How to find your niche

You’ve come here because you’re looking for answers to find a good niche for your business. I will try to show you exactly how such a process proceeds in my case based on specific examples.

Let’s start with the fact that this post you read has arisen somewhat when looking for niche topics for my next entries. The whole site is based largely on moving niche topics. Of course, the subject of earning online is very general and it’s hard to talk about a niche here, but if you go deeper there are many topics that can generate traffic on the site. The entire content of this text is based on the keyword ” how to find a niche “.

I came up with the idea of ​​this entry in a natural way. All content on the blog focuses on earning and practically everyone mentions the need to find a niche. I decided to check the monthly number of searches for this phrase for the United States. For this purpose, I used the ahrefs program, the subscription is not the cheapest and you can do the same using other free programs such as Google’s keyword planner.

What you throw at the very beginning is the average monthly number of searches at 450, which is a sufficient result for a separate entry. It is worth adding here that the global number of searches is higher and amounts to 650. As you can see in the above picture, there are many derivative formulations in the niche, which is not without significance, please note that these concepts will appear to some degree in this entry.

In the first contact, I also look at the second column in which there are numbers on the scale 1-100, where 1 determines, theoretically, hassle-free getting to high places, and 100 huge competition. The blind person is one who believes in one program, the competition is best checked by entering a given phrase in google and checking which pages are high, so I did.

The pages that I found there did not fill me with optimism. Strong recognized brands with a huge number of links (it’s about aspects of page positioning), but the entries themselves were not outstanding and in this, I saw my chance to enter the first page. Have I succeeded? If you are reading this post after entering the phrase in the search engine, it means that you have succeeded.

It is worth noting that the videos from Youtube were also displayed in the search results. Pay attention to movie titles.

It is perfectly clear here that the subject seemed interesting to those involved in making money online. Please note that on the ahrefs list the phrase: how to find a niche market appears in second place with 250 searches. When creating this entry I also used hints from google itself.

It is an invaluable help in checking virtually every niche.

Ok, so you already know how this entry was made and you know that it responds to the needs of other network users, including yours. And this is the most important issue when creating content for the Internet. If your entries are unique and give you value, then the chance for success increases.

How to find a niche market

Let’s start completely from scratch with the submission that you have no idea what you want to do. In this case, you can look for a niche for products or for blog and sales content.

If you are looking for a niche for products sold on Amazon, the matter is very simplified. Currently, tools such as Helium 10 and Jungle Scout are available on the market, which is looking for products practically for us. Below, I will show you a way to find interesting products using Helium 10. We start!

I will not discuss the entire menu thoroughly, we will focus on the facts. The Black Box option is used to search for products on amazon.

Search criteria :

2 categories Home & Kitchen; Arts, Crafts Sewing

Revenue 4000 $

Price 19-70 $

Review Count 9 0

The categories I have chosen are ideally suited to finding interesting products that do not require special permits. Revenue I established at the level of $ 4000 You probably are some sensible money. The price of the product should start with these $ 19, this guarantees a reasonable amount of money per one piece. The number of competition ratings should not be large, otherwise, it will be difficult to achieve success.

When finished loading search results, we obtain products that meet the criteria searches. We open products in new browser tabs that seem to be interesting to us and then using the helium 10 plug on chrome we check whether our choice was justified. One of the first which I checked was objects hidden under the word Felt Storage Baskets.

Looking at the above screen I k do you think the product is suitable for sale? First, you should pay attention to the column with the truck, if you see a lot of AMZ there, give it up. That means it that, Amazon sells the product, and almost always will have the best prices. Unless you can really distinguish yourself from the competition then try your luck. In this case, except for one product, all are sold in the FBA system so there are no contraindications.

Then look at the number of sales and turnover. As you can see, there is a determined leader who has a huge number of ratings and earns a lot of money. The turnover is already lower, but still very cool, but the sellers also have a lot of ratings. The first person below 100 reviews has a turnover of around 6k so much less. Unfortunately, this product does not promise too well.

