step in strengthening future applications and outreach.
📅 Grant Guidance Meeting with Flagstar Bank 8-13-25
Dr. Smiley will meet virtually with Katherine Morgan of Flagstar Bank from 11:00 AM to 11:45 AM (PST). Although Flagstar’s grant opportunities are invitation-only, Ms. Morgan kindly offered her time to assist Dr. Smiley in understanding how to navigate future grant and funding applications better. This marks Dr. Smiley’s first formal grant submission, and the meeting reflects a generous act of support and mentorship from Ms. Morgan.
Families for Safe Streets National Executive Committee Meeting 8-11-25
📅 Date: Monday, August 11, 2025
🕓 Time: 4:00 – 5:00 PM PT (7:00 – 8:00 PM ET)
📍 Location: Virtual (Zoom link to be provided upon RSVP)
💬 Description
As we approach Back to School and the Fall season, Families for Safe Streets invites you to join our National Executive Committee for a vital conversation on upcoming advocacy efforts, survivor-led initiatives, and opportunities to deepen your involvement.
This meeting will spotlight our ongoing work to uplift the voices of those most directly impacted by traffic violence, individuals who have lost loved ones or survived serious crashes. Together, we’ll reflect on recent progress, share updates from our committees, and prepare for the next phase of our national campaigns.
🔍 Agenda Highlights
• Committee Engagement Opportunities: Learn how to get involved with FSS committees that center survivor leadership and drive policy change.
• #StopSuperSpeeders Campaign Update: Hear the latest on our national push for Intelligent Speed Assistance (ISA) and model legislation to curb extreme speeding.
• Legislative Momentum: Recap from the National Conference of State Legislatures (NCSL), where Amy Cohen and Patty Avery shared their stories and connected with lawmakers.
• Support Services Reminder: Explore ongoing emotional support offerings available through our website calendar.
📣 Why Attend?
Whether you're a longtime advocate or newly engaged, your voice matters. This is a space to shape strategy, share lived experience, and build toward a safer future, one where no family has to endure the pain of preventable loss.
📬 RSVP & Contact
To RSVP or request the Zoom link, email: info@familiesforsafestreets.org
Visit their website for support services and calendar updates.
WDoR Nationwide Meeting for Organizers (2025) 8-13-25
August 13, 2025 · 10:00–11:00 AM PT · Online via Zoom
RSVP for Zoom Link · Visit WDoR-USA.org
Rosenda’s Gift is honored to share this listing in support of the national movement to remember lives lost to traffic violence and demand safer streets.
This working session brings together organizers from across the country to coordinate efforts for the 2025 World Day of Remembrance for Road Traffic Victims (WDoR). Participants will share progress, exchange resources, and support one another in planning meaningful local events that honor victims and call for life-saving change.
Meeting Details
• Hosted by: Vision Zero Network and WDoR-USA
• Audience: Past and prospective WDoR event organizers
• Purpose: Collaboration, resource-sharing, and planning support
• Contact: kate@visionzeronetwork.org
Learn more about the national effort at wdor-usa.org
✯ #JusticeForRose #WDoR2025 #RosendasGift #familiesforsafestreets #TrafficViolenceIsPreventable #VisionZero ✯
Pretrial Hearing: Justice for Rose 8-8-25
All Welcome - Show Your Support
🗓️ Date & Time
Friday, August 8, 2025 · 8:30 AM – 3:00 PM
📍 Location
Harbor Justice Center
4601 Jamboree Road, Newport Beach, CA 92660
– Morning check-in in Courtroom H-1
– Follow court staff to the reassigned courtroom for the hearing
⚖️ Case Overview
Defendant: 30-year-old Joseph Alcazar of Fontana
Charges:
Second-degree murder
DUI causing great bodily injury (two prior convictions)
DUI with BAC ≥ 0.08 (two prior convictions)
Child endangerment (8-year-old daughter in car)
Victim: 14-year-old Rosenda “Rose” Elizabeth Smiley
—Killed May 25, 2024, while crossing Balboa Boulevard near Palm Street
⏰ Schedule & What to Expect
8:30 AM: Arrive, check in at Courtroom H-1
9:00 AM–11:00 AM: Courtroom re-assignment (may take 1–2 hours)
11:00 AM–12:30 PM: Lunch recess (court closed ~90 minutes)
12:30 PM–3:00 PM: Hearing (approx. 4 hours)
Plan to stay until mid- to late afternoon.
✊ Why Attend?
Show solidarity with Rosenda’s family and all victims of impaired driving
Remind the court: DUI fatalities are preventable, not accidents
Amplify calls for stronger DUI laws and pedestrian safety measures
Stand with Rose’s loved ones and Rosenda’s Gift™ wristbands
📌 What to Bring
Rosenda’s Gift wristband, stickers, and other Rose SWAG
Water, snacks, and patience
Wear your JusticeForRose T-Shirt
📣 Spread the Word
– Instagram: @justiceforrose
– Facebook: @JusticeforRose
– Hashtags: #JusticeForRose #RosendasGift #LLR
📞 Contact & More Info
Email: rosendasgift@gmail.com
Phone: (909) 659-9367
Website: https://rosendasgift.org
Every courtroom seat filled is a reminder that Rose’s life matters.
We look forward to seeing you on August 8th.
✯ #JusticeForRose #RosendasGift #ChangingTheWorld #LLR #MissingRose ✯
Angel Stadium: A Visit of Remembrance 8-4-25
Date: Monday, August 4, 2025 · 6:38 PM
Location: Angel Stadium of Anaheim
This evening, Dr. Fillmore Smiley and Lori will step into Angel Stadium, not as baseball fans, but as companions on a quiet mission of remembrance. While the Los Angeles Angels host the Tampa Bay Rays, the true reason for attending lies just outside the Home Plate Gate, in map square 349: the memorial brick honoring Rosenda “Rose” Elizabeth Smiley, lovingly sponsored by Erik Nevarez.
After months of unanswered outreach, the news arrived suddenly: the brick had been installed. Ordered last November, its inscription is simple and clear:
ROSENDA SMILEY
12/5/9–5/25/24
Though a replica rests on Dr. Smiley’s mantle, tonight marks the first moment he and Lori will stand beside the original. The Angels Baseball Foundation’s installation offers a lasting tribute, and Erik’s gesture now places Rose’s name among the memories etched in stone, a poignant reminder of her joyful, passionate spirit.
Rose’s presence is felt in every part of this journey, not through the game, but through the quiet legacy she leaves behind.
Darren McCanne Memorial Bench 8-4-25
We have a heartfelt update to share with our community. Monday at 11:00 am, Dr. Smiley will be meeting with Tirzah McCanne in Crestline. This meeting is a meaningful opportunity to connect with the McCanne family as we prepare to install a memorial bench at Lake Gregory in tribute to her late husband, Darren McCanne.
Rosenda's Gift is incredibly proud to be sponsoring this bench and plaque. Darren was a long-time and deeply valued member of the mountain community, and his legacy is a true testament to a life well-lived. As Tirzah shared with us, Darren was a house designer, a dedicated umpire for local softball games for over a decade, and a member of the Crestline Highlanders vintage ball team. His Celebration of Life was held at San Moritz Lodge, a clear sign of the deep connections he forged in the area.
Monday morning, we will be reaching out to Brent, the regional director, to get the plaque installed on the bench. We can’t wait to see this beautiful tribute in place, providing a lasting space for family and friends to remember Darren's contributions to our community.
This project is a perfect example of our mission in action: helping grieving families create personalized memorials that honor their loved ones' memories.
--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------
We’re honored to share a heartfelt update with our community. On Monday, Dr. Smiley met with Tirzah McCanne, along with her daughters and grandchildren, in Crestline. Together, they visited the bench the family lovingly selected in tribute to Darren McCanne, a quiet and scenic spot at Lake Gregory that now holds deeper meaning for those who knew and loved him.
Following this touching moment, Dr. Smiley visited the Lake Gregory Company office to ensure all final steps were in place. The memorial plaque was turned over, and the installation fee was paid in full. The company confirmed the bench’s location and will notify us once the plaque has been affixed.
Rosenda’s Gift is proud to sponsor this lasting tribute. Darren was a gifted house designer, a devoted softball umpire for over a decade, and a proud member of the Crestline Highlanders vintage ball team. His Celebration of Life at San Moritz Lodge reflected the profound connections he fostered in the mountain community.
This memorial bench now offers a peaceful space for reflection, a testament to Darren’s legacy and to the love that continues to surround him. It stands as a tangible part of our mission: helping families craft memorials that honor cherished memories and foster healing.
☕Sip for a Cause: A Fundraiser in Honor of Rose 🌹8-3-25
📢 Sunday, August 3rd, 2025 | 1:00 PM – 6:00 PM
📍 Tea & Coffee Exchange | 28200 CA-189, Suite S-250, Lake Arrowhead, CA 92352
📞 909.336.5600 | https://www.theteacoffee.com/
🔗 Join us for an afternoon of connection, comfort, warmth, community, and purpose at Tea & Coffee Exchange.
💖 This special event will raise funds for Rosenda’s Gift, a nonprofit founded to honor the life of Rosenda “Rose” Elizabeth Smiley, a radiant and loving 14-year-old girl taken far too soon by a drunk driver.
💞 Rosenda’s Gift helps grieving families create lasting, personalized memorials for their loved ones, offering comfort, healing, and a place to reflect.
✨ Enjoy handcrafted loose-leaf teas, freshly roasted coffee, delicious treats, community conversation, and the cozy atmosphere of a local favorite while contributing to a mission rooted in remembrance, healing, and hope.
🌟 Whether you’re stopping by for a cup or staying for the full experience, your presence helps carry forward Rose’s legacy and supports families navigating profound loss.
🤝 A portion of the proceeds from your purchases will benefit Rosenda’s Gift and go directly toward helping suffering families.
💬 “We believe no life should be forgotten. Every name deserves to be remembered, honored, and spoken with love.”
📸 You’ll also have the chance to learn more about Rose’s story and meet the Rosenda’s Gift team.
🕊️ Together, we can bring visibility to those we have lost and strength to those left grieving.
🎗️ We Change the World One Legacy at a Time
📣 Follow and share:
📷 Instagram Affiliate: @justiceforrose
📘 Facebook Affiliate: @JusticeforRose
🌐 Charity Website: rosendasgift.org
✯ #JusticeForRose #RosendasGift #ChangingTheWorld #LLR #MissingRose ✯
Date: Saturday, August 2, 2025
Location: McFadden Square Centennial Monument, Newport Beach Pier
On Saturday, Rose’s friend Belle will visit the McFadden Square Centennial Monument to see the engraved brick honoring Rosenda “Rose” Elizabeth Smiley, an enduring tribute resting at the foot of the Newport Beach Pier. This tile, added to the Centennial Legacy Project earlier this summer, was placed through a rare act of compassion by the City of Newport Beach. Located near the site of Rose’s passing, it now marks her rightful place in the city’s history: a name etched in stone, surrounded by sand, sea, and stories of resilience.
Belle’s visit will be quiet but deeply meaningful.
