UpSocial
Upscaling the Impact of Digital Tourism
on Social Entrepreneurship
Through Youth Work
Embedded Files
Welcome to the Digital Tourism Toolkit!
Welcome to the Digital Tourism Toolkit!
MODULE 1
MODULE 1
Module 1, "Introduction" introduces the transformative Digital Tourism Toolkit, empowering youth trainers and entrepreneurs in the dynamic digital tourism landscape. It highlights the tourism sector's global economic impact and its significance, mentioning international tourist numbers and GDP contribution. The module emphasizes tourism's economic and societal importance, extending to transportation, food, retail sectors, and community revenue generation.
MODULE 2
MODULE 2
Module 2's introduction explores "Understanding Digital Tourism" in two sections. First, it delves into the concept's definition, impact, and evolution. Then, it examines the advantages: enhanced visibility, better customer experience, efficiency, and novel business prospects.
MODULE 3
MODULE 3
Module 3, "Entrepreneurial Skills for Digital Tourism" is divided into sections A, B, and C. It explores entrepreneurship's impact on the tourism economy and its social aspects, along with essential entrepreneurial skills such as risk-taking, creativity, decision-making, problem-solving, financial literacy, teamwork, and technology usage. The role of Information and Communication Technology (ICT) in entrepreneurship is also emphasized, covering its applications, impact, emerging trends, and digital literacy's significance for entrepreneurs in the tourism sector.
MODULE 4
MODULE 4
Module 4, "Developing Volunteering Initiatives in Digital Tourism" begins with an overview and history of volunteering in tourism, covering concepts, historical context, and impacts. The role of volunteering in supporting communities, promoting culture, and enhancing tourism is discussed. Benefits for young people engaging in volunteering are highlighted. The integration of digital and volunteering aspects is explored, emphasizing technology's significance, best practices, and the need for sustainability and inclusion in designing digital tourism volunteer programs.
MODULE 5
MODULE 5
Module 5, "Best Practices and Case Studies," explores effective strategies in digital tourism entrepreneurship. It delves into building trust, sustainability, competitiveness, social media management, and strategic partnerships. Business models, like online travel agencies and technology-oriented models, are explained. Success stories include WeChat's use in Helsinki, personalized itineraries in Nice and Malaga, and AI in Copenhagen. The module concludes with references and readings.
MODULE 6
MODULE 6
Module 4, "Resources and Tools," provides an overview of its purpose, target audience, and selection criteria. A diverse collection of resources and tools for youth trainers and young entrepreneurs is offered, including communication, travel planning, navigation apps, language translation, and virtual experiences. It also covers tools for digital literacy, entrepreneurship, innovation, volunteering, and social entrepreneurship skills. Future aspects like sustainability and privacy challenges in digital tourism are mentioned. The module concludes with a comprehensive view of resources and tools.
MODULE 7
MODULE 7
Module 7, "Conclusion," wraps up the Digital Tourism Toolkit's significance. It equips youth trainers and entrepreneurs with essential skills for digital entrepreneurship and social innovation in tourism. The toolkit's objectives include fostering understanding of digital tourism, promoting skills, supporting social entrepreneurship, and translating ideas into successful businesses. It empowers individuals with practical resources and adaptability. While valuable, the toolkit could evolve to match industry changes. The toolkit emphasizes the need for skills in navigating digital transformation's impact on the tourism industry for young people.
About the UpSocial project
About the UpSocial project
The project aims to empower youth organizations and young individuals with digital tools and competencies, focusing on the tourism sector.
It addresses the needs of youth workers to support younger generations' transition to the labor market, enhances key skills like creativity, problem-solving, and resilience, and promotes inclusive tourism. The initiative includes a Digital Tourism Toolkit for youth workers and a gamified DT Experience for young people, fostering digital skills, social responsibility, and community engagement.
Through the UpSocial project, young people will learn how to utilize digital tools and competencies in the tourism sector, develop key skills such as creativity, problem-solving, and innovation, and engage in social entrepreneurship and volunteering initiatives that address the needs of vulnerable communities.
PARTNERS:
PARTNERS:
Rights of Use
All of the project educational resources are distributed under an Attribution-NonCommercial-ShareAlike 4.0 International license (CC BY-NC-SA 4.0).
https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en
This license lets others remix, tweak, and build upon our work non-commercially, as long as they credit and license their new creations under identical terms. All of these educational resources can be reproduced and re-used, with the following attribution/credit, both in print and digital format.
Statement of originality
This output contains original unpublished work except where clearly indicated otherwise. Acknowledgement of previously published material and of the work of others has been made through appropriate citation, quotation or both.
The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
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