This project involved researching  a successful marketing campaign and developing a presentation where I explained the brand's business model and the campaign’s objectives, strategies, and results. 

I researched the brand's marketing plan, analyzed target audiences, identified potential gaps in the plan, and recommended ways to re-engage the audience.

This project involved developing a marketing plan for Energize Natural Energy Drinks.

I created realistic and achievable objectives. Also, I developed marketing strategies to help move customers through the conversion funnel. I developed KPIs for each objective based on the strategies and tactics proposed.

In this project, I completed a comprehensive audit of a local business' content marketing and analyzed it for content gaps. 

I was able to evaluate the businesses website and SEO strategy to identify relevant content opportunities that support campaign objectives. A

Additionally, I utilized Google Analytic reports, tools, and methods analyze the client’s and the competition’s content. For the last part of the assignment, I ideated content that the business could use in their marketing plans.

In this project, I was tasked with creating a WordPress website for a fictional business. I utilized the fundamentals of website planning, design, and structure to create a website that customers could visit, gain information, and purchase products or services.

I also applied SEO keyword strategies and back linking to build credibility and relevance on the website.

I conducted an SEO Audit of an e-commerce website. I utilized different SEO strategies and different web tools like SEMRush, and Google's PageSpeed Insights, and Google Ads to analyze the website's keyword strategy, visual and text elements, as well as making SEO recommendations to optimize search engine results.

This project involved building an audience segmentation profile for the Google Merchandise Store. I was tasked with using various reporting features in Google Analytics to evaluate the store's page speed, target audience, site traffic, and goals.