ROSENDA SMILEY
12/15/09 – 5/24/24
SWEET KIND WITTY
FEISTY PRETTY
LOVING CARING
FUNNY BOLD SMART
Standing beside the inscription, she will reflect on the friendship they shared and the legacy Rose left behind. The view from the brick reaches out toward Catalina Island, a place Rose loved, while the engraved words capture her vibrant spirit with tenderness and truth.
This moment will not only reconnect Belle to Rose’s memory, but it will underscore the powerful, personal ways Rosenda’s Gift continues to help friends, family, and supporters find light in places touched by grief.
Would you like a companion Love for Rose post focusing on Belle’s reflection or the symbolism of the brick itself? I’m here to help bring every piece of this story to light.
Running Springs Farmers Market & Artisan Faire 8-2-25
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, August 2nd, 2025 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit the Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com
📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
Social Media Affiliates:
Facebook: @JusticeforRose
Instagram: @justiceforrose
Ordering Rose's Bench for Arrowhead Ridge 7-31-25
Date: July 31, 2025
Location: Arrowhead Ridge, San Bernardino Mountains
In the heart of the San Bernardino Mountains, nestled among oak forests and overlooking glimpses of Lake Arrowhead, the Smiley family will take a meaningful step toward remembrance. On July 31, 2025, Dr. Smiley’s mother, Christine Smiley, Rose's beloved Nana, will officially order a memorial bench in honor of Rosenda Elizabeth Smiley.
The bench will be placed in front of the Donor and Memorial Wall at Arrowhead Ridge, a scenic and protected area now stewarded by the San Bernardino Mountains Land Trust. This site, known for its tranquil trails and restorative beauty, will soon include five donor benches, including one reserved for Rose.
Polly Sauer, who is overseeing the donor bench program, will confirm the reservation and coordinate installation following the completion of landscaping, ADA trail access, and restoration efforts in the area. The bench will feature two plaques: one copper and one titanium, each engraved with heartfelt words chosen by Christine, Rose’s mother, and Dr. Smiley.
One plaque will read:
ROSENDA ELIZABETH SMILEY
12/05/2009 – 5/25/2024 OUR BELOVED
DAUGHTER, SISTER, GRANDDAUGHTER,
NIECE, GIRLFRIEND, COUSIN AND FRIEND
ROSE WAS A UNIQUE SOUL VIVACIOUS
VIBRANT SPIRITED EXUBERANT KIND
WITTY SMART PRETTY LOVING FEISTY
AND A SMILE THAT MELTED YOUR HEART
The other plaque will have the Turning Hearts QR code, a photo etching of Rose, and a hummingbird.
This bench will become a place of reflection and connection, a tribute to Rose’s radiant spirit and the enduring love of her family. It will stand as part of a broader effort to preserve Arrowhead Ridge as a sanctuary for wildlife, memory, and healing.
Agenda Item: Memorial Plaque in Honor of Cody Adam Boyd 7-28-25 (postponed)
There was no quorum for the Board, so the meeting was canceled.
📅 Date: July 28, 2025
🕠 Time: 5:30 PM to 7:00 PM
📍 Location:26577 CA-18, Rimforest, CA 92378
At the upcoming Rim Rec Board meeting on July 28, Rosenda’s Gift will formally request approval for the installation of a plaque-in-rock memorial at a Rim Rec park to honor the life of Cody Adam Boyd, who tragically passed away from fentanyl poisoning on February 22, 2022.
This request is being submitted on behalf of Angie Henyon, Cody’s aunt, who wishes to commemorate her nephew’s life and raise awareness about the dangers of fentanyl-laced substances. The memorial proposal includes a durable engraved plaque placed within a natural rock, part of an initiative supported by Rosenda’s Gift to help grieving families create lasting, heartfelt tributes.
The plaque text, approved by Cody’s family, captures his warmth, humor, and the love he had for music, family, and helping others. The tribute will also bear the message:
"Courtesy of Rosenda’s Gift"
The proposed installation is part of Rosenda’s Gift’s broader mission to support families in grief and foster spaces of remembrance throughout the mountain communities.
Car Wash Fundraiser for Rosenda’s Gift 7-27-25
Honoring the memory of Rosenda Smiley, whose life was stolen by a drunk driver.
🗓️ Sunday, July 27, 2025 | 🕚 11:00 AM – 4:00 PM
📍 200 W. Redlands Blvd, Redlands, CA 92374
(Corner of Eureka and Redlands Blvd, adjacent to Urgent Care, just south of Look Dine-In Movie Theater)
Join us for a meaningful day of community and remembrance. Every car wash helps support Rosenda’s Gift, a nonprofit dedicated to helping grieving families create lasting memorials for their loved ones. Your support ensures no family has to navigate their grief alone. Come by, get a clean car, and make a difference!
All proceeds go to benefit Rosenda's Gift
Your support helps Rosenda’s Gift continue its mission of honoring lives and ensuring that no memory is forgotten. Every donation allows us to create meaningful tributes, support grieving families, and bring communities together in remembrance
For more details, visit rosendasgift.org or follow on social media:
Facebook: @JusticeforRose
Instagram: @justiceforrose
Memorial Bench Donation Event to Women’s Step House 7-26-25
Event Details
Date: Saturday, July 26, 2025
Time: 2:00 PM – 3:00 PM
Location: Women’s Step House
Ashland Home (Orange County)
* address pending *
Description
Join us as we honor the life of Rosenda Elizabeth Smiley by gifting a memorial bench, inscribed with her name, to Women’s Step House. This bench will offer a place of rest and reflection for residents, symbolizing community support and renewed hope.
This beautiful memorial bench stands as a quiet yet powerful tribute to the life and spirit of Rosenda Elizabeth Smiley. Crafted from rich earth-toned slats and anchored by sturdy black legs, the bench bears two simple yet deeply meaningful inscriptions: her full name, and the words “Forever Loved,” flanked by her birth and passing dates, 12/5/2009 – 5/25/2024.
Meant to invite moments of stillness, reflection, and connection, the bench is more than a place to rest; it’s a sacred space where love endures. Whether someone pauses here to grieve, to smile through tears, or to simply remember, they sit within Rosenda’s presence, surrounded by the warmth of her memory.
Attached to the bench is a sleek titanium plaque, engraved with three powerful symbols:
A QR code linking visitors to her memorial page, ensuring that her story is never forgotten.
A portrait of Rosenda, her kind eyes and serene expression offering comfort and familiarity.
A hummingbird, a universal symbol of joy, love, healing, and resilience, revered as a messenger from the spirit world.
Together, the bench and plaque create a lasting tribute, one that honors Rosenda’s radiant spirit and reminds all who visit that love, once given, never fades.
Who’s Invited
Family and friends of Rosenda Smiley
Staff and residents of Women’s Step House
Community members and Rosenda’s Gift collaborators
Volunteers and donors
Invitation
This is an informal gathering, but please arrive at 2:00 PM to participate in the bench dedication and share memories of Rosenda.
RSVP & Participation
Please RSVP to Dr. Fillmore Smiley at rosendasgift@gmail.com or (909) 301-0011
An RSVP is not required for attendance
Share this event with anyone who wants to honor Rosenda’s memory
To make additional donations or offer support, visit:
https://sites.google.com/view/rosendasgiftorg/donate-and-support
We look forward to celebrating Rosenda’s legacy and creating a comforting space of renewal.
Running Springs Farmers Market & Artisan Faire 7-26-25
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, July 26 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit our Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com
📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
Social Media Affiliates:
Facebook: @JusticeforRose
Instagram: @justiceforrose
Rachel and Aubrey Kay: A Shared Tribute 7-21-25
📍 1801 E Chestnut Ave, Santa Ana, CA 92701
🗓️ June 21, 2025 | 1:00 PM – 2:00 PM
A Special Visit: Remembering Aubrey Kay and Rose at Santa Ana Zoo
On June 21, 2025, Rachel Delayo spent a quiet hour at the Santa Ana Zoo to see, for the first time, the commemorative brick honoring her daughter, Aubrey Kay Delayo, a loving Gift from Rosenda’s Gift. Nestled beside the wishing well, Aubrey Kay’s brick reads “Mommy’s Butterfly” and “Child of God Forever,” a testament to the deep bond between mother and child.
While there, Rachel also noticed Rose’s nearby memorial brick, etched with words that capture her bright and bold spirit—beautiful, kind, witty, smart, funny, stubborn, loving, caring, brave, strong, feisty, and happy, ensuring Rose remains part of the place she adored.
Moved by these moments, Rachel photographed both Aubrey Kay’s and Rose’s bricks and shared the images with heartfelt gratitude. Her visit reminds us that the Santa Ana Zoo is not only a sanctuary for wildlife but also a place where remembrance, love, and healing flourish side by side.
Visiting Rose's Commemorative Brick at Wildhaven Ranch 7-20-25
📍 29453 Pineridge Dr, Cedar Glen, CA 92321
🗓️ Sunday, July 20, 2025 · 2:00 PM – 3:00 PM
Dr. Fillmore Smiley, accompanied by Lori and his mother, Christine (Rose's Nana), made a special trip to Wildhaven Ranch. This unique wildlife sanctuary, dedicated to preserving indigenous animals and providing a safe haven for non-releasable wildlife in the San Bernardino Mountains, became home to a new, cherished memorial for Rose.
After diligent coordination with Wildhaven Ranch's Director and Curator, Diane Dragotto Williams, Rose's commemorative brick was thoughtfully installed. It was placed in a significant spot along the sanctuary's walkway, directly beneath a striking statue of a bear and an eagle, symbols of strength, power, and courage. Diane noted the fitting nature of these symbols for Rose's beautiful spirit and the lasting impact she made.
The inscription on Rose's brick read:
SWEET PRETTY
ROSENDA SMILEY
12/5/9-5/25/24
The visit offered a serene moment of connection and remembrance for the family, as Rose's spirit found another beautiful, enduring place in nature.
Pulled Pork for a Purpose: A Community Dinner Benefiting Rosenda’s Gift 7-19-25
📅 Friday, July 19 | 🕠 5:30–8:00 PM
📍 Rocky’s Roadhouse | 32150 Hilltop Blvd., Running Springs, CA 92382
Join the Running Springs community for a special evening at Rocky's Roadhouse on Friday, July 19, from 5:30 to 8 PM, where you can enjoy a delicious pulled pork meal with coleslaw, chips, and a soda for just $16.99.
Rocky's Roadhouse, a popular local deli and sandwich shop located at 32150 Hilltop Blvd., is renowned for its hearty and delicious sandwiches, consistently earning high praise for food quality, generous portions, and friendly service. Its cozy, cabin-like ambiance offers both indoor and dog-friendly outdoor seating.
Every plate purchased directly supports Rosenda's Gift, a charity founded in loving memory of Rosenda 'Rose' Smiley, who tragically lost her life to a drunk driver on May 25, 2024.
Rose was a miracle from the start, a rare and radiant light who brought joy, laughter, and boundless love to all who knew her. Her unforgettable personality was marked by her vibrant, intelligent, and compassionate spirit. She was a true force of nature, known for her sharp mind and ability to make anyone feel seen and valued.
