As I said earlier, our Homemaker+8 is our most popular set. It’s perfect for families that cook 2-4 times a week. It has the ten basic tools I explained earlier, 8 Table Knives, the woodblock, and a sharpener for straight edges.
We also have a Homemaker set without Table Knives.
If you were considering a set of Cutco, would you prefer the set with the Table Knives?
The great thing is that it doesn’t cost $4000 In fact, it doesn’t even cost as much as Wusthof price of $3435.
The Homemaker+8 Set is only $1664 paid in full, which includes shipping. But most of our customers take advantage of our 5-month, interest-free easy pay option which is only $364 today and includes tax.
(Have them WRITE DOWN investment options on paper)
(Basic Homemaker: $1306 in full or $286 per month for 5 months)
BUY NOW BONUS: We have a bonus where, if you buy now, I can give you the entire Kitchen Tool Set, the Entertainer Pack with those 4 popular gadgets, or a pair of Super Shears for FREE!
Mrs./ Mr.__________, I wouldn’t be doing my job if I didn’t ask you; Would you like to try out the Homemaker Set today and get your FREE gifts? (Be completely quiet and wait for answer... smile)
If Yes: Congratulations! You’re going to love your Cutco. While I write that up, let’s look at accessories.
By the way, do you ever entertain or host family occasions? Okay, I'm going to show you our two larger sets too just so you see the other options on the next 2 Slides.
(Next Slide) Mrs./Mr. __________, watch that short video – It’ll show all of our Customer Requested Favorites! These only come in the sets I’m about to show you, which is why our customers love the Family and Complete sets so much! The Signature Set comes with: All of the Homemaker Pieces & the 3 most Popular Specialty Knives (Cheese Knife for soft and starchy foods, Hardy Slicer for frozen meats and tough stuff, Rachel Ray Knife to chop with two hands or precision chopping). This is the SMALLEST SET with the Super Shears and Steak Knives in the Block.
(Next Slide) The Ultimate Set Comes with: All of the Homemaker Pieces, all of the Specialty Knives, and instead of 10 Table/Steak Knives you get 12. This is the BIGGEST and BEST Set that we make.
What do you think about the Signature and Ultimate Sets?
*If Customer says ANYTHING positive* Let me call my manager really quick! I know we have some CRAZY specials this weekend
If No to the Homemaker: No problem! :-) If you don’t mind me asking, what is it about the Homemaker you’re unsure of? ...
Too Much Money/Can’t Afford it: I completely understand. $1664 is a lot all at once. That’s why most of our customers split it up over 5 months, interest free. It would only be $364 per month. How does that sound?
I Need to Think About it: I completely understand. $1664 is a lot of money to be impulsive. That’s why most customers take advantage of the 15-day trial. If you don’t love it after a few weeks, you can send it back and get a full refund. On the 5-month plan, you can try it out for only $364 today. How does that sound?
Need to talk to Spouse (husband): I completely understand. That’s why most customers use the 15-day trial to make sure he can really see the value. If he doesn’t love it, send it back and get a full refund. On the 5- month plan, you both can try it out for only $364 today. How does that sound?
Too Many Pieces: I completely understand. At first, 10 pieces seems like a lot. After 15 days, if there is a piece or a few pieces you’re still unsure of, you can return them and get refunded for those pieces. How does that sound?
Can I buy pieces?: Of course! However, our sets are discounted, they’re safer, and you get free stuff. If you don’t mind, I’ll show you our sets and if none of them appeal to you, we can pick whatever pieces you want!
I definitely want to buy later: Give a better deal (call office) or drop down to smaller set. “Mrs. Jones, you don’t have to buy anything today. Do you mind if I go through the rest of the demo just so I can practice?”
Still No: No problem! :-) Let’s skip to the next set, which is our Galley + 6. It’s one of our most popular options... (have customer go past the next 3 slides to get to the Galley+6 Set)
Watch this video on some of our customer requested pieces!
Cheese knife: You saw this one in the entertainer pack, this one has the traditional handle like the rest of the knives! It's great for anything sticky and starchy.
Hardy Slicer: This is the Trimmer on steroids! Great for Cooked Meats/Frozen Meats and really tough vegetables.
Petite Chopper: This is our “Mini Chopper” for someone with smaller wrists. Great for chopping and dicing smaller fruits and veggies.
