Undoubtedly, customers are the most vital element of any business. They are, in fact, the key driving force for any business. With ever-changing marketing landscape, the expectations of customers are also rising. They need consistent experience across multiple touch points. Furthermore, how good a product or service is, clients need effective communication every time. If organizations fail to do so, clients will shift their loyalty without giving a second thought. In order to cater to the rising expectations of the clients, businesses leverage technology. Customer Relationship Management (CRM) software enables businesses to retain their clients while fostering long lasting relationships. With CRM solutions, organizations can collect and track customer profile details, while tracking their buying activating, utilizing these for targeted marketing and promotional campaigns. With so many cloud-based CRM solutions available in the market, it is really tough for the organizations to select the best fit solution for their business. NetSuite CRM by Oracle is leading customer relationship management software that can enhance your sales and service efforts.
What is NetSuite CRM?
As leading cloud-based Customer Relationship Management (CRM) software, NetSuite delivers real-time visibility into customer insights, enabling seamless flow of information across the entire customer lifecycle. As comprehensive front-office solution, NetSuite CRM seamlessly integrates your customer-focused activities including accounting, e-commerce, warehousing and shipping to help your entire sales process and customer life cycle. By supporting seamless flow of information across the entire customer lifecycle from lead through to opportunity, sales order, fulfillment, renewal, upsell, cross-sell, and support, NetSuite CRM streamlines processes, while making sales organizations more efficient.
Core capabilities of NetSuite CRM
Customer Service Management – NetSuite offers comprehensive customer service management capabilities, enabling businesses to improve customer satisfaction, attract new customers while lowering service costs. With real-time visibility to customer data, NetSuite enables service teams to deliver better support while driving up-sell and cross-sell. By assigning, managing, and automatic routing of customer support cases across multiple communications channels, including phone, fax and web, NetSuite accelerates case resolution while enabling you to deliver optimized customer care. NetSuite enables service representatives to organize and publish content to quickly track down the information. Customer portals boost customer satisfaction and retention with highly personalized and interactive service.
Sales Force Automation – Streamline sales processes from opportunity, upsell and quote management to sales forecasting, order management, fulfillment, and sales commission with NetSuite CRM. By providing unprecedented visibility into every aspect of the customer relationship, NetSuite helps in streamlining the sales cycles while ensuring pipeline management. You will gain holistic view of all accounts and their contacts with related activities in a single view. NetSuite also offers forecasting for pending opportunities, quotes and orders while enabling you to make necessary adjustments as deals progress.
Marketing Automation – NetSuite automates your entire marketing process while enabling you to run more aligned campaigns and programs. You can target the right prospects based on prospect's activity and interaction. Furthermore, you can measure and track the performance of your campaign. You can seamlessly track lead-to-revenue to measure ROI of lead generation programs. NetSuite helps you to efficiently manage end-to-end mass email campaigns, including database management, target list creation, email personalization and SPAM-compliant auto-unsubscribe capabilities.
Partner Relationship Management – NetSuite supports comprehensive Partner Relationship Management compatibilities enabling you to boost collaboration with real-time information flow. NetSuite comes with partner-focused sales and marketing process that includes joint marketing campaigns, lead management, sales forecasting, pipeline management, order processing, and partner commissions and royalties. With NetSuite, partners can easily register, track their leads, measure acquisitions costs and conversion rates for the joint marketing efforts.
The bottom line
Thus, we can infer from the above text that NetSuite CRM can help in enhancing your customer relationship to drive sales opportunities. You should leverage its capabilities to boost your sales by starting up with NetSuite CRM or get it integrated with your existing system to move to the cloud. If you need any assistance, feel free to contact us. We offer NetSuite Support Services, enabling you to optimize your investment. We also offer affordable NetSuite Maintenance services to optimize your digital journey. We work as your virtual team, taking care of all the issues related to software, while you focus on your business.