Graphic Design

The current climate of clean and open flat design with a rich mix of images and a metro style typography has made a mark on most mainstream medias that branding materials touch, including websites and UI Design. The funny part about this is print media has been doing it for a while. The shift between print and digital media over the lifespan of my career pushed me to find a way to bridge the two when something that i designed had to span across multiple medias.

Marketing Designs

Marketing BTB or BTC takes time, strategy and efforts focused on an objective. I've found that one of the secrets to content marketing success is to document your content strategy and stick to it. Target audiences and their interest shift constantly in tune with their needs and environment. 

Visual presentations to help branding and raising awareness of product and services takes a lot into consideration. Anytime I can enhance the value that is being projected through your marketing campaign, I consider it a win for your design. Social media applies some different tactics but the fundamentals remain the same. I try to make sure my design approach is capable of translating across platforms and medias so it can have more impact in assisting marketing efforts.