To attract customers from the web, it is important to use the homepage to attract access It becomes.
To that end, attract homepage users by attracting Internet users through measures such as SEO, SNS, and PPC advertising.
In order to take these measures, knowledge is required to some extent, so this time, based on this point, I would like to explain the points of the “Targeted Web Traffic” in an easy-to-understand manner for beginners.
Basic knowledge you want to keep before attracting customers
Before attracting customers, it is important to clarify the purpose and to understand a little basic knowledge necessary for attracting Web customers (homepage attracting customers) is.
So, I would like to touch a little on the purpose, type, and characteristics of attracting customers.
What is the purpose of Web customer acquisition?
Why do you attract customers? that is, As the number of Internet users increases, the number of Internet users who are interested in specific products and services has also increased. Reaping those users has led to an increase in inquiries, when you buy organic Website Traffic, you are buying the best! Our Organic Traffic is keyword-driven so you already know that your visitors will have some level of qualification relative to your message requests for documents, increased applications, advertisements, etc. Because improvement (corporate business growth) can be expected is.
Therefore, it is important for business expansion (corporate growth) to publish Web contents (owned media) such as homepages, blogs, and tools on the Internet, and to attract customers based on them.
In this way, a method that aims to improve sales from attracting customers around Web content is called content marketing and is an indispensable means for attracting customers.
Web customer acquisition is a basic strategy in Web marketing.
Of course, the goal is to connect to sales (to achieve results), but even if it doesn't work well, many people will recognize your brand by attracting customers on the Web, which may lead to a later effect. It is a good idea to remember that there is enough.
By the way, separately implementing measures to increase the conversion rate together with online customer acquisition is the key to improving sales and bringing it closer to the success of Web marketing.
Web customer acquisition is cost-effective
Web customers can attract customers only from users who are interested in social search such as natural search and Facebook / Twitter, mainly through free measures such as SEO measures (search engine optimization) and SNS measures. Characterized by being cost-effective as it does not actively engage passive users is. Who doesn't check social media before they start their day? Capitalize on this and buy Social Media Traffic today! Social Media Traffic is delivered to your website from the most popular social media platforms. It's where everyone's at
More specifically, users are actively traveling (behavior) on the net for some purpose, so it is possible to provide content that meets their needs at a low cost and cost-effectiveness for attracting Web customers. It can be said.
In addition, there are web-based customer acquisition by paying advertisements (listing advertisements / display advertisements / video advertisements / SNS advertisements, etc.). Can be cost effective.
Let's understand the types of Web attracting customers
There are various types of Web content on the Internet, and users can be drawn into one's homepage from any of them to attract customers (calling in access).
That means Where do you attract customers from the web? The types can be divided into several categories, and the following are the main ones.
Organic search
As you can see, when you want to search for something, From the “natural search” part of the red frame above, the “natural search inflow” is when a user visits the site.
It ’s also confusing, but be aware that it ’s different from paid search with the label “Advertisement”.
Paid search
In this way, here is an example of the search result screen of Yahoo, but it is displayed on the same search result screen as the natural search described above buy organic search traffic! It's safe, easy and surprisingly affordable! If you really want to get a good bang for your buck, this is the way “Paid search inflow” is when a user visits the site from the “paid search” frame (paid advertising space) in the green frame.
Paid search can be distinguished from natural search by the presence or absence of the "Advertisement" label, and it is the part displayed by paid advertisement (PPC advertisement) called listing advertisement (search-linked advertisement).
In addition to this, portal sites that allow searches such as Yahoo, and sites that partner with Yahoo and Google, such as advertisements that can be attacked by highly interested users such as banner ads and remarketing (retargeting) ads such as display ads. There are also advertisements.
In this way, social media services such as Facebook and Twitter If a user visits the site from a red-framed post or a tweeted article, it will become an “SNS inflow”. Buy website traffic is the Other than that, site visits from famous SNS such as Hatten bookmarks and LINE will also cause SNS inflows.
Inflow from external site (Referral)
in this way, `` Inflow from external site '' when the user visits the site following the link to the external site in the red frame It becomes. In other words, there is a link in the site that jumps to another domain, and the user may step on the link and go to another site. In that case, for the linked page, the user is visiting from another site, so the inflow from the external site.
Direct inflow
In this way, from the link of the e-mail magazine (email magazine) and the bookmark (favorite) of the browser, `` Direct inflow '' Why wait to scramble to generate business results at the last minute. Make some solid business impact now and buy organic website traffic! by users visiting the site directly without going through the website or search engine It becomes.
Web attracting method
Based on the types of web attracting customers introduced so far, I would like to explain specific methods to encourage inflows from them.
Increase natural search inflow
To increase inflow from natural search, it is necessary to implement "SEO measures “It becomes.
SEO measures are expected to be most effective for attracting customers. Basically, promoting web visitors based on this method is the key to success in web marketing.
In this SEO measure, it is most important to create user-oriented content specialized for one keyword and publish a high-quality web page containing that content. In this way, increasing the number of pages with one keyword per page, making the page higher, and increasing the exposure of your site in the search results are the points to increase the inflow of natural search.
Now, I will touch on the details of the main SEO measures. There are three main parts.
Internal measures
Internal measures have been an important SEO measure since ancient times, measures necessary to adjust the HTML source code and provide Web pages that are easily recognized by search engines (Google) and users is.
In other words, it is important to ensure that the content you create is evaluated to the maximum, as it helps you to recognize the content of important pages.
For example, by marking up text along the HTML tag predefined by W3C, Google (a crawler called Google Robot) can make it easier to recognize.
In addition, what kind of page does it include by including key keywords that are the theme of the page in important HTML tags such as title tags and heading tags? It can be communicated more clearly, and it will be kind to users as well as Google, leading to the provision of high-quality web pages.
In addition, you can optimize internal links (links that go to different pages within the site (menus, breadcrumbs, links in text, etc.)) to make more important links appear more relevant and relevant Directing links to pages within the site is also an effective internal measure.
External measures
As with internal measures, external measures are also important SEO measures from the beginning. The purpose is to get LinkedIn becomes. This backlink is an important factor that Google uses as a determinant of search ranking as an index to measure website popularity.
So, it is necessary to take measures to promote the acquisition of linked links (external measures) while promoting high-quality content on SNS such as Facebook and Twitter and gaining sympathy from many users and making it more frequently referenced on external sites. It becomes.
Content measures
Content countermeasures are very important in SEO countermeasures these days. The point of this measure is to create and provide high-value content considering user first It becomes.
More specifically, based on user-first, in order to be evaluated by Google, “EAT (expertise / reliability / authoritative)” “enhance uniqueness”“relevant search query ”“user” “Enhancing the experience” is necessary for content creation. Buy Targeted Organic Website Traffic and know that you are buying traffic that is of the highest quality. Because this traffic is keyword-driven, you know that visitors to your site already have an interest in the product or service you are offering! Increasing the number of web pages with such content and improving the quality of the site itself is important for content countermeasures.