Creative Entourage 

I had the privilege of assisting in the development and execution of several digital marketing campaigns, each designed to drive meaningful results. But what made these campaigns stand out was our focus on data-driven decisions. I helped develop and implement methods for tracking and analyzing four key performance indicators (KPIs) across three major digital platforms.

By closely monitoring these KPIs, ranging from campaign performance to website traffic and social media engagement, I was able to generate detailed reports that provided valuable insights into how our clients were interacting with their content. This allowed me to continually refine the strategies and optimize the approach. 

For me, marketing is about more than just reaching an audience; it’s about understanding them deeply and using that data to create meaningful, impactful connections. 

August 2024-December 2024

Created social media guidelines for two client accounts, using strategies backed by research.

Created a client analytic report at the end of the year to see if we had accomplished and met the goals we established at the start of the year.