BUSBTC 320-Creating Value for Customers 

This course provides an understanding of how products and services are efficiently developed, sold, and delivered to create value for customers and business. Topics include market analysis, consumer behavior, market segmentation, personal sales, distribution strategies, project management, and supply chain management.

     This course truly helped me develop better skills in regards to interacting with people not only in the classroom, but throughout the entirety of our business ventures and careers. Every marketing simulation was a way for a us students to step into the shoes and fill a marketing position that has opportunity to make big strides for corporations: this is one simple way we created value through the virtue of perspective and online business simulations. Throughout our term marketing project, we have used multitudes of different communication tools in order to facilitate the positive outcome we want for this project. We worked together the entirety of the semester to accomplish a certain goal. This marketing project brought copious amounts of data and analyses, we used this specific data to compute different business statistics: this enabled us as a group to solve any outlying issues that these companies may be vulnerable to. Financial sustainability is an important thing to learn about in today's world, we see people misuse and misspend their own savings which conflicts the ideology of financial sustainability. Are the financial decisions you make now, going to affect your future goals in a positive or negative way? It's all about making smart decisions with your money: rather than looking to spend, look to save. Social responsibility  involves the act of being responsible in public, it can boil down to being more poised or secure with your money. Sometimes, it can even harness itself within corporations making big time donations to certain charitable funds: highly efficient PR can go a long way with building lifetime business relationships.  Environmental sustainability refers to corporations and companies in particular: they harness the power to influence major sustainability advances or declines in environmental impact. This type of representation also can live in the lives of normal citizens. Sustaining the environment around us is an important factor that leads to the growth of a business, and companies who follow along with these different sustainability programs are in fact increasing the chances for economic growth.