Profile - Teaching

TEACHING & LECTURING | 2000 – Present

Teaching Assistant, Advanced Marketing Research, PhD Course, Aras Int’l Campus, University of Tehran, Iran.
Lecturer in management, marketing, strategy, auditing, e-commerce, and new business development for governmental organizations and SMEs in Iran.
Taught courses: Strategic Management, Marketing Management, Marketing Research, International Marketing, Market Segmentation, Marketing Planning, Brand Management, E-commerce/M-business, CRM, Co-opetition Strategy, Six Sigma, and Business Model Innovation.

Software Proficiency

· Statistical: SPSS, AMOS, R, Python, MATLAB, Minitab, S-Plus, SAS, Maple

· General: Microsoft Office Suite

RESEARCH SKILLS & EXPERTISE

Marketing & Management

Quantitative & Qualitative Marketing Research
· Brand Equity & Brand Management Research
· Innovative Marketing, Online Marketing & M-Business
· International Market Research & Cross-Cultural Studies
· Consumer Behavior
· Customer Relationship Management (CRM) & Customer Satisfaction Measurement (CSI/CSM)
· New Product Development (NPD) Research
· Business Model Innovation
· Co-opetition Strategy

Statistical & Analytical Methods

·

· Applied Statistics (Statistical Inference, Bayesian Statistics, Entropy, …)

· Applied Statistics & Statistical Inference

· Bayesian Statistics & Likelihood Theory

· Parametric and Nonparametric Methods

· Entropy & Kullback-Leibler Divergence

· Multivariate Analysis (Continuous & Discrete)

· Regression Analysis & Time Series Forecasting

· Design of Experiments (DOE)

· Structural Equation Modeling (SEM)

· Sampling Theory & Survey Methodology

· Demand Forecasting & Econometric Modeling

· Dynamic Linear Models

· Statistical Process Control (SPC)