Move OUT Checklist

Example Webpage. Duplicate this webpage:

https://sites.google.com/d/1rMme6E4iO0Eh-DvuiR2ULgDhYEEfyFxC/p/1MlYBwDMMpVfPFqWAuuY_ISSoHJ9U-GWD/edit

Rename the Webpage Based on New Location(s)

Hide Page from Navigation

Replace any mention of the OLD LOCATION Placeholder

Important: Do NOT change name of site, banner, or footer. Only the webpage itself should be edited once the main template is setup for new Move Out of **LOCATION**

Replace First Background Image. Use Google Search and search **LOCATION** and add a Relevant/large photo

Create a New Callrail Number under client's existing Callrail Account. Label it: Move Out **MAIN LOCATION** . Callrail -> Select Client -> Tracking -> Create Number

Update Phone Number (Make sure both visually and html code (2 sections) are both correct.

Ensure Callrail Number is correct on the website phone number. Once copied, it will be correct for each webpage.

Ensure the Quote button is correctly linked to Move Out Free Quote webpage. Make sure the HTML color code of button matches clients. Once correct, it will be correct each duplicate page, same as phone number.

Replace NAME OF Business wherever it appears

Use Wikipedia (example)

https://en.wikipedia.org/wiki/Agawam%2C_Massachusetts

to replace variables such as:

2) Population Number

3) Median Income

4) Weather:

https://www.almanac.com/weather/history/MA/Agawam/2020-01-01

Filter by Month and 2020 for this (examples):

30.9 °F

80.1 °F

5) Largest % Religion. Largest % Race.

https://www.bestplaces.net/religion/city/massachusetts/agawam_town

Search New Location -> Filters on right such as "Religion" & "People Stats"

https://www.bestplaces.net/find/

Replace Image - Select Image -> Google Image Search -> Type in New Location + State. Choose a larger/appropriate image of area

Add Alt Text to Image: Move Out of **LOCATION**

Google.com/maps and type in NEW Location. Get iframe html and embed new map location

Closest Counties and Towns to Move to From **LOCATION**

Go here:

https://www.travelmath.com/cities-near/

Type in New Location, and find closest cities. Paste in notepad file and paste here, 2 columns, make them even if possible for closest surrounding towns.

Most Popular Places to Relocate, when Moving From **LOCATION**

Go to Google.com and type in Move from **LOCATION**

Auto Suggest will appear. Take a screenshot for reference, and type in what you see on Google Sites.

IF the results do not clearly show a list of locations such as this list (it happens). ONLY take the ones which are obvious locations such as:

Move From Agawam MA to Hartford CT

Move From Agawam MA to Portland Maine

the rest in this list are not useful or correct. In this case add the following States:

Move From Agawam MA to **MAJOR CITY in STATE**, i.e. Move From Agawam MA to Boston

Move From Agawam MA to Florida

Move From Agawam MA to California

Move From Agawam MA to New York

Move From Agawam MA to Colorado

Move From Agawam MA to Texas

Move From Agawam MA to Las Vegas

Must have at least 6-10 here based on Google searches and other areas of country

Make sure on each inner webpage for Move Out LOCATION the table of contents is active at the bottom of the webpage

Open Two Master Templates.

Google Document Master Template for Move Out NAP

Google Sheets Master Template for Move Out NAP

Do not edit these. Copy them, save copy as client's Name + Move Out NAP

Examples of Correct client Move Out NAP:

Example: Google Document for Move Out NAP

Example: Google Sheet for Move Out NAP

Example: Google Structured Data Testing Tool NAP Correct

Fill out all Client's Replacements in Google Sheet. Paste 16 of the most populated areas. The Google Sheet formula will correctly turn them into capital, lowercase and hyphens for webpages to load properly.

Once all rows are filled out in Column B for Client's Replacement information. Open the Google Document and find/replace and begin inputting values for Placeholders and replacing with Client's Replacements. Once done, add NAP html to footer of Google site; check with Google Structured Data Testing Tool or another tool to ensure NAP HTML is correct.