A real estate development consists of the management and coordination of different agents and activities involved for the creation of a real estate property, in order to satisfy a building need. This activity is highly risky and therefore this risk is expected to be offset.

Here, Jack Bistricer, Chairman and Chief Operating Officer at the Talisker Club, a private global real estate development firm, offers 5 keys to a successful real estate development:

The window of opportunity

Beyond the behavior of supply and demand, to understand the size and capacity of the market, it is about developing a sensitivity towards growth stimuli to achieve social evolution.

We could not evolve if we only studied supply and demand. A program of opportunities for neglected needs must be developed, specifying characteristics that will help to evolve towards a more inclusive and democratic world.

Product definition

From this same perspective, we must conceptualize the pieces so that they mesh with their environment and become part of a sustainable community, with the aim of boosting the human development index and achieving quality of life for all its inhabitants.

Optimal capital structuring and the legal vehicle

It is about finding the most optimal and solid mix of own and foreign resources to fund the Project and maximize returns based on business objectives. Once the capital structure is designed, a resource management instrument must be implemented that has the benefits to build the defined capital structure.

Development management

A development plan must be defined, with clear strategies to achieve business objectives. The plan must be led with instrumentation and control to measure success and efficiency in the different work areas.

Business acceleration

The commercial area is perhaps the most important pillar of real estate development. We must have an internal and external team, trained, motivated and with the appropriate marketing tools to carry out a very robust marketing plan, which exceeds the sales / income goals and extends the profit margin.