"The house does not have to tell anything to the exterior; instead, all its richness must be manifest in the interior"

"The basic form of the villa is a simple cube: its facades are surprising in the austerity of the large uninterrupted areas of smooth walls with unusually tiny windows."

This austere façade treatment is typical of Loos’s work: to cite an apercu from one of his own interviews: 

“I never play around with the façade, that’s not where I live.Take out your chairs, sit in the middle of the street in the rain and look at the façade. 

If I make a façade toward the street, I try to make the ground floor nice, at most put marble around the floor above it. Above this level I leave it bare, I can’t see that far myself…”