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Authors who decide to self-publish their work can enlist the expertise of ReadersMagnet to accomplish advertising and marketing efforts across different channels. When almost everything is posted online these days, authors are encouraged to maintain a dynamic website that increases their brand’s visibility. The website may contain details about one’s work and some insider scoop on upcoming projects. It’s important that the dynamic website is user-friendly to double as an e-commerce site for the author’s books.
Accounts on social media platforms like LinkedIn, Twitter, Facebook, Pinterest, and Instagram increase an author’s chances of getting in touch with their audience. Keeping these sites busy with updates from the author reminds audiences of their brand, including their work. Plus, these platforms double as spaces for authors to hear from their actual and potential readers.
With traditional media in mind, ReadersMagnet offers its authors radio interview packages tailored to provide authors the chance to talk about their book for a full segment. According to the publishing services company, authors can promote future engagements, including release dates, book fairs, and book signing sessions. In addition, radio interviews help boost a published author’s reputation and credibility.