Lamborghini built up a lot of following when they introduced the Urus "super SUV", but Audi never got as much hype when then they spawned the Q8 from the same platform with a huge dosage of highly advanced technology and luxury.
Audi's styling has always included sharp lines and hard creases, along with a trapezoidal grille. But for this Q8, Audi took a different approach to their design. The grille is octagonal, rather than the original trapezoidal shape, and the headlights are thin. All Q8's come with LED headlights as standard equipment, but the top Prestige trim gets Audi's interesting (and gimmicky) matrix LED headlights and taillights that do a little dance when you activate various features with the car. In an interesting design twist, the Q8's high beams are positioned below the headlight housing, and it looks good.
From the side, the Q8 is a sharp and creased athlete. Hard body lines just below the door sill give the Q8 strong hips, but take a notice at the roof line. The Q8 doesn't have as sloped of a roof line as the GLE Coupe and the X6, and it definitely looks much better than those cars. All Q8s start off with 20-inch wheels, but personally the 21-inch wheels look much better on the Q8 than any of the other options.
Out back, although the Q8 is heavily based on the Q7, the Q8 has its own styling. Audi has always made their exterior lighting fixtures extremely gimmicky, and that's no different on this Q8. The Q8 joins the trend of automakers using a light bar, which looks really good on this Q8. Also, in typical Audi fashion, they include sequential turn signals in a slim portion of the taillight housing, but the Q8 has an auxiliary turn signal indicator because it doesn't meet a federal law that requires a certain amount of area to be lit up. And also in typical Audi fashion, the Q8 has fake exhausts. The Q8 does not do a great job with making the exhaust tips look real. In addition, I noticed that the silver plastic trim was sticking out quite a ways from the bumper and could actually be pushed in, but I expect quality to get better as they produce more Q8s.
Audi is all about the gimmicky technology and the Q8 doesn't hold back showing it.
The Q8's interior is gorgeous, but there is a lot of gloss black trim pieces on the dashboard, which I don't think will hold up to scratches very well. The Q8 gets the highly-raved Virtual cockpit, as well as a 10.1-inch touchscreen with haptic feedback (it vibrates as you make a selection), in addition to ANOTHER 8-inch lower touchscreen that controls mainly the climate controls among other various functions. But the Q8 doesn't stop at just putting all the technology they can into a car and call it a day. All materials in the Q8 feel at place in a car that starts at just under $70,000. Even the scarcely found hard-touch plastics feel high quality.
The Q8 is three inches shorter than the Q7, but the Q8 also ditches the third row, so you can only seat up to five in the Q8. The second row has plenty of leg room, the most I've ever seen in all the vehicles I've reviewed. Sitting behind my over six-foot self, I had easily close to a foot (yes, I said a foot) of legroom left. The Q8's rear seats also slide fore and aft, and even with it slid all the way forward, I still had about three to four inches of leg room left. Headroom is also really great in the Q8, and it seats rear passengers much more comfortably than the X6 and GLE Coupe does.
Rear passengers get a separate climate control, along with heated seats, but the higher up trims get four-zone climate control, whereas the Premium trim I reviewed had only a three-zone climate control.
I couldn't find exactly what for safety technologies were on the Q8, but the Q8 comes with Audi pre sense basic and Audi pre sense front that tightens the seat belts front and rear and closes the windows and sunroof in the event it senses a collision. Audi pre sense front includes frontal collision avoidance and forward collision warning, but that's all I could find.
Audi really needs to talk about what for advanced safety technologies the Q8 has rather than just say the package and expect everyone to know what it has.
The Q8 earns an IIHS Top Safety Pick award for 2019, as it passed all six crashworthiness tests, but came just short in headlight testing, earning only an Acceptable rating for the available Matrix LED headlights. For more information, click here.
I did not get to drive the Q8 because of very tight time constraints. I will try to drive the Q8 as soon as possible.
For the moment, the Q8 only comes with a turbocharged 3.0L V6 with a 48-volt mild hybrid system (MHEV). The mild hybrid system does not run itself on electric power, but it assists the automatic start/stop system, and runs for about ten minutes with the start/stop system in the stop cycle.
There is an SQ8 on the way, but Audi hasn't released much information on it. In Europe, the SQ8 is going to have a 4.0L turbo-diesel V8 and will offer 429 horsepower and a monstrous 664 lb/ft of torque. But my suspicion for the SQ8 in the states is that it'll get the 2.9L twin-turbocharged V6 from the S6 and S7, with somewhere in the neighborhood of 450 horsepower and 450 lb/ft of torque, probably with assistance from an electric supercharger and a 48-volt mild hybrid system.
Audi has also been hinting at an RS Q8, which would definitely be a great addition to the RS family. There is absolutely NO information about specs and such on the RS Q8, but I'm willing to bet they will use the 4.0L twin-turbocharged V8 and possibly tune it to a bit above 600 horsepower and 600 lb/ft torque. It would be a surprise if they put the 6.3L W12 in the Q8, since the new A8 L has that engine as an option, but it would be an even bigger surprise to see Audi put the V10 out of the R8 Plus in it. More than likely the V8 is going to be the engine Audi puts in it, but it would be pretty cool if they put the V10 or W12 in it.
Audi debuted the RS Q8 in late November of 2019, and it packs the 4.0L twin-turbocharged V8 from the Lamborghini Urus, but in this specification, the RS Q8 will make 591 horsepower and 590 lb/ft of torque, spot-on with my initial estimates. It will also have a top speed of 190 mph, matching the Urus. 0-60 is estimated around 3.8 seconds, which is really fast for an SUV that will weigh around 5,100 to 5,300 pounds. It will also come with bigger brakes, stiffer springs, sportier steering, and much more.
3.0L turbocharged V6 w/ 48-volt MHEV (55 TFSI)
Coming shortly.