This event holds a special significance to all who love Rose. Charles is Rose's forever love, and Rocky's is owned by Charles' family. His unwavering bond with Rose was built on mutual respect and laughter.
Charles has honored that love through multiple memorials, including a plaque at Rocky’s Roadhouse and a cherry tree dedicated to her in Cherry Valley. His continued presence in Rose's story is central to the legacy Rosenda’s Gift carries forward.
This heartfelt initiative is dedicated to honoring lives, uplifting families, and creating lasting spaces for remembrance, healing, and connection, one story, one tribute, one act of kindness at a time.
The specific purpose of Rosenda's Gift is to support and assist families and individuals grieving the death of a loved one by exploring and obtaining opportunities to create memorials for their loved ones as a way to honor their life, celebrate their memory, and provide a space for all those in mourning.
By attending, you contribute to a cause that ensures every life is remembered with care. Convenient QR codes are available on-site for direct donations to Rosenda's Gift, offering various ways to contribute to this impactful mission.
All proceeds go to benefit Rosenda's Gift
Running Springs Farmers Market & Artisan Faire 7-19-25
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, July 19 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit our Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com
📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
Social Media Affiliates:
Facebook: @JusticeforRose
Instagram: @justiceforrose
Rose's Commemorative Brick Installed at Angels Stadium 7-18-25
On Friday, July 18, 2025, a significant milestone was reached for Rosenda's Gift: the commemorative brick honoring Rose was officially installed at Angels Stadium in Anaheim. The brick, sponsored by Erik Nevarez, had been ordered in November 2024.
After months of anticipation, Dr. Fillmore Smiley received an email notification from the Angels Baseball Foundation. The message confirmed that Rose's brick was installed outside the Home Plate Gate at Angel Stadium of Anaheim. The email also noted that all proceeds from brick sales directly support the Angels Baseball Foundation's initiatives in education, healthcare, arts & sciences, and community youth programs.
The email included a map to help locate the brick, which could be found in map square 349, inscribed:
ROSENDA SMILEY
12/5/9-5/25/24
Dr. Smiley later emailed the Angels Baseball Foundation to request a photograph of the newly installed brick, having already received and placed a replica on their mantle. The installation marked the successful culmination of efforts to place this special memorial for Rose at a beloved community landmark.
Social Media Affiliates:
Facebook: @JusticeforRose
Instagram: @justiceforrose
Running Springs Farmers Market & Artisan Faire 7-12-25
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, July 12 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit our Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com
📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
Social Media Affiliates:
Facebook: @JusticeforRose
Instagram: @justiceforrose
Lunch with Jason Koelliker: Exploring a Memorial Brick Partnership 7-11-25
📅 Friday, July 11 | 🕧 12:30–1:30 PM
📍 Tapia's Red Cabin, 31956 Hilltop Blvd, Running Springs, CA 92382
Dr. Smiley will be engaging in a collaborative lunch with Jason Koelliker, Regional Commissioner of AYSO Region 165 – Mountain Resorts, as we explore a meaningful partnership between AYSO and Rosenda’s Gift.
The focus of this meeting is to discuss a potential commemorative brick project that would support the creation of a memorial garden at the Running Springs soccer field.
This initiative would allow families and community members to purchase personalized engraved bricks, creating a lasting tribute while raising funds to benefit both organizations.
Jason also brings additional ideas for a tournament collaboration, promising a rich and productive conversation.
Together, we’ll explore how remembrance, community, and youth sports can come together to build something lasting.
Running Springs Farmers Market & Artisan Faire 7-5-25
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, July 5 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit the Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com
📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
Social Media Affiliates:
Facebook: @JusticeforRose
Instagram: @justiceforrose
Meeting with Ashley Endean (Assemblymember Bains) 7-2-25
reschedule pending
🗓️ Wednesday, July 2 · 11:00 AM – 11:30 AM
Dr. Fillmore Smiley, representing Rosenda’s Gift, requested a meeting with Assemblymember Jasmeet Bains to discuss DUI reform, AB 2651, and broader street safety measures, a mission motivated by the tragic loss of his daughter, Rosenda, to a drunk driver. As Assemblymember Bains was unavailable, Capitol Scheduler Judy Gion connected Dr. Smiley with Legislative and Communications Intern Ashley Endean to coordinate a staff-level meeting.
Dr. Smiley, seeking a meaningful and respectful conversation given the gravity of the topic, requested the meeting be held via Zoom and received confirmation for Wednesday, July 10th, from 11:00 to 11:20 a.m. However, after waiting in the meeting room, Dr. Smiley was notified two minutes past the scheduled start time that the meeting would not proceed due to a “last-minute scheduling conflict.”
In response, Dr. Smiley shared a candid email expressing his disappointment—not only in the scheduling lapse but in how it reflected broader issues of dignity, accountability, and the treatment of grieving families advocating for change. He emphasized his professional background, his commitment to DUI reform, and the urgency of his efforts in honor of Rosenda, noting that every 15 minutes, another life is lost to drunk driving in the United States.
Ms. Endean replied with an apology, affirming that Dr. Smiley’s voice and time matter and assuring him that his concerns were being taken seriously. She offered to connect him with their district representative, Kim Salas. However, as of late July, no contact has been initiated from Assemblymember Bains’ office to follow through.
Dr. Smiley remains committed to advancing DUI reform and legislative education. He will resume outreach to state representatives in mid-August, continuing the work that honors his daughter’s life and seeks to prevent further tragedies.
Running Springs Farmers Market & Artisan Faire 6-28-25
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, June 28 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit our Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com
📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
Social Media Affiliates:
Facebook: @JusticeforRose
Instagram: @justiceforrose
Danielle McMillan’s Memorial Bricks at the Santa Ana Zoo 6-27-25
A deeply moving moment unfolded at the Santa Ana Zoo as two commemorative bricks, a "Gift from Rose" from Rosenda's Gift, were proudly installed by the Zoo’s Wishing Well, honoring the remarkable life of Danielle McMillan. These bricks stood as enduring tributes to Danielle, whose life was tragically cut short at age 25 by the disease of addiction. Rosenda's Gift proudly purchased and donated these memorials, ensuring that her story and spirit continued to resonate.
The journey to this installation began with Michelle Moon, Danielle's mother and a dear friend, reaching out for a Gift from Rosenda. After heartfelt discussions, the Santa Ana Zoo was chosen, a place holding profound meaning for Rosenda. It was decided that Danielle's family would receive two unique "Gifts from Rose": a 4x8 brick for her brother, David McMillan, and an 8x8 brick for Michelle Moon and Doug McMillan to share. David, who serves his country in the United States Navy and whom Dr. Smiley has known since he was six years old, held a deep connection to this project. Doug McMillan and his wife Marissa are also close friends of Dr. Smiley, making this memorial especially personal.
On June 27, 2025, Tom Decker from the Friends of Santa Ana Zoo confirmed the installation, inviting visitors to view the bricks daily from 10:00 AM to 4:00 PM. Rosenda's Gift immediately notified Doug, Marissa, David, and Michelle that they could visit the zoo at any time, simply by telling the cashier Tom Decker had arranged complimentary entry to see Danielle’s memorial.
Brick #1, for David McMillan, bore a poignant inscription: DANIELLE MCMILLAN LOYAL FIERCE: IT IS GOD ALONE WHO JUDGES
David’s chosen words were a quiet but resolute declaration, etching his sister’s inner strength and unwavering loyalty into stone. "It is God alone who judges" served as both a shield and a powerful statement of love and faith, ensuring Danielle’s complex and courageous spirit was remembered without simplification.
Brick #2, shared by Michelle Moon and Doug McMillan, read: DANIELLE MCMILLAN 12/15/1994-10/9/2020 KINDHEARTED SELFLESS LOVING LOYAL PRETTY LOVE & MISS YOU BOO BE AT PEACE!
This 8x8 brick captured Danielle’s essence: a kindhearted, selfless, loving, loyal, and beautiful soul. It spoke of her radiant warmth and generous spirit. The inclusion of "Boo" was a tender whisper of the pet name she carried, a deeply personal touch that echoed their continuing love. "Be at peace!" was a heartfelt prayer, etched in clay but resonating in their hearts.
Danielle McMillan was a deeply loyal and loving soul, fiercely committed to her convictions and gentle in her care for others. She had a presence that lingered, the type of kindness that could not be measured by time but by the lives she touched. Even in her absence, her spirit continued to ripple outward, reminding those who knew her of the beauty, strength, and compassion she carried every day. She left behind her beautiful daughter, Isamarie, born in 2013, a living reflection of her mother’s spirit, carrying forward Danielle’s warmth with her kind heart and joyful presence.
These bricks, true Gifts from Rose, now join a garden of remembrance by the Wishing Well, where families gather, where wildlife stirs, and where love for Danielle endures in stone. They stand as powerful symbols that her light had not dimmed, only transformed, forever cherished.
Honoring Aubrey Kay Delayo at the Santa Ana Zoo 6-27-25
Rosenda’s Gift was honored to provide a commemorative brick for Rachel Delayo in memory of her daughter, Aubrey Kay Delayo, who was born on October 16, 2023, and passed away on November 10, 2023. Though Aubrey's time on Earth lasted just twenty-five days, her presence left a profound and lasting impression on those who loved her.
In April 2025, Rachel reached out to Rosenda’s Gift seeking a tangible and enduring way to honor Aubrey’s memory. A brick was ordered through the Friends of the Santa Ana Zoo and was placed by the Wishing Well, creating a space where Aubrey was remembered and her story was silently, powerfully held in stone. The message Rachel chose for her daughter’s brick read:
AUBREY KAY DELAYO
10/16/23 – 11/10/23
MOMMY’S BUTTERFLY
CHILD OF GOD FOREVER
LOVED FOREVER MISSED
Psalm 139:13-16
The words reflected Aubrey’s spiritual identity, the lasting love of her mother, and the sacredness of even the shortest life. “Mommy’s Butterfly” evoked transformation, remembrance, and the continued connection between mother and child. The verse from Psalm 139 spoke of being known and loved before birth, reassuring Rachel and others that Aubrey’s life, though brief, was deeply seen and infinitely valued. This affirmed that Aubrey’s soul was known, loved, and held in divine care from the very beginning.
Rachel reached out to Rosenda’s Gift in April 2025. Her loving message for the brick was finalized by late April, with the order completed in early May. On June 27, 2025, the brick was officially installed, and Rachel was invited to visit, with complimentary admission arranged through the Friends of the Santa Ana Zoo.
This act of remembrance reflected the very heart of Rosenda’s Gift: to offer comfort through memory and presence, and to let every grieving parent know their child’s life mattered, and still matters. Aubrey was then forever woven into the fabric of a place that welcomed laughter, love, and remembrance.
This offering, made possible through Rosenda’s Gift, reflected the heart of its mission: to help grieving families create lasting tributes that spoke to love, memory, and healing. Aubrey will always be remembered as a child of God, as her mother’s butterfly, and as a precious life whose story continues to live on in a place of reflection and quiet grace.
