About Us

Rockabella is a women-run, locally owned boutique just off Broadway in Saratoga Springs, NY  proudly helping people feel like the best version of themselves, one dress at a time.

Since 2007, we’ve been the place where fashion meets confidence. Whether it’s your prom night, a summer wedding, a gala, or just a day you want to feel beautiful, our mission is to make you feel empowered, celebrated, and styled to perfection.

We’re known for our one-on-one shopping experience, relaxed atmosphere (yes, we’re always playing good music), and a curated collection of standout dresses from casual to formal, for any occasion.