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Before you begin,
Make sure you have an e-mail account that your library has pre-approved for you to use. This is especially important if your Instagram account will be maintained and updated by various staff.; you will all need to share the e-mail and password.
You will need a phone or an iPad. Instagram is meant to be primarily used on mobile devices and therefore some features are unavailable to use on laptops and desktop computers.
Setting Up Your Account
Download the Instagram App. Click here to download.
Enter your e-mail and verification code. If your library already has a Facebook account, you can choose to create an account using your library's Facebook. account. (This will make it easier to cross-post content from one platform to the other.)
Enter your Name. Enter the name of your library. Even though this is not the official name of your account, it will still be visible to users in your bio section.
Create a Password. Keep this safe! If various people will be maintaining the account, they will also need to know this password.
Create Your User Name. This is the official name of your Instagram account. Enter the name of your library. This name will be visible the top of your Instagram account.
Update your Bio. Your bio is a short blurb about what your Instagram page is about. This is a great place to enter your library's motto, mission statement, vision, or a short blurb about who you serve and why. There is also a section in your bio where you can add your library's website (highly recommended).
Add Profile Image. Upload your library's logo or a picture of your library building for your profile image. You want to be easily recognizable so that people know they are on the correct account. You can either upload a photo from your phone or take a picture.
You are now ready to add content to your account! You can take a picture, upload a photo, write text, or a record a video. See below to view video tutorials on how to do this.
Here's an example of the the bio section from the San Francisco Public Library
This tutorial by Entrepreneur Academy shows you how to set up your account and how to use Instagram's various features.
This tutorial by Entrepreneur Academy shows you how to post a a photo or a video onto your profile and how to add a Story to your account.
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