Aubrey died as a result of Shaken Baby Syndrome, a preventable form of abusive head trauma in infants. Her story was a heartbreaking reminder of the urgent need for education, awareness, and protection for our most vulnerable.
Preventing Shaken Baby Syndrome
Shaken Baby Syndrome (SBS), also known as Abusive Head Trauma (AHT), is a devastating and entirely preventable form of brain injury caused by violent shaking of an infant. Even a few seconds of forceful shaking can lead to permanent brain damage, blindness, or death.
Prevention begins with awareness. Caregivers and family members should be informed about the dangers of shaking a baby and supported with tools to manage stress during moments of frustration, especially in response to prolonged crying. Community education, safe caregiving resources, and early intervention programs save lives.
Rosenda’s Gift encourages all families to learn the signs of abuse, know where to turn for help, and share this message with others. In honoring Aubrey, the organization affirmed the urgency of protecting the most vulnerable among us.
For resources, visit: www.dontshake.org
Aubrey’s story, like Rosenda’s, served as a reminder that every child’s life is sacred, and that remembrance must walk hand in hand with action. Through gifts like these and the awareness they sparked, Rosenda's Gift honors lives lost too soon. Please join us in supporting grieving families by making a generous donation to Rosenda's Gift.
Housing and Homeless Summit 6-27-25
📍 351 South Hwy 173, Lake Arrowhead, CA 92352
🗓️ Friday, June 27 · 11:00 AM – 3:00 PM
Lori and Dr. Smiley to attend.
https://www.mountainhomelesscoalition.com/post/housing-and-homeless-summit
The Housing and Homeless Summit, hosted by the Mountain Homeless Coalition, will take place on June 27, 2025, from 11 AM to 3 PM at Lake Arrowhead Presbyterian Church, with both in-person and online attendance options. The summit aims to foster meaningful dialogue around the current state of affordable housing and homelessness in the San Bernardino Mountains. There is no cost to attend, and lunch will be provided for in-person guests. The event is designed to bring together community members, service providers, and advocates to share insights, challenges, and solutions.
Car Wash Fundraiser for Rosenda’s Gift 6-22-25
Honoring the memory of Rosenda Smiley, whose life was stolen by a drunk driver.
When: Sunday, June 22, 2025 · 11:00 AM – 4:00 PM Where: 200 W. Redlands Blvd, Redlands, CA 92374 (Corner of Eureka and Redlands Blvd, adjacent to Urgent Care, just south of Look Dine-In Movie Theater)
Join us for a meaningful day of community and remembrance. Every car wash helps support Rosenda’s Gift, a nonprofit dedicated to helping grieving families create lasting memorials for their loved ones. Your support ensures no family has to navigate their grief alone. Come by, get a clean car, and make a difference!
All proceeds go to benefit rosendasgift.org
Your support helps Rosenda’s Gift continue its mission of honoring lives and ensuring that no memory is forgotten. Every donation allows us to create meaningful tributes, support grieving families, and bring communities together in remembrance
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Running Springs Farmers Market & Artisan Faire 6-21-25
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, June 21 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit the Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears (coming soon!)
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com | 📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
HDCC Community Spotlight guest speaker 6-18-25
Dr. Fillmore Smiley will be the HDCC Community Spotlight guest at the High Desert Community Coalition’s June meeting on June 18, 2025, at 5:30 pm. This segment highlights leaders making a difference in the community. Dr. Smiley will introduce Rosenda’s Gift, sharing how the organization supports grieving families through lasting memorials and advocacy. This presentation is an opportunity to connect with local leaders, discuss efforts to improve community safety, and inspire collaborative action. Whether attending in person at 15490 Civic Dr. Ste 102, Victorville, CA, or virtually via Zoom (https://us02web.zoom.us/j/86031355404...), this meeting offers a chance to learn more about Rosenda’s Gift and its impact.
Rosenda's Gift provided two deeply personal memorial plaques as a “Gift from Rose” for Charles Garcia, each a reflection of love, remembrance, and the lasting impact Rose had on those closest to her.
The first plaque now rests permanently at Rocky’s in Running Springs, a place filled with shared memories and quiet meaning. It stands not only as a tribute to Rose, but also as a sign of Charles’s enduring devotion, an anchor in a place that still echoes with her laughter.
The second plaque was lovingly affixed to a stone, intended for placement beneath the cherry tree Charles planted in Rose’s honor. The tree itself has become a living memorial, a symbol of growth through grief and beauty born from sorrow. With the plaque nestled beneath its branches, visitors will be reminded that love roots deep and memory blossoms.
These plaques serve as enduring tributes, celebrating Rose's memory and offering a tangible symbol of her lasting connection to Charles. They are not simply markers; they are promises kept, tokens of devotion, and gifts from Rose to her boyfriend who loved her deeply.
Running Springs Farmers Market & Artisan Faire 6-14-25
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, June 14 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit the Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears (coming soon!)
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com | 📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
City of Oceanside Commemorative Brick 6-12-25
The very first memorial brick honoring Rosenda “Rose” Elizabeth Smiley was installed by the City of Oceanside at the entrance to the pier, near the intersection of Pier View Way and North Pacific Street. Although the city noted a minor flaw—a small chip on the corner of the brick—a replacement was promised, and the original was placed to ensure timely tribute.
Photos shared by city staff confirmed its location just south of the pier entrance, nestled near the upper walkway where visitors can pause and reflect. This brick represents the beginning of Rosenda’s Gift’s mission to honor Rose in public spaces that invite remembrance and connection.
Even amidst coordination challenges, the City of Oceanside showed care and respect in helping establish this lasting tribute—a quiet presence at the edge of the ocean for a young woman whose life continues to ripple outward.
Pushing for Change: Rosenda’s Father Meets with Assemblymember Wicks’ Public Safety Staffer 6-11-25
On Wednesday, June 11, Dr. Fillmore Smiley will meet with Nicolette Genovese, a public safety staffer for Assemblymember Buffy Wicks, to discuss urgently needed reforms around drunk driving laws in California. Dr. Smiley, a clinical psychologist and substance abuse expert, brings both professional insight and personal grief to the conversation. His 14-year-old daughter, Rosenda “Rose” Smiley, was killed by a drunk driver in May 2024.
This meeting is an important step forward in Dr. Smiley’s continued efforts to turn tragedy into action. Representing Rosenda’s Gift™, he will present research-based policy ideas aimed at significantly reducing DUI-related fatalities and injuries across the state. Though Assemblymember Wicks is currently unavailable due to scheduling demands, her office’s willingness to engage reflects a growing interest in meaningful legislative solutions.
Fundraiser at Rocket Fizz 6-7-25
📍 28200 CA-189, Suite C-240, Lake Arrowhead, CA 92352
🗓️ Saturday, June 7, 2025 · 2:00 PM – 5:00 PM
In the heart of Lake Arrowhead Village, Rocket Fizz will open its doors for an afternoon of remembrance, healing, and community. Purchases made during the event will directly support Rosenda’s Gift, honoring the life of Rosenda Smiley, whose life was stolen by a drunk driver.
Surrounded by nostalgic candies and fizzy delights, this special event offers more than just treats, it’s an opportunity to preserve legacies and support grieving families. Proceeds will help Rosenda’s Gift provide lasting memorials that ensure loved ones' stories continue to inspire future generations.
Join us in honoring Rosenda and helping others find comfort through remembrance.
For more details, visit rosendasgift.org or follow on social media:
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Running Springs Farmers Market & Artisan Faire 6-7-25
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, June 7 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit the Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears (coming soon!)
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com | 📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
Meeting with Council Member Robyn Grant 6-4-25
Dr. Smiley will meet virtually with Robyn Grant, Council Member of Newport Beach, on June 4, 2025, at 4:00 PM to discuss critical pedestrian safety concerns on the Balboa Peninsula. Residents have raised ongoing issues about hazardous conditions along the boardwalk and in high-traffic areas like 28th Street, particularly during peak tourist seasons. Reports indicate that crowded walkways, reckless behavior, and intoxicated individuals create unsafe conditions for pedestrians. Additionally, concerns persist about inadequate crosswalk visibility and infrastructure, despite calls for improvement. This meeting aims to address these pressing safety challenges and explore potential solutions to better protect residents and visitors alike.
Honoring Rose at McFadden Square Centennial Monument 6-4-25
Date: Wednesday, June 4, 2025
Time: 7:00 AM – 9:00 AM
Location: Newport Beach Pier, 1 Newport Pier, Newport Beach, CA 92663
Monument: McFadden Square Centennial Monument
Join us for a special gathering at the McFadden Square Centennial Monument, an iconic public art and urban beautification project honoring Newport Beach’s rich history. Originally designed to commemorate the city's 100-year anniversary, this project, created by artist Hank Kaminsky, features granite benches, a bronze sculpture, and a walking path inscribed with significant moments from the community’s past.
Although the original donor recognition deadline was June 9, 2008, thanks to the generosity of John Salazar, the project has briefly reopened to add Rosenda Smiley’s name, a meaningful tribute ensuring that her legacy becomes part of Newport Beach’s historical narrative.
The McFadden Square Centennial Legacy Project, inspired by the city’s centennial celebration, was funded by over 650 donors, whose names are engraved throughout the monument. This space stands as a testament to the contributions and memories that shape our community.
We invite all who wish to honor Rose, reflect, and gather in remembrance at this historic site. Your presence will be a meaningful tribute to her lasting impact.
ROSENDA SMILEY
12/5/09-5/25/24
SWEET KIND WITTY
FEISTY PRETTY
LOVING CARING
FUNNY BOLD SMART
Meeting with Skyforest Elks Lodge 2393 6-3-25
Dr. Smiley will meet with members of Skyforest Elks Lodge 2393 on Tuesday, June 3, 2025, from 6:00 to 7:00 PM at 26584 CA-18, Rimforest, CA 92378, to discuss fundraising efforts for one of the ornate metal benches. The lodge has already committed to securing a bench and has generously offered to assist in raising the necessary funds.
During this meeting, lodge members will present their fundraising ideas, and one or more will be selected for implementation. Once finalized, the events will be organized, and efforts will begin to generate the required funds. This collaboration marks an exciting opportunity to bring a beautifully crafted bench to the community while strengthening local partnerships.
West Coast Leadership Institute 5-30-25 to 6-1-25
Dr. Smiley and Lori will attend the West Coast Leadership Institute hosted by Families for Safe Streets from May 30 to June 1, 2025, in San Diego. This immersive training will bring together Families for Safe Streets members and sponsoring organization representatives to strengthen advocacy efforts in the fight against traffic violence.
The weekend includes workshops and strategy sessions focusing on campaign planning, media training, legislative outreach, digital organizing, and event planning. Attendees will engage in both didactic and experiential learning, deepening their skills in grassroots mobilization and policy influence.
Families for Safe Streets confronts the preventable epidemic of traffic violence by advocating for life-saving changes and providing critical support to those affected by crashes. With a mission to empower survivors and drive legislative change, this movement amplifies the voices of those impacted, ensuring traffic fatalities and injuries are no longer accepted as inevitable.
