MTC App and Responsive website to help people without income
MTC App and Responsive website to help people without income
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My role:
My role:
Lead UX designer from conception to delivery of the design for a dedicated app and responsive website.
Lead UX designer from conception to delivery of the design for a dedicated app and responsive website.
Ideation for the solution
GOAL
Designing a tool that will help people with very low or no income get medical treatment from a dedicated and compassionate care team.
USERS
People with little or no income
CHALLENGE & RESEARCH
I explored the persona of a group of people who has very little or no income. Due to user research, I have shifted the focus from financial barriers to frustrations. Frustrations include mistrust, inconvenient operating hours for care points, poor access to care without sacrificing income, and user abilities.
Usability study: findings
Usability study: findings
Some users want better cues for finding healthcare points and more convenient schedules.
Most users are concerned about the confirmation of scheduling details.
Some users want more clear select specialty care to get relevant care.
Low-fidelity digital wireframe
Low-fidelity prototype for dedicated mobile app
Mockup screen
Mockup screen
Mockup screen
Mockup screen
High-fidelity prototype of dedicated app for social good
An effective sitemap maintains a consistent organizational structure. It ensures users get a comfortable experience on mobile devices with a responsive website.
INSIGHT FROM HIGH-FIDELITY USABILITY STUDY
Users need better cues for what steps are required to schedule a visit.
The design should be changed carefully in the specialty care and scheduling time.
Users want an easy and trusted healthcare service.
IMPACT
IMPACT
Users see that the dedicated app meets their goals and that the site offers a friendly experience. Target users say the design is responsive and intuitive.
Users see that the dedicated app meets their goals and that the site offers a friendly experience. Target users say the design is responsive and intuitive.
LEARNING
Presenting ideas on paper is just the beginning of the design. Usability studies, feedback, and peer-review help facilitate iterations for any high-level activity. In turn, I am guided to design with the user in mind.
NEXT TO DO
Another round of usability study is needed to see if the user journey is fully frictionless by through telehealth service.
More user research is required to update and improve the design with new insights related to the partner agent line.
Identify any additional areas of need and ideate on new features such as social learning.
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