From 2023 to Today: Revisiting Job Satisfaction and Longevity Among Accounting Educators
A Follow-Up Study on the Factors That Keep Accounting Educators in Academe
In 2023, a study entitled “Moderating Effect of Demographic Profile on the Relationship of Employees’ Longevity Factors and Job Satisfaction in the Education Industry” examined the relationship between job satisfaction and the factors that influence accounting educators’ longevity in the academe.
The study surveyed 100 accounting professors in Manila City and explored three major longevity factors:
Work-Related Factors
Talent Management
Social Engagements
What Did We Learn in 2023?
The study found that accounting professors were overall satisfied with their jobs, with intrinsic job satisfaction registering a higher overall mean than extrinsic job satisfaction.
Work-related factors, talent management, and social engagements were all found to be influential longevity factors. Among the factors examined, division of labor or specialization of subjects emerged as the strongest influence on respondents’ longevity. A sense of belongingness and engagement with students, the accounting community, and the general public were also identified as valuable.
While overall job satisfaction was positively associated with longevity, the regression analysis showed that intrinsic job satisfaction was significantly associated with all three longevity factors, while extrinsic job satisfaction was not significantly associated with any of them. This suggests that the intrinsic aspects of academic work—such as the nature of the work, autonomy, accomplishment, and meaningful engagement—may play an important role in an educator’s decision to remain in academe.
The study also found that age, highest educational attainment, academic ranking, and years of teaching moderated the relationship between job satisfaction and longevity factors. In several relationships, the strength of the association was weaker among respondents with higher levels of these demographic characteristics.
These findings reinforced an important message:
There is no one-size-fits-all approach to keeping accounting educators engaged and satisfied.
The needs, expectations, career stages, and experiences of educators may differ—and academic institutions may need to consider these differences when developing faculty development, engagement, recognition, and retention programs.
Several Years Later… Has Anything Changed?
A lot can happen in the life of an accounting educator in just a few years.
The accounting education landscape continues to evolve. Faculty members are navigating changing student expectations, new technologies, artificial intelligence, evolving professional requirements, research demands, accreditation expectations, new modes of teaching, and changing career opportunities.
So, we are going back to the question.
What makes accounting educators want to stay in academe today?
We are conducting a follow-up study to revisit the experiences, perceptions, and priorities of accounting educators several years after the original research.
If you are an accounting educator, we invite you to participate in this survey. Your responses will help us understand how the academic experience of accounting educators has evolved and whether the factors associated with job satisfaction and longevity identified in the earlier study remain relevant today.
Answer the survey and be part of the next chapter of this research.