This leadership institute is an opportunity to refine advocacy skills, build connections, and strategize for future campaigns aimed at creating safer streets for all.
Meeting with Chief Business Official Jenny Haberlin 5-29-25
Dr. Smiley will meet with Jenny Haberlin, Chief Business Official of Rim of the World Unified School District, on May 29, 2025, to explore potential partnership opportunities between the school district and Rosenda's Gift. The discussion will focus on ways the charity can collaborate with the district to enhance fundraising, awareness, and community involvement, with a strong emphasis on generating financial support for the charity’s mission.
The Business Services Division of the district is dedicated to service-oriented operations, ensuring efficiency, collaboration, and student-first initiatives. Their mission highlights fiscal leadership, program support, and community engagement, which could provide a foundation for meaningful partnership strategies.
This meeting presents an opportunity to align the district’s resources with Rosenda's Gift’s mission, fostering impactful collaboration to benefit students and the broader community.
Legislative Session for Rosenda’s Day 5-27-25
Fillmore, Lori, Glori, and Cinco are traveling to Sacramento to witness the progress of California Assembly Resolution 40 (AR40) and House Resolution 40 (H.R. 40), both honoring Rosenda’s Day.
May 5, 2025 – Assembly Member Tom Lackey introduced AR40 and H.R. 40 in the 2025-2026 Regular Session of the California Legislature.
May 12, 2025 – H.R. 40 was referred to the Committee on Rules and Legislation (RLS). The committee chair amended it, and it was re-referred for further review.
May 13, 2025 – The resolution was again re-referred to the Committee on RLS.
May 19, 2025 – The committee approved the resolution, officially recommending its adoption.
This marks a significant milestone in Rosenda’s Gift’s mission, elevating its impact to the legislative level. Witnessing this process in Sacramento will be a meaningful moment for you all.
For more details, visit: AR40 Legislative Text.
Candlelight Vigil in Honor of Rosenda Smiley 5-25-25
Date: Sunday, May 25, 2025
Time: Please arrive by 6:30 PM
Location: Corner of Balboa and Palm Ave, Newport (Balboa Peninsula)
This Sunday marks one year since the tragic loss of Rosenda "Rose" Elizabeth Smiley. To honor her memory and the love she brought into so many lives, family and friends will gather at the place and time of her passing for a heartfelt candlelight vigil. All who loved Rose, or who have supported her family, are invited to join in this moment of remembrance, reflection, and community. A Google Meet link is available for those unable to attend in person.
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, May 24 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit the Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears (coming soon!)
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com | 📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
Rosenda's Gift Banner 5-23-25
Rose's friend Aurora had a fantastic idea, which was to rent the billboard in Running Springs to promote Rosenda's Gift. She got the phone number for me, but when I called, the billboard had just been rented out for the next three years. Upon speaking with the owner of the land at that location, he offered to let us put up a banner on the fence there, in perpetuity. Lori designed the banner. She has a talent for these things. We are hoping and praying that more people commit to monthly donations, any amount, large or small. We have received three small donations since the banner went up, so we will take that win. No matter what, the banner contributes to keeping my daughter's name alive. We do it all for her.
#missingrose #JusticeForRose #LLR #changingtheworld #rosendasgift #rosendaslaw #drunkdriver #heartbreak #Heartache
For more details, visit rosendasgift.org or follow on social media.
Facebook Affiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Tracee Valazza's Gift from Rose Purchased 5-23-25
Sarah's Garden: I checked with Matt Rychener to see about the thaw, and he told me, "Yes! We are all thawed out, and the bricks have been ordered. I'm just waiting for our contractor to get us on his schedule for installation. I'll be sure to send you a photo of the brick once it's been installed."
Also, regarding Sarah's Garden, Rosenda's Gift's 5th Gift is going to Josh Holley, Tracee Valazza's son. Matt said if we hurry, we could get Tracee's brick installed with Rose's brick. We purchased the brick on 5/23. I spelled "Mother" as "Mohter." Brain broken. I emailed and asked them to fix it.
RELENTLESS WARRIOR
CARING CHARMING
MOTHER DAUGHTER
FUNNY SHORT TRACEE
KIND LOVING NICOLE
BEAUTIFUL VALAZZA
Justice and Remembrance for Rosenda “Rose” Smiley 5-21-25
🗓️ Wednesday, May 21, 2025 | 🕣 8:30 AM
📍 Harbor Justice Center, Department H1 | 4601 Jamboree Rd, Newport Beach, CA 92660
On May 21, family, friends, and supporters will gather at the Harbor Justice Center for a pivotal moment in the pursuit of justice for Rosenda “Rose” Smiley, the 14-year-old girl whose life was stolen by a repeat DUI offender on May 25, 2024. The court will hold a preliminary hearing for Joseph Alcazar, who will face charges including murder, DUI causing injury, and child endangerment. He has pleaded not guilty and will remain in custody without bail.
Following the hearing, Lori, Fillmore, and all who wish to join will visit Rose’s roadside memorial at the northwest corner of Balboa Boulevard and Palm Street, just outside Bal Harbor Liquor & Deli. The group will temporarily rebuild the memorial in preparation for the upcoming May 25 candlelight ceremony, marking one year since Rose’s passing.
This day will serve as both a stand for justice and a reaffirmation of love, a reminder that Rose’s light continues to shine through every act of remembrance and every step toward change.
MacKay Park Memorial Update: Honoring Rosenda “Rose” Smiley 5-19-25
🗓️ Monday, May 19, 2025 | 🕠 5:30–7:30 PM
📍 301 CA-173, Lake Arrowhead, CA 92352
At the May 19 meeting of the Lake Arrowhead Dam / MacKay Park Advisory Committee, community members gathered in support of a proposed memorial honoring Rosenda “Rose” Smiley. Dr. Fillmore Smiley came prepared to present a vision for “Rose’s Garden at MacKay Park” and spoke with county leadership in advance.
During the meeting, County Advisor Robin Bull informed the council that creating and maintaining a garden would require an endowment for upkeep—a cost currently beyond reach. As a result, the formal garden proposal was withdrawn.
However, the conversation turned toward alternate possibilities, and there was a strong consensus that some form of memorial for Rose would be appropriate. The council voted in support of establishing a tribute at MacKay Park.
Henry Mac from San Bernardino County was assigned to develop a donation policy for the park, which will outline options for a memorial bench—either adding a plaque to an existing bench or installing a new bench entirely. Once these guidelines are finalized, the team behind Rosenda’s Gift will move forward in full alignment with the county’s policy to ensure a lasting tribute is placed at MacKay Park in Lake Arrowhead.
This step reflects a shared commitment to keeping Rose’s spirit present in the community she loved.
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, May 17 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit the Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears (coming soon!)
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com | 📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
Rim School Board Meeting: Confirmation of Dr. Smiley’s Appointment to Citizens’ Oversight Committee 5-15-25
🗓️ Thursday, May 15, 2025 | 🕠 5:30–6:30 PM
📍 Rim of the World Unified School District Office | 24740 San Moritz Way, Crestline, CA
📺 Live stream available via ROWUSD YouTube Channel
On May 15, the Rim of the World Unified School District Board will convene to confirm Dr. Fillmore Smiley’s appointment to the Citizens’ Oversight Committee (COC) for Measure E, a $71 million school facilities bond program. This appointment represents a separate civic endeavor for Dr. Smiley, distinct from his work with Rosenda’s Gift, and reflects his ongoing commitment to serving the community that has shown such compassion and support.
The Citizens’ Oversight Committee plays a vital role in ensuring that bond funds are spent responsibly and transparently. Measure E is dedicated to improving school safety, repairing aging infrastructure, and upgrading facilities to support college and career readiness in science, math, engineering, arts, and skilled trades. By law, the COC must include representatives from a bona fide taxpayers association, a business organization, and a senior citizens group. No district employees or vendors may serve.
Dr. Smiley’s confirmation will mark a meaningful step in the district’s commitment to accountability, transparency, and community partnership.
Fundraiser at El Toto’s Restaurant Honoring Rosenda Smiley 5-12-25
🗓️ Monday, May 12, 2025 | 🕔 5:00–8:00 PM
📍 El Toto’s Restaurant | 31927 Hilltop Blvd, Running Springs, CA 92382
On May 12, community members will gather at El Toto’s Restaurant in Running Springs for an evening of food, remembrance, and heartfelt connection. A portion of all proceeds from meals purchased between 5:00 and 8:00 PM will benefit Rosenda’s Gift, a California-based nonprofit dedicated to helping grieving families create lasting memorials for their loved ones.
This special event will be organized by Dr. Fillmore Smiley, Rose’s father, and Lori Thomas, her stepmother, in loving memory of Rosenda “Rose” Elizabeth Smiley, a vibrant teen who attended Rim schools from preschool through eighth grade and whose life was tragically taken by a drunk driver on the Balboa Peninsula in May 2024.
Proceeds will support the continued development of Rosenda’s Gift, ensuring that families navigating loss have the opportunity to honor their loved ones with dignity, beauty, and care.
Come hungry, leave inspired, and help keep Rose’s light shining.
📷 Instagram: @justiceforrose
📘 Facebook: @JusticeforRose
#JusticeForRose #rosendasgift #LLR #changingtheworld #missingrose
📍 2645 Whispering Pines Dr, Running Springs, CA 92382
🗓️ Saturday, May 10 · 9:00 AM – 1:00 PM
Join Rosenda’s Gift at the heart of the mountain community for the beloved Running Springs Farmers Market and Artisan Faire. Set against the scenic backdrop of the San Bernardino Mountains, this vibrant weekly gathering is a celebration of small businesses, creativity, and community spirit, featuring local vendors offering fresh produce, handmade goods, artisan crafts, and delicious treats.
🌹 Visit the Rosenda’s Gift Booth
We’ll be there sharing our mission and raising funds to support grieving families through compassionate memorials. Browse a variety of heartfelt items, including:
Handmade rose-themed keepsakes (brooches, flannel roses, crochet roses, and keychains)
Memorial candles
Custom teddy bears (coming soon!)
Stop by to learn more about our work, explore upcoming events, make a donation, or simply say hello. Every item you purchase helps us extend Rosenda “Rose” Smiley’s legacy of kindness, love, and compassion to families in mourning.
📱 Scan one of the QR codes on our flyer to give directly or visit rosendasgift.org
📧 Email: rosendasgift@gmail.com | 📞 Text/Call: 909-301-0011
Let’s turn Saturday into a day of connection, healing, and heartfelt community.
National Vision Zero Advocates Call 5-7-25
🗓️ Wednesday, May 7, 2025 | 🕙 10:00–11:00 AM (PT)
📍 Zoom | Meeting ID: 870 6445 1997
On May 7, national advocates and community leaders will convene virtually for the Vision Zero Advocates Call, hosted by the Vision Zero Network. This collaborative session will bring together individuals committed to the shared goal of eliminating traffic fatalities and severe injuries while advancing safe, healthy, and equitable mobility for all.
Dr. Fillmore Smiley will join the conversation alongside other invited guests, contributing to the ongoing dialogue around strategies, partnerships, and community-driven solutions that support Vision Zero’s mission.
