Established Competitor Strategy

The following strategies will be utilised to effectively compete with more established Management Consultancies that have credibility and liquidity:

• Industry Selection - Focusing on traditional industries such as: Manufacturing, Utilities, Automotive, Agriculture, etc.

• Market (Location) - Exploring alternative markets where most management consultancies have limited presence aside from their core propositions (Audit, Risk, etc) - incl. Lativa, Slovakia, Poland, Bulgaria, Portugal, Spain.

• Niche Specialisation - Focusing on specific ESG areas where large firms may lack depth.

• Personalised/Tailored Service - Offering personalised, high-touch service that larger firms may not be able to deliver.

• Innovative Technology - Highlighting AI-driven solutions for efficient and accurate ESG auditing and assessments.

• Flexible Pricing - Providing cost-effective solutions or innovative pricing models to attract cost-conscious clients.

• Partnerships - Collaborate with startups or other innovators in sustainability to enhance service offerings.

• Thought Leadership - Establishing credibility by publishing research, hosting webinars, or speaking at industry events.

NOTE: Focusing on less developed markets still under EU regulation, where many traditional industries are the cornerstone of their economies with limited Management Consultancy presence and cultural resistance, may be an excellent path to success.