Instagram for Public Libraries


Use Instagram to promote library services, engage with your community, and increase your library's influence.

Why Instagram?

According to a 2021 Pew Research study, 71% of young adults use Instagram.

In addition, you can now simultaneously post from Instagram onto Facebook (the other widely-used social media platform).

Why Should Libraries be Using It?

  • It's great for promoting library services, events and book collections; you can use video, digital flyers, and photos with text

  • It's great for engagement; you can ask your viewers questions and take polls

  • You will be able to promote library services to young adults

  • You can simultaneously post on Facebook and reach even more people

  • The platform allows people to re-post and promote your content

  • It's fun and you can get creative with it!

Below you will find resources, tutorials, and ideas to help your library thrive with Instagram:

If you would like to suggest an edit or an additional resource, e-mail lizette.lizardi@sjsu.edu