There are endless ways of visualizing information in a map. Several disciplines are reflected in geovisualization, for instance computer science, spatial statistics, cognitive sciences and cartography.
When visualizing features and data, decisions on generalizing, classifying and symbolizing have to be made. These decisions should reflect the map's purpose and the desired result.
In terms of geovisualization, data classification can be crucial for a satisfying result. In classification, large amounts of data are grouped into smaller amounts that are labeled in some way. There are different types of classification schemes that are more or less suitable for different types of data. Equal steps, quantiles, arithmetic progressions and percentiles are examples of classification schemes. The classification can be done supervised or unsupervised. The classification is often meant to represent the data distribution in its whole.
Data types
Variables are the subjects used in statistical analyses, for instance in elevation, income or rainfall. Individual observations of the varibles are called values, and they display e.g. a specific height or a specific income. When values are arranged in an order, it's called an array. For instance, an array can arrange values in an ascending or descending order.
Data kan be qualitative or quantitative. Nominal data is an example of qualitative data, where e.g. land use can be described and different features can be distinguished from each other. Ordinal data, on the other hand, is grouped by rank and based on quantitative data. Ordinal data can be examined in different ways. The median (the value in the middle the rank), for instance, describes a central tendency in the data.
Data that can be arranged in a standard scale is called interval data. Temperature data is an example of this. Ratio data is similar to interval data, but begins at a zero point where no features are present, e.g. population data and elevation data.
When symbolizing maps, color is key factor. There are one-variable color schemes and two-varibale color schemes, which can be useful in different areas. Examples of one-variable color schemes are qualitative, binary, sequental and diverging schemes, and for two-varible color schemes, two of these schemes can be combined.
Bertin's system of visual variables (Bos 1984).
What is recognized as the first systematic and detailed analysis of the elements of graphics, is Bertin's system of visual variables. (Jiang 1996). The variables are:
Position - Spatial features are located using x and y coordinates
Form - Features are shaped
Orientation - Directional arrangement of features
Color - Hue, saturation and lightness of features
Texture - Patterns
Value - Relative lightness
Size - Features vary in size
Self-organizing maps (SOM) was developed by the finish professor Teuvo Kohonen in the 1980's. SOM is a neural network technique for data clustering and visualization, which organizes input data in an unsupvervised way. With this technique, high-dimension data is projected as low-dimension data, but data patterns are retained.
References:
Bos, E. S. (1984). Systematic Symbol Design in Cartographic Education, ITC Journal, Vol. 1, pp 20-28.
Jiang B. (1996), Cartographic visualisation: analytical and communication tools, Cartography: Journal of Mapping Sciences Institute, Australia, December Issue, 1–11.