Current Lab Members:
Keyin LIANG
5th Year PhD Student (Joint-Degree Student from ZJU)
Sheng CHEN
4th Year PhD Student (Joint-Degree Student from ZJU)
Zhiqian ZHANG
3rd Year PhD Student (Joint-Degree Student from SUST)
Yuxuan WANG
3rd Year PhD Student
Zipeng CHENG
2nd Year PhD Student
Jingyu ZHANG
1st Year PhD Student
Jiayi QIN
1st Year PhD Student
Selected Lab Alumni:
(PostDoc 2017; HKPU)
Associate Professor of Marketing (University of Hong Kong, Hong Kong)
(PostDoc 2024; HKPU)
Associate Professor of Marketing (Wuhan University, China)
(PhD 2019; HKPU)
Associate Professor of Marketing (University of Liverpool, United Kingdoms)
(PhD 2019; HKPU)
Assistant Professor of Marketing (University of New South Wales, Australia)
(PhD 2020; HKPU)
Assistant Professor of Marketing (Lingnan University, Hong Kong)
(PhD 2021; HKPU)
Assistant Professor of Marketing (University of Warwick, United Kingdoms)
(PhD 2021; HKUST)
Assistant Professor of Marketing (University College Dublin, Ireland)
(PhD 2022; HKPU)
Assistant Professor of Marketing (Newcastle University, United Kingdoms)
(PhD 2023; HKPU)
Assistant Professor of Marketing (Monash University, Australia)
Xueying ZHAO
(PhD 2023; ZJU/HKPU)
Assistant Professor of Marketing (Hong Kong Tung Wah College, Hong Kong)
(PhD 2024; HKPU)
Assistant Professor of Marketing (City University of Hong Kong, Hong Kong)
(PhD 2024; HKPU)
Assistant Professor of Marketing (University of Macau, Macau)
(PhD 2025; ZJU/HKPU)
Assistant Professor of Marketing (University of Science and Technology of China, China)
(PhD 2025; HKPU)
Assistant Professor of Marketing (Hong Kong Shue Yan University, Hong Kong)
(PhD 2026; HKPU)
Assistant Professor of Marketing (Hong Kong Metropolitan University, Hong Kong)
Chengchen (Sheryl) LIU
(PhD 2026; HKPU)
Assistant Professor of Marketing (Shanghai University of Finance and Economics, China)
Tianze ZHANG
(PhD 2026; HKPU)
Assistant Professor of Marketing (Capital University of Economics and Business, China)