Salmon Knife: This is the hidden gem of Cutco. It's the best melon knife around. Very flexible to shear through melon rinds and of course it's awesome for removing the skin from fish.
Vegetable Cleaver (Veggie knife): Japanese stir fry knife. Can chop veggies and scoop into the pan with one piece.
Besides these pieces, we have a cleaver and raw meat or boning knife, and other sizes of paring knives, chopping knives, and more. Do you want more details on any of these? (If customer asks about a specific piece tell them the details on that knife found below)
If your customer LOVES the Homemaker+8 but is on the edge... CALL OFFICE FOR APPROVAL for “Friends and Family Discount”
It’s a perfect starter set and it’ll take care of all your needs... (Explain pieces in set)
As you can see... it has the Paring Knife for the air, Trimmer for small stuff, Spatula for sandwiches, a meat knife, a serving piece, a veggie chopper, and a bread knife. And it still comes with 6 Table Knives. (Compared to the Homemaker +8, the Galley +6 set loses 2 table knives, the butcher, and the carving set.)
It’s a few less knives for a lot less money! Instead of paying $1664 for the Homemaker Set...
The Galley+6 Set is only $1,199 or $263 per month for 5 months (interest free) (Only $66 per week!)
The basic Galley is only $919 or $203 per month for 5 months (interest free) (Only $51 per week!)
(Have customer write down prices notebook or “wish list”)
BUY NOW BONUS: If you get this set today, I can still include the Kitchen Tools, Entertainer Pack, or Super Shears for free!
(Ask for the Order): Is that something you’d like to get today?
If Yes: Congratulations! You’re going to love your Cutco! While I write that up let’s look at accessories.
If Unsure: If it makes a difference, you can do something else for free instead, like maybe a hunting knife or BBQ tools? (Free items may be substituted for items of equal or lower value)
(If customer is on the edge, feel free to call office for a deal)
If still No: No problem. We also have starter sets... (next slide)
Can I buy pieces?: Of course! However, our sets are discounted, they’re safer, and you get free stuff. If you don’t mind, I’ll show you our sets and if none of them appeal to you, we can pick out whatever pieces you want!
Step 1: These next two slides show the starter sets...
Great for building up over time and gifts for family and friends
Explain Each Set:
Essentials + 5: The Essentials + 5 set comes with just the very basics - Paring Knife, Spatula Spreader, Turning Fork, Petite Carver, and Chef Knife
Studio + 4: The Studio + 4 set is our smallest block set and comes with 4 great pieces - Paring Knife, Trimmer, Petite Carver, and Spatula Spreader
(next slide)
Space Saver: We have our Space Saver, which is great for small kitchens, boats, campers, and RVs. This set comes with 5 pieces - Chef Knife, Petite Carver, Trimmer, and two different size Paring Knives. Also, it comes in a unique block that can lean on the counter or be hung on the wall.
All Knife+Kitchenette Trays: The All Knife + Kitchenette Tray sets are great for people who want to keep their knives stored in a drawer. The All Knife set comes with the Paring Knife, Trimmer, Spatula Spreader, Petite Chef Knife and Carving Knife. The Kitchenette comes with the Paring Knife, Trimmer, Turning Fork, Petite Carver and Slicer (Bread Knife).
Gourmet Set: And lastly our Gourmet Set, which is great for Cutco owners or people who cook alternative cuisine. This set has 5 of our specialty knives which are a Boning Knife, a Hardy Slicer, a Santoku Knife, a wide blade Vegetable Knife, and a Cleaver. This set is also great for customers who want to upgrade their current Cutco Set and put this block right next to their current block.
Step 2: Out of these starter sets, which combination do you like the best?
Present price of favorite starter set only...
Step 3: That set is only ____ per month for 5 months (which includes tax) or ____ in full.
(Have customer write down prices for the set they like)
Step 4: BUY NOW BONUS & Ask for the Order...
If you get this set today, you can still have the Super Shears for free! Is that something you’d be interested in getting today?
(May substitute free item for item of equal value. Can always call manager for help or a deal.)
If yes: Congratulations! You’re going to love Cutco! While I write that up, let’s look at accessories.
If no / unsure: No problem, you can customize your own set. And even with a custom set you can break it up over a few months. Let me show you how it works... (next slide)
Easy-Pay Options 2-Months: $70 minimum order, 3-Months: $200 minimum order, 5-Months: $400 minimum order