This call will serve as a space for sharing updates, exploring best practices, and strengthening the national network of advocates working to make streets safer and more inclusive across the country.
Car Wash Fundraiser for Rosenda’s Gift 5-3-25
Honoring the memory of Rosenda Smiley, whose life was stolen by a drunk driver.
🗓️ Saturday, May 3, 2025 | 🕚 11:00 AM – 4:00 PM
📍 200 W. Redlands Blvd, Redlands, CA 92374
(Corner of Eureka and Redlands Blvd, adjacent to Urgent Care, just south of Look Dine-In Movie Theater)
Join us for a meaningful day of community and remembrance. Every car wash helps support Rosenda’s Gift, a nonprofit dedicated to helping grieving families create lasting memorials for their loved ones. Your support ensures no family has to navigate their grief alone. Come by, get a clean car, and make a difference!
All proceeds go to benefit Rosenda's Gift
Your support helps Rosenda’s Gift continue its mission of honoring lives and ensuring that no memory is forgotten. Every donation allows us to create meaningful tributes, support grieving families, and bring communities together in remembrance
For more details, visit rosendasgift.org or follow on social media:
FacebookAffiliate: @JusticeforRose
Instagram Affiliate: @justiceforrose
Plaque for Rosenda’s Bench 5-1-25
Date: Thursday, May 1, 2025
Time: 12:30 PM to 1:00 PM
Location: Jerry Eaves Park, Rialto, CA
On Thursday afternoon, the City of Rialto will attach a heartfelt plaque to a public park bench at Jerry Eaves Park, honoring the memory of Rosenda Smiley. The bench, generously donated and installed by the Rialto Parks Department, sits among a vibrant landscape of soccer fields, walking trails, and picnic shelters, a space filled with community life and reflection.
Rosenda’s Gift has provided a plaque featuring words and imagery that capture Rosenda’s radiant spirit. The dedication represents a meaningful collaboration between advocacy, remembrance, and municipal support.
The location holds deep personal significance, as Rose’s mother, Glori, lives just five minutes away. Now, she’ll have a peaceful and permanent place close to home where she can reflect, grieve, and feel connected to her daughter. Since December 2020, Rose had split her time between Rialto and Running Springs, making this memorial a fitting and emotionally rooted tribute.
This bench will not only serve as a place of comfort for Rosenda’s family and community, but also stand as a model for others. Memorial bench programs like this, often offered by local parks departments, give families the opportunity to honor loved ones with lasting, accessible tributes in public spaces.
By participating in such programs and supporting others through the process, Rosenda’s Gift continues to help build places of healing and remembrance throughout the community.
Tattoo Tribute and Memorial Visit 4-28-25
🗓️ Monday, April 28, 2025
📍 Lost in Time Art Studio | 1870 Mountain View Ave, Redlands, CA 92374
On April 28, Dr. Fillmore Smiley and Lori Thomas will visit Lost in Time Art Studio to receive deeply personal memorial tattoos from artist Aaron Funk. During their appointment, captured in the attached photos, they will also view the Rosenda’s Gift plaque installed in the studio, a quiet testament to Rose’s memory nestled among the shop’s vibrant murals.
Dr. Smiley will choose a design of a heart being ripped from and squeezed in his chest, an unflinching visual expression of the pain of losing his daughter. Lori will select a seahorse, embodying resilience, adaptability, and fidelity, symbols of her enduring love and strength.
Founded in 2012, Lost in Time Art Studio is powered by a collective of artists whose combined expertise exceeds 30 years. Specializing in fully custom designs, the shop strikes the perfect balance between professional precision and laid-back comfort. By appointment only, it offers complimentary Wi-Fi, easy parking, and a spotless, welcoming workspace, and has earned glowing five-star reviews on both Google and Facebook for its artistry and atmosphere.
This visit will mark a profound moment of healing and remembrance, weaving Rose’s legacy into art that endures.
Vision Zero Education Meeting 4-23-25
Date: Wednesday, April 23, 2025
Time: 1:00 PM – 1:30 PM (PDT)
Location: Virtual Meeting via Zoom
Join Zoom Meeting
Meeting ID: 865 4102 4401
Passcode: 119875
Attendees:
Eric Dunlap – Organizer / Supervisor
Dr. Fillmore Smiley
Chris Judkins – Engineer
Harut Mesropyan – Engineer
Purpose:
To explore opportunities for collaboration between community-led memorial and advocacy efforts and the Vision Zero framework within unincorporated areas of Los Angeles County. This educational session will also serve as a strategic touchpoint in Dr. Smiley’s broader effort to encourage municipal leaders, particularly in Newport Beach, to adopt a greater number of research-supported Safe System interventions. These include proven strategies such as speed management, Complete Streets design, and equity-centered planning, which remain underutilized despite their demonstrated effectiveness.
Agency Background:
The Los Angeles County Department of Public Works provides building and safety oversight, disaster services, flood control, and general public works for unincorporated Los Angeles County and 16 partner cities.
Vision Zero Context:
This meeting supports the mission of the Vision Zero Network, a national nonprofit campaign committed to eliminating traffic fatalities and severe injuries while ensuring safe, equitable mobility for all. Their work includes:
National advocacy for the Safe System approach
Strategic support for local Vision Zero adoption
Peer learning, policy development, and implementation tools
Emphasis on equity, speed reduction, and Complete Streets
Strategic Goal:
To build momentum for systemic change by aligning with public works professionals who are actively implementing Vision Zero principles. Insights from this meeting will inform ongoing efforts to overcome resistance in cities like Newport Beach, where adoption of evidence-based safety interventions has faced institutional inertia. By fostering inter-agency dialogue and highlighting successful models, Dr. Smiley aims to catalyze broader municipal commitment to safe, inclusive street design.
Visit to Rosenda Smiley Memorial Site 4-21-25
Date: Monday, April 21, 2025
Time: 11:00 AM – 12:00 PM
Location: 510 E Balboa Blvd, Newport Beach, CA 92661 (Corner of Balboa Boulevard and Palm Street)
Following their meeting at City Hall, Dr. Fillmore Smiley and Lori Thomas—collectively referred to as “Lormore”—visited the memorial site honoring Rosenda Smiley at the northwest corner of Balboa and Palm, outside of Bal Harbor Liquor & Deli on the Balboa Peninsula. This site marks the location where Rosenda was tragically killed in a suspected DUI crash on May 25, 2024.
The visit held deep emotional significance, as it was not only an opportunity to pay respects but also became the moment Lori and Fillmore were forced to take down the roadside memorial. Flowers and personal tributes had previously been placed there by family and friends during a vigil. The removal of the memorial, under pressure from city officials, added a painful weight to the visit.
Meeting Recap: City of Newport Beach Public Works & City Manager’s Office 4-21-25
Date: Monday, April 21, 2025
Time: 9:00 AM – 10:00 AM
Location: 100 Civic Center Drive, E Bay, Newport Beach, CA 92660
Attendees: Dr. Fillmore Smiley, Lori Thomas, Dave Webb (Director of Public Works), Tara Finnigan (Assistant City Manager)
Purpose:
The stated purpose of the meeting was to discuss community concerns regarding pedestrian safety and the potential for Vision Zero-aligned interventions on the Balboa Peninsula. However, the meeting ultimately served as a platform for city officials to request the removal of the memorial honoring Rose at the site of her death.
Key Observations:
City Leadership Background:
Tara Finnigan oversees communications, economic development, and special projects for the City Manager’s Office.
Dave Webb manages the city’s $90M Capital Improvement Program and a $54M operating budget, including traffic engineering and municipal maintenance.
Community Concerns Raised:
Dr. Smiley and Ms. Thomas emphasized the lack of pedestrian safety improvements on the Balboa Peninsula, despite over a decade of resident requests.
A report cited by the city claimed the Peninsula is no more dangerous than other areas of Newport Beach, a conclusion challenged by community members as misleading and potentially self-protective.
Underlying Issues:
The city appears focused on maintaining traffic flow rather than prioritizing pedestrian safety or Vision Zero principles.
Despite having a sophisticated traffic control center, there is no indication of intent to implement research-backed interventions.
The meeting revealed a broader resistance to systemic change and a reluctance to acknowledge the lived experiences of grieving families and concerned residents.
Discussion Highlights:
Dr. Smiley and Ms. Thomas expressed long-standing concerns about the lack of pedestrian safety improvements on the Balboa Peninsula, despite over a decade of requests from residents.
City representatives cited a report claiming the Peninsula is statistically no more dangerous than other areas in Newport Beach, a conclusion challenged by community members as both misleading and potentially designed to shield the city from liability.
Despite their advanced traffic control infrastructure, city leadership showed no openness to implementing Vision Zero principles such as speed management, elevated crosswalks, or signal improvements.
When Dr. Smiley offered examples of interventions, such as elevated crosswalks or blinking pedestrian signage, Mr. Webb dismissed them, offering counterclaims that lacked evidence and deflected responsibility.
Tone and Response:
The conversation was marked by a lack of empathy, particularly from Mr. Webb, who was described as dismissive and condescending.
When asked to allow the memorial on Balboa Peninsula to remain until the anniversary vigil, Mr. Webb refused and threatened to remove it himself.
Suggestions for proven safety measures, such as elevated crosswalks and blinking pedestrian signals, were met with skepticism or outright dismissal. Mr. Webb claimed, for example, that speed bumps could cause drunk drivers to veer onto sidewalks, a statement that contradicts established traffic safety research.
Additional Note:
While framed as a constructive discussion on safety, the meeting was used to inform Dr. Smiley and Ms. Thomas that the memorial honoring Rose must be removed. Requests to keep the tribute in place through the upcoming anniversary vigil were denied, a decision that felt intentionally insensitive given the context and timing.
Conclusion:
Despite the stated goal of enhancing public safety, the city’s posture appeared more focused on traffic flow management and legal defensiveness than on genuine efforts to reduce pedestrian fatalities. The meeting underscored the challenges of advocating for evidence-based change in a setting resistant to Vision Zero’s life-saving principles.
Let me know if you’d like this adapted for outreach to allies or used in preparation for future public commentary. I’ve got your back.
Additional Note:
While framed as a constructive discussion on safety, the meeting was used to inform Dr. Smiley and Ms. Thomas that the memorial honoring Rose must be removed. Requests to keep the tribute in place through the upcoming anniversary vigil were denied, a decision that felt intentionally insensitive given the context and timing.
Conclusion:
This meeting underscored the challenges of advocating for Vision Zero in a municipality where leadership appears more invested in liability management and traffic throughput than in eliminating preventable deaths. The interaction further highlighted the need for sustained public pressure, coalition-building, and strategic storytelling to shift the narrative and demand accountability. Despite the stated goal of enhancing public safety, the city’s posture appeared more focused on traffic flow management and legal defensiveness than on genuine efforts to reduce pedestrian fatalities. The meeting underscored the challenges of advocating for evidence-based change in a setting resistant to Vision Zero’s life-saving principles.
