Abstract: What do major discoveries inside the Great Pyramid, a 17th-century shipwreck and the scientific study of Notre-Dame de Paris inside a Teleport 1/1 have in common? They all became laboratories for innovation within a software company dedicated to the industrial world. This talk explores how working at the edges of science, art and heritage produces innovation that travels far beyond its origins.

Bio: Mehdi Tayoubi, VP Innovation & Culture at Dassault Systèmes, builds innovation at the intersection of science, technology and the arts. Co-founder and co-director of the ScanPyramids mission, he has pioneered real-time 3D, simulation and virtual twin approaches — from contemporary dance and graphic novels to underwater archaeology and landmark scientific discoveries inside the Great Pyramid of Khufu.