Effective November 6, 2026
LAUNCH is an AI project planning app made by ETX Labs ("we", "us"). This policy explains what LAUNCH collects, why, and the choices you have. Questions? Email official.etx.labs@gmail.com.
An anonymous account ID. LAUNCH signs you in automatically with a random ID. We don't ask for your name, email or phone number to use the app.
Your projects. The projects, tasks, notes, milestones and completion notes you create are stored on your device and backed up to our cloud so they're safe.
What you send to Apollo. When you generate a plan, run a deep dive or chat with Apollo (the AI assistant), we send your request and the relevant project details to our server to get the answer.
Usage counts. How many AI plans, deep dives and messages you've used this month, so we can apply your plan's limits.
Subscription status. If you subscribe, Apple sends us a signed record of the purchase (product, dates, status). We never see your payment details. Apple handles all payments.
The name you enter. Your first name, if you choose to give it, stays on your device and is used for greetings.
Safety records. If a request is blocked by our safety filter, we record only the category (for example "violence"), never the text.
No ads, no tracking across other apps or websites, and no selling or renting your data.
We don't use your projects to train AI models.
Supabase hosts our database and servers.
Anthropic (Claude) generates Apollo's answers. Requests are processed to produce a response and are not used to train their models.
Cloudflare Turnstile runs a one-time security check when an account is created, to keep out bots.
Apple processes subscriptions and delivers notifications.
Reminders are scheduled on your device and only if you turn them on. Tips and offers are off unless you opt in. You can change this anytime in Settings.
We keep your data while you use LAUNCH. You can delete individual projects anytime, or delete everything in Settings → Data & account → Delete my account, which permanently removes your account, cloud backup, projects and AI history from our servers. Deleting your account doesn't cancel an App Store subscription; cancel that in your Apple ID settings.
LAUNCH isn't directed at children under 13, and we don't knowingly collect data from them.
Data is encrypted in transit, and our database only lets each account read its own projects. No system is perfectly secure, but we work to protect your information.
If we change this policy, we'll update the date above and, for important changes, tell you in the app.
ETX Labs · official.etx.labs@gmail.com
Effective November 6, 2026
These terms are an agreement between you and ETX Labs for your use of LAUNCH. By using LAUNCH you agree to them. If you subscribe through the App Store, Apple's Standard End User License Agreement also applies.
LAUNCH helps you plan and manage projects with the help of AI. You must be at least 13 years old to use it. Keep your device secure, since anyone with your phone can open your projects.
Don't use LAUNCH to plan or carry out anything harmful or illegal, including violence, weapons, drug manufacturing, fraud or scams, hacking, harassment, or anything sexual involving minors. Don't try to get around plan limits, overload our servers, or reverse-engineer the app. We may block requests or suspend accounts that break these rules.
Plans, guides, website recommendations, prices and time estimates from Apollo are generated by AI. They can be incomplete or wrong, and they aren't professional advice (legal, financial, medical or otherwise). Check important details yourself before you rely on them or spend money.
You own the projects and notes you create. You give us permission to store and process them only to run LAUNCH for you (for example, to back them up and to answer your requests).
Launchpad is free. Orbit and Infinity are auto-renewing subscriptions, monthly or yearly, at the prices shown in the app.
Payment is charged to your Apple ID when you confirm the purchase. Subscriptions renew automatically unless cancelled at least 24 hours before the end of the current period, and your account is charged for renewal within 24 hours before the period ends.
Yearly plans may include a free trial. Any unused part of a free trial ends when you buy a subscription. If you don't cancel before the trial ends, it converts to a paid subscription.
Manage or cancel anytime in Settings → Apple ID → Subscriptions. Refunds are handled by Apple under its policies.
AI allowances reset on the 1st of each month. "Unlimited" on Infinity is subject to fair use to prevent abuse.
We may update LAUNCH, change features or limits, or update these terms. We'll tell you about important changes in the app. We try to keep LAUNCH running smoothly but can't promise it will always be available or error-free.
LAUNCH is provided "as is". To the extent the law allows, ETX Labs isn't liable for indirect or consequential damages, or for decisions you make based on AI answers. Our total liability is limited to the amount you paid us in the 12 months before the claim.
You can stop using LAUNCH and delete your account anytime in Settings. We may suspend or end access if these terms are broken.
These terms are governed by the laws of the State of Colorado, USA.
ETX Labs · official.etx.labs@gmail.com