Lake Gregory Trout Derby 4-19-25
Date: Saturday, April 19, 2025
Time: 6:00 AM – 3:30 PM
Location: 24650 San Moritz Drive, Crestline, CA 92325
Dr. Fillmore Smiley and Lori Thomas are expected to participate as vendors at the First Annual Lake Gregory Trout Derby. From approximately 9:00 AM to 12:00 PM, they will likely sell candles adorned with “Rose Stickers” and welcome donations in support of Rosenda’s Gift, a charitable initiative aiding grieving families. A branded flyer highlighting Rosenda’s life and legacy will help raise awareness and encourage community engagement.
While the event is scheduled to run from early morning through mid-afternoon, they anticipate a shorter stay due to weather conditions and logistical setup. As this is an outdoor event, they’ll bring their own materials and shelter, including an easy-up canopy for coverage.
This community gathering offers a meaningful opportunity to connect with attendees, share Rosenda’s story, and support Lake Gregory’s efforts to build inclusive, family-friendly traditions.
Busy and Emotionally Exhausting Day 4-18-25
Planned Tribute Day for Rosenda, April 18, 2025
Timeframe: All-day itinerary across San Bernardino, Rialto, and the mountain communities
On Friday, April 18, 2025, Dr. Fillmore Smiley and Lori Thomas will dedicate the day to honoring Rosenda through a series of meaningful visits and acts of remembrance.
They will begin at the Humane Society of San Bernardino Valley to view Rosenda’s commemorative brick, generously donated by Jennifer and Faith Ehrman, the seventh brick placed in her name. The location holds particular meaning, as Rose spent her first 20 months in San Bernardino, where the family brought their pets for care. Though Rose was likely too young to recall those visits, the brick brings her memory back to one of their earliest communities.
From there, they will head to the San Bernardino City Animal Shelter, where they plan to repair a small chip in the leg of Rose’s metal memorial bench and clean the area, an act of stewardship and ongoing care, as featured in the Alpine Mountaineer article titled “Remembering a stolen life.”
Next, they will travel to Rialto to deliver the custom memorial plaque for installation at Jerry Eaves Park, completing the tribute to Rosenda just minutes from her mother’s home. This gesture not only strengthens the family’s connection to the space but ensures Glori has a nearby place to grieve and reflect.
In the afternoon, they will stop by Glori’s home to pick up Cinco’s Chromebook, which they’ll exchange at Mountain High School. They’ll also visit Rim of the World Recreation, where the new plaque has been installed. The memorial there celebrates Rosenda’s early artistic passions, from ballet and hip-hop to acro dance and musical theater. The plaque stands as a luminous reflection of her creative spirit and a symbol of how communities can honor youth through the arts.
The day will end with a small but heartfelt celebration: a birthday cake for Alexa, printed flyers from James White, and a visit from Brayden. Together they’ll gather, sing Happy Birthday, and share cake and ice cream, intertwining joy and memory in the same breath.
ROWUSD School Board Meeting 4-17-25
Date: Thursday, April 17, 2025
Time: 5:30 PM to 6:30 PM
Location: District Office, 24740 San Moritz Way, Crestline, CA
Agenda Item:
Approval of a memorial bench donation from the Smiley Family in honor of Rosenda Smiley, to be placed at Mountain High School, which also houses Rim Virtual Academy.
Outcome:
The Board unanimously approved the donation as part of the Consent Calendar. The bench will become the 12th dedicated in Rosenda’s memory, following the 11th at Jerry Eaves Park. The plaque for the Eaves Park bench is scheduled to be installed the following day.
Context:
Rosenda had been attending school virtually through Rim Virtual Academy during her final semester and had looked forward with great anticipation to beginning her freshman year at Rim High School. The placement of this bench at Mountain High School is especially poignant, as it honors both her academic journey and the community that shaped her.
Additional Notes:
The bench will be ordered through Roudebush, the same vendor used for previous memorials. The Smiley Family hopes for an expedited delivery to ensure timely installation. Though the official meeting minutes offered only a brief mention of the donation, the emotional significance of this tribute resonates deeply with those who knew and loved Rose.
Rendezvous Condominium Association / Tritz Management Executive Board 4-15-25
Meeting Recap:
Date: Tuesday, April 15, 2025
Time: 10:00 AM to 10:30 AM (Pacific Time)
Location: Virtual via Zoom: https://us02web.zoom.us/j/83277480501?pwd=VlkSe60TF0EgY8K9ruOLDIbuJlfDVA.1
Management Contact: Sue Norman, CCAM, Tritz Professional Management Services, 1525 E. 17th Street, Suite A, Santa Ana, CA 92705
Purpose:
To request approval from the Rendezvous Condominium Association Board to place a 4x6 commemorative plaque on a boulder located just within the property line at 600 E. Oceanfront, Newport Beach, honoring Rosenda Smiley near the site of her death.
Summary:
Dr. Fillmore Smiley had requested to be added to the meeting agenda and provided with login credentials in advance. Despite assurances from property manager Sue Norman, this did not occur until Dr. Smiley followed up directly. Upon joining the meeting, attempts at cordial engagement were met with silence, signaling a lack of receptivity.
Dr. Smiley presented the request for the plaque, emphasizing its modest size and symbolic importance. However, the Board later issued a written response stating that the request had been unanimously denied. No rationale was provided, and follow-up inquiries were met with vague replies, including confirmation that even a previously supportive board member had reversed their position. Sue Norman stated she was not at liberty to disclose the reason for the denial.
Outcome:
The request to install the plaque was denied without explanation. The interaction was marked by a lack of transparency and empathy, particularly given the nature of the request and its connection to a grieving family’s efforts to honor their daughter.
Reflection:
Despite the setback, Dr. Smiley remains committed to securing a permanent, individualized memorial for Rosenda on the Balboa Peninsula. The experience underscores the challenges of navigating private property governance in public-facing spaces and the importance of persistence, compassion, and community partnership in the face of institutional resistance.
Visit to Memorial Site 4-11-25
Date: Friday, April 11, 2025
Time: 11:00 AM to 1:00 PM
Location: Corner of Balboa Boulevard and Palm Street, Newport Beach, CA 92661 (Outside Bal Harbor Liquor & Deli)
Glori Smiley, mother of Rosenda Smiley, will make a personal visit to the roadside memorial honoring her daughter on the Balboa Peninsula. During her time at the site, she will bring fresh flowers, lovingly clean the laminated photos, and quietly reflect on the life and spirit of the daughter she continues to cherish.
This visit represents a deeply personal act of remembrance, a mother’s ongoing bond with her child, and sustains the presence of love and care at the place where Rosenda’s memory lives on.
Lunch Meeting with Jason Koelliker 4-9-25
Date: Wednesday, April 9, 2025
Time: 1:00 PM to 2:00 PM
Location: El Toto’s Mexican Restaurant, 31927 Hilltop Blvd, Running Springs, CA 92382
Dr. Fillmore Smiley will meet with Jason Koelliker over lunch at El Toto’s Mexican Restaurant in Running Springs to explore foundational ideas for collaboration on future fundraising efforts. As a trusted colleague with experience in development and community engagement, Jason brings valuable insight into building sustainable support for Rosenda’s legacy projects.
This initial conversation will focus on aligning values, identifying potential pathways for donor engagement, and laying the groundwork for a fundraising strategy rooted in impact, storytelling, and community connection. The meeting will serve as both a reconnection and a strategic starting point for what may become a vital partnership in advancing the mission.
Visit to Memorial Site 4-7-25
Date: Monday, April 7, 2025
Time: 11:00 AM to 1:00 PM
Location: Corner of Balboa Boulevard and Palm Street, Newport Beach, CA 92661 (Outside Bal Harbor Liquor & Deli)
Dr. Fillmore Smiley and Lori Thomas, affectionately known as “Lormore,” will visit the roadside memorial for Rosenda Smiley on the Balboa Peninsula. They will bring fresh flowers, tend to the laminated photos, and care for the space as part of their ongoing tribute to Rosenda’s memory.
The visit will offer a quiet time to reflect, grieve, and maintain the memorial's beauty, honoring a young life lost and continuing their promise to preserve her legacy with dignity and love.
Pilgrimage to Coyote Rock 4-5-25
Dr. Smiley, joined by loved ones, will return to Coyote Rock to establish a permanent tribute to Rose. As a place she adored, this site will become a sanctuary of memory and peace, a future memorial that will honor Rose’s love for nature and the community that carries her forward.
Donation of Plaque to Rocket Fizz 4-4-25
On April 4, 2025, Rocket Fizz in Lake Arrowhead Village will welcome a moving tribute to Rosenda “Rose” Elizabeth Smiley. A titanium memorial plaque will be installed in this whimsical candy shop, a place Rose cherished with all her heart.
Known for its vibrant shelves of retro treats and nostalgic sodas, Rocket Fizz was one of Rose’s favorite places to laugh, explore, and share joy with her friends.
This new plaque will shine as a symbol of enduring love and remembrance. Installed with care, it will ensure Rose’s spirit lives on in a space that brought her happiness and connection.
Standing proudly at the ceremony will be Justin, the store owner, and Kaylee, the general manager, two generous souls whose support reflects a community’s compassion and unity.
Made possible by generous donations, this plaque also serves a deeper purpose: to raise awareness about the dangers of drunk driving and inspire lasting change.
On that day, Rocket Fizz will offer more than just candy; it will offer a story of joy, remembrance, and advocacy, woven forever into the fabric of Lake Arrowhead Village.
Visit to Memorial Site 4-1-25
Date: Tuesday, April 1, 2025
Time: 11:00 AM to 1:00 PM
Location: Corner of Balboa Boulevard and Palm Street, Newport Beach, CA 92661 (Outside Bal Harbor Liquor & Deli)
Glori Smiley will visit Rosenda’s roadside memorial on the Balboa Peninsula, accompanied by her niece, Layla Allesandro, and two of Rosenda’s close friends, London and Brooklyn. Together, they will bring fresh flowers, tidy the laminated photos, and tend to the memorial as a shared gesture of remembrance and love.
The visit will serve as a quiet time for grief and reflection, upheld by family and friendship, reinforcing the strong, ongoing presence of Rosenda’s community at the place where she is most intimately remembered.
Plaque-in-Rock to LuLuBelle's 4-1-25
Dr. Smiley and Lori will be delivering a plaque-in-rock to LuLuBelle’s Coffee House and Bakery to honor Rose's legacy. This enduring tribute, set in natural stone, will soon become the focal point of a memorial garden nestled below the building on its eastern side, near the outdoor tables.
Designed to bloom with vibrant perennials and wildflowers each spring, the garden will offer a peaceful space for reflection and remembrance. This living tribute, rooted in both beauty and intention, will gently invite visitors to learn about Rose’s remarkable spirit, a spirit defined by warmth, laughter, and boundless love.
This space will become more than a garden. It will be a sanctuary, where memories blossom and comfort takes root. A permanent garden ensures that Rose’s legacy will live on through every flower and every quiet moment of pause.
We extend our deepest gratitude to those who made this tribute possible. By transforming grief into a shared legacy of beauty, this memorial garden reminds us that love, like nature, endures.
*** NOTE ***
This was later taken back from LuLuBelle's when they neglected to create the garden and ignored our offer to pay for and plant the garden.
