Social Media Toolkit

We’re excited to host you at Denver Startup Week:

the largest free entrepreneurial event of its kind.

Your involvement across marketing and promotion channels will be key to our success in reaching our goals for the week, including besting last year’s registration numbers and continuing to see 99 million+ social media impressions.

An expectation of the Ambassador Program is to use social media while you’re here to spread the word about Denver Startup Week, the Ambassador Program, and to network with others. The guide below provides some inspiration and tips.

We kindly ask that the Ambassadors each generate a ~500 word blog post reflecting on your experience as an Ambassador and highlights from the trip.

• This blog post is a great chance to go into a little more depth about the Program and what you found most valuable!
• The blog posts will be shared through our website and promoted on the Denver Startup Week social channels.
• Please send these by Wednesday, October 4.
• Think of the blog post as stories of your trip to Denver including everything you learned!
• We encourage you to share your blog post on your personal social media accounts

Here is what to write about in your blog post:

• Your Denver Experience
• Things you have learned that you will take back with you to your home cities
• What you came to Denver expecting vs. your actual experience
• Comparison of your city vs. Denver, using the Startup Report (which you can find here)
• Individual success stories of impactful conversations you had during DSW
• We ask that you discuss our sponsors and host companies, but the blog post should weigh more heavily on your Denver Startup Week experience

1. Visit the Denver Startup Week website and create an account, if you have not already
2. Go to 'Get Involved'
3. Click on 'Submit Article' under 'Article Submissions'
4. Write away!

We will approve and post your blogs throughout the year.

We will let you know when we post it so you can share it on your own social media!

Denver Startup Week, founded in 2012, is a celebration of everything entrepreneurial in Denver. The week-long event is intended to unite the entrepreneurial community in Denver and celebrate the great companies, innovation and ideas happening in the city and the people and inspiration behind them. The core programming is centered on the entrepreneurial community with an emphasis in technology, design, social entrepreneurship, manufacturing and business. Events throughout the week are organized by both the Denver Startup Week Organizing Committee and the community at-large and include sessions, presentations, panels, workshops, happy hours, social events, job fairs and more.

Denver Startup Week Title Sponsors are iAging, Chase Ink, Project X-ITE, Slack, Toptal and the Downtown Denver Partnership.

For more information, visit www.DenverStartupWeek.org.

Please adhere to the Denver Startup Week style guide if you wish to use Denver Startup Week branding on any materials you create. The style guide and visual assets can be found at denverstartupweek.org/assets.