Delivered custom learning solutions for life sciences, pharmaceutical, and IT clients by collaborating with client SMEs and internal team members, including project managers, graphic designers, QA, and developers.
Collaborated in all phases of the ADDIE instructional design process to design and deliver engaging, instructionally sound eLearning, microlearning, and vILT solutions.
Used project management applications to manage multiple projects simultaneously and track course changes.
(Note: All my work involved designing and developing proprietary pharmaceutical compliance or product-specific learning solutions.)
Image of a Speaker Program, a highly regulated event with significant compliance risk.
The company was growing rapidly and acquiring new people and products. As a result, it became necessary to ensure compliance with the company's standard policies, the federal laws and regulations governing them, and the consequences of noncompliance.
Initiative 1: Design 10 compliance microlearnings to be developed in Lectora. These compliance courses were to be approximately 10 minutes long and assigned to specific employees for completion. To validate and evaluate the training, they agreed to add xAPI to track data (e.g., who completed the course, how long the learner spent on a page, correct/incorrect answers, how long it took to complete the course, etc.).
Initiative 2: Design ~20 compliance vILT internal trainings for onboarding new employees and/or providing a refresher to existing employees on current compliance policies
Created a Microsoft Word microlearning storyboard template so a team of Instructional Designers could consistently carry standard design elements and wording throughout all 10 compliance-based microlearnings.
Wrote and designed 3 (of the 10) storyboards using company compliance policy information and a client-approved course outline framework.
Used closed-system AI to generate scenario-based assessments that apply knowledge to real-life compliance situations.
Designed instructional content for 2 infographics, adding real-life situations and case studies to help learners recall key information.
Reviewed wireframe prototypes and development in Figma and Lectora with graphic designers and programmers to ensure the images and content aligned with my vision and interactivity ideas.
Reviewed and edited these courses to ensure proper functionality and flow, resulting in a consistent, logical user experience.
Created change logs and tracked changes for the entire curriculum of 10 microlearnings.
Standardized the content's visual design for uniformity across the curriculum.
Designed ~20 vILTs by curating and organizing content around the main ideas of the company's compliance policies.
Wrote scenario-based questions to provide real-life examples of common compliance issues.
Tracked changes and monitored development across the entire vILT curriculum.
The client loved the "boutique" feel of working with the LHT team and was very happy with the learning solutions. The Chief Ethics & Compliance Officer was pleased to have training on specific compliance topics to minimize the risk in a highly regulated pharmaceutical industry. Positive feedback led to additional eLearning SOWs for more compliance-related learning solutions.
Content on microorganisms, hygienic design, and microbial contamination was either outdated or nonexistent, so employees couldn't be effectively trained. Employees needed practical training to address knowledge and performance gaps for handling and preventing microbial contamination across facilities.
Develop 5-6 microbiology curriculum eLearnings in Lectora or Articulate Storyline (switched midway for better mobile use) for applicable employees to provide performance support and update outdated training materials and protocols.
Partnered with another Instructional Designer to design several microbiology eLearning courses for a microbiology curriculum. I focused on the design phase. I reviewed content for accuracy and instructional design elements during the development phase and wasn't involved in the analysis, implementation, or evaluation phases.
Used templated outlines to author 3 thirty-minute eLearning storyboards covering an introduction to microorganisms, hygienic design, and microbial contamination control for a global pharmaceutical/life sciences company.
Wrote video scripts for several of these eLearning courses to capture learners' attention and explain why the course was essential to their daily work.
Applied various interaction types, knowledge checks, scenario-based questions, and summative assessments into these courses.
Reviewed wireframe prototypes in Figma and developed courses in Lectora or Articulate Storyline as designed by graphic designers or developed by programmers.
Ensured content accuracy, proper functionality and flow, and a well-designed user experience.
Image generated in Gemini's Nano Banana 2
Received positive feedback from the client. These courses met the compliance objectives, filled knowledge and performance gaps, and were visually appealing.
Image generated in Gemini's Nano Banana 2
A global pharmaceutical company wanted to create a high-level overview of its global trade policy for all employees so everyone would have the same foundational knowledge. They wanted to use this overview as a springboard for subsequent training that delved deeper into various trade compliance topics.
Design a 3-5 minute, high-level illustrated video, bookended by an Articulate Storyline introduction and assessment, to create "engaging" learning. The client thought this was the best way to present this information.
I served as an Instructional Designer, focusing my work on the design process. I reviewed the eLearning during development, but I wasn't part of the analysis, implementation, or evaluation phases.
I received the company's global trade policy for this overview video. It was supposed to be short (3-5 minutes). The project manager and I worked with the client's 2 international SMEs to define the scope and agreed that I could create 3 summative assessment questions.
