YOU:MATTER
YOU:MATTER
Campaign Planning - Creative Strategy - Graphic Design - Paid Media
In early 2025, I led marketing and communications for the YOU:MATTER exhibition at the National Science and Media Museum. I developed a strategic campaign in collaboration with partners, including Bradford 2025 and Marshmallow Laser Feast. My role included directing creative content for marketing, coordinating photo and video shoots, managing external agencies, overseeing social media strategy, copywriting, and ensuring campaign materials were engaging and accessible. The campaign successfully connected diverse audiences with interactive and immersive experiences, exploring our relationship with the universe through innovative digital storytelling.