Abstract Proceeding

Nitharjan, P. & Kumaradeepan, V. (2021). Customer relationship Management practices on Customer satisfaction in leasing company in leasing companies in the Jaffna district.  International SIIRT conference (Turkey) on 5th November 2021, (p. 110).

Nitharjan, P. & Kumaradeepan, V. (2021). An analysis of consumers’ demographic characteristics and buying behaviour factors towards life and insurance policies in Battticaloa. 3rd international conference on medical and Social Sciences and Humanities. On 24-25 December 2021 TURKEY (p. 182).

Kumaradeepan, V. (2021). Adoption of Green Supply Chain Management (GSCM) Practices among Women led SME in Northern Sri Lanka. ISPEC 7th international conference on Social Sciences and Humaities. On 18-19 September 2021 TURKEY (p. 776).

Anamiga, S. & Kumaradeepan, V. (2021). Anamiga, S. & Kumaradeepan, V. (2021). Usage of Social media in Sri Lankan Banking industry: A study of awareness and user knowledge perspectives. ISPEC international congress on multidisciplinary studies, Turkey, On 12-13 November 2021. (p. 392).

Kumaradeepan, V. (2021). The nexus between Determinants of Social Media Effectiveness and Purchase Intention: Special reference to women led SMEs in Northern Province of Sri Lanka. In U. Jaffna (Ed.), International conference on Contemporary Management ICCM 2021 (p. 203). University of Jaffna.

Wimalaweera, C. S. W.,  and Kumaradeepan, V (2020) The relationship between promotional strategies and parents satisfaction in international schools in anuradhapura district. published in Jaffna Science Association Annual Session Proceeding Vol: 08, October 2020, pp: 85

Senavirathe, T.N and Kumaradeepan, V (2020) Analysis of Customer Attitude towards purchase intention on skin care products in Anuradhapura District, Sri Lanka, published in Jaffna Science Association Annual Session Proceeding Vol: 08, October 2020, pp: 85

Sutharsana, S.A & Kumaradeepan, V (2019) “The Impact of Privacy Risk on Face book fan Page loyalty, Emperical study of Face book users: Abstract proceeding of (ICCM 2019), International Conference on Contemporary Management 2019, 29th and 30th of July 2019, pp: 43 

Kumaradeepan,V., Rajumesh, S and Sivanentra, S (2017) “ The Impact of Marketing mix in Brand preferences: special references in Lubricant Market in Jaffna district published on International Conference on Advanced Marketing 2017 ; Marketing for next Generation (ACAM-2017) Organized by TIIKM, 26th and 27th January 2017, pp: 14

Kumaradeepan,V., Rajumesh, S and Sivanentra, S (2017) “ The Impact of Marketing mix on buyers characteristics towards the Liquer products in Jaffna District published on International Conference on Advanced Marketing 2017 ; Marketing for next Generation (ACAM-2017) Organized by TIIKM, 26th and 27th January 2017, pp: 35

Kumaradeepan. V, Nalin Abeysekara, (2011). “Customer Relationship as a Strategy for better Banking relationship- a comparative study of Peoples  Bank and Sampath Bank, proceeding of International Symposium post war economic development through science, Technology and Management, of South Eastern University of Sri Lanka, April, 19th, 20th and 21st, 2011, pp- 38

Kumaradeepan. V, Nalin Abeysekara, (2011). “Application of model of 3Cs in Banking industry in Sri Lanka- Special Reference to Commercial Banks,” Proceeding of Eighteenth Annual Sessions of  Jaffna Science Association  of University of Jaffna, Sri Lanka, April, 06th and 8th, 2011, Vol: 18, No: 01, pp- 26

Kumaradeepan. V, Nalin Abeysekara, (2010). “The Impact of Customer Relationship Marketing on Customer Satisfaction- A case study of state bank” Proceeding of 09th Annual Research Session, on Towards post war development, of Eastern University of Sri Lanka, Dec, 17th & 18th , 2010, pp- 38

Kumaradeepan. V, Nalin Abeysekara, (2010). “Transformational Leadership of salesperson for better Customer Relationship- Special reference to Insurance Market in Sri Lanka” Proceeding of University of Jaffna, Annual Research Session, on Knowledge for Reconciliation and Development” , Nov, 15th , 2010, pp- 94

Kumaradeepan. V, (2010). “Community Based Structures to Become the focal point in all development Activities in Villages towards sustainable development: A case study in vavuniya District” Proceeding of Vavuniya Campus Annual Research Session (VCARS-2010) Oct, 27, 2010, pp- 32

Kumaradeepan. V, Nalin Abeysekara, (2009). “The Impact of Internal Marketing Strategy in Banking sector: A case study of Peoples’ Bank, Vavuniya” Proceeding of Vavuniya Campus Annual Research Session (VCARS-2009) Nov, 18, 2009, pp- 68

Kumarasamy. K & Kumaradeepan. V, (2009). “Working Capital Management and firm’s Performance: An analysis of Sri Lankan manufacturing companies” proceeding of International Conference on Indigenous management Practices (ICIMP-2009), Annamali University, Chithamparam, India. July, 16, 17 &19, 2009, pp- 57

Kumaradeepan. V, (2009). “Culture and its influence in Hotel industries” Proceeding on the Conference of Food Culture and healthily Life, Pandit G. P. Wickramarachchi Memorial Research Symposium, University of Kelaniya, March 03, 2009, pp: 28

Kumaradeepan. V, & Selvarajan. P, (2008). “Changing Role of Sri Lanka Customs in International Trade” Empirical study, proceeding of Vavuniya Campus Annual Research Session (VCARS-2008) Nov, 18, 2009, pp- 38

Kumaradeepan. V, (2008). “Importance of Internal marketing and its application in Service Sector, (Special reference in Banking Sector), Proceeding of NCAS Conference on Fundamental and Operational Research for development conference on Humanities and Social Science, Oct, 2008, pp: 56