The second product looks a lot interesting, but as it is a device requiring a connection to electricity, it will need a certificate. The product was found under the phrase cup spinner for epoxy.

The product offers a solid turnover even with a low number of ratings. This is undoubtedly something of interest.

There are also methods of searching for manual products such as typing in the search box, for example, silicone and then entering the next letters of the alphabet and checking if the products that are there have a lot of ratings. However, this is not the best solution and it takes a huge amount of time. If it turns out that your products sell well, you can try to open your own store and sell it without Amazon’s margin. A popular platform of this type is shopify.

How to find a product outside of amazon?

Finding a good niche for sale is not a simple thing, but it is also a heavy one. Just take some time. Suppose you have some money left, do not want to use external stores like amazon or eBay, you want to have control over everything and you have no idea what to sell.

There is a rule that has not changed for years, people buy what they need. I know it may seem trivial to you, but that’s the reality. When looking for a product for sale, focus on what you need in your everyday life, what you lack and what could work better.

Although the question is very trivial, the answer to it is not easy, and it may even be impossible. After all, you will not bring to the market another sponge for washing dishes or forks.

The best solution will always be to combine your passion for work. You see, I happen to write on this blog about what I have in mind and what interests me. Almost every day I browse thematically related channels, read articles and develop.

If there is a dog, cat or another less popular animal in your home, then you must know that it is the perfect niche for your business. After all, you know very well how much money you spend on your pet. The number of accessories for such dogs is really big, from toys to platforms to entering the pool or car. The more original the animal, the smaller the niche, but the more effective it may be.

The same applies to some skills such as playing the guitar. The market for guitar shops is quite large, but it’s enough to narrow down the spectrum to electric guitars and it’s easier to promote yourself online because the competition will be less. Unfortunately, there is no magic way to find a niche for your business related to the sale of products.

I personally recommend using one of the methods presented above, because the prospect of Amazon’s development is really big, in the near future it will take up even 60% of the total E-commerce market.

How to find your niche in the blogging

This is a very interesting topic for me because I am an SEO / SEM specialist by profession and during my time I spent time devoted to finding niche topics for blog entries or blogs. In my life, I wrote texts about motorization, art, health, construction or just as now business. Although the art of motoring is not my story, I achieved good results. It was not because of my amazing skills, but because I found good niches for blogs.

Let me repeat once more if you know something, you are interested in something, for example, traveling is always writing about this topic will be best for you, especially at the beginning. Believe me, every industry generates income opportunities. Funeral services will be worse than with a blog about clothes, but also something will certainly be found. Why should the first blog start with something that you have an idea about? Because it is much easier to find motivation and topics for subsequent content. In addition, the entry is made in a much shorter time, and time is money.

Let’s stay on the subject of travel. It is very general, but in a way, it is already a niche. The problem occurs when you start writing texts without analyzing keywords. Let’s take the phrase Paris attractions. This is definitely not the best way to start blog entries when our blog is not yet recognizable. The ahrefs program indicates the difficulty of the keyword on:

Even if your post was very long and attractive, there is no guarantee that it would be on the first page due to SEO. The phrase in question has about 4,500 searches per month, so a nice result. You should, however, start with smaller numbers. If Paris is so popular, maybe a slightly less tourist city like Warsaw? Phrase: warsaw attractions have 100 searches per month and KD level 6 This is definitely a topic that might interest you. Okay, but do not you think spending time just this to be a real high for one phrase does not make sense? The program prompts me with a few phrases that you can also easily include in the article:

• things to do in Warsaw Poland

• things to do in Warsaw

• Poland in winter things to do in Warsaw

• Warsaw zoo

• Poland old town Warsaw

These phrases are by far the more I TOTALS finds them more people than Paris attractions, and it will be easier to find the text on the first page of Google than the text of Paris. Finding a niche on your blog can take a while if you think about it. Once you have enough people to read your entries every month, you probably want to make money. You can search for offers on various websites, for example, those presented at the end of the entry.

If an entry somehow helped you and you want to find out where I got my knowledge at the beginning, I invite you to subscribe to the newsletter.