Interviews

The interview is the high point of the marketing campaign–it is also the most stressful. Relax and remind yourself of past career successes and that you are a talented individual with specific skills to market. Remember, your role is to interview a prospective employer as well as interview for a position.

For Interviewing Success

• Research the company thoroughly. Use online research tools—Google, IA, Yahoo, MSN.

• Be punctual and appropriately dressed.

• Be enthusiastic—managers love to hire individuals who are excited about their company, products, and services.

• Listen intently to the interviewer. Take notes—just a few.

• Ask questions regarding the responsibilities of the position and how to meet the requirements of the position.  You might ask about the training the company will provide.

• Substitute strengths for weaknesses.  Don’t tell the interviewer what you lack in qualifications; state the specific skills that you have and how quickly you acquired them.

• Attitude and confidence are very important. (be respectful, cordial, sincere, positive, and maintain eye contact).

• Be brief but thorough in your explanations.  Stay on track!

• Follow up with a thank-you note (should be either a handwritten or typewritten email note).

• Your objective is to obtain a career position and the interviewer’s objective is to solve a problem (finding a qualified candidate). You must demonstrate to the interviewer that you understand and can solve their problem. Rather than say, “I increased sales . . . ,” say, “I understand that you need to expand your sales activity within the . . . market and I have been successful . . .”

Here are some frequently asked interview questions.  Prior to the interview prepare and rehearse answers to these questions.

• Tell me about yourself.

• Tell me about your social media use and skills.

• Can you give me an example of how you have contributed to your present employer's bottom line? 

• What are your salary expectations?

• How did you like your last job and why did you leave?

• What are your career goals for the next 5 years?  The next 10 years?

• What are some of your strengths?  Some of your weaknesses?

• If we make you an offer, how long do you plan to stay with the company?

• Please discuss the work environment or office culture where you think you would be happy and feel fulfilled.

• What is your ideal position and career path?

• Is there anything you would like to say to close the interview?