Stop Look Listen. Shown as a sign at every foot crossing in the UK, an array of incdents happen at unprotected crossings, Some misusses, Near-Misses and unfortunatley Loss of life.

The campaign I ran was to alert all of the true dangers of the railway, And why it is so important to pay attention in all circimstances when crossing the railway. This Leads to network rail pushing their Own Campaign, You Vs Train. In the main campaign I wish to present It will see a new Stop Look Listen Movement, This Comes Highlighted from the ammount of railway crossing boards that state Stop look listen across the country to associate the railway with this phrase, It is located at every non-road crossing in the UK It will be similar to See It, Say It, Sorted.

My Immediate idea when i thought of what to make a short film about, Was A train related project.. But what exactly? I decided to create a PSA into the almost untouched reality of railway dangers and deaths through the form of trespass, It is a crippling issue in the UK in terms of what happens to people when they dont pay attention to the dangers of the railway. It can have genuine devastating effects to not only the victim but drivers and families also, My PSA aims to go for a younger audiance alerting them of simply whats potentially there when they cross the track. Every. Single. Time. With time off and money spent on staff, to have that happen to somone is so intensely harming inside it, Its easier to avoid it than let it happen.  

At least a minute video to be displayed on digital platforms and Regional TV with additional posterwork for regional areas within the uk (Southeast, Anglia & Scotland)

I have decided to name it Stop Look Listen In ruling with previous campaigns such as "You Vs Train" which has been highly sucessful in educational settings