Project 2

For this project, my group led a 25-minute interactive class session centered on the question: How effective are different elements of the media in enforcing different types of climate action among college students? We designed the session to explore how sound, visuals, and emotion shape a viewer’s response, especially when addressing climate justice across developed and developing nations. Using music (like The Earth by Lil Dicky, storytelling videos, and the WHO COP29 Climate and Health Report, we prompted our peers to evaluate the impact of specific media elements, fonts, sound effects, emotional tone, on their own motivation to act. We also explored how content creators tailor messages to resonate with youth audiences and how economic conditions influence the portrayal of climate efforts around the world. Through jigsaw-style small group discussions, we encouraged students to reflect on what grabs their attention, what motivates action, and how climate narratives differ based on global context. The result was a thoughtful and dynamic conversation on the power of media to inspire, not just inform, and a deeper understanding of why climate communication needs to be both emotionally intelligent and globally aware.