Saxton is the most current male of the Hale family to take up the reins of Mann Co. since Zepheniah Mann left its ownership to loyal aide and tracker Barnabus Hale in his last will and testament. His boisterous presence is felt in all areas of the company, from the slogan "We sell products and get in fights" to Gorilla Wrestling Fridays – his attempt at employee morale building. He also fills out customer forms with tick-boxes to either intimidate any product-thieving rivals or commend new inventors submitting a new product idea to him. His inspiring image is also featured on numerous Mann Co. catalogs and promotional materials. He is known and feared for his belief in handling customer service issues personally, with his official policy being: "If you aren't 100% satisfied with our product line, you can take it up with me!"
Little Trivia!
a non-canon comic was released that contained Saxton Hale. In this comic, Saxton Hale smashes through the Apple store's window, as he proclaims that he is going to burn the store to the ground. Saxton picks up a nearby device, presses a button, and then blows up the Moon with the Apple store's product ("iBlewupthemoon"). The product impresses Saxton so much that he decides to purchase the company. However, a figure in a black sweater (presumably Apple CEO Steve Jobs in his trademark turtleneck) appears and declines the offer. Saxton instantly recognizes the man and insults his curvy designs. The comic ends with the title of the next issue When Titans Clash.