Yearly Awareness Walk for Drunk Driving Reform and Community Engagement 3-29-25
Saturday, March 29, 2025 • 2:00 PM – 4:00 PM • Lake Gregory • Crestline, CA
Join us for the Walk for Drinking and Driving Awareness, a powerful annual event that brings our community together to honor lives affected by impaired driving and to foster meaningful change.
This gathering is rooted in remembrance and connection. It raises awareness about the dangers of drunk driving, provides a space for shared stories, and strengthens the bonds within our community. While Rosenda’s Gift is proud to sponsor the walk as part of its mission to support grieving families through meaningful memorials, the broader work of Dr. Smiley and Lori centers on education, awareness, and reform to prevent future tragedies.
We are limited to 200 participants, and pre-registration is encouraged. Once the sign-up list reaches capacity, it will be closed, so please reach out early to ensure your place.
🕊️ Honor victims and survivors of impaired driving
🤝 Join others in a show of solidarity and remembrance
🌹 Support Rosenda’s Gift in its mission to provide memorials to other suffering families
Register & Donate
Let us walk together with purpose, in memory, and in service to healing.
Please contact Dr. Smiley directly to secure your spot. Donations to Rosenda’s Gift are welcome and deeply appreciated.
Contact:
🧠 Dr. Fillmore Smiley
📞 (909) 301-0011
📧 rosendasgift@gmail.com
🌐 rosendasgift.org
📷 Instagram Affiliate: @justiceforrose
📘 Facebook Affiliate: @JusticeforRose
Families for Safe Streets Peer Mentor Training 3-27-25
📅 Wednesday, March 27, 2025
🕓 4:00 – 5:00 PM (PT)
📍 Online via Zoom (registration required)
Join Families for Safe Streets for a Peer Mentor Training designed for those who have lost a loved one or experienced serious injury due to traffic violence. This session offers tools, emotional support, and advocacy skills to help you mentor others through similar tragedies. Current mentors are welcome to attend for a refresher. Topics include road safety policy, media training, storytelling, event organizing, and campaign planning—all led by FSS leadership and a supportive peer community.
Visit to Memorial Site 3-24-25
Date: Monday, March 24, 2025
Time: 11:00 AM to 1:00 PM
Location: Corner of Balboa Boulevard and Palm Street, Newport Beach, CA 92661 (Outside Bal Harbor Liquor & Deli)
Dr. Fillmore Smiley and Lori Thomas, affectionately known as “Lormore,” will visit the roadside memorial for Rosenda Smiley on the Balboa Peninsula. They will bring fresh flowers, tend to the laminated photos, and care for the space as part of their ongoing tribute to Rosenda’s memory.
The visit will offer a quiet time to reflect, grieve, and maintain the memorial's beauty, honoring a young life lost and continuing their promise to preserve her legacy with dignity and love.
Taylor's Fundraiser 3-22-23 & 3-23-25
On Saturday, March 22, 2025, and Sunday, March 23, 2025, from 5:00 PM to 8:00 PM each night, Lori Andrade and Dr. Fillmore Smiley will be fundraising at Taylor’s Bar & Grill in Redlands in memory of their daughter, Rose. They’ll be on site to share Rose’s story and invite donations that directly seed Rose’s Memorial Legacy Fund.
This fundraiser operates solely on contributions—no portion of food or drink sales is allocated, so every dollar you give helps turn grief into purpose. Through Rosenda’s Gift, Lori and Fillmore are building a nonprofit dedicated to creating meaningful memorials for families who’ve lost loved ones, especially children.
Friends, family, and supporters are warmly invited to stop by, connect, and lend their encouragement as Rosenda’s Gift nears official launch. Your presence and generosity over these two evenings will bring them one step closer to honoring Rose’s memory by helping other grieving families find solace and healing.
Visit to Memorial Site 3-21-25
Date: Friday, March 21, 2025
Time: 11:00 AM to 1:00 PM
Location: Corner of Balboa Boulevard and Palm Street, Newport Beach, CA 92661 (Outside Bal Harbor Liquor & Deli)
Glori Smiley will visit Rosenda’s roadside memorial, accompanied by her niece, Layla Allesandro, and her dog, Brixie. Together, they will bring fresh flowers, gently clean the laminated photos, and care for the space with tenderness and devotion.
This visit will provide a quiet opportunity for shared reflection and remembrance, as Glori and Layla maintain the memorial’s beauty and honor Rosenda’s enduring presence in their lives, with Brixie offering calm companionship at their side.
Visit to Memorial Site 3-10-25
Date: Monday, March 10, 2025
Time: 11:00 AM to 1:00 PM
Location: Corner of Balboa Boulevard and Palm Street, Newport Beach, CA 92661 (Outside Bal Harbor Liquor & Deli)
Dr. Fillmore Smiley and Lori Thomas, known lovingly as “Lormore,” will make a quiet return to Rosenda Smiley’s memorial on the Balboa Peninsula. With fresh flowers in hand, they will care for the space by tidying the laminated photos and tending to the details that keep her memory vivid and honored.
Their visit will serve as a moment of quiet connection, a time to sit with their grief, celebrate Rosenda’s light, and reaffirm their ongoing devotion to keeping her spirit present in the world.
Visit to Memorial Site 2-28-25
Date: Friday, February 28, 2025
Time: 11:00 AM to 1:00 PM
Location: Corner of Balboa Boulevard and Palm Street, Newport Beach, CA 92661 (Outside Bal Harbor Liquor & Deli)
Glori Smiley will visit the roadside memorial dedicated to her daughter, Rosenda, bringing fresh flowers and thoughtfully caring for the laminated photographs that frame the tribute. With steady hands and a tender heart, she will tend to the space that keeps Rosenda’s presence alive within the community.
The visit will provide a quiet moment of reflection and remembrance, a heartfelt expression of a mother’s enduring love, carried out in the very place where her daughter’s memory is most deeply rooted.
Proposed Memorial Garden Presentation at MacKay Park 2-24-25
🗓️ Monday, February 24, 2025 | 🕠 5:30–7:30 PM
📍 301 CA-173, Lake Arrowhead, CA 9235
On February 24, the Lake Arrowhead Dam / MacKay Park Advisory Committee will meet to consider new community initiatives, including a heartfelt proposal from Dr. Fillmore Smiley to establish a memorial garden in honor of Rosenda “Rose” Smiley. A large group of Rose’s friends and supporters will be present to show their support and solidarity.
Before the meeting, Dr. Smiley will speak with Supervisor Dawn Rowe, and Claire Cozad from Supervisor Rowe’s office is working to ensure the proposal is included under Item 8.0 – New Business on the agenda.
During the meeting, Dr. Smiley will present a vision for a commemorative space at MacKay Park, supported by visual renderings that highlight two potential garden layouts. These designs will feature curved pathways, natural landscaping, and symbolic plantings—creating a peaceful space for remembrance and reflection.
If the committee expresses support, the County may move forward with a feasibility study to explore implementation. This presentation marks a meaningful step toward honoring Rose’s legacy and creating a lasting place of healing for the community.
Court Appearance, Memorial Site Visit, and Santa Ana Zoo 2-21-25
Date: Friday, February 21, 2025
Timeframe: Morning to late afternoon
Locations: Orange County Superior Court, Balboa Peninsula, and Santa Ana Zoo
The day will begin with approximately 40 of Rosenda Smiley’s friends and family attending a preliminary hearing at Orange County Superior Court for the man charged in her death. As proceedings unfold, those gathered will stand in quiet solidarity, holding space for Rosenda and reaffirming their collective call for justice.
Afterward, several of Rosenda’s loved ones will travel to the roadside memorial at the corner of Balboa Boulevard and Palm Street in Newport Beach. At the site where Rosenda’s life was tragically taken, they will place fresh flowers, clean the laminated photographs, and care for the space with gentle intention. The visit will offer a quiet and sacred moment to reflect, grieve, and remain present with Rosenda’s enduring spirit.
Later that day, the group, including Dr. Fillmore Smiley, Lori Thomas, Christine (Rosenda’s grandmother), and several of Rosenda’s close friends, will visit the Santa Ana Zoo to view the commemorative brick placed in her honor. Surrounded by happy memories of Rose and Cinco’s early childhood, the brick offers a lasting and life-affirming tribute, rooted in memories and love that stretch far beyond a single day.
Visit to Memorial Site 2-15-25
Date: Saturday, February 15, 2025
Time: 11:00 AM to 1:00 PM
Location: Corner of Balboa Boulevard and Palm Street, Newport Beach, CA 92661 (Outside Bal Harbor Liquor & Deli)
Glori Smiley will visit the roadside memorial dedicated to her daughter, Rosenda, accompanied by her partner, Chris Rieger. Together, they will bring fresh flowers, gently clean the laminated photographs, and tend to the site with care and quiet devotion.
The visit will offer a moment of shared reflection and tenderness, a chance for Glori and Chris to honor Rosenda’s memory side by side, grounded in love and the steady ritual of preserving the space where Rosenda is most intimately remembered.
Visit to Memorial Site 2-10-25
Date: Monday, February 10, 2025
Time: 11:00 AM to 1:00 PM
Location: Corner of Balboa Boulevard and Palm Street, Newport Beach, CA 92661 (Outside Bal Harbor Liquor & Deli)
Dr. Fillmore Smiley and Lori Thomas, affectionately known as “Lormore,” will return to the roadside memorial for Rosenda Smiley on the Balboa Peninsula. Carrying fresh flowers and a quiet determination, they will gently tend to the laminated photographs and ensure the space is clean, serene, and reflective of Rosenda’s vibrant spirit.
The visit will be a space for connection and care. a moment to anchor themselves in memory, draw strength from the silence, and renew their vow to carry Rosenda’s light forward through presence, purpose, and enduring love.
Visit to Memorial Site and Meeting with Jennifer Biddle 1-27-25
Date: Monday, January 27, 2025
Time: 11:00 AM to 2:00 PM
Locations: Corner of Balboa Boulevard and Palm Street, Newport Beach, CA 92661 (Outside Bal Harbor Liquor & Deli) and Newport Beach Civic Center
Dr. Fillmore Smiley and Lori Thomas—lovingly known as “Lormore”—will visit Rosenda Smiley’s roadside memorial to carry out their ritual of care. With fresh flowers in hand, they will gently clean the laminated photographs and tend to the site, preserving the space with quiet devotion and the continued promise of remembrance.
Following the visit, they will meet with Jennifer Biddle from the City of Newport Beach to continue discussions about the proposed commemorative installation at McFadden Square. Central to the conversation will be the vision of securing a permanent engraving in Rosenda’s honor—a public-facing tribute rooted in storytelling, reflection, and community remembrance.
Building on earlier conversations, the meeting will explore next steps for site planning, city coordination, and community engagement. Jennifer’s thoughtful partnership has been instrumental in navigating these early stages, and the meeting will offer an opportunity to align on strategy and reaffirm a shared commitment to realizing this meaningful project.
🩷 💙 💛 🧡 ♥️
🩷 💙 💛 🧡 ♥️