Austin

Austin - Maya Garcia, The University of Texas at Austin

I promoted Eric Nam’s new album There And Back Again on Instagram, Twitter, Facebook, and TikTok. I saw the most success on TikTok and Instagram Reels where I posted a challenge video eating a lemon and trying not to react accompanied by his track “Lost On Me.” Additionally, I posted a clip from the “Lost On Me” music video on Instagram Reels to encourage users to check out Eric’s YouTube channel. My TikTok received over 900 views, while my Instagram Reels gained 1,694 views.