Scope

Due to evolution in online marketing, the entire E-commerce sector in India is expected to grow rapidly in future. The scope of E-commerce can be elaborated with the help of three main categories of e-commerce by application type, they are:

1. Electronic Markets – An electronic market is an inter-organisational information system that provides facilities for buyers and sellers to exchange information about product features, price, etc. the electronic market is primarily about the search phase of the trade cycle. Electronic markets mainly exist in commodity exchanges, financial markets and in the airline industry.
2. Electronic Data Interchange – EDI provides a standardized system for transfer of structured data from one computer system to another without the need for printed orders and invoices. Delays and errors involved in paper handling are avoided. EDI is used by organisations that make a large number of regular transactions.
3. Internet Commerce – It refers to buying and selling of goods and services. It can be used for all the phases or only for a part of the trade cycle. The internet commerce has application for B2B and B2C transactions.