I used a closed-system AI tool to capture the content at a high level and even asked it for illustrative suggestions for the graphic designer. I tweaked the content to ensure it captured the essential elements accurately. Overall, I really liked how everything came together in the script and storyboard.
After I completed my first draft, upper management communicated that specific questions/answers must be included in the assessment. The problem was that not all the content for these questions/answers was in the policy, nor was it what I would consider "high-level" for an overview course. I explained the situation to the SMEs in terms of learning design, and they agreed to rework the course.
I had to work backward to design a course based on the questions, ensuring that the objectives, content, and assessment were appropriately aligned for sound instructional design.
I had to explain the reasoning for every change, or potential change, I made. Their idea of an "instructional designer" was someone who parroted back what they wanted, without regard for how learning actually takes place. I had to push back and explain the instructional reasoning behind what I did. For example, my "understanding" and your "understanding" could be very different and cannot be truly tested. Therefore, you should not use the word "understand" in an objective. Performance-based objectives can be measured. "Understand" cannot be measured.
The SMEs, from two different cultures, came to respect my instructional design knowledge and the decisions I made based on good instructional design principles.
The video they ultimately agreed on was significantly larger in scope because it had to include the additional content necessary to incorporate the mandated assessment questions/answers. The video was nearly 9 minutes long, but they were happy with the results. Thankfully, the SOW had a clause for this circumstance, and the client had to accommodate the increased length.
The illustrative graphic elements worked very well, and the graphic designer/programmer incorporated many of the AI ideas that I requested.
It would have been beneficial to participate in the analysis phase to better understand the problem, develop a stronger solution, and give the client a clearer understanding of the instructional designer's role and appropriate instructional strategies in course creation. Involving decision-maker stakeholders earlier in the process would also have been helpful. As a result, we might have minimized the issues we experienced.
Image generated in Gemini's Nano Banana 2
As a global SaaS cloud computing company, the company struggled to keep its content current. Content was revised and updated quarterly. As a result, it was difficult to communicate these new changes to its engineers, channel partners, and sales team.
The client sought to quickly reach and educate its 1000+ technical sales systems engineers and channel partners, providing them with up-to-date, accurate product information and promoting more effective sales.
To design and rapidly develop 6 cloud-computing courses in Articulate Rise to capitalize on its reviewing capabilities, development features, and ability to easily update the content.
Served as lead Instructional Designer and eLearning Developer for 6 Articulate Rise eLearning courses.
Met with SMEs weekly (and sometimes biweekly) to work through the subject matter using a live, shared outline. All changes were tracked. I provided suggestions in comments and asked questions to ensure sound instructional design.
Built the eLearning course in Articulate Rise while simultaneously working on the shared outline. By the time the SMEs approved the outline, I had built most of the course. This process saved time and money.
Used Articulate's review features until the client was satisfied with the results and the agreed-upon timeline.
Used a closed-system AI to curate and organize highly technical content, provide streamlining suggestions, and reduce cognitive load.
Selected Articulate Rise graphics and applied Company icons, images, and YouTube tutorial videos.
Chose various interaction types using Articulate Rise blocks.
Created scenario-based questions and applied a few questions to key data tables to compare software application use cases.
Designed scenario-based assessments that let learners apply their knowledge to real-life situations.
The SMEs were thrilled with the collaborative process and how efficiently we designed and developed these courses for their technical sales systems engineers and channel partners. The final course provided important information in a timely manner to support additional product sales and inspired additional projects!
Client Revenue Enablement Developer
"[The Product] went over like cherry-topped Gold, and it inspired a heck of a lot more projects for my department!"
Former Instructional Designer at LHT
"I’ve had the absolute pleasure of working alongside Margie on several internal initiatives on the same instructional design team, and I can confidently say she is one of the most talented, collaborative, and thoughtful instructional designers I’ve worked with.
Beyond her technical skills, Margie is a standout team player. She consistently fosters an open, supportive space for ideation, brainstorming, and candid conversations. She’s also deeply committed to the growth and engagement of her peers."
Former Project Manager at LHT
"I had the pleasure of serving as the PM on several projects that Margie has been the Instructional Designer on. Margie has a strong work ethic, great attention to detail, delivers quality work, and is great at interacting with clients.
One particular project stands out in my mind when I think of Margie: A series of 15+ vILTs that Margie worked on. Over the course of the project, we had at least 6 different Instructional Designers do work. However, once Margie was put on the project, I made sure that she stayed on! She quickly took the initiative to run the project from the Instructional Design side.
Margie completed deliverables on time and routed them to the next person in the process. Her colleagues - including myself - enjoyed working with her, and she had a great relationship with the client. The project wasn't easy, and she crushed it!"